Recal Travel

What Recal Travel does

Recal Travel LLC, operating as Recal Training, is a privately held, bootstrapped breathwork training company founded in 2021 and headquartered in Boulder, Colorado. The company targets a narrow athletic niche: mountaineers, ultra-runners, and high-altitude trekkers preparing for expeditions or endurance events at elevation. It addresses altitude acclimatization, CO2 tolerance, respiratory muscle fatigue, and hypoxic performance, and reports "hundreds" of athletes served with documented outcomes ranging from Everest, Denali, and Aconcagua summits to Leadville 100 and Hardrock ultra finishes, plus a notable endorsement from Alpine Athletics founder Lisa Thompson (2nd USA Woman to climb K2).

The product is a tiered curriculum—Self-Guided PDF Course ($75), Online Video Course ($275), and Personal Coaching (from $275/month subscription)—alongside two free tools, the Recal Breath Assessment and Recal Breath Index. The Recal Breath Index is a proprietary scoring system that tracks body oxygen level, CO2 tolerance, range of motion, and max breath-hold. Delivery occurs through the Basecamp platform, which hosts weekly live guided sessions with founder and head coach Anthony Lorubbio, 100+ on-demand training videos, peer community features, monthly challenges, and expert Q&A. Training protocols combine respiratory muscle training, CO2 tolerance conditioning, and hypoxic simulation methods intended to replicate altitude exposure without physical elevation.

Recal monetizes exclusively through digital direct-to-consumer channels: the Basecamp self-serve platform, the company website, and Calendly for premium coaching. Distribution is global among English-speaking athletes, with testimonials spanning the USA, Canada, Bolivia, Pakistan, and the UK, supported by an ecosystem of more than 40 expedition and training partner brands visible on the site (including Alpine Ascents, RMI Expeditions, Hypoxico, IFMGA Guides, Furtenbach, and Jagged Globe). The company has no disclosed funding rounds, no parent entity, and no AI/technology acquisitions; it operates as a founder-led, single-revenue-stream business whose most prominent third-party media placement is a Matador Network hands-on review published in September 2024.

Name

Recal Travel

Legal name

Recal Travel LLC

Website

https://recaltravel.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Recal Travel (DBA Recal Training) is a Boulder, Colorado-based, bootstrapped breathwork training company serving mountaineers, ultra-runners, and high-altitude trekkers worldwide via its Basecamp platform. It monetizes through a $75 PDF course, a $275 video course, and a subscription personal coaching tier starting at $275 per month.

Ownership category

akta.pro rank

Product category

Altitude Breathwork Training

NAICS

Fitness and Recreational Sports Centers (71394)

akta.pro primary industry

Breathwork Facilitation (Pranayama, Somatic, Holotropic-style) (HSADAJAC)

akta.pro secondary industry

Endurance & Running/Cycling Training (HSADAAAG)

Keywords

• Altitude breathwork training
• High-altitude mountaineering
• Endurance sports coaching
• Respiratory fitness training
• Mountaineering preparation

Headquarters

HQ city

Minneapolis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Self-Guided Training Course: One-time purchase of PDF-based 5-week High-Altitude Breathwork Training Course including workbook and TrainingPeaks App integration for $75. Targets price-sensitive individual athletes.
2. Online Video Course: One-time purchase of video-based 5-week course with week-by-week time-locked online modules, video explanations, demonstrations and advice from Coach Anthony for $275. Higher engagement than PDF version.
3. Personal Coaching: Premium coaching service with fully-custom altitude-specific training plans, virtual 1-on-1 guided coaching sessions, and initial consultation. Billed as subscription starting at $275/month. Highest-touch offering for serious mountaineers.
4. Free Breath Assessment: Free diagnostic tool (Recal Breath Index) used for lead generation and onboarding. Converts prospects to paid training programs.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

Recal Travel sells altitude-specific breathwork training programs for mountain athletes and endurance competitors, delivered through its Basecamp online platform. The portfolio includes a $75 Self-Guided PDF course, a $275 Online Video Course, and Personal Coaching (subscription from $275/month) with custom altitude-specific training plans and 1-on-1 virtual sessions. A free Recal Breath Index assessment serves as the lead-generation entry point that converts prospects into paying customers.

Product overview

Recal Travel offers a breathwork training system for mountain athletes and endurance competitors, originally built for high-altitude climbers and ultra-runners. The product portfolio consists of three training tiers under the Breathwork Training program: Self-Guided (PDF course at $75), Online Video Course (at $275), and Personal Coaching (custom plans). The Basecamp platform serves as the central hub providing weekly guided training sessions, on-demand video library, breath assessments, peer community, and expert Q&A. Additional tools include the Free Breath Assessment and Recal Breath Index for measuring and tracking breathing metrics, plus an Oxygen Level Calculator for expedition planning.

Differentiator

Problem solved

Functional benefit

Products and services

• Breathwork Training Program Altitude-specific breathwork training program designed to re-engineer breathing for peak efficiency through respiratory muscle strengthening, CO2 tolerance improvement, and hypoxic training simulation. Targets mountain athletes and endurance competitors preparing for high-altitude objectives.
• Self-Guided Plan PDF-based version of the 5-week High-Altitude Breathwork Training Course sold as a one-time purchase for $75, including written exercise descriptions, a workbook PDF, and a TrainingPeaks App integration for tracking. Targeted at price-sensitive individual athletes.
• Online Video Course Video-based version of the 5-week High-Altitude Breathwork Training Course sold as a one-time purchase for $275, with week-by-week time-locked online modules, video explanations, demonstrations, and coaching insights from Coach Anthony.
• Personal Coaching Premium subscription coaching service with fully-custom altitude-specific training plans, virtual 1-on-1 guided coaching sessions, and an initial consultation, billed monthly starting at $275/month for serious mountaineers and race competitors.
• Basecamp Platform Exclusive online platform providing personalized breathwork programming, Recal Breath Index progress tracking, weekly Monday guided training sessions with Coach Anthony, an on-demand library of 100+ pre-recorded videos, peer community, expert Q&A, and monthly challenges for member athletes.
• Free Breath Assessment Free online assessment tool that measures breathing form, breathlessness level, and lung capacity using the Recal Breath Index (body oxygen level, CO2 tolerance, range of motion, max breath-hold) to baseline users and funnel them into paid training programs.
• Oxygen Level Calculator Free calculator tool that determines oxygen levels at different altitudes for expedition and race planning, based on Baillie Laboratory Network data.

Quantifiable outcome

• Summited 6,000+ meter peaks after training
• +2 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered supporting and core.

• TrainingPeakssupportingTechnology or IntegrationIntegration partner for the Self-Guided training plan. TrainingPeaks App is included with the $75 PDF course to help athletes stay on track with their training schedule.
• Alpine AthleticscoreStrategic or Co-development PartnerLisa Thompson, 2nd USA Woman to Climb K2 and founder of Alpine Athletics, is a verified customer and advocate. She uses Recal's breathwork training with her athlete clients and has provided testimonial endorsement.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Headspace: Mass-market mindfulness and breathwork app with brand recognition, content depth, and enterprise distribution (B2B wellness benefits). Represents the consumer-breathwork competitor Recal could face if it broadens from altitude specialization into general wellness.
• Calm: Leading meditation and breathwork app with millions of subscribers and significant brand awareness. Like Headspace, it competes for the broader breathwork consumer wallet that Recal could pursue as an expansion vector beyond the altitude niche.
• TrainingPeaks: Established endurance training platform with structured workout planning, integrated into Recal's self-guided course. While broader in scope, it competes for the same coaching relationship with serious endurance and altitude athletes and is an existing integration partner.

Direct peers

• Alpine Athletics: High-altitude climbing coaching company founded by Lisa Thompson (2nd USA Woman to climb K2) — a verified Recal customer and partner. Both serve the same elite and recreational mountaineer customer with personalized training for altitude objectives.
• Uphill Athlete: Training platform and coaching service specifically built for mountain and ultra-endurance athletes, with structured training plans for altitude expeditions. Direct overlap in target customer (mountaineers, ultra-runners) and in offering personalized altitude-specific programming.
• Wim Hof Method: Global breathwork and cold-exposure training brand with a large content library, mobile app, and instructor certification network. Recal's founder is a certified Wim Hof instructor, and the brand competes for the same general-breathwork-curious customer before narrowing to altitude.
• Hypoxico: Provider of hypoxic training systems, altitude tents, and chambers used to simulate high-altitude conditions for endurance athletes. Recal's 'Hypoxic Training Simulation' protocol competes with and complements Hypoxico's hardware-based altitude exposure approach.
• Oxygen Advantage: Founded by Patrick McKeown, Oxygen Advantage is a breathwork training program centered on functional breathing, CO2 tolerance, and simulated high-altitude training. It directly overlaps with Recal's core methodology and target use case (altitude preparation), and is the most cited certification that Recal's founder holds.
• Altitude Training Centre: Altitude-specific coaching service for endurance athletes. Recal lists Altitude Training Centre as a trusted-by partner, and the two are directly comparable as specialists focused on altitude preparation rather than general fitness.

Regional players

• Altezza Travel: Kilimanjaro and high-altitude expedition operator featured on Recal's homepage as a partner. While primarily a guided-trek operator, it represents the expedition-company channel that could embed Recal's breathwork training as pre-expedition preparation for international climbers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@recaltraining
• Facebookfacebook.com/recaltraining
• LinkedInlinkedin.com/company/recaltraining
• Instagraminstagram.com/recaltraining
• Xx.com/recaltravel

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Recal Travel