ServiceMaster Restore
ServiceMaster Restore is a 65-year-old franchise-based disaster restoration brand under ServiceMaster Global Holdings, delivering 24/7 water, fire, mold, and storm damage restoration to residential, commercial, and insurance-industry customers across the US, UK, and Canada.
- Company typePrivate
- Founded1959
- HeadquartersScott, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What ServiceMaster Restore does
ServiceMaster Restore is a disaster restoration services brand that operates a franchise-and-corporate branch network providing water damage restoration, fire and smoke damage remediation, mold removal, storm and disaster damage repair, odor neutralization, carpet cleaning, pre-loss planning, and managed repair and construction services to residential homeowners, commercial enterprises, and insurance industry partners. The company traces its origins to 1958–1959, markets itself as a "market leader in Fire, Water and Mold damage restoration," and delivers services 24/7/365 through independently owned and operated franchise locations as well as corporate-owned branches across the United States, United Kingdom, and Canada.
The underlying technology stack is operationally traditional rather than technologically differentiated: the company employs industry-standard restoration equipment and proprietary methodologies developed over more than 65 years of operation, including specialized extraction, drying, dehumidification, soot removal, and mold abatement processes, supplemented by a "shoulder-to-shoulder" service methodology that guides customers from crisis through resolution. No proprietary software platforms, AI capabilities, API offerings, mobile applications, or patented technologies are disclosed in available materials, and the brand has no published patents, trademarks, or AI/ML integrations.
The business model is a professional-services, per-engagement revenue model delivered through a franchise-heavy go-to-market motion. Pricing is quote-based and varies by job scope and location, with billing on a pay-as-you-go cadence and no publicly disclosed rate cards. ServiceMaster Restore is a brand within the ServiceMaster Global Holdings parent portfolio, and the company directs leads to local franchisees and corporate branches, supported centrally by brand marketing, training, insurance-industry education programs, and dedicated veterans and policyholder outreach initiatives.
ServiceMaster Restore firmographics
Firmographics- Name
- ServiceMaster Restore
- Legal name
- ServiceMaster Restore
- Website
- https://servicemasterrestoration.com
- Company type
- Private
- Founded year
- 1959
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ServiceMaster Restore is a 65-year-old franchise-based disaster restoration brand under ServiceMaster Global Holdings, delivering 24/7 water, fire, mold, and storm damage restoration to residential, commercial, and insurance-industry customers across the US, UK, and Canada.
- Ownership category
- akta.pro rank
ServiceMaster Restore industry classification
Industry- Product category
- Disaster Restoration Services
- NAICS
- Remediation Services (56291), Remediation Services (562910), Waste Management and Remediation Services (562)
- SIC
- Services-Miscellaneous Repair Services (7600)
- akta.pro primary industry
- Emergency Response & Disaster Recovery (Water Intrusion/Mold/Contamination) (BPALALAI)
- akta.pro secondary industries
- Emergency Mitigation & Site Stabilization (Board-Up, Tarping, Water Extraction) (HSAPAOAA), Interior Rebuild & Finishing (Drywall, Flooring, Paint, Trim) (HSAPAOAI), Mechanical, Electrical & Plumbing (MEP) Restoration & Replacement (HSAPAOAJ), Code Compliance, Permitting & Inspections (Rebuild) (HSAPAOAK), Contents & Personal Property Restoration (Pack-Out, Cleaning, Storage) (HSAPAOAF)
Keywords
Where ServiceMaster Restore is headquartered
LocationHeadquarters
- HQ city
- Scott
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
ServiceMaster Restore business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Restoration Services Revenue: ServiceMaster Restore generates revenue through providing disaster restoration services to residential and commercial customers. Services include water damage restoration, fire and smoke damage remediation, mold removal, storm damage repair, carpet cleaning, and managed repair/construction services. The company operates on a per-job basis with pricing varying based on scope and extent of damage. Revenue flows through both corporate-owned locations and independently owned franchisees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Service-based pricing varies by job scope |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
ServiceMaster Restore product offering
Product offeringCore offering
ServiceMaster Restore provides disaster restoration services for residential and commercial properties, including water damage restoration, fire and smoke damage remediation, mold removal, and storm/disaster damage repair. Services are delivered 24/7 through a network of independently owned and operated franchises supplemented by corporate-owned branches, with revenue earned on a per-job basis based on scope and extent of damage.
Product overview
ServiceMaster Restore is a disaster restoration services company operating a franchise model that provides residential and commercial restoration services. The company offers a portfolio of interconnected services organized around disaster recovery: water damage restoration, fire and smoke damage restoration, mold remediation, storm and disaster damage restoration, and managed repair/construction services. Services are delivered through independently owned and operated franchises, with 24/7 availability for emergency response. The company also provides ancillary services including carpet cleaning, odor removal, specialty restoration, and pre-loss planning, along with insurance-related services including continuing education for insurance professionals and benefits programs for policyholders. The company leverages over 65 years of industry experience as a key differentiator.
Differentiator
Problem solved
Functional benefit
Products and services
- Water Damage Restoration (Commercial)
- Water Damage Restoration (Residential)
- Fire & Smoke Damage Restoration (Commercial)
- Fire & Smoke Damage Restoration (Residential)
- Mold Damage Restoration (Commercial)
- Mold Damage Restoration (Residential)
- Storm/Disaster Damage Restoration (Commercial)
- Storm/Disaster Damage Restoration (Residential)
- Odor Damage Restoration (Commercial)
- Specialty Services (Commercial)
- Specialty Services (Residential)
- Ancillary Services (Commercial)
- Pre-Loss Planning (Commercial)
- Carpet Cleaning (Commercial)
- Managed Repair/Construction (Commercial)
- Managed Repair/Construction (Residential)
- Insurance Continuing Education Classes
- Commercial Insurance Benefits Services
- Residential Insurance Benefits Services
- Policyholder Information Services
Companies that use ServiceMaster Restore
Customer profileSegments3 records
Ideal customer profiles3 records
ServiceMaster Restore technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
ServiceMaster Restore partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights5 records
ServiceMaster Restore competitors and assessment
Company assessmentDirect peers
- Rainbow Restoration (Neighborly): Franchise restoration brand under Neighborly (formerly Dwyer Group) offering water, fire, smoke, mold, and specialty restoration services to residential and commercial customers. Operates the same franchise model and competes for the same insurance claim flow.
- PuroClean: Franchise-based property damage restoration company specializing in water, fire, smoke, mold, and biohazard cleanup for residential and commercial clients. Directly competes with ServiceMaster Restore on emergency response and insurance referral work.
- Paul Davis Restoration: Franchise network providing residential and commercial restoration services for water, fire, smoke, mold, and storm damage. Competes with ServiceMaster Restore on insurance-referred jobs across North America using a comparable franchise distribution model.
- SERVPRO: Largest franchise-based disaster restoration network in North America, offering water, fire, mold, and storm damage restoration to residential and commercial customers. Operates the same franchise model as ServiceMaster Restore and competes directly for insurance-driven claims across the same geographies.
Broad incumbents
- Belfor: Global, non-franchise disaster recovery and property restoration firm serving commercial and industrial customers at scale. Competes with ServiceMaster Restore on large commercial and multi-site loss jobs, especially in storm and industrial restoration.
- Cotton Global Disaster Solutions: Large commercial-focused disaster restoration and recovery firm handling complex, multi-site losses for enterprise and government customers. Competes with ServiceMaster Restore on the commercial/enterprise segment and large storm events.
Others
- Stanley Steemer: Adjacent carpet, upholstery, and tile cleaning franchise network. ServiceMaster Restore offers commercial carpet cleaning as an ancillary service, putting Stanley Steemer in an overlapping, though narrower, service category rather than a direct disaster-restoration competitor.
Emerging players
- Restoration 1: Franchise restoration brand offering water, fire, mold, and storm damage services across the US. Smaller and younger franchise system than ServiceMaster Restore but targets the same insurance and residential channels with similar service mix.
- AdvantaClean: Franchise network specializing in mold remediation, water damage restoration, air duct cleaning, and moisture control. Overlaps directly with ServiceMaster Restore's mold and water services, especially in the residential channel.
Regional players
- Servpro of Canada: Canadian arm of the SERVPRO franchise system, providing water, fire, and mold restoration across Canada. Directly overlaps with ServiceMaster Restore's Canadian operations on the same insurance-driven residential and commercial claims.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
ServiceMaster Restore social profiles
Digital presenceServiceMaster Restore financial estimates
Financial estimateRevenue estimate
Valuation estimate
ServiceMaster Restore leadership team
Management profileNumber of profiles
ServiceMaster Restore subsidiaries and ownership
Company hierarchySubsidiaries3 records
ServiceMaster Restore funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ServiceMaster Restore M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ServiceMaster Restore
What does ServiceMaster Restore do?
ServiceMaster Restore provides disaster restoration services for residential and commercial properties, including water damage restoration, fire and smoke damage remediation, mold removal, and storm/disaster damage repair. Services are delivered 24/7 through a network of independently owned and operated franchises supplemented by corporate-owned branches, with revenue earned on a per-job basis based on scope and extent of damage.
Is ServiceMaster Restore a public or private company?
ServiceMaster Restore is a private company. It is classified as corporate owned and is currently operating.
When was ServiceMaster Restore founded?
ServiceMaster Restore was founded in 1959. It employs 11 to 50 people.
Where is ServiceMaster Restore based?
ServiceMaster Restore is headquartered in Scott, United States, in the North America region.
How does ServiceMaster Restore make money?
One revenue line is on record: restoration Services Revenue.
Who are ServiceMaster Restore's main competitors?
Direct peers on record are Rainbow Restoration (Neighborly), PuroClean, Paul Davis Restoration and SERVPRO. Broad incumbents are Belfor and Cotton Global Disaster Solutions. Stanley Steemer is listed as an others. Emerging players are Restoration 1 and AdvantaClean. Servpro of Canada is listed as a regional player.
Does ServiceMaster Restore have an API?
No public API is recorded for ServiceMaster Restore.
What industry is ServiceMaster Restore in?
ServiceMaster Restore's product category is Disaster Restoration Services. Its primary akta.pro industry code is BPALALAI, Emergency Response & Disaster Recovery (Water Intrusion/Mold/Contamination), with a secondary code of HSAPAOAA, Emergency Mitigation & Site Stabilization (Board-Up, Tarping, Water Extraction). Its NAICS code is 56291 and its SIC code is 7600.