Ravaglioli
Ravaglioli is an Italian manufacturer of vehicle lifts, tyre service equipment, and diagnostic systems, sold across Europe and 35+ countries to independent garages, OEM-authorized workshops, and premium car dealerships, operating as a brand within Dover Corporation's Vehicle Service Group.
- Company typePrivate
- Founded1958
- HeadquartersSasso Marconi, Italy
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
What Ravaglioli does
Ravaglioli sells primarily through a B2B enterprise field-sales model, with owned sales and service entities in Italy, France, UK, and Germany, a self-serve web order portal for transactional volume, and regional distributors covering independent garages in 35+ countries. Revenue is generated via quote-based hardware sales across lifts, wheel service, diagnostic equipment, and recurring accessories/spare-parts consumption, supplemented by the QuickShip fast-delivery program. Customer segments include independent garages, OEM-authorized workshops, premium and luxury car dealerships (Volvo, BMW, Audi, Aston Martin, Jaguar Land Rover, Lamborghini), public transport operators, motorsport workshops, and vocational training institutions. Pricing is not publicly disclosed; customer concentration appears diversified across marquee OEM accounts and a long tail of independent workshops. No financial figures are publicly reported; revenue estimation must rely on headcount, footprint, and peer benchmarks.
Ravaglioli firmographics
Firmographics- Name
- Ravaglioli
- Legal name
- Vehicle Service Group Italy S.r.l.
- Website
- https://ravaglioli.com
- Company type
- Private
- Founded year
- 1958
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Ravaglioli is an Italian manufacturer of vehicle lifts, tyre service equipment, and diagnostic systems, sold across Europe and 35+ countries to independent garages, OEM-authorized workshops, and premium car dealerships, operating as a brand within Dover Corporation's Vehicle Service Group.
- Ownership category
- akta.pro rank
Ravaglioli industry classification
Industry- Product category
- Automotive Workshop Equipment
- NAICS
- Motor Vehicle and Motor Vehicle Parts and Supplies Merchant Wholesalers (4231)
- SIC
- Motor Vehicle Parts & Accessories (3714)
- akta.pro primary industry
- Tires, Wheels & Retread Supply Distribution (TLAKAOAD)
Keywords
Where Ravaglioli is headquartered
LocationHeadquarters
- HQ city
- Sasso Marconi
- HQ country
- Italy
- HQ region
- Europe
Offices6 records
Markets served
Ravaglioli business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Vehicle Lift Sales: Direct sales of automotive lifts including 2-post, 4-post, scissor, mobile column, and pit lifts. Hardware sales model with regional distribution through company offices in Italy, France, UK, and Germany
- Wheel Service Equipment: Sales of tyre changers, wheel balancers, tyre inflators, and related accessories
- Diagnostic Equipment: Sales of wheel aligners, brake testers, headlight beam testers, connected workshop systems, and tyre tread measuring equipment
- Accessories and Spare Parts: Genuine spare parts and accessories for all equipment lines including pads, adapters, tool supports, and stand systems
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | QuickShip Program |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels7 records
Ravaglioli product offering
Product offeringCore offering
Ravaglioli designs, manufactures, and sells vehicle lifts (2-post, 4-post, scissor, mobile column, and pit lifts), wheel service equipment (tyre changers and wheel balancers), diagnostic systems (wheel aligners, brake testers, and headlight beam testers), and A/C recharging stations for professional automotive workshops, dealerships, and OEM-authorized service networks. The company offers its products through three core series — Horizon Series, Legend Series, and Alpha Series — and supports them with a dedicated genuine spare-parts catalogue and a QuickShip rapid-delivery program.
Product overview
Ravaglioli, as a brand of Vehicle Service Group (VSG), is Europe's leading manufacturer of vehicle lifts, tyre equipment, and diagnostics. The company operates a multi-product portfolio organized into four core product categories: Lifts (2-post, 4-post, mid-rise, double scissor, scissor, inground, mobile column, pit, jacking beams, lifting tables), Wheel service (tyre changers, wheel balancers, tyre inflators, tyre service equipment), Diagnostic (wheel aligners including 3D Tower, brake testers/test lanes, headlight beam testers, connected workshop, tyre tread depth measuring), and Other products (A/C recharging stations). The product line is supported by dedicated accessories for each category. Key product sub-brands include the Horizon Series (electro-hydraulic lifts), Legend Series (electromechanical lifts), and Alpha Series (wireless lifts with app configuration). The company also offers a QuickShip program for fast delivery and Genuine Spare Parts for maintenance. Notable product models include the KPH35EVP Premium Electric Vehicles lift designed specifically for EV applications, the KPH40SAVM with innovative AV arms extending 20% further, and the 3D Tower wheel aligner. The portfolio includes TEq-Link connectivity across multiple products enabling connected workshop capabilities.
Differentiator
Problem solved
Functional benefit
Brands
- Vehicle Service Group (VSG): Parent operating company brand under which Ravaglioli operates as a product line.
Products and services
- Horizon Series Lifts
Companies that use Ravaglioli
Customer profileNamed customers21 records
Segments6 records
Ideal customer profiles3 records
Ravaglioli technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Ravaglioli partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Vehicle Service Group (VSG)coreRavaglioli operates as a brand of Vehicle Service Group (VSG), which is part of Dover Corporation. VSG EMEA encompasses Ravaglioli, BlitzRotary, and related brands across Europe, Middle East, and Africa.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Ravaglioli competitors and assessment
Company assessmentDirect peers
- BendPak: US manufacturer of vehicle lifts, tire changers, and wheel balancers sold globally. Overlaps significantly with Ravaglioli's core lift and wheel service portfolio, especially in independent garage and performance/motorsport channels.
- MAHA: German manufacturer of vehicle lifts, brake testers, and play detectors for automotive workshops and inspection stations. Directly competes with Ravaglioli in lifts and brake/headlight diagnostic equipment across European OEM, dealer, and independent workshop channels.
- Stertil-Koni: Specialist in heavy-duty vehicle lifts (mobile column lifts, platform lifts, in-ground pistons) for trucks, buses, and public transport. Comparable to Ravaglioli's mobile column lift and public-transport customer base (e.g., ACTV Venice).
- Hofmann (Snap-on Equipment): Snap-on's wheel alignment and tyre equipment brand, manufacturing aligners, tyre changers, and balancers. Directly competes with Ravaglioli in OEM dealer and high-volume workshop channels across Europe.
- Hunter Engineering: US-based manufacturer of wheel alignment systems, tire changers, wheel balancers, and brake lathes. A leading direct competitor to Ravaglioli's diagnostic (3D wheel aligners, brake testers) and wheel service product lines globally.
- Nussbaum: German family-owned manufacturer of automotive lifts including 2-post, 4-post, scissor, and inground lifts. Competes head-to-head with Ravaglioli's Horizon and Legend series in European dealer and independent workshop segments.
- Beissbarth: German manufacturer of wheel alignment, ADAS calibration, headlight testing, and tyre service equipment. Direct overlap with Ravaglioli's diagnostic product category, especially in OEM-authorized workshops.
- Rotary (VSG): US-based vehicle lift brand within Vehicle Service Group, sister brand to Ravaglioli. Competes in the same product categories (2-post, 4-post, alignment, wheel service) under the same VSG/Dover umbrella, providing a directly comparable product portfolio and business model.
- BlitzRotary: German sister brand under Vehicle Service Group / Dover that manufactures vehicle lifts, tyre changers, and wheel alignment equipment. Operates as Ravaglioli's German-market counterpart and shares VSG EMEA engineering, distribution, and customer base (e.g., BlitzRotary GmbH in Bräunlingen).
Regional players
- Giuliano Industrial: Italian-based manufacturer of tyre changers and wheel balancers serving the EMEA aftermarket. Closely comparable to Ravaglioli's wheel service category with similar customer base but a narrower product range focused on tyre/wheel equipment only.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Ravaglioli social profiles
Digital presenceRavaglioli compliance and trust
Trust signalCompliance2 records
Ravaglioli financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ravaglioli leadership team
Management profileNumber of profiles
Profiles4 records
Ravaglioli funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ravaglioli M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ravaglioli
What does Ravaglioli do?
Ravaglioli designs, manufactures, and sells vehicle lifts (2-post, 4-post, scissor, mobile column, and pit lifts), wheel service equipment (tyre changers and wheel balancers), diagnostic systems (wheel aligners, brake testers, and headlight beam testers), and A/C recharging stations for professional automotive workshops, dealerships, and OEM-authorized service networks. The company offers its products through three core series — Horizon Series, Legend Series, and Alpha Series — and supports them with a dedicated genuine spare-parts catalogue and a QuickShip rapid-delivery program.
Is Ravaglioli a public or private company?
Ravaglioli is a private company. It is classified as corporate owned and is currently operating.
When was Ravaglioli founded?
Ravaglioli was founded in 1958. It employs 251 to 500 people.
Where is Ravaglioli based?
Ravaglioli is headquartered in Sasso Marconi, Italy, in the Europe region.
How does Ravaglioli make money?
Four revenue lines are on record. Vehicle Lift Sales are the primary driver. The others are wheel Service Equipment, diagnostic Equipment and accessories and Spare Parts.
Who are Ravaglioli's main competitors?
Direct peers on record are BendPak, MAHA, Stertil-Koni, Hofmann (Snap-on Equipment), Hunter Engineering, Nussbaum, Beissbarth, Rotary (VSG) and BlitzRotary. Giuliano Industrial is listed as a regional player.
Does Ravaglioli have an API?
No public API is recorded for Ravaglioli.
What industry is Ravaglioli in?
Ravaglioli's product category is Automotive Workshop Equipment. Its primary akta.pro industry code is TLAKAOAD, Tires, Wheels & Retread Supply Distribution. Its NAICS code is 4231 and its SIC code is 3714.