RaefConsulting

What RaefConsulting does

RaefConsulting, trading as raefConsulting, Pty. Ltd., is an Australian private for-purpose consultancy founded by Chris Wilborn (CEO and Principal Consultant) to deliver strategic and operational advisory to two client verticals: National Disability Insurance Scheme (NDIS) service providers and not-for-profit organisations. The firm operates with a headcount of 1-10 and is based in Kogarah, Australia, serving clients across the domestic Australian market. Core services encompass NDIS business maturity assessment, certification/verification audit preparation, innovative business model design, and client acquisition strategy for disability providers, alongside revenue diversification, grant procurement, ACNC compliance, board governance, and strategic planning for not-for-profits. Delivery is conducted by Chris Wilborn directly, supported by personal branding across LinkedIn, Facebook, and Instagram and a referral and testimonial-driven demand engine.

The underlying technology stack is explicitly characterised as "Not applicable" — RaefConsulting is a professional services firm, not a software or platform business, and accordingly carries no API products, integrations, proprietary technology, or AI/ML capabilities. Revenue is generated through project-based consulting engagements and bespoke advisory work; pricing is not publicly disclosed and is structured per engagement scope. The go-to-market motion is consultative sales, with Chris Wilborn personally initiating client relationships through direct outreach, professional networks, referrals, and demonstrated domain expertise accumulated over more than twenty years in the for-purpose sector. Distribution is direct-only with no resellers, channel partners, or digital self-serve motions.

Customer evidence is grounded in named testimonials from seven clients across NDIS Providers and non-profits, including outcomes such as 70%+ revenue growth for one non-profit board member following RaefConsulting engagement and one-month client acquisition for a new NDIS founder. The firm operates in structurally growing end markets — the NDIS is projected to exceed $22 billion per year supporting 500,000 participants, and Australia hosts approximately 56,000 non-profits growing at an estimated 4% annually — but captures a fraction of this addressable market as a boutique practice with no external funding, no parent entity, and no disclosed revenue or headcount trajectory.

Name

RaefConsulting

Legal name

raefConsulting, Pty. Ltd.

Website

https://raefconsulting.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

RaefConsulting is an Australian for-purpose consultancy founded by Chris Wilborn that delivers strategic advisory to NDIS service providers and not-for-profit organisations, covering certification audit preparation, business model design, grant procurement, and ACNC compliance across the domestic market.

Ownership category

akta.pro rank

Product category

Management Consulting

NAICS

Administrative Management and General Management Consulting Services (541611), Management Consulting Services (54161)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Strategy & Corporate Development Consulting (BPAHACAA)

akta.pro secondary industry

Corporate Strategy Advisory (BPAHADAA)

Keywords

• NDIS provider consulting
• Non-profit advisory
• Disability sector consulting
• Charity governance advisory
• For-purpose sector consulting

Headquarters

HQ city

Kogarah

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations

Revenue model

1. Consulting Services: Professional consulting engagements serving NDIS Providers and Non-profit organisations. Services include strategic planning, business maturity assessment, NDIS certification/verification audit preparation, and organisational capacity building. Revenue is generated through project-based consulting engagements and advisory services.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

RaefConsulting provides strategic consulting and advisory services to Australian NDIS Providers and non-profit organisations. Its offerings include business maturity assessment, NDIS certification and verification audit preparation, innovative business model development, client acquisition strategy, revenue diversification, grant procurement, ACNC compliance support, and board governance advisory, delivered personally by the principal consultant Chris Wilborn.

Product overview

RaefConsulting is a for-purpose consultancy offering two primary service lines: NDIS Provider Consulting Services and Non-profit Consulting Services. The firm helps NDIS Providers and Not-for-profits scale for impact through strategic planning, business development, certification preparation, and organisational development. Chris Wilborn serves as CEO & Principal Consultant with over twenty years of experience in the for-purpose sector.

Differentiator

Problem solved

Functional benefit

Products and services

• NDIS Provider Consulting Services Strategic consulting services for NDIS Providers including business maturity assessment, certification and verification audit preparation, development of nimble and responsive business models, and client acquisition and marketing strategies. Aimed at NDIS-registered service providers navigating scheme complexities.
• Non-profit Consulting Services Advisory services for Australian non-profit organisations covering revenue diversification, grant procurement, board governance, ACNC charity registration and compliance, constitution development, strategic planning, and organisational capacity building for sustainability. Targeted at large international charities as well as grassroots community organisations.

Quantifiable outcome

• Revenue growth increased over 70%, expanded staffing and capacity, exponential growth in top investor program

Named customers7 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Nous Group: Australian-headquartered management consultancy with a significant public sector and social sector practice. Comparable to RaefConsulting in providing strategic and organisational advisory to for-purpose organisations, but operates at significantly greater scale with offices across Australia, the UK, and other geographies.
• Think Impact: Australian consulting firm focused on strategy, evaluation, and impact measurement for the social sector. Directly comparable to RaefConsulting's non-profit service line in serving for-purpose organisations with strategic advisory, impact reporting, and capacity-building engagements.
• Social Impact Hub: Australia-based organisation that supports social enterprises and not-for-profits with consulting, capability-building, and advisory services. Comparable to RaefConsulting in serving for-purpose clients seeking strategic growth and impact-oriented advisory.
• Our Community Group: Australian not-for-profit providing advisory, training, and resources to charities and community organisations, including grant-making support and governance guidance. Comparable to RaefConsulting's non-profit practice around governance, compliance, and capacity building.
• TACSI (The Australian Centre for Social Innovation): Australian social innovation organisation that works alongside for-purpose organisations on design, strategy, and service innovation. Comparable to RaefConsulting in applying consulting and design thinking to help mission-driven organisations improve outcomes.

Broad incumbents

• PwC Australia (Not-for-Profit Practice): Big 4 firm with a dedicated not-for-profit and charity advisory practice in Australia covering strategy, governance, and operational consulting. Competes with RaefConsulting for larger non-profit mandates but with a broader service portfolio and significantly larger team.
• KPMG Australia (Not-for-Profit Advisory): Big 4 firm offering governance, risk, and advisory services to Australian not-for-profits. Overlaps with RaefConsulting on non-profit strategic and governance advisory but is part of a much larger professional services portfolio.
• EY Australia (Not-for-Profit Services): Big 4 firm providing advisory services to the Australian not-for-profit sector, including strategy, transformation, and risk consulting. Competes with RaefConsulting at the larger end of the non-profit market but operates as part of a global professional services firm.
• BDO Australia (Not-for-Profit Advisory): Mid-tier accounting and advisory firm with a dedicated not-for-profit practice serving Australian charities and community organisations. Comparable to RaefConsulting on non-profit advisory, audit preparation, and governance services.
• Grant Thornton Australia (Not-for-Profit): Mid-tier accounting and advisory firm with a not-for-profit sector practice in Australia offering governance, audit, and advisory services. Overlaps with RaefConsulting's non-profit advisory and ACNC compliance offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/raefConsulting
• LinkedInlinkedin.com/in/christopherbwilborn
• Instagraminstagram.com/christopherbwilborn

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RaefConsulting