What Artefacto Studio does

Artefacto Studio (legal entity ARTEFACTO E2E S.L.) is a Barcelona-based digital consultancy founded in 2021 that delivers digital transformation services to Spanish SMEs and mid-market organizations through four interlocking practices: AI-conscious adoption (AIxÒ, launched February 2025), data-driven product design, customer experience orchestration (built on the Synerise AI platform), and data & BI (Tableau dashboards, RFM segmentation). In January 2025 the firm expanded into organizational consulting by launching the FLUOR unit through an integration with VireoHub, broadening its offering into leadership development and change management. The company's underlying technology stack combines third-party platforms — Synerise for AI personalization and predictive analytics, Tableau for BI visualization, Passcreator for digital passes — with proprietary delivery methodologies (AIxÒ, FLUOR, Agile Contract framework, Service Blueprint, Four Future Archetypes) that function as repeatable consulting IP.

The business model is professional services revenue, delivered through three channels: bespoke consulting and project-based engagements for mid-market and enterprise clients; implementation of government-subsidized digital solutions for SMEs as an accredited Agente Digitalizador under Spain's €3,067M Kit Digital program; and advisory services as an accredited Asesor Digital under Spain's €300M Kit Consulting program, where grant sizes range from €3,000 to €29,000 per beneficiary. Distribution is direct via the company's website, Google Calendar booking, and an AI chatbot (chat.artefacto-studio.com), supplemented by strategic residency at Tech Barcelona's Pier 03 ecosystem, event presence at Tech Spirit Barcelona and 4YFN 2026, and a public-sector partnership with Barcelona Activa. Named customers include Cultura Aquí y Ahora (Mallorca Live Festival, nominated for 'Best Use of Technology' at the 2023 Iberian Festival Awards), Asastra (legal services AI implementation), and Secrecy (retail AI personalization). The firm holds no external funding rounds and operates as a privately held Spanish S.L. with 11–50 employees.

Name

Artefacto Studio

Legal name

ARTEFACTO E2E S.L.

Website

https://artefacto-studio.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Artefacto Studio is a Barcelona-based digital consultancy (founded 2021) that helps Spanish SMEs and mid-market enterprises adopt AI, orchestrate customer experience, and run data-driven design through its AIxÒ and FLUOR practices, accredited under Spain's Kit Digital and Kit Consulting government programs.

Ownership category

akta.pro rank

Product category

Digital Transformation Consulting

NAICS

Management Consulting Services (54161), Management, Scientific, and Technical Consulting Services (5416), Human Resources Consulting Services (541612)

SIC

Services-Management Consulting Services (8742), Services-Engineering, Accounting, Research, Management (8700), Services-Computer Programming Services (7371)

akta.pro primary industry

Data, Analytics & AI Consulting (BPAHAEAF)

akta.pro secondary industries

Enterprise Architecture & IT Operating Model (BPAHAEAB), ERP, CRM & Enterprise Applications Consulting (BPAHAEAI), Operations & Process Improvement Consulting (BPAHACAB)

Keywords

• Digital transformation consulting
• AI implementation services
• Business intelligence consulting
• Customer experience orchestration
• Organizational consulting

Headquarters

HQ city

Barcelona

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Professional Services and Consulting: Artefacto Studio generates revenue through bespoke consulting and professional services engagements focused on digital transformation, AI adoption, data-driven design, customer experience orchestration, and organizational consulting. Services are delivered through structured programs such as AIxÒ (people, process, culture approach) and FLUOR (organizational consulting), typically as project-based or retainer engagements. The company also operates on an agile contract model allowing iterative phases and value generation.
2. Kit Digital Implementation: As an accredited Digitalizing Agent (Agente Digitalizador), Artefacto Studio implements digital solutions for SMEs and freelancers under Spain's Kit Digital government subsidy program. Solutions include website/online presence, e-commerce, social media, CRM, process management, Business Intelligence, and AI-related solutions, with government funding covering up to €24,000 per beneficiary.
3. Kit Consulting Advisory: As an accredited Digital Advisor (Asesor Digital), Artefacto Studio provides digital transformation advisory services to SMEs with 10-250 employees under Spain's Kit Consulting program. Services include AI strategy, data analysis (basic/advanced), digital sales, business processes, business strategy, and 360-degree digital transformation consulting, with government subsidies of up to €6,000 per service.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

Artefacto Studio is a Barcelona-based digital consultancy that delivers end-to-end digital transformation services combining strategy, data, design, and technology. The firm sells consulting and implementation services across AI adoption (AIxò), organizational change management (FLUOR), customer experience orchestration, data-driven product design, and Business Intelligence, and is accredited under Spain's Kit Digital and Kit Consulting programs to deliver subsidized digitalization projects to SMEs.

Product overview

Artefacto Studio is a Barcelona-based digital agency offering an integrated portfolio of digital transformation services. The core offering centers on AIxÒ (Artificial Intelligence Experience Orchestration) for enterprise AI adoption, FLUOR for organizational consulting, and accredited Kit Digital/Kit Consulting solutions for SME digitalization. Additional services include Data-Driven Product Design, Customer Experience Orchestration (powered by Synerise), Data & BI (Tableau-based), Service Blueprint methodology, Design Systems, and Futures Thinking strategic consultancy. The company also offers specialized tools including an AI Tool Selector chatbot and Digital Pass solutions. Services are delivered through flexible engagement models including 'Artefacto as a Service' with fixed monthly pricing and Agile Contracts.

Differentiator

Problem solved

Functional benefit

Brands

• FLUOR: Organizational consulting unit specializing in leadership, systemic thinking, critical thinking, OKRs, agile project management, and organizational learning.
• AIxÒ

Products and services

• AIxò (Artificial Intelligence Experience Orchestration) Specialized AI implementation service for enterprises and SMEs that addresses People (training), Processes (automation), and Culture (organizational change). Sold as a standalone engagement for organizations adopting AI.
• FLUOR Organizational Consulting Organizational consulting vertical offering 20-week group mentorship programs for managers, 12-hour training workshops, and strategic advisory covering critical thinking, systemic thinking, OKRs, agile project management, and learning organizations.
• Kit Digital Solutions

Quantifiable outcome

• Festival nominated for 'Best Use of Technology' at Iberian Festival Awards 2023 after implementing Business Intelligence system
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability11 records

Feature9 records

Partnerships

Six partnerships are on record, tiered minor and core.

• Barcelona ActivaminorStrategic or Co-development Partner · 30 March 2026Barcelona Activa is a public employment and entrepreneurship service in Barcelona. Artefacto Studio launched a cycle 'De usar IA a pensar con IA' (From using AI to thinking with AI) with Barcelona Activa, focused on conscious AI adoption for organizations.
• VireoHubcoreStrategic or Co-development Partner · 22 January 2025Artefacto Studio integrated VireoHub's services to create FLUOR, a new vertical dedicated to organizational consulting. VireoHub specializes in leadership and organizational transformation with over 15 years of experience across multiple sectors. The integration combines Artefacto's digital innovation expertise with VireoHub's organizational development capabilities.
• SynerisecoreTechnology or IntegrationArtefacto Studio has a partnership with Synerise, an AI and machine learning technology company that provides customer experience personalization, predictive analytics, and marketing automation solutions. The partnership enables Artefacto to offer Synerise's AI capabilities to clients across retail, hospitality, banking, healthcare, automotive, and entertainment sectors. Clients include MediaMarkt, Orange, Carrefour, and smaller companies like Secrecy (jewelry brand). Synerise's platform uses big data and machine learning to improve customer relationships and business efficiency.
• Tech BarcelonacoreStrategic or Co-development PartnerArtefacto Studio operates within Tech Barcelona's Pier 03 ecosystem, a digital hub in Barcelona that houses approximately 100 technology startups. The company functions as a partner technology provider within this ecosystem and participated as a partner in Tech Spirit Barcelona events. This location provides access to innovation networks and collaborative opportunities.
• Red.escoreChannel Partner/ Reseller/ DistributorRed.es is a government entity under Spain's Ministry for Digital Transformation and Public Function that manages the Kit Digital and Kit Consulting programs. Artefacto Studio is accredited as both a Digitalizing Agent (Agente Digitalizador) for Kit Digital and as a Digital Advisor (Asesor Digital) for Kit Consulting, enabling them to implement government-subsidized digital solutions for SMEs.
• TuátaramenteminorStrategic or Co-development PartnerCollaborative partnership with Tuátaramente, a work management consulting firm, for joint events on business agility including the 'Fit for Purpose' (Orientación a propósito) session organized with ISDI Barcelona.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Capgemini Engineering: Global consulting and technology services firm with strong Spanish operations. Overlaps with Artefacto on enterprise digital transformation and data/AI consulting, though at much larger scale and broader scope.
• Accenture Song: Global creative-tech and digital transformation arm of Accenture. Comparable in combining strategy, design and technology for customer experience transformation, but operating at global scale and with significantly larger delivery teams.
• Deloitte Digital (Spain): Global Big Four digital transformation practice with deep Spanish presence. Competes for the same enterprise digital and AI transformation mandates, but with vastly greater headcount, brand, and service breadth.

Direct peers

• Making Science: Public Spanish digital marketing, adtech and cloud consultancy serving enterprise clients in Iberia and LatAm. Comparable in the digital transformation and data/AI consulting space targeting mid-market and large enterprises.
• Sngular: Spain-origin technology and digital transformation consultancy with both consulting and engineering delivery. Comparable in multi-disciplinary digital services, though Sngular is larger and has more international footprint.
• Hiberus: Aragon-based Spanish IT and digital services firm with consulting, software development and emerging tech practices. Comparable in offering digital transformation services to Spanish enterprises, though at meaningfully larger scale.
• Nae: Spanish digital transformation and cloud consultancy focused on enterprise architecture, data and customer experience. Comparable in emphasizing strategy-plus-execution digital transformation for mid-market and large Spanish organizations.
• Biko: Spanish digital consultancy specializing in UX, product design and digital transformation. Highly comparable given its similar boutique Spanish positioning, design-led methodology and mid-market/enterprise client base.
• Paradigma Digital: Madrid-headquartered digital consultancy offering strategy, design and software engineering across Spain. Comparable as a full-service Spanish digital transformation firm with a similar enterprise and mid-market target.
• Torresburriel Estudio: Zaragoza-based UX and product design consultancy offering research, training and design system services to Spanish enterprises. Comparable in size and geographic scope, with an overlapping focus on product design and customer experience.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/ArtefactoE2E
• LinkedInlinkedin.com/company/artefactoe2e
• Instagraminstagram.com/artefactoe2e

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Artefacto Studio