Lifetime
Lifetime is a São Paulo-based private investment bank founded in 2011 that provides asset planning, patrimonial (wealth and estate) planning, and financial advisory services, primarily to Brazilian clients, with a 101–250 employee headcount.
- Company typePrivate
- Founded2011
- HeadquartersSão Paulo, Brazil
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Lifetime does
Lifetime is a Brazil-based private investment bank headquartered in São Paulo, founded in 2011. The firm offers financial solutions spanning asset planning, patrimonial (estate and wealth) planning, and advisory services, positioning it within the country's wealth management and financial advisory sector. Its core service mix suggests a client base of high-net-worth individuals, families, and potentially corporate clients requiring structured wealth, succession, and asset allocation guidance.
The firm operates with a headcount of 101–250 employees, indicating a mid-sized boutique-style investment bank rather than a bulge-bracket institution. Publicly available information on the firm's products, pricing, technology stack, distribution channels, and customer roster is severely limited — the primary web source returned only a loading/verification page with no substantive content, and structured data fields such as products, partnerships, management team, funding rounds, and regulatory actions are empty. As a result, the depth of Lifetime's product portfolio, the mechanics of its revenue model (fee-based advisory, AUM-linked, or transactional), and its broader go-to-market strategy cannot be reliably characterized from the supplied evidence.
What can be inferred is that, as a private Brazilian investment bank founded over a decade ago with a 101–250 employee base, Lifetime is an operating, revenue-generating entity serving the domestic wealth management market. The absence of disclosed funding rounds, M&A activity, or public investor backing suggests organic, founder-led growth rather than venture- or private-equity-backed scaling. Investors evaluating Lifetime should treat the available data as a thin skeleton — firmographic facts only — and flag the missing product, customer, and financial detail as a primary diligence priority.
Lifetime firmographics
Firmographics- Name
- Lifetime
- Website
- https://lftm.com.br
- Company type
- Private
- Founded year
- 2011
- Headcount range
- 101–250 employees
- Short description
- Lifetime is a São Paulo-based private investment bank founded in 2011 that provides asset planning, patrimonial (wealth and estate) planning, and financial advisory services, primarily to Brazilian clients, with a 101–250 employee headcount.
- Ownership category
- akta.pro rank
Lifetime industry classification
Industry- Product category
- Investment Banking
- NAICS
- Portfolio Management and Investment Advice (523940), Trusts, Estates, and Agency Accounts (52592)
- akta.pro primary industry
- Target-Date & Lifecycle Funds (FSAAAJAC)
- akta.pro secondary industry
- Target-Date & Lifecycle Funds (FSAAAEAF)
Keywords
Where Lifetime is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Markets served
Lifetime business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Lifetime product offering
Product offeringCore offering
Lifetime is an investment bank that offers financial solutions such as asset planning, patrimonial planning, and advisory services. The firm is based in São Paulo, Brazil, and was founded in 2011, employing 101–250 staff to deliver these financial offerings to clients.
Differentiator
Problem solved
Functional benefit
Products and services
- Asset Planning
Companies that use Lifetime
Customer profileIdeal customer profiles1 record
Lifetime technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Lifetime partnerships and signals
Strategic signalExpansion highlights1 record
Lifetime competitors and assessment
Company assessmentBroad incumbents
- BTG Pactual: Latin America's largest independent investment bank, offering wealth management, asset management, and advisory services from Brazil. Comparable to Lifetime as the dominant incumbent in the same Brazilian investment banking and wealth advisory space.
- Banco Bradesco ( wealth division): Major Brazilian bank with significant wealth management, investment advisory, and asset management operations. Comparable to Lifetime as a large incumbent in the same Brazilian financial services and advisory space.
- XP Inc. Brazilian financial services platform providing wealth management, investment advisory, and asset management to retail and HNW clients. Comparable to Lifetime as a scaled Brazilian advisory and asset-planning provider serving similar client profiles.
- Itaú Private Bank: Wealth management arm of Banco Itaú focused on HNW and family-office clients in Brazil. Comparable to Lifetime as a larger incumbent offering patrimonial/estate and asset planning in the same Brazilian market.
- Banco Safra: Large Brazilian private bank offering wealth management, investment advisory, and patrimonial planning services. Comparable to Lifetime as a Brazilian incumbent serving HNW clients with similar service lines.
Direct peers
- Genial Investimentos: Mid-sized Brazilian investment platform offering wealth management, advisory, and asset management services. Comparable to Lifetime in size, geographic focus (Brazil), and service mix across asset planning and advisory.
- Guide Investimentos: Brazilian investment firm providing asset management, wealth advisory, and fixed-income/investment products. Comparable to Lifetime as a similarly-sized Brazilian firm focused on advisory and wealth solutions.
- Ágora Investimentos: Brazilian investment platform offering advisory, wealth management, and brokerage services. Comparable to Lifetime as a direct competitor in Brazilian advisory and asset planning services.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat3 records
Key risks4 records
Key highlights4 records
Customer concentration
Lifetime financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lifetime leadership team
Management profileNumber of profiles
Lifetime funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lifetime M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lifetime
What does Lifetime do?
Lifetime is an investment bank that offers financial solutions such as asset planning, patrimonial planning, and advisory services. The firm is based in São Paulo, Brazil, and was founded in 2011, employing 101–250 staff to deliver these financial offerings to clients.
When was Lifetime founded?
Lifetime was founded in 2011. It employs 101 to 250 people.
Where is Lifetime based?
Lifetime is headquartered in São Paulo, Brazil, in the Latin America region.
Who are Lifetime's main competitors?
Broad incumbents on record are BTG Pactual, Banco Bradesco ( wealth division), XP Inc., Itaú Private Bank and Banco Safra. Direct peers are Genial Investimentos, Guide Investimentos and Ágora Investimentos.
Does Lifetime have an API?
No public API is recorded for Lifetime.
What industry is Lifetime in?
Lifetime's product category is Investment Banking. Its primary akta.pro industry code is FSAAAJAC, Target-Date & Lifecycle Funds, with a secondary code of FSAAAEAF, Target-Date & Lifecycle Funds. Its NAICS code is 523940.