Mahoney & Associates

What Mahoney & Associates does

Mahoney & Associates is a privately held, full-service commercial real estate brokerage founded in 1976 by John H. Mahoney as the first CRE firm in Monterey County, California. The firm operates from a single headquarters at 501 Abrego Street, Monterey, and serves commercial property investors, business owners, tenants, and NNN/net-lease buyers across retail, office, multi-family, industrial, hospitality, and land categories. Select transactions referenced in the firm's marketing include a 165-room Marina Beach Inn, the 250,000 SF Sand Dollar Shopping Center, a Honda dealership in Carson, a 25,000 SF Safeway in King City, and the 220,000 SF Columbia Records plant in Santa Maria, indicating a middle-market deal mix.

The firm's service portfolio spans commercial property sales and leasing commissions, 1031 exchange facilitation (deferring capital gains by rolling equity into replacement property), single-tenant NNN investment advisory, and consulting. Core technology is a property-listing management system exposed through a public portal at mahoneycommercial.com, with filtering by city, property type, and agent, plus a real-estate-manager-pro plugin layer; the firm also operates an Instagram channel (@mahoneycommercial) for top-of-funnel visibility. No proprietary AI/ML, API, SDK, or data products are described. Revenue is generated primarily through transaction commissions on sales and leases (transaction-fee model), supplemented by professional-services fees tied to 1031 exchange and NNN advisory work; pricing is negotiable based on deal size, with triple-net (NNN) lease rates between $0.85 and $3.50 PSF cited as market benchmarks for the portfolio.

The go-to-market motion is sales-led: targeted one-on-one presentations and detailed property information packages are aimed at the most logical buyer for each listing, paired with traditional and internet advertising and a self-serve website portal. The team comprises approximately 12 members (1-10 reported in firmographics, ~7 producers/associates plus a managing partner, partners, founder emeritus, office manager, and contract designer) with stated combined broker experience exceeding 150 years. Ownership is founder-and-partner, with no parent company, PE backing, or institutional investment identified. The firm is privately held, headquartered in Monterey County, and does not disclose revenue or transaction volume.

Name

Mahoney & Associates

Legal name

Mahoney & Associates Commercial Real Estate

Website

https://mahoneycommercial.com

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

1–10 employees

Short description

Mahoney & Associates is a privately held Monterey, California commercial real estate brokerage founded in 1976, providing sales, leasing, 1031 exchange, NNN investment, and consulting services to commercial property investors, business owners, and tenants across the Central Coast and California.

Ownership category

akta.pro rank

Headquarters

HQ city

Monterey

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Commercial Property Sales Commission: Commission-based revenue from selling commercial properties including retail, office, industrial, multi-family, and hospitality. Fees typically structured as percentage of transaction value.
2. Commercial Leasing Commission: Commission revenue from representing landlords seeking tenants and tenants seeking commercial space. Services include marketing, tenant representation, and lease negotiations.
3. 1031 Exchange & NNN Investment Services: Assists clients in navigating 1031 exchange rules and timelines, helping defer capital gains tax by rolling equity from one property into another. Services also include single-tenant NNN investment property transactions.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Mahoney & Associates is an independent commercial real estate brokerage providing sales, leasing, consulting, 1031 exchange, and NNN investment services for retail, office, industrial, multi-family, hospitality, and land properties across Monterey County, California's Central Coast, and broader markets. The firm acts as exclusive listing agent, landlord representative, and tenant representative, and advises investors on tax-deferred exchanges and single-tenant net-lease acquisitions.

Product overview

Mahoney & Associates is a fully integrated commercial real estate firm providing sales, leasing, and investment advisory services. The company operates as a single unified service offering rather than a platform-plus-modules architecture. Its core services include commercial property sales and leasing across multiple property categories (retail, office, multi-family, industrial, hospitality, and land), along with specialized 1031 exchange facilitation and NNN investment services. The company also provides consulting services and single tenant (NNN) investment opportunities. Founded in 1976 by John Mahoney, the firm dominates the Monterey County commercial real estate market with over 150 years of combined broker experience.

Differentiator

Problem solved

Functional benefit

Products and services

• Commercial Property Sales Exclusive listing agency and buyer-side representation for retail, office, industrial, multi-family, hospitality, and land commercial properties, including market positioning, pricing, targeted marketing, and transaction management from listing to closing.
• Commercial Property Leasing Landlord and tenant representation for commercial properties (retail, office, industrial, multi-family) across Monterey County and surrounding regions, including marketing of available space and lease negotiations.
• 1031 Exchanges and NNN Investments Advisory and transaction services for 1031 tax-deferred exchanges (deferring capital gains by rolling equity from one property into another) and single-tenant net-lease investment opportunities for investors seeking reduced management responsibilities and stable ROI.
• Consulting Services Customized commercial real estate advisory services providing market knowledge and guidance to clients locally, regionally, and nationally, including market evaluation, pricing recommendations, and tax consideration guidance in coordination with client accountants.
• Retail Properties (Sale and Lease Listings) Brokerage representation for retail commercial properties including shopping centers, storefronts, and retail space available for lease or sale.
• Office Properties (Sale and Lease Listings) Brokerage representation for commercial office properties including Class A and Class B office spaces, suites, and office buildings for lease or sale.
• Multi-Family Properties (Sale and Lease Listings) Brokerage representation for apartment buildings and multi-family residential investment properties ranging from small private investors to large public entities.
• Industrial Properties (Sale and Lease Listings) Brokerage representation for industrial properties including manufacturing, warehouse, and distribution facilities in industrial parks and commercial zones.
• Hospitality Properties (Sale and Lease Listings) Brokerage representation for hospitality properties including hotels, motels, resorts, conference centers, and independent boutiques.
• Land Properties (Sale and Lease Listings) Brokerage representation for land sites for commercial and residential development, including parcels zoned for various uses.

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Cushman & WakefieldminorChannel Partner/ Reseller/ DistributorJoint listing partnership on 711 Neeson Road, Marina California manufacturing/distribution building. Cushman & Wakefield represented co-brokerage in this exclusive listing alongside Mahoney & Associates.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Kidder Mathews: One of the largest independently owned commercial real estate firms on the West Coast, with similar service mix (sales, leasing, investment advisory) across California, the Pacific Northwest, and Nevada. Highly comparable to Mahoney as a regionally anchored CRE brokerage of similar operating model.
• Sperry Commercial Global Affiliates: A national commercial real estate affiliate franchise offering brokerage and investment sales across the U.S. Operates with a similar relationship-driven, partner-led model and competes for the same middle-market commercial investor clients.
• NAI Capital: Southern California affiliate of the NAI Global commercial real estate network, providing sales, leasing, and investment services across office, retail, industrial, and multi-family. Directly comparable as a California-based full-service CRE brokerage.

Regional players

• Voit Real Estate Services: Privately held commercial real estate firm headquartered in Southern California offering brokerage, investment sales, and property management. Comparable as a California-centric CRE services firm but operating primarily in a different regional market.

Broad incumbents

• Marcus & Millichap: A leading national commercial real estate investment sales firm with thousands of brokers across the U.S. Represents a much larger incumbent in the same investment sales and brokerage space, particularly for multi-family, retail, and NNN transactions.
• CBRE: The world's largest commercial real estate services firm, offering investment sales, leasing, valuation, and advisory across all major property types. A broad incumbent whose investment properties division directly competes for California CRE mandates.
• Cushman & Wakefield: Global commercial real estate services firm with deep investment sales, leasing, and capital markets capabilities. Already an established partner of Mahoney & Associates on co-brokered listings, making it a relevant incumbent reference.
• Colliers International: Global commercial real estate services and investment management firm. Comparable as a broader incumbent competing for the same commercial sales, leasing, and investment mandates, especially in California's mid-market.
• JLL: Global real estate services and investment management firm covering investment sales, leasing, and advisory. A broad incumbent that competes with Mahoney for larger commercial mandates in California.
• Newmark: Global commercial real estate advisory and services firm with capital markets, leasing, and investment sales capabilities. Comparable as a broad incumbent serving institutional and private investors in California commercial real estate.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/mahoneycommercial
• Facebookfacebook.com/mahoney.assoc

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mahoney & Associates