Lanoha Real Estate Company

What Lanoha Real Estate Company does

Lanoha Real Estate Company is a privately held, family-controlled, vertically integrated real estate development firm founded in 1988 and headquartered at 17070 Wright Plaza #200 in Omaha, Nebraska. The company delivers projects across corporate/commercial, multifamily, single-family residential, master-planned community, and hospitality verticals, with current flagship engagements including the 44-story, 677-foot Mutual of Omaha headquarters tower (the tallest building in Nebraska, topping out March 2026) and the 40-acre mixed-use Row at Heartwood Preserve, the urban core of a 500-acre master plan.

The firm's core technology is a real estate development and property management platform executed through in-house service modules spanning acquisition, master planning, development management, construction administration, community development, asset management, and leasing/brokerage. Since 2020 it has brought 1.9M SF of office, 1.0M SF of multifamily, 1,835 acres of master-planned land, and 1,600 multifamily units into delivery. Operations are run from a lean team of 11-50 employees supplemented by long-standing partners (MCL Construction, JE Dunn, Nelsen Partners, Meyer Studio Land Architects) and direct relationships with anchor tenants and visionary partners such as Mutual of Omaha, Olsson, and Applied Underwriters.

Lanoha generates revenue through three streams: (1) one-time development fees and promote returns on corporate, commercial, mixed-use, and residential projects; (2) recurring asset and property management fees on owned and third-party assets; and (3) transaction-based leasing and brokerage commissions for office, retail, industrial, multifamily, and investment properties. The go-to-market is enterprise field sales via direct relationships, with named mega-clients typically originating single build-to-suit projects rather than ongoing volume. In 2024-2025 the firm added a dedicated Capital Markets function (Scott Damrow, EVP) and a senior Project Management lead (Corey Ragole, SVP), expanded into Metro Dallas, and launched a hospitality vertical anchored by The Elowen (Autograph Collection) at The Row, signaling a transition from an Omaha-centric developer to a multi-platform, multi-metro operator.

Name

Lanoha Real Estate Company

Legal name

Lanoha Real Estate Company, Inc.

Website

https://lanoha.com

Company type

Private

Founded year

1988

Operating status

Operating

Headcount range

11–50 employees

Short description

Founded in 1988 in Omaha, Lanoha Real Estate Company is a privately held, vertically integrated real estate development firm delivering corporate, mixed-use, multifamily, single-family, and hospitality projects, anchored by the 44-story Mutual of Omaha headquarters and the 500-acre Heartwood Preserve.

Ownership category

akta.pro rank

Headquarters

HQ city

Omaha

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Real Estate Development: Development fees and returns from corporate, commercial, mixed-use, and residential property development projects
2. Asset Management: Ongoing property management and asset management services for owned and third-party properties
3. Leasing & Brokerage Services: Commercial real estate leasing and sales commissions for office, retail, industrial, multifamily, and investment properties

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Lanoha Real Estate Company develops, owns, and operates premier real estate assets across corporate/commercial, multifamily, single-family, master-planned community, and hospitality platforms. The firm provides full-service capabilities spanning acquisition, master planning, development management, construction administration, community development, asset management, and leasing and brokerage services for projects across the Omaha, Nebraska and Dallas, Texas markets.

Product overview

Lanoha Real Estate Company is a full-service real estate development company founded in 1988, headquartered in Omaha, NE. The company operates a diversified, vertically integrated business delivering premier real estate assets across all platforms including corporate/commercial properties, multifamily residential, single-family residential, master-planned communities, and hospitality developments. The product portfolio includes named projects such as The Row at Heartwood Preserve (40-acre mixed-use center), Mutual of Omaha Headquarters (44-story tower), Bluewater (268-lot lakefront community), Live Hawthorne, Live Grandscape, Mission Pines, Hawthorne Court, and hospitality projects like The Elowen. Service offerings span the entire development lifecycle through modules covering acquisition, master planning, development management, construction administration, community development, asset management, and leasing & brokerage services.

Differentiator

Problem solved

Functional benefit

Products and services

• Corporate / Commercial Development Development of corporate headquarters and commercial properties including office buildings, retail spaces, and business parks for enterprise clients.
• Multifamily Development Development of multi-family residential properties including apartment complexes and luxury residential buildings.
• Single-Family / Residential Development Development of single-family residential communities and neighborhoods with various lot sizes and amenities.
• Master Plan Communities Large-scale planned communities integrating residential, commercial, and recreational spaces with visionary design.
• Hospitality Development

Quantifiable outcome

• 1.9M SF of office and 1.0M SF of multifamily developed since 2020
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and strategic.

• Applied UnderwriterscoreStrategic or Co-development PartnerApplied Underwriters is a key project team partner and visionary force behind The Row at Heartwood Preserve development. They selected Lanoha Real Estate to develop The Row, serving as a pivotal collaborator in creating this mixed-use destination.
• Nelsen Partners ArchitectscoreTechnology or IntegrationNelsen Partners Architects & Planners serves as the lead architectural firm for The Row at Heartwood Preserve. Known for national-caliber mixed-use centers including The Domain (Austin, TX), Scottsdale Quarters, and Kierland Commons.
• OlssoncoreStrategic or Co-development PartnerOlsson is the anchor tenant for 14500 Heartwood Row, the first building at The Row. Their new Omaha headquarters is a 116,000 SF office building developed by Lanoha. Olsson CEO Brad Strittmatter cited commitment to Omaha and their 300+ Omaha-area employees.
• Meyer Studio Land ArchitectsstrategicTechnology or IntegrationDavid Meyer of Meyer Studio Land Architects provides design expertise for Heartwood Preserve's visionary greenspaces and Heartwood Greenways, creating trails, firepits, and gathering spaces that integrate climate adaptation with community space.
• MCL ConstructioncoreImplementation/ SI/ Consulting PartnerMCL Construction serves as the general contractor for 14500 Heartwood Row, the first building at The Row. Responsible for construction execution including steel erection and concrete floor pours.
• Olsson (Architecture/Engineering)coreTechnology or IntegrationOlsson provides architectural and engineering services for the 14500 Heartwood Row project, designing the 116,000 SF multitenant office building.
• JE Dunn ConstructioncoreImplementation/ SI/ Consulting PartnerJE Dunn Construction is the general contractor for the Mutual of Omaha Headquarters tower (Project Beacon). Vice President Ben Reicks noted pride in the 300-person daily on-site construction effort.

Scale indicators12 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Hanover Company: Private multifamily developer focused on Class-A urban and suburban apartments; comparable product type to Lanoha's Live Hawthorne, Live Grandscape, and The Row multifamily components.
• Trammell Crow Company: One of the largest diversified commercial real estate developers in the U.S., delivering office, industrial, multifamily, and mixed-use projects; comparable to Lanoha's vertically integrated build-to-suit and large-scale development model.
• Opus Group: Vertically integrated commercial real estate developer focused on office, industrial, multifamily, and mixed-use; comparable scale and full-lifecycle capabilities to Lanoha.
• KDC Real Estate Development & Investments: Build-to-suit corporate headquarters and mixed-use developer with a similar model of serving enterprise tenants with Class-A office; directly analogous to the Mutual of Omaha and Olsson build-to-suit projects.
• Lincoln Property Company: National residential and commercial developer with deep multifamily and mixed-use platform; comparable to Lanoha's multifamily development (1,600 units since 2020) and mixed-use expertise.
• Panattoni Development Company: Large private industrial and commercial real estate developer with national footprint; comparable as a private, multi-product real estate platform executing build-to-suit and speculative development.
• Five Point Holdings: Master-planned community developer focused on large-scale, mixed-use coastal California projects (Great Park Neighborhoods); comparable model of long-duration land development with residential, commercial, and retail phases.
• Wood Partners: National multifamily developer with 85,000+ units delivered across Class-A apartment communities; closely comparable to Lanoha's 1,600 multifamily units and 1.0M SF of multifamily in development.
• Hillwood Development Company: Perot-family-owned diversified real estate developer with industrial, office, residential, and mixed-use projects including AllianceTexas; comparable family-controlled, diversified private developer profile to Lanoha.

Broad incumbents

• Howard Hughes Holdings: Public master-planned communities developer (The Woodlands, Summerlin, Ward Village); highly comparable to Lanoha's 1,835-acre master planning and Heartwood Preserve approach, but at materially larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/lanoharealestatecompany
• LinkedInlinkedin.com/company/lanoha-real-estate-company

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lanoha Real Estate Company