Sandwell & West Birmingham NHS Trust

What Sandwell & West Birmingham NHS Trust does

Sandwell & West Birmingham NHS Trust is an integrated NHS acute and community healthcare provider serving a population of 530,000+ patients annually across the West Midlands, England. The Trust operates through a network of 11 sites including the newly opened Midland Metropolitan University Hospital (its flagship acute facility, opened November 2024), City Health Campus, Sandwell General Hospital, Rowley Regis Community Hospital, the Lyng Centre for Health, Birmingham Midland Eye Centre, and five Trust-operated GP practices. Core services span emergency care, maternity, elective surgery, outpatient services, community midwifery, health visiting, community nursing, sexual health services, and primary care.

Its core technology stack includes the Phio AI-powered musculoskeletal triage and rehabilitation platform (deployed across 11 NHS sites covering 2.3 million patients, yielding an 8-week waiting time reduction and 1,200+ clinical hours reallocated at this Trust), the Aquablation HYDROS Robotic System for robotic-assisted prostate treatment (first-in-region deployment), Concentric Health's electronic digital consent platform integrated with NHS electronic patient records, and NHS app-integrated online appointment management with text message notifications.

The Trust's revenue model is entirely publicly funded: NHS England and the local Integrated Care Board (ICB) provide block contracts and tariff-based commissioning for acute, community, and GP services. Services are free at the point of use for UK residents. Marginal supplementary revenue comes from overseas visitor charges at 150% of standard NHS rates for non-EEA visitors without insurance, plus charitable fundraising through Your City & Metropolitan Hospitals Charity. The Trust operates as a statutory public corporation under the National Health Service Act 2006, with no shareholders and no private equity exposure. It is part of an integrated group structure with The Dudley Group NHS Foundation Trust under shared leadership of Group Chief Executive Diane Wake and Group Strategy 2026-2031.

Name

Sandwell & West Birmingham NHS Trust

Legal name

Sandwell and West Birmingham NHS Trust

Website

https://swbh.nhs.uk

Company type

Public

Founded year

1948

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Sandwell & West Birmingham NHS Trust is an integrated NHS acute and community healthcare provider serving 530,000+ patients annually across 11 sites in the West Midlands, England, including the newly opened Midland Metropolitan University Hospital and five Trust-operated GP practices, funded entirely through NHS England and ICB commissioning.

Ownership category

akta.pro rank

Product category

Public Healthcare Services (NHS acute, community and primary care)

NAICS

General Medical and Surgical Hospitals (6221), General Medical and Surgical Hospitals (622110), Hospitals (622), Ambulatory Health Care Services (621)

SIC

Services-Hospitals (8060), Services-General Medical & Surgical Hospitals, Nec (8062), Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Safety-Net & Public Hospitals (HLAFAAAD)

akta.pro secondary industries

Hospital-Operated Urgent Care Centers (HLAFADAC), Independent Diagnostic Testing Facilities (IDTFs) & Multi-Specialty Diagnostic Centers (HLAFAKAN)

Keywords

• NHS acute hospital services
• Community health services
• Primary care GP services
• Emergency medical care
• Maternity and neonatal care

Headquarters

HQ city

Birmingham

HQ country

United Kingdom

HQ region

Europe

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain, Others

Revenue model

1. NHS Core Healthcare Services: As a public NHS Trust, the organization receives funding through NHS England and local Integrated Care Board (ICB) commissioning arrangements to provide acute hospital services, community services, and GP services to the local population. Revenue is derived from government-allocated healthcare budgets based on population needs and service contracts.
2. Overseas Visitor Charges: Non-UK residents without reciprocal healthcare agreements are charged for NHS treatment at 150% of standard NHS rates, with deposit payments required for elective treatment

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Sandwell & West Birmingham NHS Trust is an integrated NHS healthcare provider delivering acute hospital care, community health services, and primary care/GP services across the Sandwell and West Birmingham populations. It operates multiple hospital sites led by the new Midland Metropolitan University Hospital (opened 2024), alongside community hospitals and Trust-run GP practices, providing emergency care, maternity services, elective surgery, outpatient services, and community-based care under statutory NHS commissioning arrangements.

Product overview

Sandwell & West Birmingham NHS Trust provides integrated NHS healthcare services across multiple hospital sites and GP services. The Trust operates the Midland Metropolitan University Hospital as its largest acute facility, alongside community hospitals and GP services. Digital services include an Online Appointment Portal for outpatient management and a Digital Patient Consent Service provided by Concentric Health. The Trust has also adopted Phio, an AI-powered musculoskeletal triage platform, to address physiotherapy waiting lists. The Trust's charitable arm, Your City & Metropolitan Hospitals Charity, funds additional projects and equipment beyond standard NHS provision.

Differentiator

Problem solved

Functional benefit

Products and services

• Acute Hospital Services Comprehensive acute hospital care including emergency medicine, elective surgery, inpatient care, outpatient services and specialist treatments delivered across Midland Metropolitan University Hospital, Sandwell General Hospital, City Health Campus and Rowley Regis Community Hospital, for the residents of Sandwell and West Birmingham.
• Community Health Services

Quantifiable outcome

• 8-week reduction in MSK waiting times at Sandwell & West Birmingham NHS Trust
• +6 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature4 records

Partnerships

Eight partnerships are on record, tiered core, minor and flagship.

• PROCEPT BioRoboticscoreTechnology or Integration · 1 January 2026Provider of Aquablation HYDROS Robotic System used for pioneering robotic-assisted waterjet treatment for enlarged prostates at Midland Met Hospital. First in Black Country to perform this procedure.
• West Birmingham Locality PartnershipcoreStrategic or Co-development Partner · 1 January 2026Collaboration with local community organizations, voluntary sector, primary care, and Trust colleagues for neighborhood health and wellbeing initiatives. Led cardiovascular disease awareness event in memory of Cllr Waseem Zaffar.
• University of SouthamptonminorStrategic or Co-development Partner · 1 November 2025Data processor for EDI (Equality, Diversity and Inclusion) in Health and Care Research data collection, submitting project and participant data monthly via EDGE system to NHS England.
• Phio (Digital MSK Platform)coreTechnology or Integration · 1 January 2025AI-powered musculoskeletal triage and rehabilitation technology platform deployed at 11 NHS sites covering 2.3 million patients. At SWB Trust, resulted in 8-week reduction in waiting times and reallocation of 1,200+ clinical hours.
• Concentric HealthcoreTechnology or Integration · 1 August 2024UK-based digital consent platform provider (headquartered in Cardiff, Wales) for electronic patient consent documentation. Data stored securely within NHS environment on Google Cloud Platform compliant with NHS information governance requirements.
• Healthcare CommunicationscoreTechnology or IntegrationProvider of patient portal technology enabling patients to view appointment letters, clinical information, and access services through NHS app integration. The Trust shares NHS numbers of registered patients with NHS England for NHS app access purposes.
• The Dudley Group NHS Foundation TrustflagshipStrategic or Co-development PartnerPart of the SWUFT NHS Group developing a Group Strategy 2026-2031 with the two trusts working closely together. Joint leadership under Group Chief Executive Diane Wake, sharing strategic direction and operational integration.
• Your Health Partnership (YHP)coreStrategic or Co-development PartnerCollaboration for GP services including Lyndon Primary Care Centre, providing integrated primary care services under Trust umbrella alongside Sandwell and Walsall Breast Screening Service partnerships.

Scale indicators8 records

Recent moves9 records

Expansion highlights5 records

Market position

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/SWBHnhs

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sandwell & West Birmingham NHS Trust