InviteCHANGE

What InviteCHANGE does

InviteCHANGE is a privately held coaching education and human development organization founded in 1997 and headquartered as a virtual company in Freeland, Washington. The firm delivers ICF-accredited coaching certification programs across all three credentialing levels (Level 1, Level 2, Level 3) plus Continuing Coach Education, and operates enterprise leader and team development services. Its product portfolio is anchored by the proprietary Generative Wholeness™ methodology, complemented by codified frameworks including the BE-CHOOSE-CAUSE model and the TREAT (Translate, Replace, Elevate, Accelerate, Tap) conversation framework. Distribution is delivered through synchronous live video cohorts, asynchronous on-demand content via the Learning Cloud platform, and in-person enterprise engagements.

Name

InviteCHANGE

Legal name

inviteCHANGE

Website

https://invitechange.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

InviteCHANGE is a privately held, ICF-accredited coaching education and enterprise coaching firm founded in 1997 that delivers proprietary Generative Wholeness™ methodology through certification programs, Learning Cloud courses, and leader/team development services for Fortune 500 enterprises and professional coaches.

Ownership category

akta.pro rank

Product category

Professional Coaching Education and Executive Coaching Services

NAICS

Educational Services (611), Professional and Management Development Training (611430), Educational Support Services (61171)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Creator-Led Course Hosting & Monetization Platforms (EDAFAIAC)

Keywords

• Professional coaching education
• Executive coaching services
• Team coaching certification
• ICF accredited training
• Coaching supervision services

Headquarters

HQ city

Freeland

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Coaching Education Programs: ICF-accredited coaching education programs with tiered pricing including Certified Generative Coach (Level 2, $14,350), Certified Advanced Generative Coach (Level 3, $8,200), Professional Coaching Level 1 ($6,700), Generative Team Coaching Certification ($4,200). Payment plans available. Revenue recognized through tuition payments from individual coach practitioners and enterprise-sponsored participants.
2. Individual and Team Coaching Services: Professional coaching engagements for enterprise leaders and teams including Generative Coaching for Individuals and Teams. Standard engagement formats include 9-month team coaching (30 scheduled hours) and 3-month individual acceleration coaching (5 hours). Enterprise pricing through consultation.
3. Mentor Coaching Services: Individual mentor coaching sessions at $375/hour and group mentor coaching at $1,575 for 7 sessions. ICF-required 10 hours of mentor coaching for credential applications. Accessed through private online dashboard.
4. Learning Cloud On-Demand Courses: Asynchronous CCE courses including Core Competency Insights for PCC Development ($625), MCC Development ($900), and TCC Development ($1,235). Revenue from individual course purchases by credentialed coaches for renewal.
5. Coaching Supervision: Individual and group coaching supervision sessions for ethical quality and well-being development. Individual sessions at $375, with package pricing available.

Pricing tiers

Go-to-market motion4 records

Distribution channels5 records

Marketing channels7 records

Core offering

InviteCHANGE sells ICF-accredited coaching education programs (Levels 1, 2, 3, Mentor Coach Certification, Team Coaching Certification) to individual coach practitioners, alongside enterprise leader and team development services (executive coaching, team coaching, Generative Conversation, Coach-Centered Culture, mentor coaching, supervision) to large organizations. Its offerings are grounded in the proprietary Generative Wholeness™ methodology and delivered through live video cohorts, on-site workshops, mentor coaching, and the on-demand Learning Cloud platform.

Product overview

inviteCHANGE is a coaching education and human development organization offering a comprehensive portfolio of ICF-accredited programs and enterprise coaching services built upon its proprietary Generative Wholeness™ methodology. The product suite consists of three pillars: (1) Coaching Education Programs including Professional Coaching Level 1 (60 hours), Certified Generative Coach Level 2 (130 hours), Certified Advanced Generative Coach Level 3 (75 hours), Generative Team Coaching Certification (70 hours), and Certification for Mentor Coaching (36 hours); (2) the Learning Cloud on-demand platform providing asynchronous coursework for Core Competency development at ACC, PCC, MCC, and TCC levels; and (3) Enterprise Leader & Team Development services including Generative Coaching for Individuals, Generative Coaching for Teams, Generative Conversation, Coach Centered Culture, and Accelerate and Scale Coaching. Supporting services include Mentor Coaching, Coaching Supervision, and the Vanguard Conversation Series. All programs are delivered by ICF-credentialed (PCC/MCC) coaches and are accredited by the International Coaching Federation at Levels 1, 2, 3, and for Continuing Coach Education.

Differentiator

Problem solved

Functional benefit

Brands

• Generative Wholeness: The company's signature methodology for human development and performance, described as the foundation for human development and a trademarked approach (Generative Wholeness™) that enables individuals to sustain excellence through dynamic capacities to originate, create, learn, and produce results.

Products and services

• Certified Generative Coach Level 2 A 130-contact-hour ICF Level 2 accredited coaching program combining live video sessions, mentor coaching, peer practice, and asynchronous Learning Cloud coursework for aspiring and practicing coaches seeking ICF ACC/PCC credentials, delivered by ICF-credentialed faculty.
• Certified Advanced Generative Coach Level 3 A 75-contact-hour advanced ICF Level 3 coaching program for PCC and MCC coaches seeking to deepen generative coaching mastery and demonstrate MCC-level competency through live video sessions, individual mentor coaching, and peer triad practice.
• Generative Team Coaching Certification (ACTC) A 70-contact-hour certification program enabling coaches to work with teams and groups in 'one-to-many' contexts, covering contracting, team effectiveness measurement, and earning the ICF Advanced Certification in Team Coaching (ACTC) award.
• Certification for Mentor Coaching A 36-contact-hour program training coaches to develop verbal and written feedback skills for mentoring other coaches, aligned with the globally recognized inviteCHANGE Mentor Coaching Competencies.
• Professional Coaching Level 1 A 60-contact-hour introductory ICF Level 1 coaching program aligned with ICF Core Competencies for individuals seeking to develop a coaching mindset and earn the ICF-ACC credential, delivered through live video sessions and mentor coaching.
• Learning Cloud An on-demand, asynchronous learning platform offering multimedia and interactive coursework accessible 24/7, including Core Competency Insights modules for PCC, MCC, and TCC development, supporting continuing education for ICF credential renewal.
• Generative Coaching for Individuals Executive and leadership coaching service focused on productivity, teaming, and profitability that addresses organizational challenges through a Generative Coaching approach for enterprise leaders and sponsors.
• Generative Coaching for Teams Team coaching engagement spanning 9 months with 30 scheduled hours, designed to strengthen accountability, collective intelligence, and synergy through tri-weekly 90-minute sessions focused on system-level learning and enterprise outcome delivery.
• Generative Conversation A 13-contact-hour communication skills program teaching the TREAT methodology (Translate, Replace, Elevate, Accelerate, Tap) for building trust and productive relating that transforms destructive leadership behaviors into psychological safety.
• Coach Centered Culture A 9-step blueprint program for designing and implementing scalable internal coaching programs aligned with ICF PRISM Award best practices, including three workshops and customizable curriculum development for enterprise culture transformation.
• Accelerate and Scale Coaching A 3-month coaching engagement with 5 scheduled hours designed to translate learning into productivity gains by combining skills development with coaching that accelerates adoption of new leadership behaviors.
• Mentor Coaching Individual and group mentor coaching services providing the 10 hours required for ICF credential renewal, delivered via live video by certified inviteCHANGE Mentor Coaches for reflective partnership and credential application preparation.
• Coaching Supervision Individual and group coaching supervision forums for professional coaches to reflect on ethical practice, quality, and well-being, offered by accredited coaching supervisors in groups of 4–8 participants.
• Vanguard Conversation Series A 7-event live conversation series featuring global leaders discussing tensions in leadership and change, co-hosted by CEO Janet M. Harvey and Garry Schleifer, offering CCE hours for ICF credential renewal.

Quantifiable outcome

• Generative coaching boosts critical leadership competency by 20%-30% toward realizing essential organizational goals
• +4 more outcomes

Named customers19 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Everett Community College Corporate and Continuing Education CentercoreChannel Partner/ Reseller/ DistributorChosen provider for Everett Community College offering Being Generative Professional Coaches program and Advanced Coach Education to Boeing employees. Enables payment of tuition through Learning Together Program funding for Boeing employees.
• Archetypes at WorkminorStrategic or Co-development PartnerPartnership to deliver archetypal development programs and pathway to Archetypes at Work Guild Membership. Joint program development for expanded coaching offerings.
• choice MagazineminorGTM or Marketing PartnerPartnership offering inviteCHANGE community 25% discount on choice magazine subscription. Cross-promotion to coaching profession readers. Sponsored Vanguard Conversation Series.
• International Coaching Federation (ICF)coreStrategic or Co-development PartnerICF-accredited education provider since 1997 at all three levels. Contributed to ICF competency standards development and mentor coaching competency model. Active involvement on ICF chapter boards globally.
• ICF Washington State ChapterminorGTM or Marketing PartnerProud sponsor for ICF WA State Chapter since 2006. Supports local coaching community development and professional networking.
• The Boeing CompanycoreChannel Partner/ Reseller/ DistributorEnterprise customer and partner through Everett Community College affiliation. Internal coach training program for Boeing employees across multiple locations.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• iPEC Coaching: ICF-accredited coach training provider offering foundational coach certification and energy-based coaching framework, with both practitioner and corporate/Corporate Coach programs. Directly comparable in delivering ICF Levels 1–2 coach certification plus an enterprise coaching track.
• Coach U: Long-established ICF-accredited coach training school (founded 1992) offering comprehensive coach certification pathways. Directly comparable to inviteCHANGE as a legacy, ICF-accredited coach education provider targeting aspiring coaches with multi-tier credentialing and continuing education.
• Marshall Goldsmith Stakeholder Centered Coaching: Executive leadership coaching and mentor coaching certification offered by globally recognized executive coach Marshall Goldsmith. Comparable to inviteCHANGE in delivering advanced executive coaching training, mentor coaching, and certified pathways for experienced professional coaches.
• Accomplishment Coaching: ICF-accredited coach training program offering foundational coach certification for new and aspiring coaches. Directly comparable to inviteCHANGE's Level 1/2 coach education pathway in serving practitioner candidates seeking ICF credentials.
• Co-Active Training Institute (CTI): One of the largest and longest-running ICF-accredited coach training organizations globally, offering foundational and advanced coach certification programs. Directly comparable to inviteCHANGE as a multi-level, ICF-accredited coach education provider selling cohort-based training to aspiring and practicing coaches.
• Hudson Institute of Coaching: ICF-accredited coach training and certification organization partnering with academia to deliver credentialed programs. Directly comparable to inviteCHANGE as a multi-level, ICF-accredited coach education and certification provider serving professional coaches.
• New Ventures West: Integrative coaching program providing ICF-accredited foundational and advanced coach certifications with a human-development, transformational methodology. Comparable to inviteCHANGE in offering multi-tier ICF-aligned training plus professional practice emphasis.

Broad incumbents

• Center for Creative Leadership (CCL): Global leadership development institution offering executive education, coaching programs and coach training. Broad incumbent in the same enterprise leadership development and coach training space as inviteCHANGE, serving Fortune 500 leadership programs at greater scale.
• Korn Ferry (Leadership & Coaching): Global organizational consulting firm offering executive coaching, leadership development and talent solutions to large enterprises. Broad incumbent competing for the same enterprise coaching and leader development budget as inviteCHANGE, though as part of a wider HR consulting portfolio.

Emerging players

• BetterUp: Technology-driven coaching-as-a-service platform combining professional coaching with AI and analytics for enterprise buyers. An emerging player that competes for the same enterprise coaching budgets and internal leader development programs as inviteCHANGE, though with a tech-platform delivery model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/invitechange
• Facebookfacebook.com/invitechangecoaching
• Xx.com/invitechg

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about InviteCHANGE