What Hamboards does

Hamboards is a privately held, founder-owned manufacturer of handcrafted longboard skateboards, surfskates, and paddle skateboards founded in 1997 and headquartered in Huntington Beach, California. The company's products are designed to replicate the feel of longboard surfing on pavement, targeting surfers, stand-up paddle (SUP) riders, and fitness/endurance enthusiasts. Its competitive position rests on proprietary HST (Hamboards Surf Trucks) technology, which delivers 30 degrees of deep board lean in three configurations (CARVE 40/40, SURF 55/20, PUMP 55/0), combined with surfboard-derived deck shapes (pintail, swallow tail, logger), premium birch and bamboo construction (including handcrafted Southern California production by Derek Horn of BIRCH Longboards), and large cast polyurethane wheels (66mm-97mm) designed to deflect debris and provide a smooth ride.

The product portfolio spans entry-level surf trainers ($119) to premium Classic 74 Birch boards ($895), with a SUPSKATE sub-brand for paddle skateboarding and a separate HST Trucks line for the proprietary truck system. Hamboards sells almost exclusively direct-to-consumer through hamboards.com, supported by a Factory Direct deals channel and a Blems & Clearance outlet for cosmetic-imperfect inventory. The company ships worldwide to over 100 countries via UPS door-to-door service with localized currency and language support, and offers free continental US shipping on boards and paddles over 48 inches. Marketing relies on Instagram, blog content, how-to videos, and a PayPal Pay Later financing partnership; no institutional funding, M&A, or external capital is evidenced, and the company appears to operate as an independent, founder-led specialty consumer brand with 101-250 employees.

Name

Hamboards

Legal name

Hamboards

Website

https://hamboards.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

101–250 employees

Short description

Hamboards is a privately held Huntington Beach, California manufacturer of handcrafted surf-style longboards and paddle skateboards for surfers, SUP riders, and endurance enthusiasts, sold direct-to-consumer worldwide through its proprietary HST truck technology platform.

Ownership category

akta.pro rank

Product category

Longboard Skateboards

akta.pro primary industry

Electric Skateboards & Longboards (CRACASAC)

Keywords

• Longboard skateboards
• Surf-style skateboards
• Paddle skateboards
• Carving surfskates
• Cast polyurethane wheels

Headquarters

HQ city

Huntington Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Complete Skateboards: Direct sales of complete longboard skateboards, surfskates, and paddle skateboards ranging from 26 to 74 inches in various configurations (CARVE, SURF, PUMP truck setups).
2. Accessories and Components: Wheels, bearings, bushings, grip tape, tools, and board accessories. Includes third-party branded products like Orangatang wheels and Loaded components.
3. Factory Direct Deals: Premium gear sold factory direct without middleman markup, including boards from the Grand Gopher brand and safety equipment.
4. Blems and Clearance: Cosmetically imperfect gear at discounted prices from brands including SUPSKATE, Loaded, and Hamboards.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Hamboards designs, manufactures, and sells handcrafted longboard skateboards, surfskates, and paddle skateboards (under the SUPSKATE sub-brand) that replicate the feel of longboard surfing on pavement. Its flagship technical feature is the proprietary HST (Hamboards Surf Trucks) system with 30 degrees of deep board lean, offered in CARVE, SURF, and PUMP configurations. The company also sells skate paddles, cast polyurethane wheels, bearings, bushings, grip tape, and accessories.

Product overview

Hamboards is a longboard skateboard company specializing in surf-style longboards and carving boards designed to replicate the feel of longboard surfing on pavement. The product portfolio centers on the HST (Hamboards Surf Trucks) proprietary truck technology featuring 30 degrees of deep board lean. Core products include multiple longboard skateboard models: the Classic 74 (available in Birch and Bamboo versions), Pinger 67 (pintail shape), Logger 60 (surf-style flexible deck), Pescadito 43 (compact swallow tail), Huntington Hop 45 (cruiser), Burst 32 (pumping surfskate), and specialty boards like Paskowitz 30 (surf trainer) and Twisted Fin 26 (pumpable shortboard). The SUPSKATE sub-brand offers paddle skateboards including Touring 74, Endurance 60, Endurance 45, and Floe 45 designed for cross-training with paddles. Supporting accessories include cast polyurethane wheels in various sizes, third-party Orangatang wheels, bearings (SAN-O and Loaded JEHU V2), bushings, grip tape, board racks, and skate tools. Factory Direct deals offer Grand Gopher boards, Hearty TKP truck sets, and Kerb safety gear at reduced prices. Blems and clearance section provides discounted cosmetically imperfect gear.

Differentiator

Problem solved

Functional benefit

Brands

• SUPSKATE: Paddle skate longboard brand for stand-up paddle board enthusiasts.
• HST Trucks

Products and services

• Hamboards Classic 74 Birch Longboard Skateboard
• Hamboards Classic 74 Bamboo Longboard Skateboard
• Hamboards Pinger 67 Pintail Longboard Skateboard
• Hamboards Logger 60 Surf-Style Longboard Skateboard
• SUPSKATE Touring 74 Bamboo SUP Paddle Skating Longboard
• SUPSKATE Endurance 60 Long-Distance Paddle Skateboard
• SUPSKATE Endurance 45 SUP Paddle Skateboard
• SUPSKATE Floe 45 SUP Paddle Skating Longboard
• Hamboards Pescadito 43 Birch Swallow Tail Surfskate
• Hamboards Huntington Hop 45 Surfskate Longboard Cruiser
• Hamboards Burst 32 Carving Pumping Surfskate
• Hamboards Paskowitz 30 Surf Trainer Skateboard
• Hamboards Twisted Fin 26 Pumpable Surfskate Shortboard
• HST Longboard Skateboard
• HST Trucks (Hamboards Surf Trucks)
• SUPSKATE Paddles (Skate Poles)
• Hamboards Cast Polyurethane Wheels
• Orangatang Wheels Collection
• SAN-O Bearings (Nylon / Grease)
• Loaded Jehunion (JEHU) V2 Bearings
• Orangatang Knuckles and Nipples Bushings
• Lucid Grip Spray-On Grip Tape Kit
• Hamboards Bamboo Board Wall Mount
• Skate Tool (Black)
• Grand Gopher Longboard
• Hearty TKP Truck and Wheel Set
• Kerb Safety Pads and Helmet
• HST Truck Rebuild Kit / Flow Kit

Quantifiable outcome

• ~12 METs energy expenditure during skate paddling - vigorous exercise comparable to Nordic skiing

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Carver Skateboards: Carver is the most established surfskate brand, offering trucks with deep lean designed to replicate surf carving on pavement. It competes directly with Hamboards' HST truck-equipped boards in the same surf-skate category for the same surfer and cruiser customers.
• Landyachtz: Landyachtz is a long-established Canadian longboard and cruiser manufacturer with premium positioning and a direct-to-consumer plus specialty retail model. It overlaps with Hamboards across longboard shapes, premium pricing, and component ecosystems (wheels, bearings).
• Loaded Boards: Loaded Boards is a premium longboard and skateboard manufacturer selling directly through its own storefront and also distributed via Hamboards' accessories catalog. Its premium pricing, DTC model, and surf/carving product lines make it a closely comparable competitor.
• Arbor Collective: Arbor Collective is a sustainability-focused longboard and cruiser manufacturer with surf-inspired shapes. It overlaps with Hamboards in the eco-conscious premium longboard segment and shares direct-to-consumer plus specialty retail distribution.
• Sector 9: Sector 9 is a heritage longboard skateboard manufacturer based in San Diego with surf-inspired shapes and a broad product range. It competes with Hamboards in the surf-style longboard category and shares the Southern California surf-culture DNA.
• Globe Brand (Brigade): Globe produces longboards and cruisers with surf-inspired designs and is a competitor in the surf-style longboard category. Its broader apparel and footwear portfolio gives it wider distribution reach than Hamboards in surf and skate retail channels.
• YOW Surfskates: YOW is a Spanish surfskate specialist with proprietary spring-loaded truck systems that enable surf-style pumping and carving. It is a direct competitor to Hamboards in the surf-style skateboard category with global distribution.
• Penny Skateboards: Penny is a compact plastic cruiser skateboard brand targeting urban commuters and casual riders. While not surf-skate specific, its small-format cruisers compete with Hamboards' compact models like the Pescadito 43, Huntington Hop 45, and Burst 32.
• Smoothstar: Smoothstar produces surfskate boards with a patented front-truck system designed specifically for surf training. It targets the same surfer training customer that Hamboards addresses with its Paskowitz and surf-style models.

Others

• Orangatang: Orangatang is a longboard wheel and bushing manufacturer whose products are sold through Hamboards' accessories store. It is an adjacent component supplier whose customer base and product ecosystem closely overlap with Hamboards' end users.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/hamboards
• Facebookfacebook.com/hamboards

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hamboards