Arelance

What Arelance does

Arelance S.L. is a privately held Spanish technology and HR consultancy founded in 2003 in Málaga by Miguel Manzanares and Pablo Díaz, headquartered at the Málaga Tech Park (P.T.A.) with regional offices in Madrid (since 2006) and Sevilla (since 2012). The company operates five service pillars: IT Talent (recruitment and long-term staffing of specialized IT professionals via its proprietary Working Net program), IT Solutions (custom software development delivered through the proprietary Kiberne Scrum methodology), Digital Training (corporate and government training including Microsoft-certified programs), Managed Services / System and Infrastructure (IT department outsourcing covering OS, database, infrastructure, cybersecurity, and email), and Digital Products (ScormConverter, AreGest, and customized Moodle LMS implementations). The technology backbone rests on an internal R&D Factory (Factory I+D+i) established in 2010 that develops proprietary software, a Working Net recruitment methodology, the Kiberne Scrum-based delivery framework, and integrations with WhatsApp (AreGest time tracking), FUNDAE (Spanish training subsidies), and Moodle (WCAG 2.1 Level AA accessible LMS deployments). Four AENOR certifications (ISO 9001, ISO 20000-1, ISO 27001, ISO 14001) and Microsoft Official Training Center status underpin enterprise and public-sector delivery.

Arelance generates revenue across five streams: managed services revenue from IT staffing placements, professional services revenue from custom software development and corporate training delivery, managed services revenue from IT department outsourcing, one-time licensing revenue from Digital Products, and channel revenue through partnerships with business schools and government employment programmes (SEPE, INCIBE, Junta de Andalucía, Confederación de Empresarios). Go-to-market is direct and sales-led for enterprise clients, supplemented by channel/reseller relationships for training. The company reports 300+ professionals, 50+ enterprise clients, 3,000+ trained students with 90%+ satisfaction, and is recognized among the Computerworld Top 100 Spanish tech companies (since 2016). Named customers include Accenture, Indra, Avanade, Anovo, OeSIA, Stratesys, Unisys, Worldline, Eviden, The Workshop, Unidad Editorial, Junta de Andalucía, Universidad de Málaga, Fundación ONCE, EMASA, and NEOLIFE.

Leadership is anchored by co-founder and Managing Partner Pablo Díaz and Managing Director Elisa Martín, supported by Business Manager Encarna Díaz, Head of Technology Innovation and Factory Vitor André, HR Manager Raquel Martín, Head of Finance Pedro Carrera, and Digital Products lead Ana Rosa Presa. Ownership remains founder/management controlled with no disclosed institutional investors, private equity backing, or external funding rounds. The company is actively operating, with recent ISO certifications dated 2025, EU-backed Pyme Sostenible participation in 2024, and ongoing service delivery across all five pillars.

Name

Arelance

Legal name

Arelance S.L.

Website

https://arelance.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

101–250 employees

Short description

Arelance S.L. is a privately held Spanish IT and HR consultancy founded in 2003 in Málaga, offering IT staffing, custom software development, digital training, managed IT services, and proprietary digital products to enterprise and public-sector clients across Spain.

Ownership category

akta.pro rank

Product category

IT Consulting Services

NAICS

Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151), Professional, Scientific, and Technical Services (54)

SIC

Services-Computer Programming Services (7371), Services-Computer Programming, Data Processing, Etc. (7370), Services-Management Consulting Services (8742)

akta.pro primary industry

Skills, Competency & Capability Management (Skills Frameworks, Badging within LMS) (EDAFAAAE)

akta.pro secondary industries

Digital Learning Content Development (eLearning, Labs, Simulations) (BPAEANAD), Software Engineering & Application Development Training (Languages, Frameworks, Testing) (BPAEANAI), Technical Enablement & Adoption Services (Change Management, Adoption, Champions) (BPAEANAC)

Keywords

• IT staffing services
• Custom software development
• Managed IT services
• Digital training programs
• IT consulting services

Headquarters

HQ city

Málaga

HQ country

Spain

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. IT Talent / Staffing: Recruitment and provision of specialized IT professionals to client organizations on a long-term basis. They attract IT experts to organizations through their best-in-class recruitment technology.
2. IT Solutions / Custom Software Development: Custom software projects using the latest technologies and methodologies, including B2C and B2B solutions. They create apps, platforms, or optimal solutions for end products and services or for workflows.
3. Digital Training: Training and educational resources for companies' teams, including certification programs, employment training programmes, and open-training partnerships with business schools. They also manage training platforms.
4. Managed Services / System and Infrastructure: Comprehensive and multidisciplinary IT department outsourcing services covering operating systems administration, database administration, e-infrastructure, cybersecurity, email solutions, open source solutions, and hardware/software procurement.
5. Digital Products: Own digital products including ScormConverter, AreGest, and Moodle implementations sold to the market.

Go-to-market motion4 records

Distribution channels4 records

Marketing channels7 records

Core offering

Arelance is a Spanish technology and HR consultancy that delivers four core service pillars: IT Talent (specialized IT recruitment and staffing), IT Solutions (custom software development using its proprietary Kiberne Scrum-based methodology), Digital Training (corporate education and Microsoft-certified programs), and System & Infrastructure (managed IT services outsourcing). The firm also markets proprietary Digital Products developed in its internal R&D Factory (I+D+i), including ScormConverter, AreGest, and custom Moodle LMS implementations, sold as one-time licensed offerings.

Product overview

Arelance is a technology and HR consulting firm offering four core service pillars: IT Talent (recruitment/staffing), IT Solutions (custom software development), Digital Training (corporate education), and System & Infrastructure (managed services/outsourcing). The company also markets proprietary Digital Products including ScormConverter (document-to-SCORM conversion tool), AreGest (WhatsApp-based time tracking), and custom Moodle LMS implementations. Services are delivered through proprietary methodologies including Working Net (recruitment) and Arelance Kiberne (Scrum-based development), backed by an internal Factory (I+D+i) for innovation and custom development.

Differentiator

Problem solved

Functional benefit

Products and services

• IT Talent Recruitment and staffing service specializing in IT professionals. Combines recruitment technology with human values to connect organizations with specialized talent through the Working Net program, conducting detailed interviews and customized technical tests. Sold to enterprise clients seeking long-term specialized IT staff.
• IT Solutions Custom software development service using latest technologies and methodologies. Includes software factory, technical consultancy, and managed services for software management. Built on the proprietary Arelance Kiberne Scrum-based methodology providing quality control and project management for B2C and B2B solutions.
• Digital Training Corporate training and digital talent development with practical, personalized content. Includes in-company training, talent school for junior profiles, employment training programs, and open-training partnerships with business schools. Official Microsoft training center offering certified courses in Azure, Power BI, and Power Platform. Own Moodle platform with WCAG 2.1 Level AA accessibility.
• System and Infrastructure (Managed Services) IT department outsourcing service with comprehensive, multidisciplinary coverage including operating systems administration, database management, e-infrastructure/IaaS, cybersecurity, continuous integration solutions, email solutions, and open source solutions. 24/7 support with ISO 20000-1 certified service management.
• ScormConverter Proprietary tool that converts Word documents into SCORM e-learning format with instructional design and interactivity, ready for upload to any learning platform. Targeted at organizations producing e-learning content and training providers.
• AreGest Proprietary time tracking application that accepts input via WhatsApp (text or voice notes) for project hours imputation, vacation management, and team activity control. Targeted at project-based teams and organizations seeking lightweight time tracking.
• Moodle Implementations Custom Moodle LMS deployments with SCORM integration, FUNDAE training fund management, and external platform connections via webservices and API. Own Moodle platform with Level AA accessibility accreditation per WCAG 2.1. Targeted at organizations needing accessible, integrated learning platforms.

Quantifiable outcome

• Over 50 clients served nationally
• +4 more outcomes

Named customers19 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability4 records

Feature8 records

Partnerships

16 partnerships are on record, tiered core and minor.

• United Nations Global CompactcoreStrategic or Co-development PartnerArelance is a member of the UN Global Compact and develops actions aimed at improving its sustainability and that of its environment, including a Code of Ethics and Conduct, Equality Plan, environmental impact analysis, stakeholder dialogue, CSR risk evaluation, and GRI application.
• Foro RSE MálagaminorStrategic or Co-development PartnerArelance is a member of the Corporate Social Responsibility Forum of Málaga, working on projects and ideas to make the Málaga business sector stand out as a socially responsible example.
• Fundación ONCEcoreStrategic or Co-development PartnerPartnership with Fundación ONCE to promote the integration of people with disabilities in the labour market. Arelance's mediation has helped companies like Unisys incorporate people from this collective.
• MicrosoftcoreTechnology or IntegrationArelance is an official Microsoft training center offering certified courses in Azure, Power BI, and Power Platform with official certifications included in their training programmes.
• ESESA-IMFcoreStrategic or Co-development PartnerPartnership with ESESA-IMF business school for open-training programmes including Master's in BigData and Business Analytics (5 years) and Master's in Project Management (2 years), with high labour insertion rates.
• ImpulsaminorStrategic or Co-development PartnerCollaboration with Impulsa to develop Acelatech, a technology leaders launcher programme that turns managers into the best tech team and project managers.
• Junta de Andalucía - Delegación Territorial de Empleo, Empresa y Trabajo AutónomocoreChannel Partner/ Reseller/ DistributorArelance manages employment training programmes fully funded by the Junta de Andalucía for the Economy Azul sector, including courses on blue economy project management, circular economy, maritime English, and cybersecurity.
• SEPE (Servicio Público de Empleo Estatal)minorChannel Partner/ Reseller/ DistributorGovernment entity for which Arelance manages employment training programmes.
• INCIBE (Instituto Nacional de Ciberseguridad)minorChannel Partner/ Reseller/ DistributorNational cybersecurity institute for which Arelance provides cybersecurity training programmes.
• Confederaciones de EmpresariosminorChannel Partner/ Reseller/ DistributorBusiness confederations partnered with Arelance for employment training programmes.
• AENORcoreOthersAENOR provides ISO certifications (9001, 20000-1, 27001, 14001) that validate Arelance's quality, IT service management, information security, and environmental management systems.
• CEM - Confederación de Empresarios de MálagaminorStrategic or Co-development PartnerArelance participates in CSR events organized by CEM including 'Comportamiento Emprendedor Responsable' and 'Equilibrio Compartido' focused on work-life balance as a talent attraction tool.
• BIC Euronova (Centro Europeo de Empresas e Innovación de Málaga)minorOthersOriginal founding location of Arelance in 2003, known as 'Málaga Valley', a European Business and Innovation Centre.
• Hogar AbiertominorStrategic or Co-development PartnerNon-profit organization that Arelance collaborates with as part of their Corporate Social Responsibility efforts, improving the lives of vulnerable communities.
• The Social WaterminorStrategic or Co-development PartnerSocial enterprise that Arelance collaborates with as part of their Corporate Social Responsibility programme.
• Cámara de Comercio de Málaga - Programa Pyme SostenibleminorOthersArelance benefited from European Funds through the Sustainable SME Programme of the Cámara de Comercio de Málaga to implement an Action Plan for sustainability and competitiveness in 2024, including ISO 27001 certification.

Scale indicators8 records

Recent moves11 records

Expansion highlights5 records

Direct peers

• Viewnext (IBM): IBM-owned Spanish IT services firm offering custom software, infrastructure, and managed services. Closely comparable in size, Spanish-market focus, and service portfolio mix.
• Altia: Spanish custom software development and IT consultancy listed on BME Growth. Comparable in offering custom software development and digital transformation services with a similar enterprise client base.
• Stratesys: Spanish technology consultancy specializing in SAP, digital transformation, and managed services with a similar enterprise client base. Mirrors Arelance's IT Solutions and Managed Services pillars with comparable scale and Spanish-market focus.
• VASS: Spanish digital transformation company providing IT staffing, custom software, and cloud services. Closely comparable in size, service mix, and target mid-market/enterprise Spanish clients.

Broad incumbents

• everis (NTT Data): Spanish-origin IT consultancy (now part of NTT Data) offering consulting, custom software, and outsourcing. Comparable business model and customer base, with significantly larger scale and global delivery.
• Indra: Spain's largest IT services and defense technology group, offering IT staffing, custom software, and managed services across multiple verticals. Directly comparable as both a competitor and a collaborative partner in the Spanish IT services market.
• Capgemini: Global IT services leader with significant Spanish operations offering consulting, custom software, and managed services. Competes for the same enterprise clients (e.g., Worldline, Unisys) and shares overlapping IT staffing and custom software offerings.
• Inetum: European IT services group with strong Spanish presence, offering software development, infrastructure management, and digital transformation. Comparable across IT Solutions and Managed Services with broader geographic reach.
• Sopra Steria: European IT services firm with Iberian operations providing custom software, system integration, and IT outsourcing. Comparable across IT Solutions and Managed Services for enterprise and public-sector clients.

Others

• Fundación ONCE / Inserta: Arelance's partner in disability employment inclusion programs; comparable only in their joint digital training initiatives, not as a competitor. Included as an ecosystem partner rather than a true peer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/arelance
• LinkedInlinkedin.com/company/grupo-arelance

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Arelance