JuryMapping

What JuryMapping does

JuryMapping is a US-based legal technology company, organized as JuryMapping, LLC and operating from Bothell, Washington, that sells data-driven jury selection research to law firms and trial attorneys. Its platform aggregates social media data, background and public records, commercial datasets, political records, and demographic information into unified juror profiles, and layers proprietary statistical predictive models on top to generate juror "risk" scores and rankings used during voir dire preparation. The product suite comprises three core offerings — Juror Profiles, Predictive Models, and Venue Analysis — supplemented by add-on modules for Juror Risk Scoring and Background Reports, all delivered through a web-based portal at tools.jurymapping.com.

The underlying technology is a multi-source data aggregation pipeline with dynamic, customizable report generation designed to surface only decision-relevant information in time-constrained voir dire environments. The company markets its dataset as comparable to those used by political campaigns and commercial marketing efforts, emphasizing coverage of wealth, political views, spending habits, lifestyle, interests, and community attributes beyond traditional public-records searches.

Revenue is generated through subscription or usage-based pricing for juror research reports, sold under quote-based annual enterprise agreements to law firms, with no publicly disclosed price list. The go-to-market combines a self-service product-led channel (independent report generation via the online portal) with an enterprise sales motion (direct engagement, batch processing of juror lists, and sample-profile requests via contact forms). Customer segmentation is vertical, focused exclusively on US-based legal professionals conducting civil and criminal jury trials, and the company does not disclose named customer logos, ARR, or employee growth beyond a stated 1–10 headcount range.

Name

JuryMapping

Legal name

JuryMapping, LLC

Website

https://jurymapping.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

JuryMapping is a US legaltech company that aggregates social, political, commercial, and demographic data into juror profiles and predictive risk scores, selling subscription-based jury selection research to law firms and trial attorneys via a self-service online portal.

Ownership category

akta.pro rank

Product category

Legal Technology

NAICS

Court Reporting and Stenotype Services (561492)

akta.pro industry

PRIMARYBPAKAEAE

Litigation Support & Civil Investigations (Witness/Asset/Skip Tracing)

Business & Public Services/Security & Investigations Services/Private Investigation & Background Screening

SECONDARYBPAHAAAN

Criminal Defense

Business & Public Services/Professional Services (Legal, Accounting, Consulting)/Legal Services

SECONDARYBPAIAFAB

Prosecution & District/State Attorney Services

Business & Public Services/Public Sector & Government Administration/Justice System (Courts, Prosecution & Corrections)

Keywords

• Jury selection research
• Litigation analytics software
• Juror profiling tools
• Trial preparation software
• Venue analysis

Headquarters

HQ city

Bothell

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Juror Research Reports: Subscription or usage-based service providing comprehensive juror profile reports. Users can generate reports for individual jurors or submit lists of juror names for batch processing. Access via online portal with real-time report generation.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

JuryMapping is a legal technology platform that provides jury selection research tools for trial attorneys and law firms. It aggregates social media activity, background reports, commercial data, political records, and demographic information into unified juror profiles and applies predictive analytics to help litigators evaluate potential jurors and prepare for trial.

Product overview

JuryMapping offers a unified jury selection research platform that combines three core services: Juror Profiles for comprehensive background research, Predictive Models for statistical analysis and ranking, and Venue Analysis for demographic risk assessment. The platform integrates data from social media, public records, commercial, political, and demographic sources to generate actionable juror insights. Additional features include Juror Risk Scoring for preliminary juror ranking and Background Reports for public records searches. The service is accessed via a web-based tool at tools.jurymapping.com where attorneys can generate reports for potential jurors.

Differentiator

Problem solved

Functional benefit

Products and services

• Juror Profiles Aggregated research profiles on prospective jurors that consolidate social media activity, background checks, commercial records, political affiliations, and demographic data for trial attorneys preparing for jury selection.
• Predictive Models Predictive analytics applied to juror data to estimate behavioral tendencies, biases, and likely leanings of prospective jurors for trial attorneys.
• Venue Analysis Analysis of jury pools by venue, providing demographic and political composition insights to help litigators assess likely jury composition in a given jurisdiction.

Quantifiable outcome

• Generate juror report in seconds
• +1 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature4 records

Scale indicators1 record

Recent moves4 records

Expansion highlights2 records

Broad incumbents

• Thomson Reuters (Westlaw): Thomson Reuters operates Westlaw and a range of legal analytics products serving law firms. Its scale, data assets, and law firm relationships make it a potential disruptor of niche legaltech players like JuryMapping.
• LexisNexis: LexisNexis provides legal research and large-scale public records / background data services, including assets overlapping with JuryMapping's background reports. It is comparable as a potential entrant or data partner in the juror research space.
• DOAR Litigation Consulting: DOAR provides jury research, mock trials, and trial strategy consulting to law firms. It is comparable to JuryMapping as an alternative channel for the same jury selection use case, though operating in the services model.
• IMS Legal Strategies (JURY+): IMS Legal Strategies, including its JURY+ jury research offering, provides jury consulting, mock trials, and trial support services to law firms. It is comparable to JuryMapping in serving the same trial attorney buyer for jury selection decisions.
• Courtroom Sciences Inc. (CSI): CSI is a long-established jury consulting and trial consulting firm offering mock trials, focus groups, and jury research. It competes with JuryMapping for trial attorney budgets on jury selection work, though through services rather than self-serve software.

Emerging players

• Premonition: Premonition applies AI and analytics to litigation data, including judge and party analytics. It is comparable as a data-driven litigation analytics player targeting law firms, with overlap in mindset if not in jury-specific functionality.
• Everlaw: Everlaw provides cloud-based ediscovery and litigation software to law firms and legal teams. It is comparable as a legaltech peer serving trial attorneys with technology-driven litigation workflows, adjacent to JuryMapping's jury selection focus.
• DISCO: DISCO is a legaltech platform focused on ediscovery and document review for litigation. While not a direct jury research peer, it serves the same law firm and trial attorney customer base with adjacent litigation technology.

Direct peers

• JuryTracker: JuryTracker offers a jury research and analytics platform for trial attorneys, providing social media and public records-based juror profiles. It is the closest direct competitor to JuryMapping in the digital jury selection space.
• Litigation Insights: Litigation Insights is a jury research and trial consulting firm that combines traditional jury research methods with data analytics. It directly overlaps with JuryMapping in providing data-driven juror insights to trial attorneys.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about JuryMapping