The Young Digitals
The Young Digitals is a Dutch social enterprise marketing agency that delivers professional digital marketing services—including social media, SEA, SEO & GEO, and content—while training and employing youth aged 18-27 with distance to the labor market. It serves enterprises, government, and cultural organizations across the Netherlands.
- Company typePrivate
- Founded2019
- HeadquartersDen Haag, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingServices
What The Young Digitals does
The Young Digitals is a Dutch social enterprise digital marketing agency founded in 2019 and headquartered in Den Haag, with additional operational offices in Rotterdam and Utrecht. The firm delivers professional digital marketing services—including social media management and campaigns, SEA, SEO & GEO, content creation, dashboards and analytics—executed by trained junior digital marketers ("young digitals") working under the supervision of experienced senior marketers recruited from consumer brands such as L'Oréal, Talpa/StukTV, Nederlandse Loterij, and Pathé. Its service model is structurally integrated with a free 6-10 week intensive training program for youth aged 18-27 with distance to the labor market, creating a pipeline that supplies both internal delivery capacity and the wider Dutch labor market.
The company operates three primary revenue streams: project-based digital marketing services for enterprise and mid-market clients; detachment/staffing placements of junior digital marketers into client teams under senior supervision; and SROI (Social Return on Investment) compliance packages for organizations with government tender obligations. A fourth stream, AI training and workflow automation, was launched in 2025 through the AIMICI sub-brand, built on tools such as n8n and delivered in partnership with Deloitte's Scaling Social Enterprises program. The firm holds PSO 30+ certification, placing it in the top 10% of social employers in the Netherlands and qualifying it as an accredited partner for public-procurement SROI fulfillment.
The Young Digitals serves a diversified roster of more than 25 named clients spanning financial services (Nationale-Nederlanden, VodafoneZiggo), retail (bol), telecommunications (Odido), energy (TotalEnergies), transport (HTM), healthcare (gro-up, Basalt), government (Gemeente Den Haag, WeHague), education (De Haagse Hogeschool, Techniek College Rotterdam, Albeda), and large cultural and nonprofit institutions (Rijksmuseum, Van Gogh Museum, KRO-NCRV, UNICEF, Boijmans-Van Beuningen). Go-to-market combines direct enterprise sales, community-led referral generation through partnerships with municipalities (Gemeente Den Haag), social impact networks (Impact030), youth support organizations (Jongerenpunt070, JIP), and educational institutions (IT Campus Rotterdam, Dutch Innovation Park), plus earned media coverage in Dutch outlets such as AD and FD.
The Young Digitals firmographics
Firmographics- Name
- The Young Digitals
- Legal name
- The Young Digitals
- Website
- https://theyoungdigitals.nl
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Young Digitals is a Dutch social enterprise marketing agency that delivers professional digital marketing services—including social media, SEA, SEO & GEO, and content—while training and employing youth aged 18-27 with distance to the labor market. It serves enterprises, government, and cultural organizations across the Netherlands.
- Ownership category
- akta.pro rank
The Young Digitals industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Technical & Digital Skills Training (BPACANAB)
Keywords
Where The Young Digitals is headquartered
LocationHeadquarters
- HQ city
- Den Haag
- HQ country
- Netherlands
- HQ region
- Europe
Offices3 records
Markets served
The Young Digitals business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Digital Marketing Services: The Young Digitals provides comprehensive digital marketing services (social media, SEA, SEO & GEO, content, analytics) executed by young digital trainees under senior marketer supervision. Revenue is generated through project-based service fees and retainer arrangements with enterprise and mid-market clients. Services are also bundled with SROI compliance solutions for organizations with social return obligations.
- Detachment / Staffing: Temporary placement of trained young digital marketeers into client organizations. Clients receive junior digital marketing talent (young digitals) under the guidance of experienced senior marketers, fulfilling SROI obligations while gaining marketing capacity. Revenue is generated through staffing/detachment fees based on hours or fixed periods.
- SROI Compliance Solutions: Structured offerings that help organizations fulfill their Social Return on Investment (SROI) obligations within government tenders. Combines marketing services or detachment into a compliance package, leveraging the company's PSO 30+ certification.
- AI & Automation Consulting (AIMICI): The AIMICI label within The Young Digitals provides AI training, automation consulting (n8n workflows), and process optimization services to organizations, generating additional consulting and training revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Senior Content Marketeer (Utrecht) - Salary range |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels9 records
The Young Digitals product offering
Product offeringCore offering
The Young Digitals is a Dutch social enterprise digital marketing agency that delivers professional digital marketing services (social media, SEA, SEO & GEO, content, analytics, and dashboards) through a hybrid model of supervised junior "young digital" trainees and senior marketeers. It also provides detachment/staffing of junior digital marketeers into client teams, SROI compliance packages backed by PSO 30+ certification, and AI training/automation services under its AIMICI label.
Product overview
The Young Digitals is a social enterprise marketing agency that provides comprehensive digital marketing services while training and employing young people with barriers to the labor market. The core offering consists of social media management and campaigns, SEA campaigns, and SEO & GEO services. The company also offers detachment/placement of junior digital marketers into client teams, and AI training & automation services. A specialized sub-brand, AIMICI, provides human-centered AI automation solutions using tools like n8n. All services combine experienced senior marketers with young digital talent trained through their free 6-10 week online marketing training program.
Differentiator
Problem solved
Functional benefit
Brands
- AIMICI: Human-centered AI label providing AI solutions for marketing automation, workflow optimization using n8n, and AI training services for organizations.
Products and services
- Social Media Support Full-service social media management including content creation, scheduling, community management, and newsletter development delivered for client organizations by young digitals under senior supervision.
- Social Media Campaigns Targeted social media advertising campaigns designed to increase brand visibility, reach specific audiences, drive conversions, and maximize advertising budget effectiveness for client organizations.
- SEA Campaigns Search engine advertising campaigns using Google Ads to place targeted advertisements in search results, driving immediate visibility and traffic to client websites and optimizing ad spend efficiency.
- SEO & GEO Combined Search Engine Optimization and Generative Engine Optimization ensuring client visibility in both traditional search engines and AI-powered search platforms, including technical analysis, keyword research, content optimization, and AI-platform optimization.
- Detachment (Detachering) Temporary placement of trained junior digital marketers into client teams, providing additional marketing capacity while fulfilling the client's SROI obligations; supervised by The Young Digitals' senior marketeers.
- AI Training & Automations Training programs and workshops teaching organizations how to implement and use AI tools effectively, plus development of custom AI automation solutions (e.g., n8n workflows) for marketing and business processes.
- AIMICI Sub-brand offering human-centered AI automation, workflow optimization using tools like n8n, and AI training services, helping organizations work more efficiently with AI while maintaining human oversight and creative control.
Companies that use The Young Digitals
Customer profileNamed customers29 records
Segments5 records
Ideal customer profiles3 records
The Young Digitals technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
AI capability9 records
Feature5 records
The Young Digitals partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- DeloittecoreDeloitte provides support through the 'Scaling Social Enterprises' program under the Deloitte Impact Foundation. Their AI experts and automation consultants collaborate bi-weekly with The Young Digitals' AIMICI team to solve AI-related technical challenges. This partnership accelerates the development of young AI marketeers while Deloitte gains insight into the value of overlooked talent in the workplace.
- Greenport West-HollandcoreGreenport West-Holland is a regional partner in the horticulture sector. The Young Digitals provides digital marketing support to entrepreneurs in the Greenport region, helping them improve online visibility, develop social media campaigns, and analyze online results. The partnership connects youth training with regional economic development.
- IT Campus RotterdamcoreIT Campus Rotterdam catalyzes cooperation between companies, education, and government on IT and digital skills in the Rijnmond region. The Young Digitals serves as a training and employment pathway for young people in the region, aligned with IT Campus Rotterdam's mission to strengthen regional human capital.
- OdidocoreOdido and The Young Digitals formed a strategic inclusion partnership. Two young digitals were placed as junior digital marketers in Odido's B2B marketing team. Odido provides ongoing employment for young digitals, directly linking their social impact to daily business operations, and aligning with their SROI objectives and broader inclusivity policy.
- Impact030coreImpact030 supports social enterprises in Utrecht to accelerate growth through the Impulse program — an intensive two-month program with expert panels and targeted guidance on concrete growth challenges. The Young Digitals participated in a roundtable session receiving feedback from a committed expert panel focused on helping Utrecht youth who complete the 6-week training find employment.
- Jongerenpunt070coreJongerenpunt070 is the go-to place in The Hague for youth support on work, school, finances, and personal development. The Young Digitals developed a targeted Instagram campaign to increase attendance at their annual youth event, creating a powerful synergy between youth who discover opportunities through the event and The Young Digitals' traineeship program.
- Dutch Innovation ParkminorDutch Innovation Park partnered with The Young Digitals to provide practice assignments for trainees in their Zoetermeer location. The first group of 14 young people started training through this partnership, with assignments sourced from entrepreneurs within the Dutch Innovation Park.
- JIP (Jongeren Informatie Punt)minorJIP (Jongeren Informatie Punt) supports youth aged 12-26 in The Hague, Zoetermeer, and Delft with questions about work, health, money, and well-being. The Young Digitals' trainees conducted an SEA week at JIP, developing campaign concepts, keyword research, Google Ads copy, and SEA advice for youth outreach.
Scale indicators5 records
Recent moves8 records
Expansion highlights5 records
The Young Digitals competitors and assessment
Company assessmentDirect peers
- Dept: Global digital agency with Dutch roots offering social media, SEO, content, SEA, analytics, and AI services to enterprise clients — directly overlapping The Young Digitals' core service mix but at substantially larger scale.
- Redkiwi: Dutch content marketing and SEO agency with a comparable service portfolio (content creation, SEO, social) and a similarly Dutch client base, making it a close functional peer to The Young Digitals.
- iO: Benelux digital agency (formerly Intracto) providing strategy, content, technology, and marketing services across SEO, SEA, social, and automation — overlapping The Young Digitals' service catalogue at larger scale.
- Yellowlemontree: Dutch digital agency offering content marketing, SEO, social media, and campaigns — a direct functional peer competing for the same mid-market Dutch marketing budgets.
- Traffic Builders: Dutch performance marketing agency specializing in SEO, SEA, and analytics — overlapping with The Young Digitals' paid-search and SEO/GEO services for similar Dutch enterprise and mid-market clients.
- The Online Company: Dutch digital marketing agency delivering SEO, content, social, and online advertising — comparable service offering and Dutch client base to The Young Digitals.
- ACE (Amsterdam Creativity & Engagement): Dutch creative and digital agency offering content, social, and campaign services to enterprise clients — comparable service mix and Dutch enterprise client profile.
Broad incumbents
- Dentsu Creative: Global creative and digital agency network with Dutch presence, serving enterprise clients across all digital marketing disciplines — overlapping The Young Digitals' services but as part of a much wider portfolio rather than a niche focus.
- Isobar: Global digital experience agency within Dentsu offering strategy, content, and technology-enabled marketing — broad incumbent overlap with The Young Digitals' digital marketing and AI-enabled service lines.
Emerging players
- Young Capital: Dutch staffing agency focused on placing young talent into client organizations — comparable youth-placement and detachment mechanics, though operating in general staffing rather than digital marketing services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
The Young Digitals social profiles
Digital presenceThe Young Digitals compliance and trust
Trust signalCompliance1 record
The Young Digitals financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Young Digitals leadership team
Management profileNumber of profiles
Profiles14 records
The Young Digitals subsidiaries and ownership
Company hierarchySubsidiaries2 records
The Young Digitals funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Young Digitals M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Young Digitals
What does The Young Digitals do?
The Young Digitals is a Dutch social enterprise digital marketing agency that delivers professional digital marketing services (social media, SEA, SEO & GEO, content, analytics, and dashboards) through a hybrid model of supervised junior "young digital" trainees and senior marketeers. It also provides detachment/staffing of junior digital marketeers into client teams, SROI compliance packages backed by PSO 30+ certification, and AI training/automation services under its AIMICI label.
Is The Young Digitals a public or private company?
The Young Digitals is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Young Digitals founded?
The Young Digitals was founded in 2019. It employs 11 to 50 people.
Where is The Young Digitals based?
The Young Digitals is headquartered in Den Haag, Netherlands, in the Europe region.
How does The Young Digitals make money?
Four revenue lines are on record. Digital Marketing Services are the primary driver. The others are detachment / Staffing, SROI Compliance Solutions and AI & Automation Consulting (AIMICI).
Who are The Young Digitals's main competitors?
Direct peers on record are Dept, Redkiwi, iO, Yellowlemontree, Traffic Builders, The Online Company and ACE (Amsterdam Creativity & Engagement). Broad incumbents are Dentsu Creative and Isobar. Young Capital is listed as an emerging player.
Does The Young Digitals have an API?
No public API is recorded for The Young Digitals.
What industry is The Young Digitals in?
The Young Digitals's product category is Digital Marketing Services. Its primary akta.pro industry code is BPACANAB, Technical & Digital Skills Training. Its NAICS code is 5418 and its SIC code is 7311.