Adventure Theater
Théâtre de l'Aventure is a French non-profit performing arts theater and venue in Hem, Hauts-de-France, producing professional theatrical productions, running amateur workshops for children and adults, and hosting festivals since 1986.
- Company typePrivate
- Founded1986
- HeadquartersErmont, France
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Adventure Theater does
Théâtre de l'Aventure is a French association loi 1901 (non-profit) performing arts company and venue headquartered at 27 Rue des Écoles, Hem, Hauts-de-France, operating in the cultural sector since 1981 and formally constituted as an association in 1986. The organization produces and presents professional theatrical productions spanning clown theater, musical theater, contemporary drama, and literary adaptations (Têtes Rondes & Têtes Pointues, Grand Frère, Bleu!, Misérables!, La Joie!, L'Effet du Cerf), while simultaneously running amateur workshops for children (8-18), adults, and forum theater programs under the direction of Saïd Zarouri. Two annual festivals (Festival Enfants d'Aventure and Festival Théâtre Amateur), a monthly satirical cabaret (La R'vue!), and venue rental to touring companies round out the programming calendar.
The underlying technology footprint is minimal and conventional: a Webflow CMS website hosted on O2Switch servers, Google Analytics with 14-month data retention, email newsletters, and social media presence on Facebook, YouTube, and Instagram. The organization produces a podcast series (Bruits de Plateau) for post-show content distribution. No proprietary software, AI/ML capabilities, mobile applications, or APIs are evidenced. Ticketing is handled through the external Billetweb platform and an on-site box office that does not accept credit card payments.
Revenue is generated through four streams: ticket sales at €4-€9 per seat depending on show and audience category, workshop fees calculated on a sliding scale based on household income with installment payment options, venue rental for hosting touring productions, and cultural subsidies from DRAC Hauts-de-France, Région Hauts-de-France, Département du Pas-de-Calais, Ville de Hem, and the Ministère de la Culture. The theater serves multiple segments including general theater audiences, amateur workshop participants, schools (via the PRE program and direct partnerships), and professional touring companies, operating under a hybrid segmentation approach that combines community engagement with professional artistic production.
Adventure Theater firmographics
Firmographics- Name
- Adventure Theater
- Legal name
- THEATRE DE L'AVENTURE
- Website
- https://theatre-aventure.fr
- Company type
- Private
- Founded year
- 1986
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Théâtre de l'Aventure is a French non-profit performing arts theater and venue in Hem, Hauts-de-France, producing professional theatrical productions, running amateur workshops for children and adults, and hosting festivals since 1986.
- Ownership category
- akta.pro rank
Adventure Theater industry classification
Industry- Product category
- Performing Arts / Live Theater
- NAICS
- Theater Companies and Dinner Theaters (71111), Theater Companies and Dinner Theaters (711110), Performing Arts Companies (7111)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro industry
- Theater & Performing Arts Venue Operations (Playhouses, Opera Houses)Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Event Venues & Venue Operations (Arenas, Theaters, Halls)Children’s & Youth TheatreMedia, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Theater, Broadway & Performing ArtsTouring Theatre ProductionsMedia, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Theater, Broadway & Performing Arts
Keywords
Where Adventure Theater is headquartered
LocationHeadquarters
- HQ city
- Ermont
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Adventure Theater business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Ticket Sales: Revenue generated from ticket sales for theatrical performances. Prices range from 4€ to 9€ depending on show and audience category.
- Workshop Fees: Fees for theater workshops and ateliers for children, teens, and adults. Cost calculated based on household income; payment can be made in installments.
- Venue Rental: The theater serves as a venue for hosting other productions and events.
- Cultural Subsidies: Funding from public bodies including DRAC Hauts-de-France, Region Hauts-de-France, Department du Pas-de-Calais, and City of Hem.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Full Price - Professional Shows |
| Unit Pricing | Pay-as-you-go | Reduced Price - Professional Shows |
| Unit Pricing | Pay-as-you-go | Additional Reduced - Professional Shows |
| Unit Pricing | Pay-as-you-go | Festival Enfants d'Aventure |
| Unit Pricing | Pay-as-you-go | Tues mais têtues |
| Unit Pricing | Pay-as-you-go | Nid vu Nid connu |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
Adventure Theater product offering
Product offeringCore offering
Adventure Theater (Théâtre de l'Aventure) is a non-profit performing arts organization based in Hem, France (Hauts-de-France region) that produces and presents professional French-language theatrical productions, runs theater workshops for children, teens, and adults, and organizes annual cultural festivals. Operating under French association loi 1901 status, the company functions as a permanent creation and performance venue with an in-house artistic team, a youth/young audience programming focus, and complementary cultural outreach and mediation activities.
Product overview
Théâtre de l'Aventure is a performing arts company and venue located in Hem, France, offering a diverse portfolio of theatrical productions and community arts programs. The company's core offerings include professional theatrical productions (Têtes Rondes & Têtes Pointues, Grand Frère, L'Effet du Cerf, Bleu!, Misérables!, La Joie!) and educational clown theater series (Conférence Commando Téatraki?, Humanocène). The company runs extensive amateur programs including children's and teen theater workshops, adult workshops, and forum theater, culminating in annual festivals (Festival Enfants d'Aventure, Festival Théâtre Amateur). Additional offerings include La R'vue! satirical cabaret, podcast series (Bruits de Plateau), and venue rental services at their 27 Rue des Écoles location.
Differentiator
Problem solved
Functional benefit
Products and services
- Professional Theatrical Season Productions
Companies that use Adventure Theater
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles3 records
Adventure Theater technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Adventure Theater partnerships and signals
Strategic signalPartnerships
29 partnerships are on record, tiered major, core and minor.
- Maisons Folies de LillemajorCo-producer of Grand Frère, a professional production by associated artist Christophe Dufour.
- DRAC Hauts-de-FrancecoreMinistry of Culture regional directorate providing ongoing financial support and institutional recognition for the theater's artistic programming and operations.
- Région Hauts-de-FrancecoreRegional council providing funding support for theatrical productions, artist residencies, and cultural programming.
- Département du Pas-de-CalaiscoreDepartmental council supporting cultural initiatives and theatrical productions.
- Ville de HemcoreMunicipal government of Hem providing local support, venue access, and community integration for theater activities.
- Les Scènes associées (Arc-en-Ciel de Liévin, MAC de Sallaumines, Espace Ronny Coutteure de Grenay)majorCo-production partnership for Grand Frère, part of the regional theater network.
- La Barcarolle EPCC Spectacle Vivant AudomaroismajorCo-producer of multiple productions including Grand Frère and Bleu!, regional performing arts center.
- DRAC Hauts-de-FrancecoreFunding support for Respire production, including DRAC HDF project aid.
- ADAMIminorFrench artists' rights management society providing support for Respire production.
- La Manivelle Théâtre (Hem)corePartner theater for Respire production and hosting residences for L'Effet du Cerf and Humanocène creations.
- Le Vivat d'ArmentièresmajorCo-producer of On n'a pas pris le temps de se dire au revoir.
- La Maison du Conte de Chevilly LaruemajorCoproduction partner for On n'a pas pris le temps de se dire au revoir.
- La Croisée Hauts-de-FrancemajorCoproduction partner for On n'a pas pris le temps de se dire au revoir.
- La Gare de MéricourtminorCoproduction partner for On n'a pas pris le temps de se dire au revoir.
- Le Château Coquelle de DunkerqueminorCoproduction partner for On n'a pas pris le temps de se dire au revoir.
- Espace Culturel Jean Ferrat à AvionminorCoproduction partner for On n'a pas pris le temps de se dire au revoir.
- MAIFminorCivil liability insurance provider for the theater (Policy number: 3167799B).
- Ville de WasquehalminorLocal government providing support for Respire production.
- Ministère de la CulturecoreNational Ministry of Culture providing support for L'Effet du Cerf production.
- Collège Raymond Devos (Hem)majorEducational partner hosting residences and performances for La Manivelle Théâtre and L'Effet du Cerf.
- Université de LilleminorAcademic institution hosting residencies for J'irai baver sur vos tombes.
- Théâtre Massenet (Lille)minorRegional partner theater for Tu sais siffler Berra? and Festival PAS CAP partnership.
- Cinéma L'Univers à LilleminorPartner cinema hosting Scéno'ciné event with screening of Demain by Cyril Dion and Mélanie Laurent.
- Espace culturel Georges Brassens de Saint-Martin-BoulognemajorCo-producer of Bleu! production.
- Centre Culturel Henri Matisse de Noyelles-GodaultmajorCo-producer of Bleu! production.
- Maison de l'Art et de la Communication de SallauminesmajorCo-producer of Bleu! production.
- L'Escapade d'Hénin-BeaumontmajorCoproduction partner and venue supporter for multiple productions.
- Centre Social Les 3 villes à HemminorCommunity center hosting Commando clown Humanocène event.
- Le 188 Plateforme d'accompagnement culturelminorCultural support platform partner for Tu sais siffler Berra?.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Adventure Theater competitors and assessment
Company assessmentDirect peers
- La Croisée Hauts-de-France: Listed coproduction partner of Théâtre de l'Aventure, operating a comparable regional touring and co-creation model in Hauts-de-France.
- La Rose des Vents: Scène nationale in Villeneuve-d'Ascq, located in the same Hauts-de-France region; offers directly comparable programming of professional theater, contemporary works, and educational outreach.
- La Barcarolle EPCC Spectacle Vivant Audomarois: Regional performing arts center in Saint-Omer and co-production partner of Aventure (Grand Frère, Bleu!); comparable EPCC structure combining creation, residency, and venue programming.
- Les Scènes associées (Arc-en-Ciel de Liévin): Partner within the same 'Les Scènes associées' co-production network; regional theater of similar scale targeting suburban Hauts-de-France audiences with parallel educational and family programming.
- Théâtre de la Manufacture CDN de Nancy: Centre Dramatique National with a comparable operating model combining professional theatrical creation with educational programs and regional touring.
- Théâtre de Sartrouville CDN: Centre Dramatique National serving a similar suburban catchment with comparable youth theater focus, school programming, and family-oriented production slate.
- Le Grand T: Nantes-based theater operating a similar hybrid professional-creation and educational-outreach model with comparable headcount and venue scale.
- La Maison Folie de Lille: Cultural venue in Lille and listed co-production partner for Grand Frère; similar community-embedded programming model combining professional creation with participatory workshops.
- Le Vivat d'Armentières: Regional performing arts venue and co-production partner of Théâtre de l'Aventure (e.g., 'On n'a pas pris le temps de se dire au revoir'), operating at comparable scale in Hauts-de-France with similar professional-and-amateur programming.
Broad incumbents
- Théâtre du Nord (Lille): Larger Centre Dramatique National also based in Hauts-de-France with overlapping programming; serves as the regional incumbent against which Aventure positions its community-and-amateur niche.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Adventure Theater social profiles
Digital presenceAdventure Theater financial estimates
Financial estimateRevenue estimate
Valuation estimate
Adventure Theater leadership team
Management profileNumber of profiles
Profiles6 records
Adventure Theater funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Adventure Theater M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Adventure Theater
What does Adventure Theater do?
Adventure Theater (Théâtre de l'Aventure) is a non-profit performing arts organization based in Hem, France (Hauts-de-France region) that produces and presents professional French-language theatrical productions, runs theater workshops for children, teens, and adults, and organizes annual cultural festivals. Operating under French association loi 1901 status, the company functions as a permanent creation and performance venue with an in-house artistic team, a youth/young audience programming focus, and complementary cultural outreach and mediation activities.
Is Adventure Theater a public or private company?
Adventure Theater is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Adventure Theater founded?
Adventure Theater was founded in 1986. It employs 11 to 50 people.
Where is Adventure Theater based?
Adventure Theater is headquartered in Ermont, France, in the Europe region.
How does Adventure Theater make money?
Four revenue lines are on record. Ticket Sales are the primary driver. The others are workshop Fees, venue Rental and cultural Subsidies.
Who are Adventure Theater's main competitors?
Direct peers on record are La Croisée Hauts-de-France, La Rose des Vents, La Barcarolle EPCC Spectacle Vivant Audomarois, Les Scènes associées (Arc-en-Ciel de Liévin), Théâtre de la Manufacture CDN de Nancy, Théâtre de Sartrouville CDN, Le Grand T, La Maison Folie de Lille and Le Vivat d'Armentières. Théâtre du Nord (Lille) is listed as a broad incumbent.
Does Adventure Theater have an API?
No public API is recorded for Adventure Theater.
What industry is Adventure Theater in?
Adventure Theater's product category is Performing Arts / Live Theater. Its primary akta.pro industry code is MPAGALAB, Theater & Performing Arts Venue Operations (Playhouses, Opera Houses), with a secondary code of MPAGABAE, Children’s & Youth Theatre. Its NAICS code is 71111 and its SIC code is 7990.