Astrido

Automotive Dealership Servicesastridogroup.com

Astrido Group is a privately-held, family-owned authorized automotive dealership group in Indonesia, operating 31+ Toyota, Daihatsu, and Isuzu outlets across Greater Jakarta, West Java, and Bali, serving individual and commercial vehicle buyers with sales, after-sales service, and in-house financing via Astrido Finance.

Company typePrivate
Founded1974
HeadquartersJakarta, Indonesia
Headcount501–1,000
GTM typeB2C
OfferingServices

What Astrido does

Astrido Group (PT Astrido Jaya Mobilindo and affiliated entities PT Astrido Prima Mobilindo and PT Autocipta Karya) is an authorized multi-brand automotive dealership group headquartered in Jakarta, Indonesia. Founded in 1974, the company holds authorized dealer rights for three major OEMs: Toyota (18 outlets), Daihatsu (8 outlets), and Isuzu (5 outlets), giving it a network of 31+ showrooms and workshops concentrated in Greater Jakarta, Tangerang, Bekasi, Cikarang, Karawang, and Bali. The company serves both individual consumers purchasing passenger vehicles and commercial buyers acquiring light commercial and fleet vehicles, with a stated vision to be Indonesia's preferred automotive dealership. The core technology stack is traditional automotive retail — physical showrooms, service workshops, spare parts distribution, and customer financing — with no proprietary software products, digital platforms, or AI/ML components disclosed in the input data.

The business operates three primary revenue streams: (1) new vehicle sales through authorized outlets (one-time transactions), (2) after-sales service, maintenance, repair, and spare parts (recurring transactional), and (3) vehicle financing through its wholly-owned subsidiary Astrido Finance, which can finance all car brands in the Indonesian market, not just those of its OEM partners. The company reaches customers primarily through physical dealership locations and brand-specific websites (toyotaastrido.co.id, daihatsuastrido.co.id, isuzuastrido.co.id), with the corporate site astridogroup.com serving as a group-level hub. Astrido is privately held and appears to be founder/family-owned, with no disclosed parent company, external institutional investors, or public listing. No revenue figures, headcount trends, or financial performance metrics are publicly disclosed.

Astrido firmographics

Firmographics

Name: Astrido
Legal name: PT Astrido Jaya Mobilindo, PT Astrido Prima Mobilindo, PT Autocipta Karya (Astrido Group)
Website: https://astridogroup.com
Company type: Private
Founded year: 1974
Operating status: Operating
Headcount range: 501–1,000 employees
Short description: Astrido Group is a privately-held, family-owned authorized automotive dealership group in Indonesia, operating 31+ Toyota, Daihatsu, and Isuzu outlets across Greater Jakarta, West Java, and Bali, serving individual and commercial vehicle buyers with sales, after-sales service, and in-house financing via Astrido Finance.
Ownership category
akta.pro rank

Astrido industry classification

Industry

Product category: Automotive Dealership Services
NAICS: Automotive Parts, Accessories, and Tire Retailers (4413)
SIC: Retail-Auto Dealers & Gasoline Stations (5500)
akta.pro primary industry: Tire & Wheel Services (Mount/Balance/Alignment) (TLAKAAAD)
akta.pro secondary industry: Full-Service Fleet Management (Outsourced Fleet Programs) (THADAKAA)

Keywords

Automotive dealership services
New vehicle sales
Vehicle financing
After-sales service
Commercial vehicle dealer

Where Astrido is headquartered

Location

Headquarters

HQ city: Jakarta
HQ country: Indonesia
HQ region: Asia

Offices31 records

Markets served

Astrido business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

Vehicle Sales: Sales of new Toyota, Daihatsu, and Isuzu vehicles through authorized dealership outlets. Revenue generated from direct vehicle transactions with individual and commercial customers.
Vehicle Financing: Astrido Finance provides vehicle ownership financing to support customers purchasing new cars. As an independent financing company, it has flexibility to finance all car brands in the Indonesian market.
After-sales Service and Spare Parts: Service and repair operations through modernized workshops, along with spare parts sales. Quality maintenance of vehicles to ensure reliability, trust, and long-term customer relationships.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Astrido product offering

Product offering

Core offering

PT Astrido Jaya Mobilindo (Astrido Group) is an authorized automotive dealership operating 31+ outlets across Greater Jakarta, West Java, and Bali for Toyota (18 outlets), Daihatsu (8 outlets), and Isuzu (5 outlets) brands. The company sells new vehicles, provides spare parts, maintenance and repair services, and body repair through modernized showrooms and workshops. Astrido Finance, an affiliated financing company, supports vehicle purchases by offering installment financing for all car brands in the Indonesian market.

Product overview

Astrido Group operates as an automotive dealership group representing three vehicle brands—Toyota (18 authorized outlets), Daihatsu (8 authorized outlets), and Isuzu (5 authorized outlets)—across Jakarta, Tangerang, Bekasi, Cikarang, Karawang, and Bali. The company offers new vehicle sales, spare parts, maintenance services, and body repair through its network of modernized showrooms and workshops. Additionally, Astrido Finance provides independent vehicle financing services for all car brands in the Indonesian market. The product portfolio functions as a unified dealership operation serving individual and commercial customers through multiple branded outlets.

Differentiator

Problem solved

Functional benefit

Brands

Toyota Dealership Network: Authorized Toyota dealer with 18 outlets meeting international standards, operating across Jakarta, Tangerang, Bekasi, Cikarang, Karawang, and Bali
Daihatsu Dealership Network
Isuzu Dealership Network
Astrido Finance

Products and services

Toyota Dealership Authorized Toyota dealership offering new vehicle sales, spare parts, and maintenance services through 18 outlets meeting international standards across Jakarta, Tangerang, Bekasi, Cikarang, Karawang, and Bali.
Daihatsu Dealership Authorized Daihatsu dealership providing new vehicle sales, spare parts, and service support through 8 authorized outlets across the Jakarta metropolitan area and Banten.
Isuzu Dealership Authorized Isuzu dealership for commercial and passenger vehicles, operating 5 outlets in BSD, Subang, Purwakarta, DeltaMas, and the Head Office, with focus on commercial vehicle sales including trucks and pick-ups and service support for Isuzu vehicles.
Astrido Finance

Companies that use Astrido

Customer profile

Segments2 records

Ideal customer profiles2 records

Astrido technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Astrido partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered core.

Toyota Indonesia (Authorized Dealer)coreChannel Partner/ Reseller/ DistributorAstrido is an authorized dealer for Toyota vehicles in Indonesia, operating 18 authorized Toyota outlets across Jakarta, Tangerang, Bekasi, Cikarang, Karawang, and Bali. The partnership involves sales of new Toyota vehicles, spare parts, and service operations meeting Toyota's international standards.
Daihatsu Indonesia (Authorized Dealer)coreChannel Partner/ Reseller/ DistributorAstrido operates as an authorized dealer for Daihatsu vehicles, maintaining 8 authorized Daihatsu outlets across the Jakarta metropolitan area and Banten. The partnership covers vehicle sales, after-sales service, and spare parts distribution.
Isuzu Indonesia (Authorized Dealer)coreChannel Partner/ Reseller/ DistributorAstrido serves as an authorized Isuzu dealer in Indonesia with 5 authorized Isuzu outlets. The partnership focuses on commercial vehicle sales including trucks and pick-ups, along with service support for Isuzu vehicles.
Astrido FinancecoreStrategic or Co-development PartnerAstrido Finance is the vehicle ownership financing arm of Astrido Group. As an independent financing company, it has flexibility to finance all car brands in the Indonesian market, supporting customers who wish to purchase new vehicles through installment plans.

Scale indicators5 records

Recent moves8 records

Expansion highlights4 records

Astrido competitors and assessment

Company assessment

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

Astrido compliance and trust

Trust signal

Compliance2 records

Astrido financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Astrido leadership team

Management profile

Number of profiles

Profiles1 record

Astrido subsidiaries and ownership

Company hierarchy

Subsidiaries1 record

Astrido funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Astrido M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Astrido

What does Astrido do?

Is Astrido a public or private company?

Astrido is a private company. It is classified as family owned and is currently operating.

When was Astrido founded?

Astrido was founded in 1974. It employs 501 to 1,000 people.

Where is Astrido based?

Astrido is headquartered in Jakarta, Indonesia, in the Asia region.

How does Astrido make money?

Three revenue lines are on record. Vehicle Sales are the primary driver. The others are vehicle Financing and after-sales Service and Spare Parts.

Does Astrido have an API?

No public API is recorded for Astrido.

What industry is Astrido in?

Astrido's product category is Automotive Dealership Services. Its primary akta.pro industry code is TLAKAAAD, Tire & Wheel Services (Mount/Balance/Alignment), with a secondary code of THADAKAA, Full-Service Fleet Management (Outsourced Fleet Programs). Its NAICS code is 4413 and its SIC code is 5500.