Splitsville Luxury Lanes

What Splitsville Luxury Lanes does

Splitsville Luxury Lanes is a privately held hospitality operator that runs upscale bowling, dining, and entertainment venues under a unified brand concept. Founded in 2003 by Guy Revelle and Mark Gibson (Wake Forest classmates), the company currently operates four physical locations in the United States: Tampa FL (Channelside), Orlando FL (Disney Springs, 50,000 sq ft, 30 lanes), Anaheim CA (Downtown Disney District, 40,000 sq ft, 20 lanes), and Foxborough MA (Howl Splitsville Golf Suites at Patriot Place near Gillette Stadium). Historical locations in Miami, Dallas, and Fredericksburg have closed, indicating a deliberate consolidation around high-traffic destination real estate.

The core offering combines bowling with full-service food and beverage, craft cocktail bars, and live entertainment. The product is built around a clustered lane architecture (lanes dispersed across the floor for sightlines and intimacy) with high-top pod seating, replacing traditional low bowling-alley chairs. F&B programming is anchored by celebrity-chef-developed menus (Tim Cushman for the original concept; Art Smith for the Tampa "Southern + Social" rebrand) featuring sushi, pan-Asian cuisine, gourmet pizzas, burgers, steaks, and craft cocktails. The Foxborough location adds 4 Full Swing golf simulator suites and 3 interactive Dartsee dart boards, signaling a platform-plus-modules extension of the core concept. No proprietary software, AI/ML systems, or technology IP is disclosed; the company relies on a third-party POS (POSitouch) and standard event-booking infrastructure (Triple Seat).

Revenue is generated entirely through transaction-based pricing at the venue level: per-game bowling rates at non-Disney venues (e.g., adults from $4.95/game; $3 weekday promotional rates in Miami history) versus hourly lane rates at Disney locations to support family-friendly reservation slots. Additional revenue comes from F&B sales (the primary economic driver given the upscale menu), private events (birthday parties, bachelor/bachelorette, corporate team-building, fundraisers), and live entertainment programming. The go-to-market is event-driven and direct-to-consumer, with Disney serving as the flagship distribution partner for two of four venues and the company's social media and earned PR (Travel + Leisure, USA Today, Food Network) functioning as top-of-funnel awareness drivers.

Name

Splitsville Luxury Lanes

Legal name

Splitsville Co, LTD

Website

https://splitsvillelanes.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Splitsville Luxury Lanes is a privately held US hospitality operator running four upscale bowling, dining, and entertainment venues anchored at Disney properties (Orlando, Anaheim) plus Tampa and Foxborough, serving tourists, families, adults, and corporate event customers with integrated F&B and live entertainment.

Ownership category

akta.pro rank

Headquarters

HQ city

Anaheim

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Food and Beverage Sales: Full-service restaurant and bar with upscale menu including sushi, gourmet pizzas, burgers, steaks, and craft cocktails. Menu developed with award-winning chefs like Tim Cushman (Food and Wine 2008 Best New Chef).
2. Bowling and Gaming: Hourly bowling rates at Disney locations (family-friendly format) and per-game pricing at other venues. Interactive gaming including billiards, shuffleboard, and dart boards.
3. Private Events and Parties: Birthday parties, bachelor/bachelorette parties, corporate events, team-building, holiday parties, and fundraisers with dedicated event spaces and catering options.
4. Entertainment and Live Music: Live entertainment offerings including bands, DJs, and performances featured at outdoor patios and bars.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Splitsville Luxury Lanes operates multi-location upscale bowling and entertainment venues in the United States, combining luxury bowling lanes with full-service dining featuring sushi and Pan-Asian cuisine, craft cocktail bars, and live entertainment. The company runs four physical venues (Tampa FL, Orlando FL, Anaheim CA, and Foxborough MA), with flagship locations at Disney properties in Orlando and Anaheim. Additional offerings include private event hosting for corporate and social celebrations, billiards, golf simulators, and location-specific dining concepts such as the Bamboo Bar and Splitsville Southern + Social.

Product overview

Splitsville Luxury Lanes is a multi-location upscale bowling and entertainment complex operating under a unified brand concept. The core offering combines luxury bowling lanes with full-service dining featuring pan-Asian cuisine and sushi, craft cocktail bars, and live entertainment. Different locations feature location-specific variations: the Anaheim location includes an outdoor patio with live music; Tampa features the Bamboo Bar (tiki-themed) and Splitsville Southern + Social (chef Art Smith's Southern concept); Foxborough operates as Howl Splitsville Golf Suites adding golf simulators. All locations offer private event hosting for birthdays, corporate events, and celebrations. The product portfolio is organized as a platform-plus-modules architecture with bowling lanes and dining as core offerings, supplemented by entertainment, events, and location-specific specialty concepts.

Differentiator

Problem solved

Functional benefit

Products and services

• Luxury Bowling Lanes
• Full-Service Restaurant and Bar
• Private Event Hosting
• Splitsville Southern + Social (Tampa)
• Howl Splitsville Golf Suites (Foxborough)
• Live Entertainment and Music
• Billiards and Interactive Gaming

Quantifiable outcome

• A-list celebrity patrons including Rihanna, Pink, Derek Jeter, and Susan Sarandon at Tampa location
• +2 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Four partnerships are on record, tiered minor, core and flagship.

• Art SmithminorStrategic or Co-development Partner · 27 February 2019Celebrity chef partnership for Tampa Splitsville Southern + Social location. Art Smith (Oprah's former personal chef, James Beard award winner) contributed Southern-inspired menu including fried chicken and Southern sides.
• Tim CushmancoreStrategic or Co-development Partner · 18 March 2012Award-winning chef (Food & Wine 2008 Best New Chef) who developed Splitsville's gourmet menu including grilled mahi mahi, Tampa roll, sushi offerings, and upscale comfort food.
• Disney ParksflagshipChannel Partner/ Reseller/ Distributor · 29 February 2012Flagship partnership with Disney for locations at Downtown Disney District in Orlando and Disneyland Resort in Anaheim. Disney selected Splitsville as the upscale bowling and entertainment venue for their promenade transformation. The partnership involved three years of negotiations to refine theme, menu, prices, format, and operating hours.
• Patriot Place/Gillette StadiumminorChannel Partner/ Reseller/ DistributorFoxborough location positioned at Patriot Place near Gillette Stadium, attracting sports fans and event attendees.

Scale indicators6 records

Recent moves6 records

Expansion highlights3 records

Direct peers

• Lucky Strike Entertainment: Bowling + dining + nightlife concept now consolidated under Bowlero. Closest direct competitor in the upscale bowling category with similar vintage of upscale repositioning of legacy bowling centers.
• Bowlero Corp: Largest upscale bowling entertainment operator in the US (owns Lucky Strike, AMF, Bowlero brands). Directly comparable as a multi-location bowling + dining + nightlife venue operator targeting similar experiential-entertainment customer segments.
• Pinstripes: Multi-location upscale entertainment venue combining bowling, bocce, and Italian dining. Directly comparable as a premium experiential entertainment concept combining casual sports with full-service dining.
• Punch Bowl Social: Bowling + dining + craft cocktails + arcade entertainment venue. Comparable as a multi-revenue experiential entertainment concept targeting similar adult group and family segments.
• Round1 Bowling & Arcade: Multi-location bowling + arcade + entertainment chain with similar F&B offerings. Directly comparable as a bowling-centered family entertainment venue with dining and event hosting.
• Main Event Entertainment: Bowling + arcade + laser tag + F&B entertainment chain. Comparable as a bowling-anchored family entertainment center with dining, events, and group entertainment offerings.
• Kings Dining & Entertainment: Bowling + dining + sports bar entertainment concept with multiple US locations. Closely comparable business model combining bowling lanes with full bar/restaurant and event hosting.

Broad incumbents

• Dave & Buster's: Arcade + F&B + sports bar entertainment chain. Comparable as a large-format experiential entertainment operator combining games, dining, and event hosting — adjacent category (arcade vs bowling) but same experiential-entertainment thesis.
• Topgolf: Golf entertainment + F&B + nightlife venue concept. Comparable structurally as a scaled experiential entertainment operator combining competitive play with food/beverage, though anchored in golf simulators rather than bowling.

Emerging players

• Howl at the Moon: Dueling piano bar + live entertainment venue concept. Adjacent to Splitsville's Foxborough sub-brand ("Howl Splitsville Golf Suites") and overlaps in the live-music nightlife entertainment segment Splitsville operates in.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/SplitsvilleTPA
• Facebookfacebook.com/SplitsvilleTampa
• Instagraminstagram.com/splitsville.orlando
• Pinterestpinterest.com/SplitsvilleBowl
• LinkedInlinkedin.com/company/splitsville-luxury-lanes

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Splitsville Luxury Lanes