Alpha-Vet

What Alpha-Vet does

Alpha-Vet S.R.L. Società unipersonale is an Italian B2B distributor of veterinary pharmaceuticals, equipment, and consumables, founded in 1998 and headquartered in Tombolo (Padova). The company serves registered veterinary professionals and zootechnical operators through two dedicated divisions — Animali da Compagnia (companion animals) and Animali da Reddito (livestock) — operating a restricted-access e-commerce platform at alpha-vet.it with electronic prescription integration via VETINFO. Distribution is executed through a network of six owned and participated logistics sites across northern and central Italy (including Povegliano, San Miniato, San Lazzaro di Savena, Montichiari, San Vendemiano), supported by GLS express courier delivery with cold chain capability and 24–48 hour fulfillment.

The product portfolio spans veterinary medications, surgical instruments, anesthesia equipment, orthopedic implants (Rita Leibinger), sutures (Vitrex), diagnostic imaging (Bioicon, Welch Allyn), examination/surgical tables (Vulcano, Giove), sterilization, infusion, identification (ear tags, microchips), and consumables. In 2025 the company introduced Laika, an AI-powered digital veterinary assistant providing clinical decision support for lab analysis, drug dosing, diagnostic protocols, and therapeutic recommendations. Revenue is generated through transactional B2B sales of physical goods to registered veterinary practices, with no minimum order, free shipping above €230, and pay-as-you-go billing; pricing is visible only to authenticated professional accounts.

The go-to-market is sales-led, combining field representatives (veterinarians, pharmacists, specialized technicians), professional training events, conference presence (SCIVAC), and the gated e-commerce storefront. Alpha-Vet operates as a single-member Italian limited liability company with a registered capital of €250,000, an 11–50 employee headcount range, ISO-certified procedures, and a group structure that includes minority-held subsidiaries Norvet, Agri-vet, and Angelofranceschini. No public revenue, funding, or M&A history is disclosed in the available material.

Name

Alpha-Vet

Legal name

Alpha-Vet S.R.L. Società unipersonale

Website

https://alpha-vet.it

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

Alpha-Vet is an Italian B2B distributor, founded in 1998, supplying veterinary pharmaceuticals, medical equipment, instruments, and consumables to registered veterinary professionals and livestock operators across Italy via a gated e-commerce platform and multi-site logistics network.

Ownership category

akta.pro rank

Product category

Veterinary Pharmaceutical and Equipment Distribution

NAICS

Support Activities for Animal Production (1152)

SIC

Surgical & Medical Instruments & Apparatus (3841)

akta.pro primary industry

Controlled Substances & Compliance-Focused Veterinary Distribution (HLAMAIAI)

akta.pro secondary industry

Pharmacy, Biologics & Veterinary Supply Dispensing (Farm Animal) (AFACADAM)

Keywords

• Veterinary pharmaceutical distribution
• Veterinary equipment supply
• Animal health products
• Veterinary instruments
• Livestock and pet medicines

Headquarters

HQ city

Padua

HQ country

Italy

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Veterinary Pharmaceutical Distribution: Distribution of veterinary medications to professional veterinarians. The company distributes farmaci veterinari (veterinary medicines) and related pharmaceutical products to veterinary practices.
2. Veterinary Equipment and Supplies: Sale of veterinary equipment, instruments, medical devices, surgical supplies, diagnostic tools, and practice accessories. Includes products like examination tables, surgical instruments, anesthesia equipment, diagnostic devices.
3. Consumables and Disposables: Supply of single-use materials, disinfectants, dressings, surgical drapes, sutures, and other consumable products for veterinary practices.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Alpha-Vet is an Italian B2B distributor of veterinary pharmaceuticals, equipment, instruments, and consumables serving licensed veterinarians and zootechnical professionals. Operating since 1998 through an e-commerce platform restricted to registered veterinary practitioners, the company runs two divisions — Companion Animals (Animali da Compagnia) and Livestock (Animali da Reddito) — distributing medications, surgical equipment, diagnostic imaging, anesthesia systems, orthopedic instruments, and clinic furnishings with cold-chain logistics from multiple sites across Italy.

Product overview

Alpha-Vet is a veterinary pharmaceutical and equipment distributor operating since 1998, serving veterinary and zootechnical professionals throughout Italy. The company operates a B2B e-commerce platform offering a comprehensive portfolio organized into two main divisions: Companion Animals (Animali da Compagnia) and Livestock (Animali da Reddito). The core offering includes veterinary medications, supplemented by equipment and instruments across clinical, surgical, diagnostic, and facility categories. Key product lines include anesthesia equipment, surgical instruments, Rita Leibinger orthopedic systems, Vitrex sutures, Bioicon imaging solutions, and SonoMe Vet wireless ultrasound probes. The company also offers an AI-powered digital assistant called Laika for clinical decision support. Alpha-Vet integrates with VETINFO for electronic prescription management and provides specialized equipment such as electric examination/surgical tables (Vulcano, Giove), sterilization equipment, and laboratory diagnostics. The platform supports veterinary professionals through two dedicated divisions with specialized personnel.

Differentiator

Problem solved

Functional benefit

Brands

• Laika: AI-powered digital veterinary assistant providing clinical decision support including lab analysis, medication dosing, diet recommendations, diagnostic support, and treatment protocols.
• Bioicon

Products and services

• Laika - Digital Veterinary Assistant AI-powered digital veterinary assistant that supports licensed veterinarians in clinical decision-making by providing laboratory analysis reading, medication/dosage memos, diet suggestions, diagnostic support, treatment protocols, and therapeutic recommendations.
• Vitrex Surgical Sutures European-quality surgical sutures offering precision and reliable performance for veterinary surgical procedures, available in absorbable and non-absorbable monofilament and multifilament variants.
• Rita Leibinger Orthopedic Instruments German-quality orthopedic surgical instruments and implants for veterinary surgery, including TPLO plates, screws, reconstruction plates, and specialized orthopedic instruments.
• SensPERT Diagnostic Kits Reliable and easy-to-use veterinary diagnostic kits designed to obtain rapid results and improve clinical patient management.
• Tavolo da Visita Elettrico Vulcano Electric veterinary examination table with 220V operation, available with plastic laminate or stainless steel surface, featuring electric height adjustment via control panel for robust everyday use in veterinary clinics.
• Tavolo Operatorio Elettrico Giove Electric veterinary surgical table with 3 movements for small animals, featuring three pumps, battery and 220V operation, with single plastic laminate surface.
• Bioicon Diagnostic Imaging Solutions Advanced diagnostic imaging solutions through partnership covering radiology, ultrasound, endoscopy, MRI, CT, laser therapy, electrosurgery, anesthesia, and monitoring equipment for veterinary practices.
• Farmaci Veterinari (Veterinary Medicines) Veterinary medications for livestock and companion animals, including pharmaceutical products, disinfectants, medical-surgical devices, supplements, medicated premixes, insecticides, and rodenticides.
• Welch Allyn Diagnostic Equipment Professional medical diagnostic equipment including otoscopes and other examination instruments for veterinary use.
• SonoMe Vet Wireless Ultrasound Probes Wireless pocket ultrasound probes specifically designed for veterinary use, featuring dual convex and linear probe options for portable diagnostic imaging.

Quantifiable outcome

• 24-48 hour delivery
• +2 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability3 records

Feature2 records

Partnerships

Six partnerships are on record, tiered core.

• BioiconcoreTechnology or IntegrationStrategic collaboration bringing advanced diagnostic imaging technologies including radiology, ultrasound, endoscopy, MRI, CT, laser therapy, electrosurgery, anesthesia and monitoring equipment. The partnership expands Alpha-Vet's technology portfolio for veterinary professionals.
• VitrexcoreTechnology or IntegrationDistribution partnership for Vitrex surgical sutures - European quality sutures with precision and reliable performance for surgical procedures. Alpha-Vet promotes Vitrex products as a key brand offering.
• Rita LeibingercoreTechnology or IntegrationGerman precision orthopedic instruments and implants for veterinary surgery including TPLO plates, screws, and specialized orthopedic reconstruction plates. Rita Leibinger is positioned as a premium German-quality brand.
• NorvetcoreChannel Partner/ Reseller/ DistributorSubsidiary company (partecipata) in Montichiari (BS), part of the group distribution network serving the Italian veterinary market alongside Alpha-Vet.
• Agri-vetcoreChannel Partner/ Reseller/ DistributorSubsidiary company (partecipata) in San Vendemiano (TV), serving the livestock segment together with Alpha-Vet and Norvet brands.
• AngelofranceschinicoreChannel Partner/ Reseller/ DistributorParticipated company operating from San Lazzaro di Savena (BO), providing additional logistics capacity and supporting companion animal division with assistance and design services.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Chemifarma: Italian veterinary pharmaceutical manufacturer and distributor with overlapping product range and customer base (Italian veterinarians and livestock operations). Closest domestic comparable in terms of geography, customer segment, and go-to-market.
• Fatro: Italian veterinary pharmaceutical company producing and distributing medicines and biologics for both companion animals and livestock. Comparable in dual-segment focus and Italian veterinary customer base.
• Teknofarma: Italian veterinary pharmaceutical manufacturer with distribution into companion animal and livestock channels. Competes with Alpha-Vet for shelf space at Italian veterinary practices.
• Candioli Farmaceutici: Italian veterinary pharmaceutical company offering a portfolio of medications, supplements, and diagnostics for companion animals and livestock. Direct domestic peer in Italian vet distribution.
• Henry Schein Animal Health: Global distributor of veterinary pharmaceuticals, equipment, and supplies with a strong European footprint. Most directly comparable to Alpha-Vet in terms of broad-line B2B distribution to veterinary professionals.
• Covetrus: Global animal-health distribution and technology company serving veterinarians with pharmaceuticals, equipment, software, and services. Closest international peer to Alpha-Vet's one-stop-shop model.

Broad incumbents

• Vetoquinol: Global animal health pharmaceutical company headquartered in France with significant Italian operations. Overlaps with Alpha-Vet in distribution of veterinary medicines, particularly to companion animal clinics.
• Ceva Santé Animale: Global animal health company with pharmaceutical manufacturing and distribution across companion animals and livestock. Italian operations overlap directly with Alpha-Vet's customer base.
• Virbac: Global veterinary pharmaceutical company with a strong presence in companion animal and livestock segments. Competes with Alpha-Vet for share of Italian veterinary product spend.
• Dechra Pharmaceuticals: Global specialist veterinary pharmaceutical company focused on companion animal and equine products. Operates in Italy and competes for veterinarian relationships and formulary inclusion.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/about

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alpha-Vet