ITHACA

Name

ITHACA

Legal name

ITHACA

Website

https://ithacamaroc.com

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Security & Building Technology Distribution

NAICS

Electronic and Precision Equipment Repair and Maintenance (8112)

SIC

Services-Facilities Support Management Services (8744)

akta.pro primary industry

Instrumentation, Controls & Automation Engineering Consulting (BPAHAIAM)

Keywords

• Security systems distribution
• Access control solutions
• Fire detection equipment
• Intrusion alarm systems
• Building technology distribution

Headquarters

HQ city

Bouskoura

HQ country

Morocco

HQ region

Africa

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Product Distribution: ITHACA distributes security and building technology products from multiple manufacturer partners including BFT, FAAC, Automatic Systems, Castel, STID, Fermax, UTC Carrier, Optex, and others. Revenue generated through product sales to residential, tertiary, and industrial customers.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

ITHACA is a Moroccan value-added distributor of security and building-technology solutions, selling physical security hardware (access control, intrusion, fire detection, video intercom, physical access automation, metal/perimeter detection), telecom infrastructure (GPON, cabling, IT pre-wiring, SMATV/multiswitches), parking/time-distribution systems, and healthcare nurse-call equipment sourced from 26+ manufacturer brands. The company serves residential, tertiary/commercial, and industrial markets and complements product distribution with technical services covering pre-sales training, phone support, on-site interventions, and commissioning assistance.

Product overview

ITHACA is a distributor of comprehensive security and telecommunications solutions in Morocco, founded in 1991 as a subsidiary of TKH Group (Dutch). The company's product portfolio consists of multiple product families organized as a multi-brand distribution model rather than a single unified platform. The core offerings span physical access control (BFT automation, Automatic Systems barriers/bollards/turnstiles), electronic access control (CASTEL IP intercoms, STID long-range readers, FERMAX video intercoms, DENY security controllers), intrusion detection (UTC Carrier ZeroWire/ATS systems, OPTEX sensors, ALTEC sirens), fire detection (KIDDE Commercial, UTC Carrier panels, gas extinction systems), metal detection (GARRETT walk-through detectors), nurse call systems (TELEVIC AQURA, EKSELANS EK Health), parking management (JUPITER automated ticketing), time distribution (GORGY TIME servers/clocks), and telecom infrastructure (EKSELANS GPON/OLT/ONT, SMATV amplifiers, multiswitches, coaxial/fiber cabling, MMC IT racks). The company serves residential, tertiary, and industrial markets and provides technical support including pre-sales training, phone support, on-site interventions, and commissioning assistance.

Differentiator

Problem solved

Functional benefit

Products and services

• Electronic Access Control Systems Electronic access control systems for residential, commercial and industrial customers, combining badge/RFID readers (STID long-range UHF, MIFARE), IP intercoms (CASTEL), video entry systems (FERMAX), and access controllers (DENY UGCIS/Optima/Micrel) for centralized access management.
• Fire Detection & Extinction Systems Fire detection and suppression systems including addressable and conventional fire alarm control panels, detectors, manual call points, notification appliances and gas extinction systems for commercial, industrial and residential fire-safety compliance.
• Intrusion Detection Systems Intrusion detection and alarm systems, including control panels, motion detectors, magnetic contacts, indoor/outdoor sirens, flashers and peripheral detection equipment, designed for residential, commercial and industrial premises.
• Physical Access Automation Systems Automatic gate, door and barrier systems including sliding-gate operators, swing-gate operators, garage-door operators, vehicle barriers, retractable bollards, pedestrian turnstiles and double-leaf secure lanes for vehicle and pedestrian access control.
• Metal Detection Equipment Walk-through metal detector arches and handheld metal detectors used for security screening of people in industrial sites, public venues and high-security facilities.
• Perimeter Detection Systems Outdoor perimeter protection systems including infrared barriers, photo-electric beams and dual-technology motion sensors used to secure industrial sites, warehouses and sensitive outdoor perimeters.
• GPON & TV Distribution Infrastructure Telecommunications and TV-distribution infrastructure comprising SMATV head-end amplifiers, GPON OLT and ONT equipment, EDFA optical amplifiers, multiswitches, satellite antennas and IPTV servers for hospitality and residential buildings.
• IT Pre-wiring & Structured Cabling Structured IT cabling products including fiber-optic cables, Category 5e/6/6A copper data cables, 19-inch rack cabinets, patch cords and network enclosures for data centers and IT rooms.
• Security & Telecom Cables and Connectors Cables and connectivity hardware such as coaxial cables, alarm cables, fiber optic cables and connectors used in security, telecom and AV system installations.
• Video Intercom & Door Entry Systems Intercom and door communication systems including analog and IP-based audio/video intercoms, videophone kits, SIP intercoms and reception desk stations for apartment blocks, offices and commercial premises.
• Healthcare Nurse Call Systems Healthcare communication and nurse call systems including touch-screen staff terminals, patient call units, room concentrators, corridor LED displays, wireless call medallions and Android-based nurse station telephones for hospitals and care facilities.
• Parking Management Systems Automated parking management systems comprising entry terminals, exit terminals and automatic pay stations that issue and read barcode or magnetic-card tickets for paid and controlled-access parking facilities.
• Time Distribution Systems Time synchronization and display systems including NTP/SNTP time servers, analog clocks (HANDI), digital clocks (LEDI/LEDICA) and programmable timers used for synchronized time distribution across buildings and campuses.
• Background Sound (PA) Systems Background music and public-address sound systems comprising amplifiers, ceiling and wall speakers, paging microphones and zone volume attenuators for retail, hospitality, healthcare and public-space audio.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

26 partnerships are on record, tiered core, minor and flagship.

• BFTcoreChannel Partner/ Reseller/ DistributorBFT is an Italian manufacturer of automation systems for gates, garage doors, and industrial doors. ITHACA distributes BFT products including operators, barriers, and control systems for the Moroccan market.
• FAACcoreChannel Partner/ Reseller/ DistributorFAAC is a manufacturer of automation systems. ITHACA distributes FAAC automatic barriers and access control products in Morocco.
• Automatic SystemscoreChannel Partner/ Reseller/ DistributorAutomatic Systems is a Belgian manufacturer of pedestrian access control and vehicle barrier systems. ITHACA distributes their products including turnstiles, bollards, barriers, and secure passage lanes.
• TEC&TECcoreChannel Partner/ Reseller/ DistributorTEC&TEC manufactures cable and connectivity solutions. ITHACA distributes their cable products for data and communication infrastructure.
• Kidde CommercialcoreChannel Partner/ Reseller/ DistributorKidde Commercial is a manufacturer of fire detection and suppression systems. ITHACA distributes their fire alarm control panels, detectors, and emergency notification products.
• TeleviccoreChannel Partner/ Reseller/ DistributorTelevic is a Belgian manufacturer of professional communication systems. ITHACA distributes their nurse call systems and healthcare communication solutions in Morocco.
• DENY SECURITYcoreChannel Partner/ Reseller/ DistributorDENY SECURITY manufactures electrical and mechanical lock systems. ITHACA distributes their products for access control applications.
• Gorgy TimeminorChannel Partner/ Reseller/ DistributorGorgy Time manufactures time synchronization servers and clock systems. ITHACA distributes their time distribution products in Morocco.
• CastelcoreChannel Partner/ Reseller/ DistributorCastel is a manufacturer of IP intercom and access control systems. ITHACA distributes their IP video intercoms, access control centers, and IP-based communication systems.
• STIDcoreChannel Partner/ Reseller/ DistributorSTID manufactures RFID and biometric access control readers. ITHACA distributes their long-range UHF readers, MIFARE readers, and access credentials in Morocco.
• OptexcoreChannel Partner/ Reseller/ DistributorOptex is a Japanese manufacturer of sensors and detectors including infrared beams, motion detectors, and perimeter protection systems. ITHACA distributes their products in Morocco.
• GarrettcoreChannel Partner/ Reseller/ DistributorGarrett is a manufacturer of metal detection equipment including walk-through and handheld metal detectors. ITHACA distributes their security screening products.
• TrakaminorChannel Partner/ Reseller/ DistributorTraka manufactures key management and asset management systems. ITHACA distributes their products for key and equipment management applications.
• AltoscoreChannel Partner/ Reseller/ DistributorAltos (ALTEC) manufactures intrusion alarm systems including sirens, flashers, and peripheral detection equipment. ITHACA distributes their products in Morocco.
• FermaxcoreChannel Partner/ Reseller/ DistributorFermax is a Spanish manufacturer of video door entry systems and intercoms. ITHACA distributes their video phones, intercom systems, and access control readers.
• AlceaminorChannel Partner/ Reseller/ DistributorAlcea manufactures hardware for access control and security systems. ITHACA distributes their products in the Moroccan market.
• AritechcoreChannel Partner/ Reseller/ DistributorAritech (part of UTC Carrier) manufactures intrusion detection systems including control panels and detectors. ITHACA distributes their products.
• EKSELANS / OpenetcsminorChannel Partner/ Reseller/ DistributorEKSELANS manufactures signal distribution and TV head-end equipment. ITHACA distributes their amplifiers, multiswitches, and SMATV/GPON solutions.
• MMC (Multimedia Connect)coreChannel Partner/ Reseller/ DistributorMMC manufactures structured cabling and fiber optic products. ITHACA distributes their fiber optic cables, patch cords, and network cabinets.
• AdaltracoreChannel Partner/ Reseller/ DistributorAdaltra manufactures cables and connectivity solutions for industrial, building, and audio-visual applications. ITHACA distributes their products in Morocco.
• UTC CarriercoreChannel Partner/ Reseller/ DistributorUTC Carrier (now part of Carrier Global) manufactures fire detection, intrusion detection, and access control systems. ITHACA distributes their ZeroWire wireless systems, ATS control panels, and detection equipment.
• TKH GroupflagshipStrategic or Co-development PartnerTKH Group is a Dutch multinational with manufacturing and distribution subsidiaries worldwide. ITHACA is a subsidiary of TKH Group and benefits from their 80+ years of manufacturing expertise in building, industrial, and telecom applications.
• AxitronicminorChannel Partner/ Reseller/ DistributorAxitronic manufactures electronic components and connectivity solutions. ITHACA distributes their products in Morocco.
• Synergic CablesminorChannel Partner/ Reseller/ DistributorSynergic Cables manufactures specialty cable products. ITHACA distributes their solutions in the Moroccan market.
• AxindusminorChannel Partner/ Reseller/ DistributorAxindus manufactures cable and connectivity products. ITHACA distributes their solutions in Morocco.
• AxcebminorChannel Partner/ Reseller/ DistributorAxceb manufactures cable and connectivity solutions. ITHACA distributes their products in Morocco.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Honeywell Building Technologies: Large global manufacturer and solutions provider in commercial security, access control, video surveillance, and intrusion. Direct competitive presence in several of ITHACA's product categories and may bypass distribution in select markets.
• Siemens Smart Infrastructure: Global player in building automation, fire safety, and security — competes in tertiary and industrial segments that ITHACA serves through its manufacturer partners, and represents both a competitor and potential partnership angle.
• Bosch Security and Safety Systems: Global manufacturer of video surveillance, intrusion, access control, and fire detection systems. Competes with several brands ITHACA distributes (UTC Carrier, Optex, etc.) and could in principle disintermediate local distributors.
• Legrand: Global specialist in electrical and digital building infrastructure, including access control and building systems. While primarily a manufacturer rather than distributor, it overlaps with ITHACA's cabling, intercom, and access-control categories and shapes competitive pricing.
• Axis Communications: Leading manufacturer of network video surveillance and access control solutions. Operates primarily through distributors like ITHACA, making it a partner more than a competitor — but its growing direct enterprise sales could threaten distributor share.

Emerging players

• Genetec: Unified physical security software platform (video, access control, ALPR) increasingly used by Moroccan and African integrators. Adjacent rather than directly competing, but represents a strategic shift toward software-led security that may reshape distributor economics.

Direct peers

• Wesco / Anixter: Large global distributor of security, network, and communications infrastructure products following the Anixter acquisition. Operates a similar multi-brand distribution model with value-add services and serves the same category of low-voltage and security integrators as ITHACA.
• ScanSource: US-listed value-added distributor of physical security, AV, and communications solutions. Comparable multi-vendor distribution model with services (configuration, training, integration support) targeting the same integrator/reseller channel as ITHACA.
• ADI Global Distribution: Global security and low-voltage products distributor serving integrators across intrusion, access, video, fire, and networking. Highly comparable business model to ITHACA — multi-brand distribution with technical support services — operating at much larger scale across multiple geographies.

Others

• Commend International: Sister subsidiary of ITHACA under TKH Group, specializing in intercom and communication systems. Operates in overlapping vertical (interphony/security) but in different geographies, making it a portfolio peer rather than direct competitor.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/ithaca-member-of-the-tkh-group

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ITHACA