Vetstar

What Vetstar does

Advanced Technology Corp (d/b/a Vetstar) is a privately held veterinary software developer founded in 1984 and headquartered in Oakland, New Jersey. The company builds a three-product platform purpose-built for veterinary workflows: VADDS, a veterinary diagnostic Laboratory Information Management System (LIMS) covering the full lab lifecycle from sample accessioning through results reporting; Vetstar, an all-in-one veterinary Practice Management Software (PIMS) for scheduling, billing, patient records, and inventory; and MIDAS, a data integration add-on connecting the platform to 60+ laboratory instruments and third-party data sources. Architecture supports both cloud-based and on-premise deployment via the proprietary SANDI web interface, with optional WebSuite client portal and General Ledger integration add-ons, and the platform is validated against 85+ laboratory instruments including IDEXX, Sysmex, Vitek, Stago, and Olympus AU480.

ATC serves three primary customer segments: veterinary teaching institutions and universities (where it is described as the US market leader), private veterinary practices and animal hospitals ranging from single-doctor to specialty clinics, and state, university, and private animal diagnostic laboratories handling companion, production, and exotic species. Select customers include Ross University School of Veterinary Medicine (four-lab VADDS deployment), Medivet Labs in the UK (six-year customer), and long-tenured private practices. The company monetizes primarily through annual maintenance and support contracts — covering unlimited technical support, software updates, regulatory compliance updates, and 24/7/365 emergency support — supplemented by separately billed professional services for legacy data migration, on-site and online training, and custom report development. Pricing is quote-based with no public disclosure, reflecting a consultative enterprise field-sales motion with a 5-step onboarding process.

ATC distributes exclusively through direct sales, with no reseller or channel-partner presence, and is led by a compact team (1-10 employees) under President Joseph Bove (in role since 2007, with 30+ years at the company). The business is self-funded with no disclosed external investment and maintains compliance alignment with NAHLN, HIPAA, GDPR, and ISO/IEC 17025 frameworks. Geographic footprint spans the United States, the United Kingdom, and selected developing regions reached through NGO and local-partner collaboration.

Name

Vetstar

Legal name

Advanced Technology Corp

Website

https://vetstar.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

1–10 employees

Short description

Advanced Technology Corp (d/b/a Vetstar), founded in 1984, develops veterinary-specific practice management and diagnostic LIMS software (Vetstar, VADDS, MIDAS) for veterinary teaching institutions, private practices, and diagnostic laboratories worldwide.

Ownership category

akta.pro rank

Product category

Veterinary Practice and Laboratory Management Software

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Enterprise & Multi-site Veterinary Operations (Corporate/Group Practice) (HLAMAMAI)

akta.pro secondary industries

Veterinary EMR/EHR & Clinical Workflow (HLAMAMAB), Imaging/Lab Integration & Results Management (PACS, LIS Connectivity, Reporting) (HLAMAGAK), Multi-site/Corporate Group Operations Platforms (Franchise/MSO Tools, Standardization) (HLAMAGAM)

Keywords

• Veterinary LIMS software
• Practice management software
• Laboratory information management
• Veterinary diagnostic integrations
• Animal hospital software

Headquarters

HQ city

Ramsey

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Annual Maintenance & Support Contracts: The primary revenue stream is annual maintenance contracts covering unlimited technical support, software updates and enhancements (major version upgrades, minor patches, security patches), regulatory compliance updates, and remote system maintenance. Standard support hours are Monday to Friday 8AM-6PM EST; emergency support is available 24/7/365. Customization, development, and personnel training are billed as separate services.
2. Legacy Data Migration Services: Professional data migration services to convert client records, full historical data, and financial/accounting data from previous software packages. Billed as a separate professional service.
3. Additional Training Services: Beyond the comprehensive training included in the initial contract, ATC offers interactive online training and on-site training as separate billable services.
4. General Ledger Add-on: An optional add-on that seamlessly connects VADDS financial data to a general ledger, eliminating manual duplication between VADDS and separate accounting systems. Sold as an add-on module.
5. Custom Report Development: Creation, modification, or delivery of custom reports is handled as a separate billable service outside the standard technical support package.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Advanced Technology Corp (ATC), doing business as Vetstar, builds and supports veterinary-specific software sold primarily through annual maintenance and support subscriptions. Its core offerings are VADDS, a diagnostic Laboratory Information Management System for veterinary labs covering sample accessioning through results reporting; Vetstar, an all-in-one practice management system for animal hospitals covering scheduling, billing, and patient records; and MIDAS, a data integration add-on that connects to 60+ laboratory instruments to automate capture and reporting.

Product overview

Advanced Technology Corp (ATC) offers a platform-plus-modules architecture built around three core products: VADDS (veterinary diagnostic LIMS), Vetstar (practice management software), and MIDAS (intelligent data integration add-on). VADDS serves as the backbone for veterinary diagnostic lab workflows from sample accessioning through reporting. Vetstar provides all-in-one practice management covering scheduling, billing, and patient records. MIDAS acts as a data bridge connecting VADDS and Vetstar with 60+ laboratory instruments and third-party data sources to automate data capture and reduce manual entry. The three products are designed to work together as an integrated ecosystem, with optional add-ons including WebSuite (client web portal), SANDI (cloud UI interface), and General Ledger integration. The company has been developing this software suite since 1984, making it the world's longest-running commercially available veterinary diagnostic LIMS system.

Differentiator

Problem solved

Functional benefit

Brands

• VADDS: The gold-standard veterinary diagnostic LIMS system that streamlines lab workflows, results management, and compliance. It is described as the world's longest-running commercially available veterinary diagnostic LIMS system.
• MIDAS
• WebSuite

Products and services

• VADDS Veterinary diagnostic Laboratory Information Management System (LIMS) that manages the full lab workflow from sample accessioning through results reporting, including full traceability, compliance support, bidirectional instrument integrations, barcoding and sample tracking, customizable workflows, multi-species support, integrated accounting, and comprehensive case management for state, university, and private veterinary diagnostic laboratories.
• Vetstar (Practice Management Software) All-in-one veterinary practice management software (PIMS) that simplifies scheduling, billing, patient records, inventory, referrals, and daily clinic operations for private animal hospitals and veterinary practices of all sizes and specialties.
• MIDAS Data integration add-on that connects VADDS and Vetstar with 60+ laboratory instruments and third-party data sources to automate data capture and routing, reducing manual entry and improving data accuracy across the practice and lab.
• WebSuite Client Portal Proprietary client web portal integrated with VADDS that lets customers check results, invoices, and reports in real time, and submit electronic case requisitions (e-requisitions) for individual patients and herd submissions.
• General Ledger Add-on Optional financial add-on for VADDS that seamlessly connects laboratory financial data to external general ledger and accounting systems, eliminating manual duplication between VADDS and separate accounting systems.

Quantifiable outcome

• Manual result entry was greatly reduced through automated instrument integrations (Trek Sensititre, Zoetis Fuse) at Ross University Diagnostic Lab
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration31 records

Feature8 records

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Cornerstone (IDEXX): Veterinary practice management software owned by IDEXX, widely deployed across US veterinary practices and corporate groups. Direct competitor to Vetstar PIMS, with IDEXX's deep diagnostic instrument ecosystem creating cross-sell pressure on ATC's installed base.
• Hippo Manager: Cloud-based veterinary practice management platform serving small and mixed animal practices. Competes with Vetstar PIMS for the same SMB practice customer segment with a subscription/usage-based pricing model.
• ImproMed: Veterinary practice management software with a long history in the US market, serving private practices and corporate groups. Comparable to Vetstar in functional coverage (scheduling, EMR, inventory, accounting) and customer type.
• ezyVet: Cloud-native veterinary practice management software serving small animal, equine, and mixed veterinary practices globally. Direct head-to-head competitor to Vetstar's PIMS offering, with overlapping customer segments and similar scheduling, billing, and patient record workflows.
• AVImark (Covetrus): Long-standing veterinary practice management software distributed by Covetrus to animal hospitals across the US. Overlaps with Vetstar PIMS in private practice and multi-doctor clinics, and benefits from Covetrus's large distribution and animal-health supply network.
• ProVet: Cloud-based veterinary practice and patient management software targeting small-to-mid-sized animal hospitals. Direct PIMS competitor to Vetstar with modern cloud-native architecture and similar feature scope (scheduling, EMR, billing).

Broad incumbents

• Antech Diagnostics (Mars Science & Diagnostics): One of the largest veterinary reference laboratory networks in North America, now part of Mars Science & Diagnostics alongside Vets First Choice. Competes broadly with ATC's VADDS in the diagnostic lab information and reference-lab software space, with significantly larger capital and instrument footprint.
• IDEXX Reference Laboratories: Global veterinary diagnostics provider offering reference lab services with proprietary information systems and tight integration to in-clinic analyzers. Overlaps with VADDS at the reference-lab software layer and represents both a partner and competitor in instrument integration ecosystems.

Emerging players

• LabWare: General-purpose Laboratory Information Management System (LIMS) platform used across multiple industries. An alternative to VADDS for veterinary diagnostic labs evaluating enterprise LIMS, though lacks ATC's 40-year veterinary-specific workflows and out-of-the-box instrument coverages.
• LabLynx: Provider of LIMS solutions for various laboratory types including veterinary and animal health. Competes with VADDS in diagnostic lab information management with a broader industry focus and more recent cloud-native product compared to ATC's legacy platform.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/advanced-technology-corp

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vetstar