The Gourmandise School
- Company typePrivate
- Founded2011
- HeadquartersSanta Monica, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
The Gourmandise School firmographics
Firmographics- Name
- The Gourmandise School
- Legal name
- The Gourmandise School
- Website
- https://thegourmandiseschool.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
The Gourmandise School industry classification
Industry- Product category
- Recreational Cooking Education
- NAICS
- All Other Schools and Instruction (61169), Fine Arts Schools (61161)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Culinary Arts & Cooking (Baking, Pastry, Global Cuisines) (EDAAAGAG)
- akta.pro secondary industries
- Cooking Classes & Chef-Led Workshops (THAJAGAI), Culinary Skills Workshops (Baking, Regional Cooking, Food Prep Skills) (THAJAKAE)
Keywords
Where The Gourmandise School is headquartered
LocationHeadquarters
- HQ city
- Santa Monica
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
The Gourmandise School business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Technology or R&D
Revenue model
- Cooking and Baking Classes: Hands-on cooking and baking classes for adults, teens, and kids offered 7 days a week. Includes technique classes, date night classes, series courses (4-week and 10-week programs), and specialty classes like chocolate and Asian-inspired cuisines.
- Summer Camps: Weeklong immersive summer camps for kids (ages 8-11) and teens (ages 12-16) focusing on baking and cooking skills.
- Gift Shop: Online retail shop selling premium baking and cooking kits, bakeware, pantry staples, and gourmet gifts including TCHO chocolate products.
- Private Events: Private party hosting for birthdays (adults and kids), team-building corporate events, and custom culinary experiences with private chef.
- Kitchen/Filming Rentals: Commercial kitchen space rented for television filming, photography shoots, demonstrations, recipe testing, and other production needs.
- Business Consulting: Consulting services for restaurateurs and food enthusiasts including menu development, marketing/PR strategies, social media guidance, website optimization, and brand development.
- Business of Food Seminars: 3.5-hour in-person or virtual seminars covering food business essentials: permits, incorporation, packaging, retail strategy, commercial kitchen operations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Individual cooking and baking classes |
| One time/ perpetual license | Multi-year contract | 4-Week and 10-Week Series Courses |
| One time/ perpetual license | Pay-as-you-go | Kids & Teen Summer Camps |
| Unit Pricing | Pay-as-you-go | Sushi Fabrication Event |
| One time/ perpetual license | Pay-as-you-go | Business of Food Seminar |
| Unit Pricing | Pay-as-you-go | Gift Certificates |
Go-to-market motion2 records
Distribution channels7 records
Marketing channels8 records
The Gourmandise School product offering
Product offeringCore offering
The Gourmandise School operates a women-owned recreational cooking and baking school in downtown Santa Monica, offering hands-on technique classes, specialty cuisine classes (Chocolate, Asian-Inspired, Date Night), multi-week Series Courses, Kids & Teen Summer Camps, and the Business of Food seminar. Instruction is delivered in a state-of-the-art commercial kitchen facility by chef-instructors from top restaurants and culinary schools, with classes available 7 days a week. Adjacent revenue streams include an online gift shop, gift certificates, private events, filming/kitchen rentals, and consulting services for food entrepreneurs.
Product overview
The Gourmandise School is a women-owned recreational cooking and baking school located in Santa Monica, California, operating since 2011. The school offers a comprehensive portfolio of culinary education products centered around hands-on cooking and baking classes for adults, teens, and children. The core offerings include structured class formats: individual technique and specialty classes (Chocolate Classes, Asian-Inspired Classes, Date Night Classes, Technique Classes), multi-week Series Courses (4-week and 10-week programs), Kids & Teen Classes and Summer Camps, and specialized programs like Kitchen Confidence for diverse learning needs and Business of Food for aspiring food entrepreneurs. The school extends its brand through sub-brands including Pie HQ (pie resources), the Santa Monica Chocolate Society (chocolate club), and an extensive Recipes collection. Revenue streams include complementary services such as Private Events, Gift Certificates, a Gift Shop, Filming & Kitchen Rentals, and Consulting Services. The school also partners with TCHO Chocolate as its featured chocolate supplier and offers its facilities for television and film production.
Differentiator
Problem solved
Functional benefit
Products and services
- Cooking & Baking Classes Hands-on recreational cooking and baking classes for adults at any skill level, covering techniques from knife skills to advanced pastry, offered in morning, afternoon, and evening sessions 7 days a week.
- Series Courses Multi-week intensive courses (4-week and 10-week formats) designed to build technique, creativity, and culinary intuition, including Baking 101, Learn to Cook, Cooking 101, and Cake Decorating.
- Kids & Teen Classes Cooking and baking classes for children ages 6-11 with parent participation, and independent classes for teens, including Parent & Child sessions featuring dishes like homemade pasta and cookie decorating.
- Kids & Teen Summer Camps Weeklong immersive summer camps for kids (ages 8-11) and teens (ages 12-16) themed 'Made From Scratch,' featuring programs like Classic Bakeshop, Cooking the Classics, Sweet & Savory Skills, Global Street Food, Baking Fundamentals, Cooking Fundamentals, Great British Bakeoff, World Cuisines, and The Art of Baking.
- Chocolate Classes Specialized chocolate classes covering tempering techniques and bean-to-bar chocolate making, led by chocolatier Ruth Kennison who trained at the French Pastry School and Callebaut Chocolate Academy.
- Asian-Inspired Classes Hands-on classes exploring Asian culinary traditions from China, Korea, Thailand, Vietnam, Laos, Japan, India, and Bali, including sushi, dumplings, Thai street food, and Japanese izakaya plates.
- Date Night Classes Couples cooking classes featuring international and seasonal dishes with wine pairings, including Sushi 101, French Bistro, Italian Trattoria, Korean BBQ, Spanish Tapas, and more.
- Technique Classes Foundational skills classes covering specific areas of cooking including Knife Skills, Eggs, Sauces, Beef, Chicken, and Fish technique instruction.
- Business of Food Seminar A 3.5-hour seminar guiding aspiring food entrepreneurs through permits, commercial kitchen operations, recipe scaling, trademarking, food costing, packaging, and Cottage Food Act regulations.
- Kitchen Confidence Culinary skills classes designed for individuals ages 13+ with diverse learning styles, including those requiring accommodations, focusing on meal planning, safety, essential cooking skills, and creative meal ideas.
- Private Events Custom culinary events including birthday parties (adults or kids) and team-building events, hosted at the school's facility with a private chef experience.
- Gift Certificates Gift certificates available in any amount, redeemable for cooking or baking classes at the school.
- Gift Shop Online retail shop featuring premium baking and cooking kits from popular classes, top-tier bakeware, pantry staples, and gourmet gifts.
- Filming & Kitchen Rentals State-of-the-art commercial kitchen facilities available for filming television shows, photography shoots, demonstrations, and recipe testing, featuring two large kitchens with professional equipment.
- Consulting Services Business consulting for restaurateurs and food enthusiasts covering menu development, marketing strategies, social media, website optimization, and brand development.
Companies that use The Gourmandise School
Customer profileNamed customers8 records
Segments6 records
Ideal customer profiles6 records
The Gourmandise School technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Gourmandise School partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered core and minor.
- TCHO ChocolatecoreBean-to-bar chocolate company based in Berkeley, California. TCHO provides chocolate products for classes and recipes, emphasizing flavor precision, ethical sourcing, and sustainability. The partnership includes using TCHO baking chocolate in cookie recipes and selling TCHO products in the retail gift shop. TCHO is Fair Trade Certified and a Certified B Corporation.
- Global KnivescorePremium knife manufacturer. Global knives featured in classes, sold in gift shop as 'Global Knives Essentials Kit Gift Set', and partnered for special sushi fabrication events with Global Cutlery representatives.
- Starwalker Organic FarmminorRegenerative Organic Certified farm providing pasture-raised pork products. Featured in recipe content (Millionaire's Bacon) with promotional code GOURMANDISE for 10% off all products.
- Doctor DoughminorPizza producer partnered for 'Pizza, Pints & Pro-Tips' Sunday Funday events at The Gourmandise School, combining DIY pizza making with craft beer experiences.
- The Curious PalateminorNeighboring restaurant at Santa Monica Place that partners with The Gourmandise School for Pizza, Pints & Pro-Tips events.
- 360 CookwareminorCookware brand offering promotional codes to Gourmandise students through the partner discount program.
- Get Hooked SeafoodminorSeafood provider offering promotional codes to Gourmandise students through the partner discount program.
- Scan PanminorCookware brand offering promotional codes to Gourmandise students through the partner discount program.
- SurfasminorCulinary equipment supplier offering promotional codes to Gourmandise students through the partner discount program.
- Blue Bird Grain FarmsminorGrain provider offering promotional codes to Gourmandise students through the partner discount program.
- ESPNminorMajor television network that has filmed content at The Gourmandise School kitchen facilities, including segments with Chef Clemence.
- Food NetworkminorTelevision network that has used The Gourmandise School commercial kitchen for filming.
- NetflixminorStreaming platform that has filmed content at The Gourmandise School kitchen facilities.
- NBCminorTelevision network that has filmed cooking segments and segments featuring Gourmandise chefs at the school facilities.
- FOXminorTelevision network that has used The Gourmandise School kitchen facilities for filming.
- MTVminorTelevision network that has filmed content at The Gourmandise School.
- TastemademinorDigital media company producing food content that has filmed at The Gourmandise School facilities.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
The Gourmandise School competitors and assessment
Company assessmentDirect peers
- Sur La Table: National recreational cooking school + cookware retailer offering hands-on cooking and baking classes across many US cities and online, plus a retail store and gift products — directly comparable business model to The Gourmandise School.
- Cambridge School of Culinary Arts: Independent culinary school combining recreational workshops, technique series, and professional certificate programs — directly comparable mix of amateur and career-track culinary education.
- Institute of Culinary Education (ICE): Long-established culinary school offering recreational 'Cooking at ICE' short-format classes for the public alongside professional training, similar in audience and product breadth to Gourmandise's recreational class calendar and multi-week series.
Broad incumbents
- Williams Sonoma: National cookware and home retailer that runs in-store cooking classes and technique events at scale, blending retail with paid culinary instruction; comparable mix of class-based experiential revenue plus premium kitchen-product retail.
- Auguste Escoffier School of Culinary Arts: Accredited culinary school offering professional diploma programs plus plant-based and recreational tracks, with similar technique-first, chef-instructor-led pedagogy and a curriculum extending from basics to specialty cuisines.
- Airbnb Online Experiences / Cooking Experiences: Hosts online and in-person cooking experiences globally, including date-night, technique, and chef-led workshops; overlapping customer (adults, couples, families) and curriculum breadth but distributed, marketplace model.
- Le Cordon Bleu: Globally recognized culinary education brand offering professional diplomas and short-format recreational workshops in technique and pastry — relevant incumbent for benchmarking curriculum depth and brand premium.
Emerging players
- Whole Foods Market Cooking Classes: National grocer that offers free and low-cost in-store cooking classes and kids programming, an adjacent competitor for casual hobbyists and family audiences within grocery-driven foot traffic.
- Cozymeal: Online marketplace for in-person cooking classes, team-building events, and chef-led experiences across many US markets; competes for the same corporate/private-event and hobbyist demand as Gourmandise's classes and private events.
Others
- Surfas Culinary District: LA-based specialty culinary equipment retailer and partner of The Gourmandise School; not a direct competitor but an enabler in the LA culinary ecosystem whose customers and classes footprint overlap with Gourmandise's audience.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
The Gourmandise School social profiles
Digital presenceThe Gourmandise School financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Gourmandise School leadership team
Management profileNumber of profiles
Profiles3 records
The Gourmandise School funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Gourmandise School M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Gourmandise School
What does The Gourmandise School do?
The Gourmandise School operates a women-owned recreational cooking and baking school in downtown Santa Monica, offering hands-on technique classes, specialty cuisine classes (Chocolate, Asian-Inspired, Date Night), multi-week Series Courses, Kids & Teen Summer Camps, and the Business of Food seminar. Instruction is delivered in a state-of-the-art commercial kitchen facility by chef-instructors from top restaurants and culinary schools, with classes available 7 days a week. Adjacent revenue streams include an online gift shop, gift certificates, private events, filming/kitchen rentals, and consulting services for food entrepreneurs.
Is The Gourmandise School a public or private company?
The Gourmandise School is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Gourmandise School founded?
The Gourmandise School was founded in 2011. It employs 51 to 100 people.
Where is The Gourmandise School based?
The Gourmandise School is headquartered in Santa Monica, United States, in the North America region.
How does The Gourmandise School make money?
Seven revenue lines are on record. Cooking and Baking Classes are the primary driver. The others are summer Camps, gift Shop, private Events, kitchen/Filming Rentals, business Consulting and business of Food Seminars.
Who are The Gourmandise School's main competitors?
Direct peers on record are Sur La Table, Cambridge School of Culinary Arts and Institute of Culinary Education (ICE). Broad incumbents are Williams Sonoma, Auguste Escoffier School of Culinary Arts, Airbnb Online Experiences / Cooking Experiences and Le Cordon Bleu. Emerging players are Whole Foods Market Cooking Classes and Cozymeal. Surfas Culinary District is listed as an others.
Does The Gourmandise School have an API?
No public API is recorded for The Gourmandise School.
What industry is The Gourmandise School in?
The Gourmandise School's product category is Recreational Cooking Education. Its primary akta.pro industry code is EDAAAGAG, Culinary Arts & Cooking (Baking, Pastry, Global Cuisines), with a secondary code of THAJAGAI, Cooking Classes & Chef-Led Workshops. Its NAICS code is 61169 and its SIC code is 8200.