Edera
Edera is a Pune, India-based e-learning platform founded in 2020, offering ~10 online courses in AI/ML, Cyber Security, Web Development, and Digital Marketing at one-time fees of ₹49,999–₹74,499. The company serves individual learners and working professionals seeking career advancement and industry-recognized certification preparation through a direct-to-consumer website.
- Company typePrivate
- Founded2020
- HeadquartersPune, India
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Edera does
Edera is a Pune, India-based private e-learning platform founded in 2020, operating a direct-to-consumer model targeting individual learners and working professionals seeking career advancement in technology fields. The company offers approximately 10 courses across four categories: AI/ML (Data Science, Deep Learning), Cyber Security (including premium certification prep for CISSP, CISA, CRISC, and CCSP), Development (Full-Stack Python and PHP), and Digital Marketing. Course pricing follows a one-time fee model ranging from ₹49,999 for standard courses to ₹74,499 for premium cybersecurity certification preparation, positioning the platform in the mid-to-upper price tier of the Indian edtech market.
The platform is built on LearnPress, an open-source WordPress-based learning management system, with no proprietary technology layer, custom AI engine, or differentiated technical infrastructure disclosed. Distribution is exclusively through the company's own website, edera.in, using content marketing (an active blog covering technology topics), SEO, and a WhatsApp community channel for student engagement. The company does not sell through third-party marketplaces, channel partners, or enterprise contracts. The founder and CEO is Rahul Pawar.
The business model is straightforward transactional course sales with no subscription, recurring billing, or B2B revenue streams. Course-level student counts are publicly visible on the website, with the Digital Marketing course showing the highest enrollment (273 students) and other courses ranging from 10 to 60 students. Notable operational signals include placeholder values displayed on the homepage (Active Students 0+, Total Courses 0+, Instructors 0+, Satisfaction Rate 0%), no disclosed funding rounds, no M&A activity, and a 51-100 employee headcount concentrated at a single Pune headquarters location.
Edera firmographics
Firmographics- Name
- Edera
- Legal name
- Edera
- Website
- https://edera.in
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Edera is a Pune, India-based e-learning platform founded in 2020, offering ~10 online courses in AI/ML, Cyber Security, Web Development, and Digital Marketing at one-time fees of ₹49,999–₹74,499. The company serves individual learners and working professionals seeking career advancement and industry-recognized certification preparation through a direct-to-consumer website.
- Ownership category
- akta.pro rank
Edera industry classification
Industry- Product category
- Online Professional Education and IT Training
- NAICS
- Computer Training (61142), Exam Preparation and Tutoring (611691), Professional and Management Development Training (611430)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Skills & Microlearning Marketplaces (Bite-Sized Lessons) (EDAFAIAK)
- akta.pro secondary industry
- Interactive Practice & Skill-Building (Drills, Games, Mastery Practice) (EDAFACAC)
Keywords
Where Edera is headquartered
LocationHeadquarters
- HQ city
- Pune
- HQ country
- India
- HQ region
- Asia
Offices1 record
Markets served
Edera business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Course Enrollment Fees: Edera generates revenue through one-time course enrollment fees. Students pay upfront for individual courses (prices ranging from ₹49,999 to ₹74,499 depending on the course) to access instructional content, materials, and certification preparation.
- Certification Exam Fees: Revenue is generated from professional certification preparation courses (CISSP, CISA, CRISC, CCSP) which prepare students for industry-recognized exams. These premium courses command higher price points (₹74,499).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Monthly | Standard Courses - ₹49,999 |
| One time/ perpetual license | Monthly | Premium Cyber Security Certifications - ₹74,499 |
| One time/ perpetual license | Monthly | Digital Marketing Course - ₹53,999 |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Edera product offering
Product offeringCore offering
Edera is an Indian e-learning platform that sells instructor-led online professional training courses in AI/ML, Cyber Security, Full-Stack Web Development, and Digital Marketing. Courses are delivered via a LearnPress-based LMS on WordPress as 27-week programs priced between ₹49,999 and ₹74,499, with bundled career support including master classes, career counseling, and job placement assistance. The catalog includes both general skill courses and preparation for industry-recognized certifications such as CISSP, CISA, CRISC, and CCSP.
Product overview
Edera is an Indian e-learning platform offering professional certification courses and skill-based training programs. The platform operates as a unified learning management system delivering courses across four main categories: AI/ML (including Data Science, Machine Learning, and Deep Learning), Cyber Security (with professional certifications CCSP, CISSP, CISA, CRISC), Development (Full Stack Python and PHP web development), and Digital Marketing. The course portfolio includes both technical skills courses and industry-recognized certification preparation programs, all delivered through a web-based platform with instructor-led content, practical projects, and career support services.
Differentiator
Problem solved
Functional benefit
Products and services
- Full Stack Python Developer Course Comprehensive Python programming course covering front-end development (HTML, CSS, JavaScript), back-end development (Python, Django), database management (SQL/NoSQL), version control (Git/GitHub), and cloud deployment, aimed at aspiring full-stack Python developers.
- Fullstack Web Development using PHP Full-stack web development course using PHP, covering dynamic web applications, server-side scripting, MySQL/PostgreSQL databases, Laravel/CodeIgniter frameworks, and MVC architecture, aimed at aspiring PHP web developers.
- Digital Marketing Course Digital marketing course covering Google Analytics, social media platforms, content management systems, pay-per-click advertising, and online marketing strategies, aimed at marketing professionals and aspiring digital marketers.
- Cyber Security Course Cybersecurity professional course covering information systems auditing, IT governance, risk management, information assets protection, and security analyst skills, aimed at IT security and audit professionals.
- Certified Cloud Security Professional (CCSP) Cloud security certification course covering cloud security architecture, cloud data security, cloud security operations, governance, and cloud application security, aimed at IT security professionals preparing for the CCSP certification.
- Certified Information Systems Security Professional (CISSP) Advanced cybersecurity certification course covering risk management, network security, identity access control, cryptography, and cyber security policy implementation, aimed at security professionals preparing for the CISSP certification.
- Certified Information Systems Auditor (CISA) IT audit and security certification course covering information systems auditing process, IT governance, systems acquisition, operations resilience, and information assets protection, aimed at IT audit professionals preparing for the CISA certification.
- Certified in Risk and Information Systems Control (CRISC) Risk management certification course covering risk identification, assessment, response, mitigation, monitoring, reporting, and information systems control design, aimed at risk and IT governance professionals preparing for the CRISC certification.
- Data Science Using Machine Learning Data science course covering machine learning techniques, predictive analytics, data-driven decision making, and data preprocessing for AI applications, aimed at aspiring data scientists.
- Deep Learning using Artificial Intelligence (AI) Advanced AI course covering deep learning, neural networks, machine learning techniques, and AI development for tackling complex data science and AI problems, aimed at learners pursuing AI/ML roles.
Quantifiable outcome
- Top 1% in the industry - Edera claims students can become part of the top 1% in their respective job markets by mastering in-demand skills from industry experts
Companies that use Edera
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles4 records
Edera technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature1 record
Edera partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core, flagship and minor.
- Near SgrcoreNear Sgr is one of three founding partners that promoted the Edera innovation center. Near Sgr is a venture/impact investor or fund manager that co-founded Edera along with Fondazione Housing Sociale and Ance to establish an innovation center focused on modular construction and Modern Construction Methods (MCM). Near Sgr provides strategic backing and ecosystem development support.
- Fondazione Housing SocialecoreFondazione Housing Sociale (Social Housing Foundation) is a founding partner of Edera, providing legitimacy and network access in the social housing and sustainable development sectors. The foundation supports Edera's mission to address European housing needs through innovative construction methods.
- Ance (National Association of Construction Builders)coreAnce is Italy's national association of construction builders and is a founding partner of Edera. Ance provides industry expertise, access to construction companies, and domain knowledge in building and housing development, supporting Edera's coordination of modular construction networks.
- Ivy (Offsite Hub Platform)flagshipEdera coordinates the Offsite Hub platform launched by Ivy, which is designed to coordinate companies, designers, developers, and institutions around Modern Construction Methods (MCM). The first meeting was scheduled for March 3, 2025, in Milan at Cariplo Factory. Edera serves as the operational coordinator of this platform initiative.
- Cariplo FactoryminorCariplo Factory is the venue host for the Offsite Hub's first meeting scheduled March 3, 2025, in Milan. Cariplo Factory appears to be a collaborative workspace or innovation hub that provides physical facilities for Edera's coordination activities.
Scale indicators4 records
Recent moves4 records
Expansion highlights3 records
Edera competitors and assessment
Company assessmentDirect peers
- Simplilearn: Bangalore-headquartered professional certification and digital skills training platform with a near-identical model: bootcamp-style IT certification prep (including CISSP, CISA, PMP), expert-led instruction, and placement assistance targeting Indian working professionals.
- Intellipaat: Indian online IT training and certification provider offering courses in AI/ML, data science, cloud, and cyber security with instructor-led cohorts and placement support — a direct category and business model overlap with Edera.
- Edureka (Brain4ce Education Solutions): India-based live instructor-led IT certification platform covering AI/ML, cyber security, cloud, and full-stack development with corporate and individual tracks — closely comparable catalog and learner segment to Edera.
- Great Learning: India-focused professional upskilling platform offering certificate, diploma, and degree programs in AI, data science, cloud, and cyber security with placement support — comparable target audience and certification-aligned positioning.
- upGrad: Mumbai-headquartered online higher education and upskilling platform with strong presence in IT, data, and management programs targeting working professionals in India — overlapping buyer persona and outcome-driven curriculum model.
Broad incumbents
- Coursera: Global MOOC platform with deep India presence and partnerships (Google, IBM, ISC²) for CISSP/CISA-aligned certification prep. Larger and broader, but competes directly for the same Indian professional certification learner.
- Udemy: Global marketplace of self-paced courses covering IT, development, AI/ML, and digital marketing. Competes with Edera on breadth and price, particularly for Indian self-serve learners shopping on cost.
- LinkedIn Learning: LinkedIn-owned professional development platform with a large catalog of IT, data, and digital marketing courses bundled into LinkedIn Premium subscriptions — competes for the same Indian working-professional upskilling wallet.
Emerging players
- Naresh i Technologies: India-based IT training institute offering online and classroom courses in Python, full-stack, data science, and cyber security — a smaller-scale, region-rooted competitor with overlapping catalog and price points.
- Besant Technologies: Indian IT training provider covering Python, data science, AI/ML, and cyber security certifications with placement assistance — comparable catalog and outcome-driven positioning to Edera at a similar scale.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights6 records
Customer concentration
Edera social profiles
Digital presenceEdera financial estimates
Financial estimateRevenue estimate
Valuation estimate
Edera leadership team
Management profileNumber of profiles
Profiles1 record
Edera funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Edera M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Edera
What does Edera do?
Edera is an Indian e-learning platform that sells instructor-led online professional training courses in AI/ML, Cyber Security, Full-Stack Web Development, and Digital Marketing. Courses are delivered via a LearnPress-based LMS on WordPress as 27-week programs priced between ₹49,999 and ₹74,499, with bundled career support including master classes, career counseling, and job placement assistance. The catalog includes both general skill courses and preparation for industry-recognized certifications such as CISSP, CISA, CRISC, and CCSP.
Is Edera a public or private company?
Edera is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Edera founded?
Edera was founded in 2020. It employs 51 to 100 people.
Where is Edera based?
Edera is headquartered in Pune, India, in the Asia region.
How does Edera make money?
Two revenue lines are on record. Course Enrollment Fees are the primary driver. The others are certification Exam Fees.
Who are Edera's main competitors?
Direct peers on record are Simplilearn, Intellipaat, Edureka (Brain4ce Education Solutions), Great Learning and upGrad. Broad incumbents are Coursera, Udemy and LinkedIn Learning. Emerging players are Naresh i Technologies and Besant Technologies.
Does Edera have an API?
No public API is recorded for Edera.
What industry is Edera in?
Edera's product category is Online Professional Education and IT Training. Its primary akta.pro industry code is EDAFAIAK, Skills & Microlearning Marketplaces (Bite-Sized Lessons), with a secondary code of EDAFACAC, Interactive Practice & Skill-Building (Drills, Games, Mastery Practice). Its NAICS code is 61142 and its SIC code is 8200.