Klik2learn

What Klik2learn does

Klik2learn Ltd is a Glasgow-based EdTech company founded in 2009-2010 by former English teacher Ann Attridge following a Royal Society of Edinburgh Enterprise Fellowship. The company develops digital English language learning products for adult ESOL learners (pre-beginner A0 through intermediate B1/B2), distributed via its "Digital Learning Hub" Learning Management System (LMS) hosted on AWS UK data centres. Core courses are Journey 2 English (intermediate, aligned to SQA ESOL and City & Guilds ESOL Skills for Life) and Journey 2 Basic Skills (A0-A2 beginner), augmented by diagnostic assessments including a proprietary Pre-Beginner A0 English Skills Test aligned to the Pearson Global Scale of English, plus a healthcare-vertical Destination OET preparation course. The platform bundles blended-learning tools (Chat, Audio Recorder, Notebook, Meetings) with cloud and conferencing integrations (Dropbox, Google Drive, Box, OneDrive, Zoom, Teams, Google Meet).

The company operates a hybrid B2B/B2C go-to-market. Direct revenue comes from quote-based annual organisation licences (UK further education colleges, local authorities, Strategic Migration Partnerships such as Wales SMP and East Midlands Councils, NHS-linked programmes for Hong Kong BNOs, and charities like Bridges Programmes and Go Dharmic), one-time individual course purchases through klik2learn.com, and individual subscriptions transacted through the Digital Learning Hub. Distribution is augmented by a 2019 strategic channel partnership with Tata Consultancy Services making its content available on the TCSiON Learning Platform, plus referral relationships with organisations including Hays and Go Dharmic.

Klik2learn has accumulated SQA endorsement (the first digital course endorsed by the Scottish Qualifications Authority in 2014), City & Guilds Assured programme status, ELTons 2020 Award for Equality, Diversity & Inclusion, and Innovate UK grant funding, anchoring its positioning in the UK ESOL and qualifications-aligned adult English market. The company remains small (1-10 employees, headquartered at Clockwise, 77 Renfrew St., Glasgow) and is privately held by the founding team with no disclosed venture or private equity investment to date.

Name

Klik2learn

Legal name

Klik2learn Ltd

Website

https://klik2learn.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Klik2learn is a Glasgow-based EdTech company that builds and sells accredited digital English language courses (Journey 2 English, Journey 2 Basic Skills, Destination OET) through its Digital Learning Hub LMS, serving ESOL learners, UK colleges, councils, NGOs, and healthcare organisations needing English qualifications.

Ownership category

akta.pro rank

Product category

Online Language Learning

NAICS

Language Schools (61163), Exam Preparation and Tutoring (611691)

SIC

Services-Educational Services (8200), Services-Prepackaged Software (7372)

akta.pro primary industry

Educational Digital Courseware & Learning Platforms (LMS-Integrated) (MPAJABAH)

akta.pro secondary industries

Learning Management Systems (LMS) & Digital Classrooms (EDAJAMAA), Integrated Tutoring + Learning Content Platforms (Curriculum + Tutors) (EDANAGAL)

Keywords

• Online English learning
• Language learning platform
• Digital learning hub
• English language assessment
• Vocabulary courses

Headquarters

HQ city

Glasgow

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Others

Revenue model

1. Organisation Licences (Annual): Organisations purchase annual licences for their learners. Quote-based pricing. Licences start one month after invoice issued, expire after 12 months unless renewed, and include notifications 1 month prior to expiry. Students can transfer between beginner and intermediate courses on the same licence. Users can be deactivated and replaced during the licence period.
2. Individual Subscription Plans: Direct customers with free accounts can upgrade to individual subscription plans to access courses. Payment processed through the Digital Learning Hub with card payment method.
3. Course Purchases: Individual course purchases available through klik2learn.com/purchase-courses/
4. TCS Platform Distribution: Revenue from content delivery through Tata Consultancy Services' TCSiON Learning Platform, covering UK and India markets initially with expansion to other territories.

Pricing tiers

Go-to-market motion5 records

Distribution channels4 records

Marketing channels7 records

Core offering

Klik2learn develops and delivers online English language learning programs through its proprietary Digital Learning Hub (LMS). The company offers self-study and tutor-supported courses covering English language acquisition, basic skills development, and occupation-specific English (e.g., OET for healthcare professionals). Courses are sold via organizational licenses and individual subscriptions and are used by educational institutions and language learners.

Product overview

Klik2learn offers a digital English language learning platform with its core Digital Learning Hub serving as the Learning Management System. The main course products are Journey 2 English (intermediate B1/B2 level) and Journey 2 Basic Skills (beginner/pre-beginner A0-A2 level), both endorsed by SQA and City & Guilds. Supporting products include Destination OET for healthcare professionals and English Skills Tests (Short, Full, and Pre-Beginner A0 variants). The platform includes blended learning tools: Audio Recorder, Chat, Meetings, and Notebook for student-tutor collaboration. Teacher Resource Packs and Idioms/Phrasal Verbs Animations provide supplementary learning materials.

Differentiator

Problem solved

Functional benefit

Brands

• Digital Learning Hub: A Learning Management System (LMS) providing online English language courses, assessments, and blended learning tools including chat, meetings, audio recorder, and notebook.
• Journey 2 English
• Journey 2 Basic Skills
• Destination OET
• English Skills Tests

Products and services

• Journey 2 English
• Journey 2 Basic Skills
• Destination OET
• Digital Learning Hub

Quantifiable outcome

• 30 Syrian refugee families helped to learn English when placed in remote Highland Council areas
• +2 more outcomes

Named customers13 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability3 records

Feature11 records

Partnerships

18 partnerships are on record, tiered core and minor.

• Tata Consultancy ServicescoreChannel Partner/ Reseller/ Distributor · 9 July 2019Global IT solutions provider Tata Consultancy Services partnered with Klik2learn to deliver mobile digital learning for non-native speakers through the TCS Digital iON Hub. Products are available on the platform covering UK and India territories with expansion planned globally. TCS has ambitious plans to digitise the whole examination landscape.
• City & GuildscoreStrategic or Co-development PartnerCity & Guilds added Journey 2 English to their Functional Skills package. Klik2learn achieved City & Guilds Assured programme status for their courses. Students receive City & Guilds certificates with Digital Credentials Badges on completion.
• OET (Occupational English Test)coreStrategic or Co-development PartnerOET is the healthcare English language test trusted by healthcare regulators in the UK, Australia, New Zealand, and Singapore. Klik2learn partnered to develop Destination OET, a digital preparation course for nurses and healthcare professionals.
• HaysminorChannel Partner/ Reseller/ DistributorGlobal recruitment specialist Hays is listed as a partner, potentially referring candidates to Klik2learn's English language courses for career development.
• Glasgow LifecoreChannel Partner/ Reseller/ DistributorGlasgow Life uses Journey 2 English to support English language learners across Glasgow, offering accredited courses to adults for whom English is not their first language. Partnership supports asylum seekers, refugees, and BAME communities.
• City of Glasgow CollegecoreChannel Partner/ Reseller/ DistributorScotland's largest college partnered with Klik2learn for digital English language provision. Won CDN Award together in December 2020 for the Digital Learning Hub implementation.
• Belfast MetminorChannel Partner/ Reseller/ DistributorFurther education college in Northern Ireland partnered with Klik2learn for ESOL delivery.
• Staffordshire County CouncilminorChannel Partner/ Reseller/ DistributorUK local government council partner using Klik2learn's English language courses for residents.
• Wrexham County Borough CouncilminorChannel Partner/ Reseller/ DistributorUK local government council partner in Wales using Klik2learn's ESOL solutions.
• Bridgend CollegeminorChannel Partner/ Reseller/ DistributorFurther education college in Wales partnered with Klik2learn for digital ESOL provision.
• Welsh Local Government Association - Wales Strategic Migration PartnershipcoreChannel Partner/ Reseller/ DistributorStrategic partnership enabling migrants across Wales to access low-cost ESOL solutions. Partnership enables migration teams to support BNO Hong Kong citizens with OET training in partnership with NHS.
• East Midlands CouncilscoreChannel Partner/ Reseller/ DistributorEast Midlands Councils Strategic Migration Partnership chose Klik2learn for OET pilot for 20 Hong Kong BNOs in partnership with NHS.
• Bridges ProgrammesminorChannel Partner/ Reseller/ DistributorCharitable programmes organisation partner using Klik2learn's English language courses.
• Borderless JobsminorChannel Partner/ Reseller/ DistributorPartner helping migrants find employment, integrating Klik2learn's English language training.
• Pakistan Britain Business CouncilminorGTM or Marketing PartnerBusiness council facilitating UK-Pakistan trade relations, listed as a partner.
• Center for Professional Development (Pakistan)minorChannel Partner/ Reseller/ DistributorEducational institution in Pakistan partnered with Klik2learn for professional development courses.
• City College GlasgowminorChannel Partner/ Reseller/ DistributorPartnership with City College Glasgow to deliver Journey 2 Basic Skills for learners with no knowledge of English, with support from the UFI Trust.
• Go DharmicminorChannel Partner/ Reseller/ DistributorCSR partnership with Indian NGO Go Dharmic to deliver digital English language learning in Mumbai. Klik2learn facilitates the programme tracking progress and providing resources.

Scale indicators5 records

Recent moves9 records

Expansion highlights7 records

Direct peers

• Duolingo: Duolingo is the dominant consumer language-learning platform, offering free and subscription English courses to a global audience. It is comparable to Klik2learn as both target learners of English as a second/foreign language, though Duolingo operates at much larger scale with mobile-first product and freemium model.
• FluentU: FluentU uses real-world video content with interactive subtitles and personalised quizzes to teach languages including English. It is comparable to Klik2learn as both serve adult English learners with multimedia-rich digital courseware and subscription pricing models.
• Babbel: Babbel is a subscription-based language-learning platform offering structured English and other language courses for adults. It is comparable to Klik2learn as both serve adult English learners via self-paced digital courses, with Babbel positioned as the premium consumer brand and Klik2learn differentiated by accreditation.
• Busuu: Busuu offers online language courses with community features and CEFR-aligned curricula. It is comparable to Klik2learn as both target adult English learners with structured CEFR-aligned content and subscription models, competing for the same individual learner segment.

Others

• City & Guilds: City & Guilds is a UK vocational qualifications body whose ESOL Skills for Life (4692) qualification is integrated into Klik2learn's Journey 2 English. The relationship is more partnership than competitive, but City & Guilds also offers its own digital learning and assessment products in adjacent vocational areas.

Broad incumbents

• Pearson: Pearson is a global education and assessment company offering PTE Academic, the Global Scale of English, and digital English learning products. It is comparable to Klik2learn as both operate in English proficiency assessment and learning, with Pearson's Global Scale of English actually underpinning Klik2learn's A0 test methodology.
• British Council: British Council is a global organisation delivering English language teaching, examinations (IELTS, Aptis), and teacher training across 100+ countries. It is comparable to Klik2learn as both operate in the English language teaching and assessment space, though British Council operates at vastly larger scale as a quasi-governmental body.
• Cambridge Assessment English: Cambridge Assessment English, part of the University of Cambridge, offers globally recognised English qualifications (B2 First, C1 Advanced) and learning materials. It is comparable to Klik2learn as both serve learners seeking accredited English qualifications aligned to CEFR levels.

Emerging players

• E2Language: E2Language is an online preparation provider for English proficiency tests (IELTS, OET, PTE) targeting healthcare workers and migrants. It is comparable to Klik2learn as both prepare candidates for OET in the healthcare vertical, with E2Language focused on test prep and Klik2learn's Destination OET combining test prep with broader ESOL.
• Sanako: Sanako provides language teaching software and digital tools for educational institutions, focused on classroom and remote language instruction. It is comparable to Klik2learn as both sell to schools, colleges, and language providers with software that supports blended learning, though Sanako is more institution-oriented while Klik2learn spans individual and institutional customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat7 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/klik2learn

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Klik2learn