Makeable
Makeable is a New York-based Creative x Capital Studio combining design and innovation consulting with dual commercial and philanthropic fund deployment, serving founders, enterprises, institutions, and nonprofits through its proprietary Creative Intelligence Engine™.
- Company typePrivate
- Founded2007
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Makeable does
Makeable is a private Creative x Capital Studio headquartered in New York that combines design and innovation consulting with financial capital deployment. Founded in 2007, the firm partners with founders, operators, enterprises, institutions, and nonprofits — carrying work from inception through execution. Its core offering is the Creative Intelligence Engine™, a trademarked proprietary system that codifies intellectual property, transforms strategy into scalable systems, and multiplies execution results across engagements.
The firm operates through a distinctive dual-fund architecture: FMC I deploys commercial venture and enterprise capital, while FMP I deploys philanthropic capital into nonprofit, cultural, and civic partners. The two funds are deliberately balanced 50/50, with deployed capital informing every partnership's time horizon, accountability, and execution approach. A cross-disciplinary leadership team of approximately 8-9 named partners covers brand, business, technology, culture, and artistic practice under one roof — a structure uncommon among traditional agencies or consultancies.
Commercially, Makeable runs an inquiry-based, custom-priced partnership model. Engagements range from fee-based strategic and creative leadership to deeper, capital-aligned long-term partnerships; pricing is not publicly disclosed and prospective clients enter through a discovery call. The customer base spans commercial enterprises (media, athleisure), venture-backed startups, and civic/nonprofit organizations, with a horizontal segmentation approach across Founders & Startups, Enterprises & Established Companies, and Institutions & Nonprofits. The studio also signals integration of ethical AI as an augmentation layer within the Creative Intelligence Engine™, though no proprietary AI model or technical asset has been disclosed.
Makeable firmographics
Firmographics- Name
- Makeable
- Legal name
- Makeable LLC
- Website
- https://itsmakeable.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Makeable is a New York-based Creative x Capital Studio combining design and innovation consulting with dual commercial and philanthropic fund deployment, serving founders, enterprises, institutions, and nonprofits through its proprietary Creative Intelligence Engine™.
- Ownership category
- akta.pro rank
Makeable industry classification
Industry- Product category
- Design & Innovation Consulting
- NAICS
- Graphic Design Services (541430), Graphic Design Services (54143)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Integrated Full-Service Creative Agencies (MPAAAAAA)
- akta.pro secondary industries
- Content & Creative Studio for Creators (Concepting/Production) (MPAAAHAD), Creator Content Production & Co-Creation Studios (BPAFAHAD)
Keywords
Where Makeable is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
Makeable business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Fee-based Strategic & Creative Services: Partnerships vary in depth from fee-based strategic and creative leadership to deeper long-term alignment through creative and financial capital deployment. Standard rigor and ambition regardless of engagement depth.
- Creative & Financial Capital Investment: Deeper partnerships involving co-investment through FMC I (Commercial venture and enterprise investment) and FMP I (Philanthropic for nonprofit, cultural, and civic partners). Capital presence informs time horizon, accountability, and execution.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Makeable product offering
Product offeringCore offering
Makeable is a Creative x Capital Studio that delivers strategic creative leadership, brand development, product innovation, and marketing services to founders, operators, enterprises, institutions, and nonprofits. Partnerships range from fee-based strategic engagements to deeper long-term alignment through co-investment via two force-multiplier funds: FMC I (commercial venture/enterprise) and FMP I (philanthropic/civic). The proprietary Creative Intelligence Engine™ codifies intellectual property and scales execution across all engagements.
Product overview
Makeable operates as a unified Creative x Capital Studio combining creative leadership services with financial capital deployment. The core offering is the Creative Intelligence Engine™, a proprietary system that codifies intellectual property and scales creative execution. The studio is structured around two force multiplier funds: FMC I (Commercial) for venture and enterprise investment, and FMP I (Philanthropic) for nonprofit, cultural, and civic partners. Partnerships range from fee-based strategic and creative leadership to deeper long-term alignment through co-invested capital.
Differentiator
Problem solved
Functional benefit
Products and services
- Creative Intelligence Engine™ Makeable's proprietary operating system that transforms creativity into scalable intellectual property and execution. It codifies IP, transforms strategy into scalable systems, carries them through execution, and multiplies results across partner engagements. Designed for founders, operators, enterprises, institutions, and nonprofits partnering with Makeable.
- FMC I (Commercial Fund) Venture and enterprise investment fund that provides financial capital alongside creative services to emerging ventures and established companies. Part of Makeable's dual force-multiplier fund structure that aligns creative leadership with deployed capital.
- FMP I (Philanthropic Fund) Nonprofit, cultural, and civic partnership fund that deploys capital alongside creative leadership for social impact initiatives. Part of Makeable's dual force-multiplier fund structure that aligns creative leadership with mission-driven capital.
- Strategic & Creative Leadership Services Fee-based consulting and creative leadership services delivered to founders, operators, enterprises, institutions, and nonprofits. Engagements span brand strategy, design innovation, product development, marketing, and execution, delivered through the Creative Intelligence Engine™. Engagement depth ranges from standalone strategic leadership to longer-term alignment via capital investment.
Quantifiable outcome
- Brand and ecommerce platform that challenged category leader
- +1 more outcomes
Companies that use Makeable
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Makeable technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Makeable partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights5 records
Makeable competitors and assessment
Company assessmentDirect peers
- Huge: Digital agency combining strategy, design, and technology for enterprise transformation and ecommerce platforms, directly comparable to Makeable's athleisure ecommerce build-out.
- Active Theory: Creative technology studio producing immersive digital experiences and brand platforms for entertainment and enterprise, overlapping Makeable's product + marketing innovation work.
- Droga5: Independently operated creative agency known for integrated brand, innovation, and product work for global enterprises, comparable to Makeable's enterprise creative engagements.
- Pentagram: Partner-led design studio offering integrated brand, digital, and product design across enterprise clients, directly comparable to Makeable's integrated creative leadership offering.
- Wieden+Kennedy: Independent creative agency with deep enterprise brand and innovation work; comparable in spirit as a privately held, creatively-led studio serving founders and global brands.
- R/GA: Global creative + technology agency that combines brand work with venture incubation, the closest structural analog to Makeable's 'studio + capital' model.
- MetaLab: Design and strategy studio building brands and digital products for venture-backed and enterprise clients, closely comparable to Makeable's startup + enterprise mix.
Broad incumbents
- IDEO: Established design and innovation consultancy with deep cross-sector and social-impact work, broadly comparable to Makeable's innovation consulting + civic impact positioning.
- Grey Group: Global advertising and creative network serving enterprise brands across categories, an incumbent alternative for the same enterprise RFPs Makeable pursues.
Emerging players
- Ueno: Independent creative studio doing brand, web, and product design for tech-forward clients, a smaller-scale but structurally similar studio peer.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Makeable social profiles
Digital presenceMakeable financial estimates
Financial estimateRevenue estimate
Valuation estimate
Makeable leadership team
Management profileNumber of profiles
Profiles8 records
Makeable funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Makeable M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Makeable
What does Makeable do?
Makeable is a Creative x Capital Studio that delivers strategic creative leadership, brand development, product innovation, and marketing services to founders, operators, enterprises, institutions, and nonprofits. Partnerships range from fee-based strategic engagements to deeper long-term alignment through co-investment via two force-multiplier funds: FMC I (commercial venture/enterprise) and FMP I (philanthropic/civic). The proprietary Creative Intelligence Engine™ codifies intellectual property and scales execution across all engagements.
Is Makeable a public or private company?
Makeable is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Makeable founded?
Makeable was founded in 2007. It employs 11 to 50 people.
Where is Makeable based?
Makeable is headquartered in New York, United States, in the North America region.
How does Makeable make money?
Two revenue lines are on record. Fee-based Strategic & Creative Services are the primary driver. The others are creative & Financial Capital Investment.
Who are Makeable's main competitors?
Direct peers on record are Huge, Active Theory, Droga5, Pentagram, Wieden+Kennedy, R/GA and MetaLab. Broad incumbents are IDEO and Grey Group. Ueno is listed as an emerging player.
Does Makeable have an API?
No public API is recorded for Makeable.
What industry is Makeable in?
Makeable's product category is Design & Innovation Consulting. Its primary akta.pro industry code is MPAAAAAA, Integrated Full-Service Creative Agencies, with a secondary code of MPAAAHAD, Content & Creative Studio for Creators (Concepting/Production). Its NAICS code is 541430 and its SIC code is 7330.