What Prohuman does

Prohuman Zrt. is Hungary's market-leading HR services group, headquartered in Budapest and operating since 1997 under a corporate group that includes HR-Rent as parent and 10+ wholly-owned Hungarian operating subsidiaries (Service Flow Kft., HR-Montage Kft., Finance Care Hungary Kft., Prohuman Innovation Kft., and others) plus Serbia-based CityScope Group acquired in May 2023. The firm generates revenue through three transaction-fee service lines: staff leasing (Munkaerő-kölcsönzés) billed by the hour actually worked, foreign-worker employment (Külföldi munkavállalók foglalkoztatása) for shortage occupations in blue- and white-collar roles, and labor mediation (Munkaerő-közvetítés) using competency-based candidate screening.

Its go-to-market is sales-led and relationship-driven: enterprise and mid-market employers engage via direct business inquiry forms ('üzleti ajánlatkérés') on prohuman.hu and through a nationwide network of 12-17 physical offices, while job seekers self-serve through the dedicated portal munka.prohuman.hu. The company carries the three categories of Hungarian regulatory authorization required to operate as a temporary employment agency — basic staff leasing, private employment mediation, and the higher-tier 'Minősített kölcsönbeadó' (qualified leasing provider) registration. It also runs specialized candidate-pool subsidiaries (ProAktív senior cooperative, PRODIÁK student cooperative) to broaden supply uniqueness beyond generic temp staffing.

In January 2026 Gönöcs Viktor was elevated from Deputy CEO for Strategy to Group CEO. Public-facing communications in early 2026 frame digitalization, robotics and AI as a strategic priority, but no proprietary technology platform, AI products, or API offerings have been disclosed. The company is privately held with no external institutional or PE investment indicated.

Name

Prohuman

Legal name

Prohuman Zrt.

Website

https://prohuman.hu

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

101–250 employees

Short description

Prohuman is Hungary's market-leading HR services group, providing temporary staff leasing, foreign-worker employment, and labor mediation to Hungarian businesses across blue- and white-collar shortage occupations, with regional expansion into Serbia via the 2023 CityScope Group acquisition.

Ownership category

akta.pro rank

Product category

HR Services / Staffing Services

NAICS

Temporary Help Services (56132), Employment Services (5613), Professional Employer Organizations (561330)

SIC

Services-Employment Agencies (7361), Services-Help Supply Services (7363)

akta.pro primary industry

Contractor Payroll, Invoicing & Payment Services (BPACAGAD)

Keywords

• HR services
• Temporary staffing
• Foreign worker employment
• Labor recruitment
• Workforce solutions

Headquarters

HQ city

Budapest

HQ country

Hungary

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Munkaerő-kölcsönzés (Temporary Labor/Staffing): Staffing services where Prohuman provides temporary workers to client companies. Clients pay only for hours actually worked, creating a flexible workforce solution. The company handles recruitment, selection, and payroll administration.
2. Külföldi munkavállalók foglalkoztatása (Foreign Worker Employment): Sourcing and employing foreign workers for Hungarian companies facing labor shortages. Provides comprehensive foreign worker placement services for blue-collar and white-collar positions in high-demand sectors.
3. Munkaerő-közvetítés (Recruitment/Headhunting): Talent recruitment and selection services. Candidates are sourced and matched through competency-based interviews. The service includes candidate screening, interview coordination, and placement services for both intellectual and physical labor positions.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Prohuman is Hungary's market-leading HR services provider offering temporary staff leasing, foreign worker employment, and labor mediation/recruitment services. The company supplies flexible, large-scale workforces for both blue-collar and white-collar positions to Hungarian businesses facing labor shortages and seasonal demand fluctuations. Services include end-to-end recruitment, selection, payroll administration, and cross-border worker placement for shortage occupations.

Product overview

Prohuman is Hungary's market-leading HR service provider offering a unified portfolio of three core services: foreign worker employment (Külföldi munkavállalók foglalkoztatása), staff leasing (Munkaerő-kölcsönzés), and labor mediation (Munkaerő-közvetítés). These services are designed to provide personalized and flexible workforce solutions, helping companies fill shortage occupations quickly with quality candidates for both blue-collar and white-collar positions.

Differentiator

Problem solved

Functional benefit

Products and services

• Munkaerő-kölcsönzés (Staff Leasing) Temporary staff leasing service for businesses, enabling flexible workforce management that adapts to changing market demands and seasonal challenges. Clients pay only for actual hours worked; Prohuman handles the entire recruitment and selection process end-to-end. Available for both blue-collar and white-collar positions.
• Külföldi munkavállalók foglalkoztatása (Foreign Worker Employment) Cross-border workforce sourcing and employment service that supplies large numbers of quality foreign workers to Hungarian companies facing labor shortages and high turnover. Targets shortage occupations across both blue-collar and white-collar positions.
• Munkaerő-közvetítés (Labor Mediation / Recruitment) Recruitment and headhunting service providing high-quality candidates in large numbers for both intellectual and physical roles. Candidates are selected through competency-based interviews with application materials compiled beyond the standard resume. Includes candidate screening, interview coordination, and placement services.

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• CityScope GroupcoreStrategic or Co-development Partner · 10 May 2023Prohuman acquired Serbia's CityScope Group, strengthening its position in the Serbian market. The acquisition was announced in Belgrade on May 10, 2023. CityScope continues to operate under its founder and CEO, Ivana Milošević. The merger aims to expand Prohuman's regional leadership and professional expertise in Central and Eastern Europe, especially in Serbia.

Scale indicators3 records

Recent moves5 records

Expansion highlights6 records

Broad incumbents

• ManpowerGroup Hungary: Hungarian arm of the global staffing leader; offers temporary staffing, permanent placement, and workforce solutions across Hungary — directly comparable in service mix and target customers to Prohuman.
• Randstad Hungary: Global staffing firm operating in Hungary with similar temporary staffing, recruitment, and HR services offerings; competes head-to-head for the same enterprise and mid-market clients.
• Adecco Hungary: Major global staffing group with Hungarian operations covering temporary staffing, permanent placement, and outsourcing — overlapping services and customer segments with Prohuman.
• Gi Group (Italy): Parent of the Hungarian operation; one of the largest staffing groups in CEE with broad temporary and permanent placement, including in shortage-occupation labor matching — comparable in scale of multi-country footprint to Prohuman's ambitions.

Direct peers

• Grafton Recruitment Hungary: Mid-sized recruitment and staffing firm active in Hungary, providing temporary, permanent, and executive placement services — closely aligned service mix targeting similar Hungarian employers.
• Hays Hungary: Specialist recruitment firm operating across Hungary focused on permanent and contract white-collar placement — directly comparable to Prohuman's recruitment/mediation service line.
• Gi Group Hungary: Italian-headquartered HR services group with Hungarian presence spanning temporary staffing, permanent placement, and workforce solutions — overlapping offering with Prohuman across CEE markets.
• WHC (Workforce Consulting) Hungary: Hungarian domestic staffing provider focused on temporary staffing and recruitment services — competes with Prohuman in the same local market with similar service offerings.

Others

• CityScope Group (Serbia): Belgrade-based HR and recruitment firm now wholly owned by Prohuman; retained as a regional Serbian platform — not a peer competitor but a comparable CEE staffing operator.
• Human Holdings (Japan): Large Asian staffing group with international operations including cross-border worker placement; thematically relevant given Prohuman's foreign-worker placement emphasis, though primarily serving different geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/Prohuman
• LinkedInlinkedin.com/company/prohuman/?originalSubdomain=hu
• Xx.com/prohumanhr

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Prohuman