Robinson Metal
Robinson, Inc. is a U.S.-based custom metal fabrication and contract manufacturer founded in 1975, designing enclosures, pressure vessels, and modular power systems for Fortune 500 OEMs across power generation, energy storage, heavy equipment, and industrial verticals from nearly 800,000 sq ft of Wisconsin facilities.
- Company typePrivate
- Founded1975
- HeadquartersDe Pere, United States
- Headcount501–1,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Robinson Metal does
Robinson, Inc. (operating as Robinson Metal) is a U.S.-based custom metal fabrication and contract manufacturing company founded in 1975 and headquartered in De Pere, Wisconsin. The company designs, fabricates, and assembles custom enclosures, heavy weldments, modular skidded power systems, ASME-certified pressure vessels, and OEM components for enterprise customers across power generation, heavy equipment, energy storage, food processing, pulp & paper, oil & gas, and military/defense verticals. Named customers include Rolls-Royce Power Systems AG (four consecutive Supplier of the Year awards) and an aggregated base of Fortune 500 OEMs; the company positions itself as a national leader in OEM custom enclosures, with particular depth in generator, battery energy storage (BESS), switchgear, and acoustically engineered enclosures.
Core technical capabilities span the full fabrication value chain under one roof: advanced laser cutting (Mitsubishi 12,000W fiber laser and Amada fiber/CO2 lasers with automated load/unload), CNC machining, press brake forming (up to 350-ton units and RAS GIGAbend), welding (MIG, TIG, submerged arc), an 80,000-square-foot coatings facility (wet paint, seven powder coating booths, drying ovens, media blasting), heavy lift capacity up to 180 tons across crane bays, and full assembly including electrical integration and factory acceptance testing. Certifications include ISO 9001:2015 (SGS-registered), ASME S/U/R stamps for pressure vessels, and UL 2200 for generator enclosures.
The company generates revenue through project-based, quote-based contracts with enterprise OEMs; pricing is not publicly disclosed. Distribution is direct enterprise field sales with dedicated project managers as single points of contact. The company reports revenue of $350M booked for fiscal year 2026, up sixfold from $58M in 2016. Robinson operates nearly 800,000 square feet of manufacturing space across four Wisconsin facilities (De Pere, Manitowoc), employs over 1,000 people (per June 2026 disclosure), and is 100% employee-owned through an ESOP established in 2023. A 560,000-square-foot build-to-suit facility in Altoona, Iowa is scheduled to open Q1 2027, bringing total footprint to approximately 1.4 million square feet across five facilities.
Robinson Metal firmographics
Firmographics- Name
- Robinson Metal
- Legal name
- Robinson, Inc.
- Website
- https://robinsoninc.com
- Company type
- Private
- Founded year
- 1975
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Robinson, Inc. is a U.S.-based custom metal fabrication and contract manufacturer founded in 1975, designing enclosures, pressure vessels, and modular power systems for Fortune 500 OEMs across power generation, energy storage, heavy equipment, and industrial verticals from nearly 800,000 sq ft of Wisconsin facilities.
- Ownership category
- akta.pro rank
Robinson Metal industry classification
Industry- Product category
- Custom Metal Fabrication
- NAICS
- All Other Fabricated Metal Product Manufacturing (33299), Other Fabricated Metal Product Manufacturing (3329)
- SIC
- Sheet Metal Work (3444)
- akta.pro primary industry
- Vehicle Body-in-White & Structural Assemblies Manufacturing (IMACAGAG)
- akta.pro secondary industry
- Specialty Vehicle Body Manufacturing (Emergency/Military/Mobile Clinics) (IMACAGAD)
Keywords
Where Robinson Metal is headquartered
LocationHeadquarters
- HQ city
- De Pere
- HQ country
- United States
- HQ region
- North America
Offices6 records
Markets served
Robinson Metal business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Custom Metal Fabrication: Robinson generates revenue through custom metal fabrication services, including steel fabrication, heavy weldments, modular skids, and ASME-certified pressure vessels. Revenue has grown sixfold from $58 million in 2016 to $350 million booked for the current fiscal year (2026).
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
Robinson Metal product offering
Product offeringCore offering
Robinson Metal is a custom metal fabrication and contract manufacturer that produces stamped, machined, welded, laser-cut, and assembled metal components for OEM customers. The company operates as a single-source supplier serving regulated and high-specification industries including medical, automotive, aerospace, defense, energy, and consumer products. It also distributes its manufactured parts to customers across six continents.
Product overview
Robinson Inc. is a single-source metal solutions provider offering a portfolio of integrated manufacturing services and custom products. The core offerings include Contract Manufacturing (end-to-end OEM solutions), Custom Metal Fabrication (cutting, forming, welding, assembly), Custom Enclosures (generator, BESS, switchgear, pump, and acoustically engineered enclosures), Machining, Coatings (wet paint and powder coating), Engineering/Design, and Assembly services. Key products include ASME pressure vessels, modular skid systems, and specialized BESS enclosures. The company operates manufacturing facilities totaling nearly 800,000 square feet across Wisconsin locations.
Differentiator
Problem solved
Functional benefit
Brands
- Robinson Custom Enclosures: UL-certified custom enclosure manufacturing division of Robinson, specializing in stationary engine generator enclosures per UL 2200 standards.
Products and services
- Metal Stamping
Quantifiable outcome
- Sixfold revenue growth from $58M (2016) to $350M (2026), driven by modern manufacturing processes and operational excellence
- +5 more outcomes
Companies that use Robinson Metal
Customer profileNamed customers3 records
Segments6 records
Ideal customer profiles1 record
Robinson Metal technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature10 records
Robinson Metal partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Rolls-Royce Power Systems AGcoreRobinson serves as a strategic supplier to Rolls-Royce Power Systems AG, providing custom metal enclosures and fabricated components for stationary power generation equipment. Robinson has received four consecutive supplier of the year awards from Rolls-Royce (Gold Winner 2021, Gold Winner 2022, Gold Winner in Stationary Power Solutions 2024). This is a core, long-standing partnership demonstrating Robinson's ability to meet stringent quality and delivery standards required by a global power systems manufacturer.
- Baker Tilly, Michael Best & Friedrich LLP, and Wisconsin Manufacturers & Commerce (WMC)minorThese organizations co-present the annual Manufacturer of the Year competition. Robinson was recognized as Manufacturer of the Year in 2019 and again in 2026. These partnerships reflect industry recognition of Robinson's manufacturing excellence.
Scale indicators12 records
Recent moves8 records
Expansion highlights5 records
Robinson Metal competitors and assessment
Company assessmentDirect peers
- BTD Manufacturing: Large Midwest custom metal fabricator providing stamping, fabrication, coatings, and assembly to OEM customers. Closely comparable in vertical integration, end markets, and contract-manufacturer model.
- Metaltek International: Mid-size US contract manufacturer specializing in engineered metal castings and fabricated components for industrial OEMs. Comparable in scale, OEM focus, and engineered-metal-component capabilities.
- Stroh's Fabricating: Wisconsin-based custom metal fabricator serving heavy industrial and OEM customers with structural fabrication and welding. Comparable regional Midwest peer in custom structural fabrication.
- Mayville Engineering Company (MEC): Public Midwest contract manufacturer offering custom metal fabrication, enclosures, and engineered solutions to OEM customers across heavy equipment, power, and industrial markets. Direct comparable in scale, services, and end-market exposure.
- Fisher Barton: Wisconsin-based custom metal manufacturer specializing in fabricated components, wear parts, and engineered blade solutions. Comparable in geography, OEM customer base, and custom fabrication capabilities.
- R&B Wagner: Wisconsin-based contract manufacturer specializing in custom metal fabrication, finishing, and assembly for industrial OEM customers. Comparable in geography, scale, and single-source OEM service model.
- Waukesha Metal Products: Wisconsin metal fabrication and stamping company serving OEMs in power generation, industrial, and heavy equipment. Comparable in geography, core fabrication capabilities, and OEM end-market exposure.
- Helander Metal Fabricating: Custom sheet metal and structural fabrication provider serving industrial and OEM customers with laser cutting, forming, and assembly. Comparable in custom fabrication services and OEM orientation.
Broad incumbents
- Precision Castparts Corp. Berkshire Hathaway subsidiary and global leader in metal castings and fabricated components for aerospace, power, and industrial markets. Operates as a much larger incumbent with overlapping structural-components capabilities.
- Shape Corp. Large Tier-1 automotive and industrial metal forming company with extensive stamping and fabrication capabilities. Operates as a broader incumbent with overlapping metal-forming competencies, though more automotive-focused.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Robinson Metal social profiles
Digital presenceRobinson Metal compliance and trust
Trust signalCompliance9 records
Robinson Metal financial estimates
Financial estimateRevenue estimate
Valuation estimate
Robinson Metal leadership team
Management profileNumber of profiles
Profiles2 records
Robinson Metal funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Robinson Metal M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Robinson Metal
What does Robinson Metal do?
Robinson Metal is a custom metal fabrication and contract manufacturer that produces stamped, machined, welded, laser-cut, and assembled metal components for OEM customers. The company operates as a single-source supplier serving regulated and high-specification industries including medical, automotive, aerospace, defense, energy, and consumer products. It also distributes its manufactured parts to customers across six continents.
Is Robinson Metal a public or private company?
Robinson Metal is a private company. It is classified as management employee owned and is currently operating.
When was Robinson Metal founded?
Robinson Metal was founded in 1975. It employs 501 to 1,000 people.
Where is Robinson Metal based?
Robinson Metal is headquartered in De Pere, United States, in the North America region.
How does Robinson Metal make money?
One revenue line is on record: custom Metal Fabrication.
Who are Robinson Metal's main competitors?
Direct peers on record are BTD Manufacturing, Metaltek International, Stroh's Fabricating, Mayville Engineering Company (MEC), Fisher Barton, R&B Wagner, Waukesha Metal Products and Helander Metal Fabricating. Broad incumbents are Precision Castparts Corp. and Shape Corp..
Does Robinson Metal have an API?
No public API is recorded for Robinson Metal.
What industry is Robinson Metal in?
Robinson Metal's product category is Custom Metal Fabrication. Its primary akta.pro industry code is IMACAGAG, Vehicle Body-in-White & Structural Assemblies Manufacturing, with a secondary code of IMACAGAD, Specialty Vehicle Body Manufacturing (Emergency/Military/Mobile Clinics). Its NAICS code is 33299 and its SIC code is 3444.