Datum

What Datum does

Datum is a privately held Greek IT solutions provider founded in 2004 in Patras and operating as DATUM LTD, with a secondary branch in Athens opened in 2020. The company delivers bundled IT services — software, hardware procurement, web/e-commerce development, networking, and technical support — to Greek SMEs, enterprises, and public-sector organizations across five vertical segments (Trade & Industry, Transport & Storage, Catering & Hotels, Public Sector, and Retail). Its customer roster spans food & beverage (Loux, Coffee Island, Incontri, Carna), manufacturing (Papadopoulos Tzelis), hospitality (Katraurous), publishing (Patris), retail (Liarommatis), and public institutions (University of Patras, Municipality of Patras, Regional Authority of Western Greece).

The company's core technology offering is built around third-party platforms resold and implemented under partner agreements: SOFTONE Soft1 Series 5 ERP (Premium Partner), PROSVASIS cloud e-invoicing (with Skroutz marketplace and Best Price integration), SUNSOFT Ambrosia for restaurant/hotel operations, plus hardware from HP, Dell, and Lenovo, networking from Ubiquiti and MikroTik, security/VoIP from Hikvision and Grandstream, and software from Microsoft and ESET. Datum layers these with its own services: custom mobile/tablet apps, fleet management, distribution monitoring, network design and installation, and on-site/remote support. The company holds ISO 9001:2015 and ISO/IEC 27001:2013 certifications and is an approved service provider for the government-subsidized Go Digital Greece voucher program.

Datum's revenue model is a hybrid of low-margin hardware resales through eshop.datum.gr (unit prices €40–€875), one-time/perpetual software licenses (e.g., ESET €39/year, MS Office €279), and project-based professional services. Go-to-market is primarily direct sales via two physical offices (Patras, Athens) and a digital presence, supplemented by participation in the ESPA-funded Go Digital Greece program. The company remains founder-controlled (Giorgos Rokanas as Founder-Director since 2004, with co-founder Filippos Rokanas since 2019) with 11–50 employees, no external institutional investment, and no disclosed revenue.

Name

Datum

Legal name

DATUM LTD

Website

https://datum.gr

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Datum is a Greek IT solutions provider based in Patras and Athens, founded 2004, offering bundled hardware resale, ERP/CRM implementation, web development, networking, and technical support to SMEs, enterprises, and public-sector clients across multiple verticals in Greece.

Ownership category

akta.pro rank

Product category

IT Services

NAICS

Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Enterprise Application License Advisory, Vendor Management & Optimization (BPAEAGAO)

akta.pro secondary industries

Endpoint & Mobile Asset Management (UEM/MDM Asset Controls) (BPAEAOAI), Employee Experience (EX) & Digital Experience Monitoring Support (BPAEAJAO)

Keywords

• IT services
• ERP implementation
• Hardware procurement
• Web development
• Technical support

Headquarters

HQ city

Patras

HQ country

Greece

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales

Revenue model

1. Hardware Sales: Sale of computers, laptops, monitors, peripherals, networking equipment, POS systems through e-commerce platform and physical stores
2. Software Licenses and Support: ERP systems (Soft1), e-invoicing (Prosvasis), restaurant management (Sunsoft), antivirus (ESET), operating systems and office applications
3. Web Services: Website development, hosting, e-commerce creation, domain registration, and digital marketing integrations
4. Technical Support Services: On-site and remote technical support, network installation, server management, VoIP configuration, and monitoring systems

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

DATUM Business Solutions is a Greek IT solutions provider that combines hardware resale (computers, laptops, networking, POS), third-party software resale and implementation (Soft1 ERP via SOFTONE Premium Partnership, Prosvasis cloud e-invoicing, Sunsoft Ambrosia restaurant/hotel platform, ESET and Microsoft), with custom services including web/e-commerce creation and hosting, custom mobile/tablet application development, network design and VoIP deployment, surveillance/monitoring systems, and on-site or remote technical support. The company also acts as an approved service provider for the Go Digital Greece digital voucher programme.

Product overview

Datum operates as a full-service IT solutions provider combining an e-commerce hardware/software retail platform (eshop.datum.gr) with professional IT services. At its core, the company resells computers, laptops, monitors, networking gear, peripherals, POS systems, and software (operating systems, antivirus, office applications) through its online store. Complementing this, Datum delivers managed IT services including ERP system implementation (Soft1 Series 5 as a Premium Partner of SOFTONE), cloud e-invoicing via Prosvasis, restaurant/hotel ordering solutions via Sunsoft Ambrosia, custom mobile/tablet application development, distribution monitoring and fleet management, website/e-commerce creation with hosting, network design and VoIP call center setup, security/monitoring systems, and on-site/remote technical support. The company also acts as an authorized reseller of hardware brands (HP, Dell, Lenovo) and facilitates government-funded digital transformation through the Go Digital Greece voucher program.

Differentiator

Problem solved

Functional benefit

Products and services

• Datum E-Shop (eshop.datum.gr) Online retail platform selling computers, hardware, peripherals, and software to SMBs and individual buyers across Greece. Offers new and refurbished desktops, laptops, monitors, networking equipment, telephony/tablets, POS systems, and software licenses including operating systems, office applications, and antivirus products.
• Soft1 Series 5 ERP Implementation Intelligent ERP system implementation for Greek SMBs bridging computers, smart devices and internet, offering unified user experience across devices. Deployed by Datum as a Premium Partner of SOFTONE with full implementation and ongoing support.
• Prosvasis Cloud E-Invoicing Cloud-based electronic invoicing platform for SMEs and self-employed professionals, offering invoice issuance, document transmission, Skroutz Marketplace connection, warehouse management, reporting, and CRM capabilities. Sold with competitive benefit packages and deployed as Datum-managed service.
• Sunsoft Ambrosia Restaurant & Hotel Platform Fully flexible wireless ordering platform for restaurants and hotels operating at intensive pace, facilitating impeccable customer service and complete business operation coverage. Deployed by Datum as a partner of Sunsoft.
• Custom Mobile & Tablet Application Development Custom application development service for mobile devices and tablets, including inventory systems and ex-van systems, delivered to Greek businesses with specific field or warehouse operations.
• Distribution Monitoring & Fleet Management Solutions Distribution tracking, vehicle fleet management, and reservation/appointment systems for verticalization and automation of business operations in the transport and storage sector.
• Website & E-Commerce Creation & Hosting Corporate website creation, e-shop and online catalog development, domain registration, and hosting on private servers. Includes Skroutz and Best Price integration, bank payment gateway connection, order tracking automation, customer segmentation discounts, accessibility compliance, GDPR compliance, social media integration, and newsletter management.
• Network Design, Installation & Maintenance Installation of new networks and maintenance of existing ones, rack server and server room installation, backup solutions, WiFi hotspot design and installation with radio coverage studies, structured cabling for data and voice, and VoIP call center installation and configuration.
• Security & Monitoring Systems Indoor and outdoor space monitoring and digital recording systems with remote control and monitoring, people counting, and social distancing solutions, supplied and installed by Datum using Hikvision equipment.
• Technical Support Services On-site, phone-based, and remote technical support services, including network security vulnerability checking and repair, and maintenance of networks, computers, peripherals, and software installation.
• Hardware Procurement & BTO Solutions Specialized hardware procurement from HP, Dell, and Lenovo for PCs, laptops, servers, workstations, and monitors, plus Built To Order (BTO) solutions and equipment upgrades for business and institutional buyers.
• Go Digital Greece Digital Transformation Vouchers Government-subsidized digital transformation program offering three voucher tracks (digital tools for SMEs, digital transactions/e-invoicing, digital product/service development) with 90% subsidy, delivered by Datum as approved service provider to Greek SMEs.

Named customers13 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature3 records

Partnerships

Three partnerships are on record, tiered core.

• SOFTONEcoreTechnology or IntegrationPremium Partner of SOFTONE with full know-how to support ERP Soft1 Series 5. Soft1 Series 5 is an intelligent ERP system bridging computers, smart devices and internet with powerful functionality and unified intuitive user experience.
• PROSVASIScoreTechnology or IntegrationPartnership for cloud-based electronic invoicing with competitive benefit packages for SMEs and self-employed professionals. Offers Skroutz Marketplace connection, warehouse management, CRM and reporting capabilities.
• SUNSOFTcoreTechnology or IntegrationCollaboration for restaurant and hotel applications using the Ambrosia platform - leader in wireless ordering for intensive-pace restaurants handling dozens of orders.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Pylones Hellas: Greek Apple Authorized reseller and IT retailer with omnichannel presence. Comparable to Datum's hardware retail and SMB IT services, with broader brand reach and consumer focus.
• Info-Quest Technologies: Greek IT distribution and technology services group. Comparable to Datum at the broader IT distribution and services level, with much larger scale and enterprise reach.
• Byte Computer (Byte SA): Major Greek IT retailer/distributor selling hardware, peripherals, and software to consumers and SMBs. Comparable to Datum's e-commerce and hardware resale lines, but at significantly larger national scale.

Direct peers

• Epsilon Net: Greek accounting and business management software provider with broad SMB reach. Comparable to Datum in the ERP/accounting software segment for Greek SMEs, though at much larger scale.
• Algonet: Greek IT services and systems integration company focused on enterprise infrastructure and business applications. Comparable to Datum's professional services arm serving Greek mid-market.
• Singular Logic: Greek ERP and business software vendor/implementer serving SMBs and enterprises. Directly comparable to Datum as a Greek ERP implementation specialist competing for similar customers and projects.
• OKTABIT: Greek IT systems integrator offering networking, servers, and business software implementations. Comparable as a Greek regional IT integrator with similar ERP/CRM and managed services portfolio.
• Cosmos Business Systems: Greek IT solutions provider offering software, hardware, networking, and managed services. Closely comparable to Datum across the same product mix and Greek SMB/mid-market customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Datum2004
• LinkedInlinkedin.com/company/datum-business-solutions
• Instagraminstagram.com/datum_business_solutions/?hl=el

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Datum