What Wiesemann Orthodontics does

Wiesemann Orthodontics is a privately held orthodontic practice founded by Dr. Ryan Wiesemann in May 2011 and headquartered in Bowling Green, Kentucky. The practice operates five physical offices across South Central Kentucky (Bowling Green x2, Russellville) and North Central Tennessee (Portland, White House), serving pediatric, adolescent, and adult patients with traditional metal braces, ceramic clear braces, Invisalign clear aligners, retainers, and an in-house custom clear aligner line. The practice holds a Platinum Invisalign Provider designation from Align Technology (2023), indicating high case-volume experience with the Invisalign system.

The clinical offering is built on standard but modernized orthodontic hardware and software: iTero Element digital intraoral scanning (eliminating alginate impressions), shape-memory nickel-titanium (NiTi) archwires sourced from a NASA-derived material lineage, and in-house 3D scanning and printing used to fabricate custom aligners for minor corrections at a lower price point than branded systems. Treatment pricing is quote-based and not publicly disclosed, but the practice layers interest-free in-house financing, paid-in-full discounts, insurance billing, and free initial consultations to convert patients.

Commercially, Wiesemann Orthodontics is a sales-led, consumer-facing healthcare services business. Patient acquisition runs through local sports and community sponsorships, a referral program, organic social media (Facebook, Instagram), an educational blog, local SEO, and direct in-office or virtual consultations. The practice is entirely founder-owned by Dr. Wiesemann, with no outside investors, parent company, or platform affiliations reflected in the source data, and operates as a regional provider in the Kentucky-Tennessee corridor.

Name

Wiesemann Orthodontics

Legal name

Wiesemann Orthodontics

Website

https://worthodontics.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

51–100 employees

Short description

Wiesemann Orthodontics is a privately held orthodontic practice founded in 2011 by Dr. Ryan Wiesemann, operating five offices across Kentucky and Tennessee and serving pediatric, teen, and adult patients with braces, Invisalign, and custom in-house clear aligners.

Ownership category

akta.pro rank

Product category

Orthodontic Services

NAICS

Offices of Dentists (621210)

akta.pro primary industry

Comprehensive Orthodontic Clinics (HLABABAA)

akta.pro secondary industries

Clear Aligner Orthodontics (HLABABAD), Pediatric Orthodontics (HLABABAB), Adult Orthodontics (HLABABAC)

Keywords

• Orthodontic treatment services
• Traditional dental braces
• Clear aligner therapy
• Invisalign provider
• Post-treatment retainers

Headquarters

HQ city

Bowling Green

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D, Supply Chain

Revenue model

1. Orthodontic Treatment Services: Professional orthodontic services including braces (metal and clear) and clear aligners (Invisalign and in-house custom aligners). Treatment is provided on a one-time service basis with flexible payment plans, interest-free financing, and insurance billing. Revenue is generated through treatment fees collected over the course of orthodontic care, which typically spans 12-36 months.
2. Retainers and Post-treatment Supplies: Retainers provided after active treatment to maintain alignment. Retainers are available in removable and fixed options, worn by patients long-term after braces or aligner treatment completion.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Wiesemann Orthodontics is a private orthodontic practice that diagnoses and treats malocclusion and tooth-alignment issues for children, teens, and adults. The practice sells and delivers fixed and removable orthodontic appliances, including metal braces, ceramic clear braces, Invisalign clear aligners, in-house custom 3D-printed clear aligners, and post-treatment retainers. Care is delivered by Dr. Ryan Wiesemann and clinical staff across five office locations in South Central Kentucky and North Central Tennessee.

Product overview

Wiesemann Orthodontics is an orthodontic practice offering a unified portfolio of treatment options. The core offerings include traditional Metal Braces and Clear (ceramic) Braces as fixed appliances, along with the Invisalign clear aligner system and a Custom In-House Clear Aligner system for minor corrections. Retainers are provided for post-treatment retention. All treatments are available across all age groups (children, teens, adults) through their Orthodontics for All Ages service. The practice operates as a single unified service where Dr. Ryan Wiesemann and his team provide personalized treatment plans using modern technology including digital scans and shape-memory NiTi wires.

Differentiator

Problem solved

Functional benefit

Products and services

• Metal Braces Traditional high-grade stainless steel fixed braces with smaller, more comfortable brackets and customizable colored elastics; used to correct crowding, spacing, and bite problems in children, teens, and adults. Average treatment duration 18-22 months depending on case complexity.
• Clear Braces Fixed ceramic braces with clear or tooth-colored brackets designed to blend with natural tooth color, providing a more aesthetic alternative to metal braces for image-conscious teen and adult patients.
• Invisalign Clear Aligners A series of custom-made removable clear plastic aligners manufactured by Align Technology that progressively straighten teeth. Delivered under Dr. Wiesemann's Platinum-level Invisalign Provider designation; average compliant-patient duration 9-18 months.
• Custom In-House Clear Aligners Practice-designed clear aligners fabricated in-house using 3D scanning and 3D printing, offered at a fraction of the cost of regular braces or Invisalign for minor corrections such as closing gaps or aligning individual teeth.
• Retainers Retention appliances worn after active orthodontic treatment to hold teeth in their corrected positions while bone, gums, and muscles adapt; available as removable or fixed (bonded behind teeth) options.
• Orthodontics for All Ages Comprehensive orthodontic treatment services segmented by patient age, including early-interceptive (Phase 1 and Phase 2) treatment for children as young as age 7, adolescent treatment, and adult orthodontic solutions delivered through metal braces, ceramic braces, and Invisalign.

Quantifiable outcome

• More than 7,000,000 patients worldwide have been treated with Invisalign
• +3 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Align Technology (Invisalign)coreTechnology or IntegrationDr. Wiesemann is a Platinum-level Invisalign Provider, one of the highest designations awarded to orthodontists for experience and success in treating patients with clear aligners. This partnership provides access to the Invisalign system of clear aligner treatment.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Smile Doctors: Largest US orthodontic-focused dental support organization, operating hundreds of affiliated orthodontic clinics across multiple states. Directly comparable to Wiesemann as a multi-location orthodontic group practice.
• MyOrthodontist: Orthodontic-focused multi-location group practice. Directly comparable as a specialty-only, multi-site orthodontic provider offering braces and clear aligners.

Broad incumbents

• Heartland Dental: Largest US dental support organization supporting general and specialty dental practices. Comparable due to multi-location practice support model with orthodontic service lines.
• Aspen Dental: National DSO with hundreds of supported offices offering general dentistry alongside orthodontic services. Comparable as a multi-location group dental services operator in similar geographies.
• SmileBrands (Bright Now! Dental): Large dental support organization backing affiliated practices including orthodontic offerings. Comparable multi-site dental services platform with similar insurance-driven business model.
• Great Expressions Dental Centers: Multi-location dental support organization with general and orthodontic services across multiple states. Comparable as a regional multi-office dental group practice operator.
• Pacific Dental Services: Dental support organization providing business support to hundreds of dental practices, including orthodontic services. Comparable for multi-site practice operations and insurance billing workflows.
• Gentle Dental: Multi-location dental group practice offering general dentistry and orthodontic services with similar insurance-accepting patient model.

Peers

• Western Dental & Orthodontics: Multi-state DSO offering general dentistry and orthodontics, including braces and clear aligners. Comparable as a regional orthodontic service provider with multi-location operations.

Others

• Align Technology (Invisalign): Manufacturer of Invisalign clear aligners and iTero scanners. Directly connected to Wiesemann as core technology partner and a key supplier in their service delivery model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/wiesemannorthodontics
• Instagraminstagram.com/wiesemannorthodontics
• Xx.com/wiesemannortho

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wiesemann Orthodontics