What Tryd Trading Solutions does

Tryd Trading Solutions, operated by NELOGICA SISTEMAS DE SOFTWARE LTDA, is a Brazilian financial technology company headquartered in Rio de Janeiro that provides a desktop and mobile trading platform for the Brazilian financial market. The platform delivers real-time and delayed market data licensed from B3 S.A. and other information providers, routes buy and sell orders to participating brokerages via FIX-protocol integration with their Order Management Systems, and offers specialized automation tools including OCO/OTO order management, an Excel-based Automatizador module using DDE/RTD, a Script Processing module for custom strategy execution, an Options Module running on Nelogica's own servers, and a Replay/Simulador environment that replicates real market microstructure for risk-free practice.

The business operates on a pure subscription model with monthly, quarterly, semi-annual, and annual fidelity plans, plus separately priced optional modules, and includes a free tier that can be converted to a paid plan at Nelogica's discretion. Pricing is not publicly disclosed, payment is accepted via credit card, PIX and other methods, and fidelity plans carry early-cancellation penalties. Go-to-market is product-led and self-serve: a free trial installer is downloaded directly from tryd.com.br, supported by a blog, a YouTube tutorial channel, an HTML manual, and presence on LinkedIn and Meta.

Tryd is positioned strictly as a technology provider — it does not intermediate trades, hold client funds, or give investment advice — and is regulated under CVM, B3, and BSM oversight. The company serves two primary personas: individual non-professional investors using the platform for personal investment decisions, and professional traders and brokerages using it for commercial intermediation and automated strategy execution. All operations are concentrated in Brazil, with no disclosed international footprint, and the company is privately held with 11-50 employees and no disclosed funding rounds.

Name

Tryd Trading Solutions

Legal name

NELOGICA SISTEMAS DE SOFTWARE LTDA

Website

https://tryd.com.br

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Tryd Trading Solutions (Nelogica) is a Brazilian fintech providing a B3-integrated desktop and mobile trading platform with order routing, automation modules, and simulation tools, serving individual investors and professional traders across Brazil on a subscription basis.

Ownership category

akta.pro rank

Headquarters

HQ city

Rio De Janeiro

HQ country

Brazil

HQ region

Latin America

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Tryd Platform Subscription: Monthly or fidelity-based subscription for access to the Tryd trading platform and core system. Plans available in monthly, quarterly, semi-annual, and annual terms. Renewal is automatic for monthly plans.
2. Optional Modules: Additional applications commercialized separately from the base subscription, including Automatizador, Opções Module, Script Processing, and other optional tools. Can be contracted monthly, semi-annually, or annually.
3. Market Data Access: Access to market data included with subscription, with different licensing for Professional vs Non-Professional clients based on B3 classification requirements.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Tryd is an elite desktop and mobile trading platform that delivers real-time and historical B3 (Brasil, Bolsa, Balcão) market data, routes buy and sell orders to brokerage Order Management Systems, and provides specialized automation modules (OCO/OTO orders, Excel-driven Automatizador, Options Module, Script Processing, and a Simulation/Replay environment) for individual investors and professional traders in the Brazilian financial market.

Product overview

Tryd Trading Solutions (operated by Nelogica Sistemas de Software Ltda) offers a platform-plus-modules architecture for Brazilian financial market trading. The core product is Tryd, an elite desktop trading platform delivering real-time B3 market data and order routing capabilities. The product suite includes Tryd.Mobi for mobile access, the Automatizador module for Excel-based order automation via DDE/RTD, and a Replay/Simulator for practice trading. Optional modules include the Módulo de Opções for automated options trading, Módulo Processo de Script for custom script-based strategies, and Ferramentas de Ordem OCO/OTO for advanced order management. A free subscription tier is also available, convertible to paid plans.

Differentiator

Problem solved

Functional benefit

Brands

• Tryd.Mobi: Mobile trading platform version
• Automatizador
• Replay / Simulador

Products and services

• Tryd Elite desktop trading platform providing real-time market data from B3 and other information providers, order routing tools for buying and selling financial assets, and integrated trading tools including OCO/OTO orders. Used by individual investors and professional traders for personal and commercial securities operations on B3.
• Tryd.Mobi Mobile trading application version of the Tryd platform for trading on smartphones and tablets. Targets on-the-go individual investors and professional traders who require mobile access to B3 market data and order routing.
• Automatizador Order automation module that enables automated trading by receiving trading signals from Excel spreadsheets via DDE (Dynamic Data Exchange) and RTD (Real-Time Data) protocols. Users build strategies in Excel and the module executes orders based on those signals. Used by professional and individual traders requiring algorithmic execution.
• Replay / Simulador Simulation and replay module that recreates real market conditions (liquidity criteria, order book queue) without actual financial transactions, allowing users to practice and backtest trading strategies in a virtual environment. Used by both individual investors and professional traders for strategy testing and training.
• Módulo de Opções (Options Module) Algorithm for automating structured options operations with optimized order execution implemented on Nelogica's proprietary servers. Targets professional traders and individual investors performing structured options strategies on B3.
• Módulo Processo de Script (Script Processing Module) Script processing module that enables the use of programming-language-based instruction sets for automating trading strategies. Users create and manage their own scripts with full responsibility for strategy and outcomes. Targets advanced traders building custom automated strategies.
• OCO/OTO Order Tools Special order tools including OCO (One Cancels the Other) and OTO (One Triggers the Other) orders for automated stop-loss and take-profit management in trading operations. Only available at brokerages homologated for these specific features.
• Assinatura Gratuita (Free Subscription) Free subscription tier offered by Tryd that can be converted to a paid subscription at Nelogica's discretion. Acts as a product-led growth acquisition funnel for individual investors and professional traders.

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature7 records

Partnerships

Three partnerships are on record, tiered core.

• B3 S.A. (Brasil, Bolsa, Balcão)coreTechnology or IntegrationB3 is the primary market data provider for the Tryd platform. B3 owns all rights to market data distribution including intellectual property. Nelogica distributes B3 market data to users under licensing agreement. Users are classified as Professional or Non-Professional clients per B3 requirements. B3 can audit users' books and records related to market data usage with 30 days notice.
• Corretoras (Brokerages)coreTechnology or IntegrationTryd integrates with brokerage Order Management Systems (OMS) via FIX protocol and other interfaces for order routing. Users must have an account with a participating brokerage. Each module (OCO, Automatizador, Options) is only available at brokerages that have been homologated for that specific feature. Nelogica routes orders through brokerage OMS to B3.
• Information Providers (Fornecedores de Informação)coreTechnology or IntegrationContributors are institutions or companies that own property rights to their services/products, collect, create and compile capital market, asset, commodity, company and other market information, providing this to Nelogica for distribution and commercialization under specific contracts.

Recent moves6 records

Expansion highlights4 records

Direct peers

• Profit: Brazilian trading platform also operated by Nelogica (the same parent entity that operates Tryd). Most directly comparable product, serving the same B3 market with overlapping charting, automation, and order routing capabilities.
• NinjaTrader: US-based professional futures and equities trading platform. Comparable in advanced order types, automation/Script module, market data distribution, and serving serious active traders.
• Sierra Chart: Professional trading platform focused on futures and depth-of-market analysis. Comparable in DOM visualization, order routing flexibility, and customization for active traders.
• Interactive Brokers Trader Workstation: Professional trading platform integrated with Interactive Brokers brokerage. Comparable as a brokerage-integrated platform with advanced order types, algorithmic trading, and global market access.
• MultiCharts: Professional trading platform with emphasis on strategy automation, scripting (EasyLanguage/PowerLanguage), and backtesting. Comparable in supporting custom trading scripts and multi-broker routing.
• Quantower: Multi-broker trading platform with modular architecture and connectivity to multiple OMS systems. Comparable in broker-agnostic design, advanced order tools, and depth-of-market visualization.
• TradeStation: US-based professional trading platform with integrated brokerage. Comparable in advanced order types, automation via EasyLanguage, options trading module, and active trader focus.

Broad incumbents

• MetaTrader: Global multi-asset trading platform widely adopted by Brazilian retail traders. Comparable in charting, automated trading (EAs), broker integration, and serving both individual and professional users.
• TradingView: Global charting and social trading platform with a strong Brazilian user base. Comparable in charting sophistication, broker integration for execution, and appeal to retail active traders.

Regional players

• ProRealTime: European-based charting and trading platform with ProRealCode scripting. Comparable in charting sophistication, custom scripting/automation, and broker integration, though primarily serving European rather than Brazilian markets.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCGcda_wJZWI-U7yUSrMpPww
• Xx.com/tryd_official
• Facebookfacebook.com/tryd.plataforma

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tryd Trading Solutions