What Litigation Insights does

IMS Legal Strategies is a privately-held professional services firm founded in 1990 that provides integrated litigation support to law firms and corporate legal departments across the United States and the United Kingdom. The firm's service portfolio spans the full litigation lifecycle and is organized into four practice lines: Expert Advisory & Analysis (including litigation surveys, advertising claim substantiation, economics and finance, marketing research, and statistics/sampling/econometrics); Expert Witness Search across technology, medical, and general disciplines; Litigation Consulting (jury consulting, strategy and theme development, jury research and mock trials, voir dire and jury selection, trial graphics and multimedia, and presentation technology); and Medical Legal Consulting (life care planning, vocational assessments, economic damages, medical billing analysis, radiology reviews, and medical demonstratives). The firm reports cumulative scale of 6,500+ completed trials and 70,000+ cases served, with 96 Am Law 100 client firms and a 95% repeat client business rate, supported by a multi-channel marketing approach including the IMS Elevate webinar series, articles, LinkedIn, YouTube, and CLE programming.

The firm's core technology stack consists of four proprietary, trademarked platforms: The Advantage®, an interactive juror insights application for case strategy development; Chronos® Interactive Timelines, a visualization tool for case chronology and evidence sequences; TrialLink® Virtual Technology, a platform for remote trial preparation and presentation; and the IMS Tutorial Player, a training and educational content platform. These tools are differentiated by ease of use (Chronos, Tutorial Player), customizability (The Advantage), and integration/interoperability (TrialLink). The technology is complemented by the Ignite professional development platform, which packages firm retreat programming, strategy workshops, CLE courses, and productivity resources for legal professionals. The firm serves 13 industries and 17 practice areas, ranging from advertising and IP to catastrophic personal injury, mass torts, and international arbitration.

IMS Legal Strategies operates as a project-based professional services business with B2B enterprise field sales targeting Am Law 100/200 firms and corporate legal departments through relationship-based business development, industry events, webinars, and direct outreach. Pricing is not publicly disclosed; engagements are customized and quoted per case requirements following direct consultation. The firm is headquartered in Dallas, Texas, with a finance and accounting office in San Antonio and an international office in the United Kingdom. It is structured as an LLC with no publicly disclosed ownership, parent company, or institutional investor, and there are no disclosed funding rounds, acquisitions, or M&A activity in the source data.

Name

Litigation Insights

Legal name

IMS Legal Strategies

Website

https://litigationinsights.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

11–50 employees

Short description

IMS Legal Strategies is a privately-held litigation support firm providing expert witness search, jury consulting, trial graphics, jury research, and medical-legal consulting services to law firms and corporate legal departments across the U.S. and U.K.

Ownership category

akta.pro rank

Product category

Litigation Support Services

NAICS

All Other Legal Services (541199)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Litigation Support & Expert Witness Services (BPAHALAG)

akta.pro secondary industry

eDiscovery, Litigation Support & Legal Hold (BPAEAPAE)

Keywords

• Litigation support services
• Jury research consulting
• Trial presentation software
• Expert witness services
• Mock trial services

Headquarters

HQ city

Overland Park

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Professional Services Engagements: Project-based consulting engagements for law firms and corporations requiring expert witness sourcing, litigation consulting, jury research, trial graphics, and medical legal consulting services. Engagements are customized per case and client needs.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

IMS Legal Strategies provides litigation consulting and trial support services to plaintiff and defense attorneys, including jury research, mock trials and focus groups, voir dire preparation, witness preparation, expert witness search and consulting, and medical-legal analysis. The firm complements these professional services with proprietary software platforms—The Advantage for jury research, Chronos for timeline presentation, TrialLink for online trial viewing and presentation, and the IMS Tutorial Player for multimedia presentations—enabling litigation teams to prepare, try, and review cases using a single integrated vendor.

Product overview

IMS Legal Strategies operates as a comprehensive litigation support platform offering integrated services across expert advisory and analysis, expert witness search, litigation consulting, and medical legal consulting. The portfolio includes The Advantage® (interactive juror insights application), Chronos® Interactive Timelines, TrialLink® Virtual Technology, and IMS Tutorial Player as core technology products. The company provides expert witness sourcing across technology, medical, and general domains, complemented by jury consulting services including mock trials, voir dire, and trial graphics. The Ignite platform delivers professional development through CLEs, strategy workshops, and firm retreat programming. Together, these offerings support the full litigation lifecycle from early discovery through trial.

Differentiator

Problem solved

Functional benefit

Brands

• The Advantage®: Interactive juror insights application for trial preparation and jury analysis
• Chronos® Interactive Timelines
• TrialLink® Virtual Technology

Products and services

• The Advantage Proprietary jury research and venire analysis software used by litigation teams to evaluate prospective jurors, organize jury data, and inform jury selection strategy in trials.
• Chronos Proprietary timeline and exhibit presentation software that enables attorneys to build, organize, and present chronologies and key evidence interactively during trial.
• TrialLink Proprietary online trial viewing and presentation platform that streams live trial proceedings to co-counsel, clients, and experts who cannot attend in person.
• IMS Tutorial Player Proprietary multimedia presentation tool used to build and deliver interactive tutorials, witness prep materials, and courtroom presentations.
• Expert Advisory & Analysis Professional service providing access to vetted expert witnesses and expert analytical consulting for complex civil litigation, supporting both plaintiff and defense matters.
• Expert Witness Search Recruiting and matching service that locates qualified expert witnesses for specific case domains and matter requirements.
• Litigation Consulting End-to-end litigation consulting service including jury research, mock trials, focus groups, voir dire preparation, witness preparation, and case strategy development for trial teams.
• Medical Legal Consulting Specialized consulting service combining medical expertise with legal case analysis, supporting medical malpractice, personal injury, pharmaceutical, and other medically complex litigation.
• Ignite Annual client summit / professional development event hosted by IMS Legal Strategies bringing together trial attorneys, in-house counsel, jury research experts, and industry speakers.
• iCon - Integrated Confidence Training for Depositions Structured deposition preparation program that combines witness training methodology with IMS's consulting expertise to prepare corporate and individual witnesses for deposition testimony.

Quantifiable outcome

• 6,500+ completed trials
• +3 more outcomes

Named customers5 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Courtroom Sciences Inc. Litigation support firm offering jury consulting, mock trials, expert witness sourcing, and trial graphics — directly overlapping with IMS's core service portfolio and Am Law 100 client base.
• Magna Legal Services: End-to-end litigation support provider covering court reporting, record retrieval, expert witness services, and trial presentation technology — closely comparable in service breadth and law firm customer base.
• Persuasion Strategies: Jury research and trial consulting firm providing focus groups, mock trials, voir dire, and jury selection — a focused direct peer in the jury consulting segment of IMS's offering.
• Integreon: Legal and business support services provider offering litigation support, expert sourcing, and document review — directly comparable in service mix and target law firm and corporate clients.
• Jury Impact Inc. Specialized jury research and trial consulting firm providing mock trials, focus groups, and jury selection — a niche direct peer in the jury consulting category.
• Veritext Legal Solutions: Court reporting, deposition, and litigation support services firm serving Am Law firms and corporate counsel — comparable business model with adjacent service overlaps including expert sourcing and trial tech.

Regional players

• Special Counsel: Legal staffing and litigation support firm providing attorney placement, document review, and eDiscovery services — adjacent to IMS's expert sourcing and litigation support services, primarily U.S.-focused.

Broad incumbents

• Epiq Systems: Large legal services provider offering eDiscovery, managed review, and litigation support technology across Am Law and corporate clients — overlaps with IMS on litigation support but as part of a much broader portfolio.
• Elevate Services: Legal services company offering consulting, technology, and managed services to law firms and corporate legal departments — overlaps with IMS's litigation and expert advisory work from a broader platform.
• Consilio: Global legal services and technology provider spanning eDiscovery, document review, and consulting — competes with IMS on litigation support engagements from enterprise legal departments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@imslegalstrategies
• Facebookfacebook.com/imslegalstrategies
• LinkedInlinkedin.com/company/ims-legal-strategies
• Xx.com/LI_Insights

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Litigation Insights