Bluewater Power

What Bluewater Power does

Bluewater Power Distribution Corporation is a privately held, regulated electricity Local Distribution Company (LDC) headquartered at 855 Confederation Street, Sarnia, Ontario, operating under the Ontario Energy Board (OEB). Founded in 1924, the company holds an exclusive franchise to distribute electricity to residential, small business, commercial, and industrial customers within its licensed Sarnia service territory. Core operations include power distribution, outage management, billing, water distribution, and customer service delivered via a customer service center, the MyAccount online portal, and field operations.

The company offers multiple regulated pricing plans — Time-of-Use (TOU), Tiered, and Ultra-Low Overnight (ULO) — enabled by advanced smart metering infrastructure, with rates effective May 1, 2026 set under OEB Case EB-2025-0052. Its technology platform includes a Green Button Connect My Data / Download My Data system, operated via UtilityAPI and certified by the Green Button Alliance and the U.S. DOE DataGuard program, allowing customers to authorize third-party access to granular energy usage data. Supporting services include net metering, distributed energy resource programs, an Ontario Electricity Support Program for low-income households, Energy and Water Reporting and Benchmarking (EWRB) compliance for large buildings under Ontario Regulation 20/17, a Capacity Allocation Model for developer cost-sharing of grid expansions, and a Commercial Electric Vehicle Charging (EVC) rate.

Bluewater Power generates revenue primarily through OEB-approved distribution rates charged on a usage-based monthly billing cadence, supplemented by water distribution charges and emerging data-sharing services through its Green Button platform. The company serves as the sole electricity distributor in its territory, creating a structurally stable revenue base with no customer churn risk from competitive switching. Management disclosures are limited; only the General Counsel / Chief Privacy Officer (Jessica Tracey) is named, with the President referenced in privacy policy materials but not identified by name.

Name

Bluewater Power

Legal name

Bluewater Power Distribution Corporation

Website

https://bluewaterpower.com

Company type

Private

Founded year

1924

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Electric Utility Distribution

NAICS

Electric Power Transmission, Control, and Distribution (22112), Electric Power Generation, Transmission and Distribution (2211), Water Supply and Irrigation Systems (221310)

SIC

Electric Services (4911), Water Supply (4941)

akta.pro primary industry

Community Choice Aggregators with Distribution Operations (CCA + Wires, where applicable) (EUADABAK)

Keywords

• Electricity distribution services
• Local distribution company
• Time-of-use pricing
• Energy data sharing
• Residential electricity supply

Headquarters

HQ city

Sarnia

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Infrastructure, Personnel, Operations, Technology or R&D, Supply Chain, Marketing or Sales

Revenue model

1. Electricity Distribution Services: Bluewater Power operates as a regulated electricity local distribution company (LDC) in Ontario, providing electricity distribution services to customers in the Sarnia area. Revenue is generated through distribution rates approved by the Ontario Energy Board, which include charges for electricity delivery, regulatory charges, and other pass-through costs.
2. Electricity Rates: Revenue from electricity commodity charges passed through to generators and retailers, including Time-of-Use (TOU), Tiered, and Ultra-Low Overnight (ULO) pricing options regulated by the Ontario Energy Board.
3. Water Rates: Water distribution services provided to customers, with separate water rates as outlined in their service offerings.
4. Green Button Data Services: Data sharing services enabling third-party access to customer energy usage data through the UtilityAPI platform, facilitating energy efficiency and distributed energy projects.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Bluewater Power Distribution Corporation is a regulated electricity local distribution company (LDC) serving residential, commercial, and industrial customers in the Sarnia, Ontario area under Ontario Energy Board oversight. The company delivers electricity through its distribution infrastructure and offers customer-choice pricing plans (Time-of-Use, Tiered, and Ultra-Low Overnight), water distribution, energy conservation programs, and Green Button data-sharing services.

Product overview

Bluewater Power Distribution Corporation is a local electricity distribution company serving the Sarnia, Ontario area. The company operates as a regulated utility under the Ontario Energy Board and provides a unified portfolio of electricity distribution services rather than a modular software platform. Core offerings include electricity distribution, multiple pricing plan options (Time-of-Use, Ultra-Low Overnight, and Tiered pricing), and the Green Button Connect data sharing platform. Supporting services include net metering, distributed energy resources, energy reporting for large buildings (EWRB), capacity allocation for new developments, water rates, and EV charging rates. Customer-facing digital tools include the MyAccount online portal for account management and bill payments, and a Green Button Connect platform powered by UtilityAPI for secure energy data sharing with authorized third parties.

Differentiator

Problem solved

Functional benefit

Products and services

• Electricity Distribution
• Time-of-Use (TOU) Pricing
• Ultra-Low Overnight (ULO) Pricing
• Tiered Pricing
• MyAccount Customer Portal
• Green Button Connect Data Sharing Platform
• Energy and Water Reporting and Benchmarking (EWRB) for Large Buildings
• Net Metering Program
• Distributed Energy Resource Program
• Capacity Allocation Model
• Commercial Electric Vehicle Charging (EVC) Rate
• Water Distribution Services

Quantifiable outcome

• 100+ years of continuous electricity service to the Sarnia community
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature4 records

Partnerships

Six partnerships are on record, tiered core.

• UtilityAPIcoreTechnology or IntegrationBluewater Power uses UtilityAPI's platform and services for third-party Green Button data functionality. The partnership enables customers to authorize disclosure of their energy usage data to third-party service providers for review, analysis, and management of energy usage. UtilityAPI provides the technical infrastructure for the Green Button Connect My Data and Download My Data standards.
• Ontario Energy Board (OEB)coreOthersThe Ontario Energy Board is the independent regulator of Ontario's electricity and natural gas sectors. Bluewater Power operates under OEB regulation for distribution rates, service standards, and regulatory compliance. The company filed its 2026 distribution rate application with the OEB (Case EB-2025-0052).
• Ontario One CallcoreStrategic or Co-development PartnerOntario One Call is a not-for-profit corporation that provides a coordinated point of contact for anyone who wants to dig or excavate. Bluewater Power participates in the Ontario One Call service to ensure safe digging and prevent damage to underground infrastructure. Customers are required to call Ontario One Call before excavating.
• Green Button AlliancecoreTechnology or IntegrationThe Green Button Alliance is a standards organization that certifies utilities' compliance with the Green Button Connect My Data and Download My Data standards. Bluewater Power has been certified as compliant with these international energy data privacy and portability standards, ensuring secure data sharing with third-party applications.
• Natural Resources Canada (NRCan)coreTechnology or IntegrationNatural Resources Canada's Portfolio Manager software is used by building owners to report their annual electricity consumption as required by Ontario Regulation 20/17 (Energy and Water Reporting and Benchmarking for Large Buildings). Bluewater Power facilitates data submission to NRCan's platform.
• Ontario Ministry of EnergycoreOthersThe Ontario Ministry of Energy created Ontario Regulation 20/17 for Energy and Water Reporting and Benchmarking (EWRB) for Large Buildings. Bluewater Power is required to comply with this regulation and facilitate reporting by building owners in their service territory.

Scale indicators2 records

Broad incumbents

• Toronto Hydro: Toronto Hydro is the regulated electricity distributor for the City of Toronto, the largest LDC in Ontario by customers served. Shares the same OEB regulatory framework, product set (smart metering, TOU, Green Button, DER), and direct-to-consumer distribution model.
• Hydro One: Hydro One is the province-wide Ontario transmission and distribution incumbent and the largest operator in the province. Serves as the broad-incumbent benchmark for OEB regulatory engagement, rate case practice, and asset-management maturity, although at vastly greater scale.
• Alectra Utilities: Alectra is the largest municipally owned LDC in Ontario, serving multiple Greater Toronto and Hamilton Area municipalities under OEB regulation. A larger, broad-incumbent comparison along regulatory, operational, and customer-segment dimensions, but with materially greater scale.

Direct peers

• EnWin Utilities: EnWin is the regulated electricity and water distributor for Windsor, Ontario. The combined electric + water utility structure directly mirrors Bluewater Power's dual-utility operations, and its Southwestern Ontario industrial customer base is a strong demographic and economic parallel to Sarnia.
• Elexicon Energy: Elexicon Energy is a mid-sized Ontario LDC formed from the merger of Whitby Hydro, Oshawa PUC, and Veridian Connections. Comparable as a multi-municipality regulated electricity distributor operating under OEB oversight with a similar mid-tier scale.
• Oakville Hydro: Oakville Hydro is a mid-sized Ontario LDC serving the Town of Oakville under OEB regulation. Comparable in regulatory model, customer mix, and product offerings including time-of-use pricing, Green Button data, and DER programs.
• Orillia Power Generation Corporation: Orillia Power is a small municipally owned Ontario LDC and generator. Closely comparable as a small-scale Ontario electricity distribution utility with local monopoly status and OEB rate oversight.
• Greater Sudbury Hydro: Greater Sudbury Hydro is a smaller Ontario LDC operating under OEB oversight, similar in absolute scale to Bluewater Power. Direct comparator for small-municipality distribution economics, rate-base composition, and capex planning.
• Burlington Hydro: Burlington Hydro is a regulated Ontario LDC serving the City of Burlington, similar in size and operating model. Provides the same core electricity distribution services, OEB-approved pricing plans, and customer-facing digital tools.
• London Hydro: London Hydro is a regulated Ontario Local Distribution Company (LDC) of similar mid-size scale, serving the City of London under OEB oversight. It is the closest comparable in business model, customer mix (mix of residential, commercial, and industrial in Southwestern Ontario), and regulatory treatment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/bluewaterpower
• Facebookfacebook.com/BluewaterPower
• LinkedInlinkedin.com/company/bluewater-power-distribution-corporation

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bluewater Power