What Roam Technology does

Roam Technology is a Belgian specialty chemical company headquartered in Genk that develops, manufactures, and commercializes disinfection, cleaning, and biostimulant solutions under proprietary silver-stabilized hydrogen peroxide (Huwa-San) and silicon-based (Sili-Fert P) technology platforms. Its portfolio is organized across three functional pillars — Clean, Disinfect, and Perform — and segmented into five industry verticals: horticulture, post-harvest, livestock, industrial applications, and medical support. Core SKUs include Huwa-San TR-50 (sold in sector-specific variants for livestock, horticulture, industrial, and post-harvest use), Azix Plus, Zix Virox, Aquazix Plus Ag, the Roam Eco family of eco-labeled cleaners, Huwa-San Fogger hardware, and a CE-certified medical line (Huwa-San 3 MD, 5 MD, 7.9 MD, and 12.5 MD).

The company operates a direct B2B sales motion targeting enterprise customers in commercial greenhouses, livestock farms, industrial facilities, automotive process-water operators, and healthcare institutions, with stated reach across more than 70 countries and a multilingual website (EN/NL/FR/DE/ES). Revenue is generated through one-time product sales (disinfectants, cleaners, biostimulants, and fogging equipment) at undisclosed quote-based pricing, distributed via direct sales with implied distributor networks for international markets. The firm employs 11–50 people, has been operating for 30+ years, and is privately held with no disclosed institutional investors, parent company, or subsidiaries. Recent publicly visible activity includes a 2021 global R&D leadership appointment, a 2025 published bell pepper biostimulant trial with Denva Greenhouses, and active product content marketing around avian influenza biosecurity in livestock.

Name

Roam Technology

Legal name

Roam Technology

Website

https://roamtechnology.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

Roam Technology is a Belgian specialty chemical firm that produces silver-stabilized hydrogen peroxide disinfectants, cleaners, and silicon-based biostimulants for B2B customers across horticulture, post-harvest, livestock, industrial, and medical sectors in 70+ countries.

Ownership category

akta.pro rank

Product category

Specialty disinfection and hygiene chemicals

NAICS

Polish and Other Sanitation Good Manufacturing (325612), Soap and Cleaning Compound Manufacturing (32561)

SIC

Specialty Cleaning, Polishing And Sanitation Preparations (2842), Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840)

akta.pro primary industry

Oxidizers & Oxygen Bleach (Hydrogen Peroxide, Percarbonate) (CRAJAKAF)

akta.pro secondary industries

Disinfecting All-Purpose Cleaners (CRAJAMAB), Natural/Plant-Based Surface Disinfectants (CRAJANAI)

Keywords

• Disinfection chemicals
• Agricultural biostimulants
• Hydrogen peroxide sanitizers
• Livestock biosecurity products
• Industrial water treatment

Headquarters

HQ city

Genk

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales - Disinfectants and Cleaners: Roam Technology generates revenue through the sale of proprietary disinfection and cleaning products including Huwa-San TR-50, Huwa-San Fogger, Roam Eco Clean, and related formulations across multiple industry verticals (agriculture, livestock, industrial, medical).
2. Product Sales - Biostimulants: Revenue from silicon-based biostimulant products like Sili-Fert P, which are sold to greenhouse growers and agricultural operations to improve plant resilience and crop yields.
3. Specialized Solutions Portfolio: Multi-industry product offerings including Azix Plus, Zix Virox, Aquazix Plus Ag, and specialized medical support products, sold across horticulture, post-harvest, livestock, industrial, and medical sectors.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Roam Technology develops, manufactures, and commercializes proprietary disinfection, cleaning, and biostimulant chemical products for horticulture, post-harvest, livestock, industrial, and medical support sectors. Its flagship technology is silver-stabilized hydrogen peroxide sold under the Huwa-San brand, complemented by silicon-based biostimulants (Sili-Fert P) for crop resilience and eco-friendly cleaners/sanitizers, all delivered under a Clean-Disinfect-Perform protocol.

Product overview

Roam Technology offers a portfolio of disinfection, cleaning, and performance enhancement products across multiple industries including horticulture, post-harvest, livestock, industrial applications, and medical support. The product line is organized into three main categories: Clean (cleaning products), Disinfect (water, surfaces, and rooms disinfection products), and Perform (performance/biostimulant products). Key products include Huwa-San TR-50 (silver-based disinfection solution available in sector-specific formulations for livestock, horticulture, industrial, and post-harvest), Azix Plus, Sili-Fert P (silicon-based biostimulant), Zix Virox, Virox, Huwa-San Fogger, Roam Eco Clean, Aquazix Plus Ag, Roam Eco San, Roam Eco Power, and medical-grade Huwa-San MD products (12.5 MD, 3 MD, 5 MD, 7.9 MD). The company operates in over 70 countries with over 30 years of experience.

Differentiator

Problem solved

Functional benefit

Products and services

• Huwa-San TR-50 Silver-stabilized hydrogen peroxide disinfection concentrate available in sector-specific formulations for horticulture, livestock, industrial applications, and post-harvest produce handling, sold in 25KG packaging to enterprise buyers in those verticals.
• Azix Plus Disinfection product in 5KG packaging used across Roam Technology's agricultural and related disinfection applications.
• Sili-Fert P Silicon-based biostimulant enriched with micronutrients that enhances plants' natural resistance against abiotic stress such as heat, applied via foliar spray or dosage in irrigation water by greenhouse and horticultural growers.
• Zix Virox Disinfection product offered in 20KG packaging for industrial and agricultural disinfection applications.
• Huwa-San Fogger Fogging device used to apply Huwa-San disinfection chemistry for room disinfection across horticulture, livestock, industrial, and medical support environments.
• Virox Disinfection product offered by Roam Technology for various disinfection applications across served verticals.
• Roam Eco Clean (Post-harvest) Eco-friendly cleaning product for post-harvest facilities, available in 20L packaging, used to clean produce handling and storage environments.
• Roam Eco Clean (Horticulture) Eco-friendly cleaning product for horticulture and greenhouse operations, available in 20L packaging.
• Aquazix Plus Ag Agricultural water treatment product available in 20KG packaging for irrigation and water system treatment in horticulture and agriculture.
• Roam Eco San Eco-friendly sanitation product for industrial facilities, available in 20L packaging.
• Roam Eco Power Eco-friendly performance product for livestock operations, available in 20L packaging, used within farm biosecurity and hygiene protocols.
• Huwa-San 12.5 MD CE-certified medical-grade disinfection product at 12.5% concentration, available in 1L packaging, used in healthcare and medical support environments.
• Huwa-San 3 MD Medical-grade disinfection product available in 500ML and 5L packaging for clinical and medical support use.
• Huwa-San 5 MD CE-certified medical-grade disinfection product at 5% concentration, available in 1L packaging, for healthcare facilities and medical support environments.
• Huwa-San 7.9 MD Medical-grade disinfection product at 7.9% concentration, available in 1L packaging, for healthcare facilities and clinical hygiene applications.

Quantifiable outcome

• 47.17% reduction in blossom end rot crop wastage losses when using Sili-Fert P biostimulant on bell pepper crops
• +1 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Solvay: Solvay is one of the world's largest producers of hydrogen peroxide and a broad specialty chemicals supplier serving industrial, food, and healthcare markets. It is comparable to Roam Technology because its hydrogen peroxide chemistry underpins much of the same disinfection value chain Roam addresses, though at commodity scale.
• UPL: UPL is a global agrochemical company producing crop protection chemicals, biostimulants, and post-harvest solutions. It is comparable to Roam Technology because it sells into the same horticulture and post-harvest customer base with overlapping biostimulant and disinfection offerings, though at vastly larger scale.
• Ecolab: Ecolab is a global leader in water, hygiene, and infection-prevention solutions with deep reach into food and beverage, hospitality, healthcare, and industrial markets. It is broadly comparable to Roam Technology because it sells specialty disinfection and cleaning chemistries (including stabilized peroxide products) across overlapping verticals at much larger scale.
• Evonik: Evonik produces hydrogen peroxide, specialty additives, and chemical intermediates used in disinfection, agriculture, and industrial applications. It overlaps with Roam Technology in the upstream chemistry that feeds into stabilized peroxide products, though Evonik operates at much greater scale across multiple industries.
• LANXESS: LANXESS is a specialty chemicals company with material positions in biocides, disinfection, and material protection chemistries used in industrial and consumer applications. It is comparable to Roam Technology as a larger incumbent supplying active ingredients and finished disinfection products into overlapping industrial and institutional markets.
• Diversey (Solenis): Diversey, now part of Solenis, provides institutional and industrial cleaning, sanitization, and hygiene solutions globally. It is comparable to Roam Technology because its disinfection and cleaning chemistries serve overlapping industrial, food service, and healthcare customers, though at significantly larger scale.

Direct peers

• Christeyns: Christeyns is a European specialty chemicals company producing professional hygiene and disinfection products for industrial, institutional, and food processing customers. It is comparable to Roam Technology as a similarly sized B2B disinfection/cleaning specialist with multi-vertical reach in Europe.
• LifeClean International: LifeClean International develops and markets proprietary chlorine-based and stabilized disinfection chemistries for healthcare, hospitality, and industrial customers. It is comparable to Roam Technology as a smaller specialty disinfection player that has scaled its chemistry into regulated medical-grade use cases.
• BioSafe Systems: BioSafe Systems manufactures hydrogen peroxide and peroxyacetic acid-based crop protection and water treatment products for horticulture, agriculture, and post-harvest. It is highly comparable to Roam Technology because both specialize in stabilized peroxide disinfection chemistries targeted at greenhouse and produce growers.
• CID Lines (Ecolab): CID Lines, now part of Ecolab, develops biosecurity and hygiene solutions for livestock and food processing, including disinfectant and cleaning products. It directly overlaps with Roam Technology's livestock and industrial product lines and target customer base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/roam-technology

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Roam Technology