First Community Credit Union
First Community Credit Union is a member-owned, not-for-profit financial cooperative founded in 1933 that serves 30,000+ consumer and small-business members across Wisconsin and Illinois through nine branches and digital channels, offering checking, savings, loans, mortgages, and credit cards.
- Company typePrivate
- Founded1933
- HeadquartersBeloit, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What First Community Credit Union does
First Community Credit Union is a member-owned, not-for-profit financial cooperative founded in 1933 in Beloit, Wisconsin (originally as Fairbanks-Morse Employees Credit Union) and now operating nine full-service branches across Wisconsin and Illinois with approximately $425 million in total assets and 30,000+ members. The credit union provides a full suite of consumer and small-business banking products, including four checking tiers (Revved Up, Legacy, Security+, Basic), savings and money market accounts, share certificates up to 3.75% APY, IRAs, youth accounts, vehicle loans (rates as low as 3.59% APR), mortgages (15/20/30-year fixed and ARMs), home equity loans and HELOCs, personal loans, a rewards credit card, and business checking/lending/payment-processing services. Deposits are federally insured by the NCUA up to $250,000 with additional Excess Share Insurance Corporation coverage up to $1,000,000.
The technology stack is a standard credit union core banking platform augmented with a 24/7 online banking portal, native iOS/Android mobile apps, mobile check deposit with twice-daily crediting, Zelle peer-to-peer payments, Apple/Google/Samsung Pay digital wallet integration, secure mobile chat, and integrated third-party services including Autobooks (invoicing/accounting), ProfitStars BillerDirect (loan payments), and an unnamed global payment technology provider for merchant card processing. Proprietary differentiators include the EasyMove account-switching tool and the tiered Revved Up/Revved Up+ checking perks (ATM refunds, cell/tablet protection, loan discounts, 2-day early direct deposit).
The revenue model is traditional credit union economics: net interest income from member loans deployed against member deposits is the primary driver, supplemented by fee income (overdraft at $32/item, monthly service fees waived with qualifying activity, business transaction fees, and loan-related charges) and business services revenue from card processing, check warranty, and mobile payment processing. Distribution is a hybrid branch-led and digital-led model, with go-to-market anchored on community sponsorships (Beloit Sky Carp, Rockford Rivets, Perfect Game / Chesterfield Valley Athletic Complex), a Refer-A-Friend program ($50/$100 incentive), and youth financial education — explicitly positioning the not-for-profit cooperative value proposition against for-profit banks.
First Community Credit Union firmographics
Firmographics- Name
- First Community Credit Union
- Legal name
- First Community Credit Union
- Website
- https://firstccu.com
- Company type
- Private
- Founded year
- 1933
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- First Community Credit Union is a member-owned, not-for-profit financial cooperative founded in 1933 that serves 30,000+ consumer and small-business members across Wisconsin and Illinois through nine branches and digital channels, offering checking, savings, loans, mortgages, and credit cards.
- Ownership category
- akta.pro rank
First Community Credit Union industry classification
Industry- Product category
- Retail Banking
- NAICS
- Credit Unions (52213), Credit Card Issuing (522210)
- SIC
- Savings Institution, Federally Chartered (6035)
- akta.pro primary industry
- Community Credit Unions (Retail/Consumer Focus) (FSABAEAA)
- akta.pro secondary industry
- Bank & Credit Union Personal Loans (Unsecured Installment) (FSAKAAAL)
Keywords
Where First Community Credit Union is headquartered
LocationHeadquarters
- HQ city
- Beloit
- HQ country
- United States
- HQ region
- North America
Offices7 records
Markets served
First Community Credit Union business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others
Revenue model
- Interest Income from Loans: Primary revenue stream from interest charged on auto loans, mortgage loans, home equity loans/lines of credit, personal loans, and credit cards. Competitive rates offered as member-owned institution returns value through favorable loan terms.
- Fee Income: Various fees including overdraft fees ($32 per item), ATM fees (when applicable), monthly service fees (waived with qualifying activity), transaction fees on business accounts exceeding limits, and loan-related fees.
- Deposit Account Revenue: Revenue generated from deploying member deposits (savings, checking, money market, share certificates, IRAs) as loans to other members. Not-for-profit structure means earnings returned to members through better rates.
- Business Services Revenue: Revenue from credit/debit card processing services for business members, check warranty services, and mobile payment processing solutions through payment technology partnerships.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Revved Up Checking - Premium everyday checking with extensive perks |
| Subscription | Monthly | Legacy Checking - High-balance dividend-earning checking |
| Subscription | Monthly | Security+ Checking - Protection-focused premium checking |
| Subscription | Monthly | Basic Checking - Simple essential checking |
| Subscription | Monthly | Auto Loans - Competitive vehicle financing |
| Subscription | Annual | Share Certificates - Term savings with guaranteed returns |
| Subscription | Monthly | Fixed-Rate Mortgages - Home purchase and refinance |
| Subscription | Monthly | Home Equity Products - Flexible borrowing against home equity |
| Subscription | Monthly | Rewards Credit Card - Cash back earning credit card |
| Subscription | Monthly | Prosper Business Checking - Small business checking |
| Subscription | Monthly | Prosper Business Checking+ - Dividend-earning business checking |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels7 records
First Community Credit Union product offering
Product offeringCore offering
First Community Credit Union is a member-owned, not-for-profit financial cooperative that provides consumer and small business banking products including checking accounts, savings and money market accounts, share certificates, IRAs, vehicle loans, mortgages, home equity loans, personal loans, credit cards, and digital banking services through nine branches in Wisconsin and Illinois. The credit union also offers business checking, commercial lending, merchant card processing, and Autobooks invoicing for small business members.
Product overview
First Community Credit Union is a not-for-profit, member-owned financial cooperative serving Wisconsin and Illinois since 1933. The company offers a comprehensive suite of banking products organized across personal banking (checking, savings, money market, certificates, IRAs, and youth accounts), business banking (checking, lending, and payment services), consumer lending (vehicle loans, mortgages, home equity, personal loans, and credit cards), digital banking (online and mobile banking with check deposit, bill pay, and Zelle), and community partnerships. The core value proposition centers on lower loan rates and higher savings rates compared to traditional banks, returning value to members rather than shareholders. The product portfolio includes multiple checking account tiers (Revved Up, Legacy, Security+, Basic), tiered savings and money market options, term certificates up to 3.75% APY, full mortgage and consumer lending capabilities, and integrated business services including payment processing through a global payment partner and Autobooks invoicing. Digital access is provided through 24/7 online banking, native iOS/Android mobile apps, and digital wallet support for Apple Pay, Google Pay, and Samsung Pay.
Differentiator
Problem solved
Functional benefit
Products and services
- Revved Up Checking Premium everyday checking account with ATM fee refunds up to $10/month, cell phone and tablet protection, loan discounts, Skip-a-Pay eligibility, early direct deposit access (up to 2 days early), and OOPS! Overdraft Coverage. $4.99 monthly fee waived with 20+ debit card transactions per month. Targeted at individual consumer members seeking enhanced perks.
- Legacy Checking
- Security+ Checking
- Basic Checking
- Primary Savings
- Special Savings & Vacation Savings
- Holiday Savings
- Money Market Accounts
- Share Certificates
- Individual Retirement Accounts (IRA)
- Youth Accounts
- Vehicle Loans
- Mortgage Loans
- Home Equity Loans
- Personal Loans
- Rewards Credit Card
- 24/7 Online Banking
- FirstCCU Mobile App
- Business Checking Accounts
- Business Lending
- Business Services
- Autos for Sale
Quantifiable outcome
- Auto loan refinancing can lower monthly payments by $200 or more compared to other lenders
- +3 more outcomes
Companies that use First Community Credit Union
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
First Community Credit Union technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
Feature4 records
First Community Credit Union partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered flagship and core.
- Perfect GameflagshipExclusive naming rights partnership for Chesterfield Valley Athletic Complex in Missouri, renamed the 'Chesterfield First Community Athletic Complex.' Partnership also includes the First Community Children & Family Foundation sponsoring the Miracle Field adaptive sports facility. Perfect Game hosts hundreds of youth sports events annually including the PG BCS World Series at this 10-year agreement facility.
- Courts Financial StrategiescoreExclusive partnership offering members tax preparation and comprehensive financial planning services. Kenneth Courts, Chief Investment Manager, provides integrated financial advisor and tax planner services. New clients receive 10% discount from previous professional tax accountant fees. Services include 401(k), retirement planning, investments, college savings, estate planning, insurance analysis, and budgeting.
- World's Largest Payment Technology ProvidercorePartnership with the world's largest provider of cutting-edge payment technology enabling credit/debit card processing, check warranty services, and mobile payment processing for business members at credit union pricing.
- Beloit Sky CarpflagshipSports partnership with minor league baseball team featuring exclusive Sky Carp debit cards, mascot appearances at branches, first pitch experiences, and community support including ALS awareness campaign donations. $25 donation per new Sky Carp debit card issued during July for ALS awareness.
- Rockford RivetsflagshipOfficial field sponsor of Rockford Rivets baseball team. Field renamed 'First Community CU Field.' Members receive discounted tickets, 5% off stadium food/drink and merchandise, free parking, and $5 donation per card to Swinging for the Future Foundation. Text 'FirstCCU' to 844.219.2164 for exclusive member offers.
Scale indicators6 records
Recent moves10 records
Expansion highlights6 records
First Community Credit Union competitors and assessment
Company assessmentDirect peers
- Blackhawk Community Credit Union: Community credit union headquartered in Beloit, Wisconsin - the same home market as FCCU. Operates with overlapping branch footprint in the Stateline area and serves similar member demographics, making it the closest direct competitor for retail and small-business deposits and lending.
- Summit Credit Union: Wisconsin-based community credit union serving the Madison region and broader state with a comparable suite of personal and business banking products. Comparable asset scale and community-based cooperative operating model make it a strong direct peer for benchmarking deposit pricing and loan growth.
- UW Credit Union: Wisconsin-domiciled community credit union serving university-affiliated members and broader communities, with a parallel mix of checking, savings, mortgage, and consumer lending. Closely comparable cooperative structure and Wisconsin market overlap.
- Connexus Credit Union: Wisconsin-anchored, multi-state community credit union offering deposits, consumer lending, mortgages, and business services. Comparable consumer-focused product mix and community-based cooperative mission, with somewhat broader geographic reach.
- Educators Credit Union: Wisconsin-based community credit union offering the traditional CU product set across multiple branches and digital channels. Similar asset-class membership profile and geographic focus on Wisconsin retail and small-business banking.
- Heartland Credit Union: Wisconsin-chartered community credit union serving members across personal and small-business banking with comparable consumer lending focus. Operates in overlapping Wisconsin markets as another regional cooperative competitor.
- Great Lakes Credit Union: Illinois-based community credit union offering personal and business banking, mortgages, and consumer loans with similar community-cooperative positioning. Direct overlap on the Illinois side of FCCU's Stateline footprint.
Broad incumbents
- Alliant Credit Union: Larger, digital-first credit union serving members nationwide from a Chicago base with a comprehensive checking, savings, lending, and credit card portfolio. Notably larger scale than FCCU with a competing digital value proposition that pressures FCCU's deposit and member growth in shared Wisconsin/Illinois territory.
- Navy Federal Credit Union: U.S. credit union giant offering the same core product categories - deposits, mortgages, auto loans, credit cards - at massive scale and competitive rates. Provides useful benchmarking for digital product parity and rate competitiveness even though geographic and affinity-field membership differs.
Regional players
- 1st Edge Credit Union: Illinois-area community credit union offering personal banking, lending, and business services with a similar community-cooperative model. Provides a useful Illinois-side competitive reference for FCCU's Northern Illinois footprint expansion strategy.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
First Community Credit Union social profiles
Digital presenceFirst Community Credit Union compliance and trust
Trust signalCompliance4 records
First Community Credit Union financial estimates
Financial estimateRevenue estimate
Valuation estimate
First Community Credit Union leadership team
Management profileNumber of profiles
Profiles6 records
First Community Credit Union funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
First Community Credit Union M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about First Community Credit Union
What does First Community Credit Union do?
First Community Credit Union is a member-owned, not-for-profit financial cooperative that provides consumer and small business banking products including checking accounts, savings and money market accounts, share certificates, IRAs, vehicle loans, mortgages, home equity loans, personal loans, credit cards, and digital banking services through nine branches in Wisconsin and Illinois. The credit union also offers business checking, commercial lending, merchant card processing, and Autobooks invoicing for small business members.
Is First Community Credit Union a public or private company?
First Community Credit Union is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was First Community Credit Union founded?
First Community Credit Union was founded in 1933. It employs 11 to 50 people.
Where is First Community Credit Union based?
First Community Credit Union is headquartered in Beloit, United States, in the North America region.
How does First Community Credit Union make money?
Four revenue lines are on record. Interest Income from Loans are the primary driver. The others are fee Income, deposit Account Revenue and business Services Revenue.
Who are First Community Credit Union's main competitors?
Direct peers on record are Blackhawk Community Credit Union, Summit Credit Union, UW Credit Union, Connexus Credit Union, Educators Credit Union, Heartland Credit Union and Great Lakes Credit Union. Broad incumbents are Alliant Credit Union and Navy Federal Credit Union. 1st Edge Credit Union is listed as a regional player.
Does First Community Credit Union have an API?
No public API is recorded for First Community Credit Union.
What industry is First Community Credit Union in?
First Community Credit Union's product category is Retail Banking. Its primary akta.pro industry code is FSABAEAA, Community Credit Unions (Retail/Consumer Focus), with a secondary code of FSAKAAAL, Bank & Credit Union Personal Loans (Unsecured Installment). Its NAICS code is 52213 and its SIC code is 6035.