Guarantee Restoration Services

What Guarantee Restoration Services does

Guarantee Restoration Services (GRS) is a privately held, full-service restoration contractor founded in 1974 in Baton Rouge, Louisiana by William "Chunky" and Ellen Folks, currently led by CEO Shawn Folks. The company provides emergency response, water damage mitigation, fire and smoke remediation, mold remediation, biohazard and trauma cleanup, and complete reconstruction as a licensed general contractor across six Gulf Coast branch locations in Louisiana (Baton Rouge, New Orleans/St. Rose, Lafayette), Mississippi (Gulfport, Jackson), and Alabama (Mobile), with 101–250 employees. Service delivery combines industrial mitigation equipment (water extraction, dehumidification, HEPA filtration, thermal imaging), specialized testing such as ATP for biohazard validation, and AI-enabled Matterport 3D imaging paired with a proprietary Emergency Response Plan web application for pre-loss documentation.

GRS operates a project-based professional services revenue model in which most engagements are initiated through 24/7/365 emergency dispatch (1.800.349.HELP), coordinated with insurance carriers and adjusters, and billed based on damage scope, property size, and required services. Commercial property owners in healthcare, government, education, hospitality, assisted living, and multi-family housing verticals represent the targeted customer segments, supported by industry-specific protocols such as ICRA for healthcare. Marketing is concentrated in local SEO, insurance-industry referrals, a relationship-driven field sales motion, and a newly formed National Sales Team (established June 2026) pursuing large-loss, catastrophe, and national-account work beyond the traditional Gulf Coast footprint. The company holds IICRC certifications including WRT, ASD, AMRT, FSRT, and in-house Triple Master designations, and is a CORE Elite Member.

Name

Guarantee Restoration Services

Legal name

Guarantee Restoration Services

Website

https://guaranteerestoration.com

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

101–250 employees

Short description

Guarantee Restoration Services is a full-service restoration contractor providing emergency response, water/fire/mold/biohazard remediation, and licensed general-contractor reconstruction across six Gulf Coast branches, serving healthcare, government, education, hospitality, assisted living, and multi-family housing clients.

Ownership category

akta.pro rank

Product category

Property Restoration Services

NAICS

Services to Buildings and Dwellings (5617), Facilities Support Services (561210)

SIC

Services-Miscellaneous Repair Services (7600), Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Disaster Recovery & Restoration General Contracting (IMAFAAAJ)

akta.pro secondary industries

Emergency Mitigation & Site Stabilization (Board-Up, Tarping, Water Extraction) (HSAPAOAA), Interior Rebuild & Finishing (Drywall, Flooring, Paint, Trim) (HSAPAOAI), Mechanical, Electrical & Plumbing (MEP) Restoration & Replacement (HSAPAOAJ), Contents & Personal Property Restoration (Pack-Out, Cleaning, Storage) (HSAPAOAF)

Keywords

• Property damage restoration
• Water damage remediation
• Fire damage restoration
• Mold remediation services
• Biohazard cleanup services

Headquarters

HQ city

Baton Rouge

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Technology or R&D

Revenue model

1. Emergency Restoration Services: Emergency response services for water damage, fire damage, mold remediation, biohazard cleanup, and storm damage. Services are typically billed as project-based professional services, often coordinated with insurance carriers and adjusters.
2. Reconstruction Services: Full-service general contractor reconstruction services including demolition, drywall, painting, framing, electrical, plumbing, roofing, flooring, and cabinetry. Billed as one-time project-based services following insurance approval.
3. Pre-Loss Planning Services: Technology-enabled planning services including Matterport 3D documentation and emergency response planning to help clients prepare for potential disasters before they occur.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Guarantee Restoration Services is a full-service restoration contractor providing 24/7/365 emergency response, water damage mitigation, fire damage remediation, mold remediation, biohazard and trauma cleanup, and complete reconstruction as a licensed general contractor. The company also offers pre-loss planning services using Matterport 3D imaging and an Emergency Response Plan web application, along with roofing, HVAC, and climate-controlled content storage, serving commercial property owners across healthcare, government, education, hospitality, assisted living, and multi-family housing sectors.

Product overview

Guarantee Restoration Services is a full-service restoration contractor offering an integrated suite of services for commercial and residential property damage recovery along the Gulf Coast. The core portfolio spans emergency response, damage remediation, and full reconstruction services organized around five service pillars: Fire Damage Restoration, Water Damage Restoration, Mold & Biohazard Remediation, Reconstruction/Construction Services, and Pre-Loss Emergency Planning. Supporting capabilities include 24/7 emergency services, roofing, HVAC, and climate-controlled storage with content cleaning and document drying. The company serves specialized industry verticals including healthcare, government, education, hotels, assisted living, and multi-family housing. All services are delivered through six Gulf Coast branch locations (Baton Rouge, Lafayette, New Orleans, Gulfport, Jackson, Mobile) with national expansion via a newly established National Sales Team.

Differentiator

Problem solved

Functional benefit

Products and services

• Fire Damage Restoration
• Water Damage Restoration
• Mold Remediation Services

Quantifiable outcome

• Emergency response available 24/7/365 with rapid mobilization capabilities
• +2 more outcomes

Named customers5 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature4 records

Partnerships

One partnership is on record.

• National Coverage PartnersminorOthersGuarantee Restoration Services partners with reputable organizations nationwide for rapid disaster response and comprehensive restoration services. This enables the company to support clients beyond their traditional Gulf Coast footprint through large-loss response, catastrophe recovery, and national account relationships.

Scale indicators3 records

Recent moves9 records

Expansion highlights6 records

Broad incumbents

• BELFOR Property Restoration: Global leader in property restoration and disaster recovery, operating the largest commercial and residential restoration network. Directly comparable to GRS across fire, water, mold, and reconstruction services, but at vastly greater scale and with PE backing.

Direct peers

• ServPro: National fire and water damage restoration franchise network with a comparable mix of mitigation, cleanup, and reconstruction services. Competes with GRS for the same commercial and residential customers and the same insurance-carrier referrals.
• ServiceMaster Restore: National restoration brand (with local franchisees) offering fire, water, mold, and biohazard remediation plus reconstruction. Highly comparable service mix and target customer; GRS has even hired alumni from ServiceMaster DSI.
• Paul Davis Restoration: Franchise-based restoration and reconstruction company offering emergency services, mitigation, and full rebuild across North America. Overlaps with GRS on commercial and residential property damage recovery.
• PuroClean: Franchise network providing property damage restoration, mold remediation, and biohazard cleanup to residential and commercial clients. Comparable service portfolio and customer profile to GRS.
• Restoration 1: Nationally franchised restoration company offering water, fire, mold, and storm damage services with reconstruction capabilities. Competes for similar insurance-driven commercial and residential accounts.
• Cotton Global Disaster Solutions: Large-loss and catastrophe-focused restoration contractor with national reach. Directly comparable to GRS's large-loss and catastrophe recovery positioning, particularly relevant as GRS expands its National Sales Team.
• Blackmon Mooring & BMS CAT: Commercial-focused restoration and reconstruction company with strong large-loss and commercial contents recovery capabilities. Comparable to GRS in target customer (commercial property owners, healthcare, hospitality) and service mix.

Emerging players

• All Dry Services: Franchising-focused water and mold damage restoration brand with growing multi-state footprint. Comparable service scope to GRS with an emphasis on rapid scaling through franchise expansion.

Regional players

• RCS - Restoration Consulting Services: Regional commercial restoration and reconstruction contractor serving the Gulf South. Direct competitor for large commercial property loss and reconstruction work in overlapping Louisiana/Mississippi/Alabama territory.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Guarantee Restoration Services