What Celara Diagnostics does

Celara Diagnostics Private Limited is a privately held diagnostic centre chain operating two facilities in Bangalore, India: a 16,000 sq ft, four-floor centre at Basavanagudi in South Bengaluru and a 6,500 sq ft centre on Infantry Road in the city's Central Business District. Founded in 2011 by Dr. Radhesh S (Director and Chief of Imaging) and Dr. Rekha Radhesh (Head of Laboratory Medicine), both with 25 years of clinical experience, the company delivers integrated radiology and pathology services to individual patients and, secondarily, to corporate wellness clients.

Its clinical menu spans 800+ tests across 3 Tesla MRI, 128-slice CT, cone-beam CT, digital radiography, mammography, ultrasonography, DEXA bone densitometry, cardiology diagnostics (ECG, echocardiography, TMT), pulmonary function testing, endoscopy and colonoscopy, neurology imaging, and comprehensive laboratory pathology. Service is delivered through walk-in access, a home sample collection channel, and an online report portal hosted on a SoftMed HIS system. Health-checkup packages are tiered from Rs. 999 (Celara Wellness Essential) to Rs. 14,999 (All Tests Comprehensive Check), with gender-specific platinum tiers at Rs. 11,999 that bundle imaging such as mammography and DEXA.

The business model is fundamentally fee-for-service. Revenue is generated per test/procedure at the diagnostic centres, supplemented by annual preventive health packages and home-visit surcharges. Marketing is direct-to-consumer via the company website (mycelara.com), search-driven educational blog content, phone inquiries and centre footfall. The company operates with 11–50 employees, holds NABL-aligned laboratory accreditation, and maintains annual KSPCB bio-medical waste compliance and MCA annual return filings.

Name

Celara Diagnostics

Legal name

Celara Diagnostics Private Limited

Website

https://mycelara.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Celara Diagnostics is a privately held Bangalore-based diagnostic centre chain operating two facilities that deliver integrated radiology, pathology, cardiology and preventive health-checkup services to individual walk-in patients and local corporate wellness clients.

Ownership category

akta.pro rank

Product category

Diagnostic Imaging and Pathology Services

NAICS

Diagnostic Imaging Centers (621512), Medical Laboratories (621511)

SIC

Services-Specialty Outpatient Facilities, Nec (8093), Services-Medical Laboratories (8071)

akta.pro primary industry

Independent Diagnostic Testing Facilities (IDTFs) & Multi-Specialty Diagnostic Centers (HLAFAKAN)

akta.pro secondary industries

Radiology Imaging Centers (X-ray/CT/MRI/Ultrasound) (HLAFAKAA), Women’s Imaging & Breast Health Centers (HLAFAJAJ), Cone Beam CT (CBCT) Imaging Centers (HLABAIAC)

Keywords

• Diagnostic imaging services
• Medical laboratory testing
• Pathology laboratory services
• Preventive health checkups
• Radiology diagnostic center

Headquarters

HQ city

Bengaluru

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Technology or R&D, Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Diagnostic Imaging Services: Fee-for-service revenue from imaging services including MRI, CT scans, X-rays, ultrasound, mammography, and specialized diagnostics. Revenue generated per test/procedure performed at diagnostic centers.
2. Laboratory Pathology Services: Comprehensive laboratory testing including blood tests, biopsies, and pathology services. Revenue per test basis with some bundled in health checkup packages.
3. Health Checkup Packages: Predefined preventive health packages bundling multiple tests and consultations at discounted package prices. Recurring revenue from repeat customers and annual health checks.
4. Home Collection Services: Sample collection from patient homes for laboratory tests, potentially with additional service charges.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Celara Diagnostics operates two physical diagnostic centers in Bangalore that deliver advanced radiology imaging (3 Tesla MRI, 128-slice CT, digital X-ray, ultrasound, mammography, DEXA, CBCT) and comprehensive pathology/laboratory services. It sells these services directly to individual patients on a per-test or per-package basis and supplements in-centre visits with a home sample collection option and an online portal for global report access.

Product overview

Celara Diagnostics is a diagnostic center network operating two facilities in Bangalore (Basavanagudi and Shivajinagar), offering a unified portfolio of radiology and pathology services. The core offerings include advanced imaging technologies: 3 Tesla MRI, 128-slice CT, bone mineral densitometry (DEXA), CBCT, digital X-ray, mammography, ultrasonography, and comprehensive laboratory services. Specialized divisions cover cardiology (echo tests, ECG, TMT), pulmonary function testing, endoscopy/colonoscopy, and neurology services. The portfolio is structured around health checkup packages at multiple price tiers: Celara Wellness Essential (₹999) for basic screening, Celara Preventive Plus Panel (₹1,499) for diabetes focus, Celara Comprehensive Health Check (₹2,499) for general health, Celara Advanced Comprehensive Check (₹4,999) for extended panels, gender-specific Advanced Men's/Women's Health Checks (₹6,999 each), Platinum gender-specific packages (₹11,999) with imaging like mammography, and the top-tier Celara All Tests Comprehensive Check (₹14,999) covering 20+ investigations including DEXA, TMT, PFT, and spirometry. The company claims 800+ tests, 100,000+ satisfied customers, and 15 years of experience across its diagnostic network.

Differentiator

Problem solved

Functional benefit

Products and services

• 3 Tesla Magnetic Resonance Imaging (MRI) Advanced MRI imaging service using 3 Tesla technology for high-resolution diagnostic scans of the brain, spine, and other body parts, offered to patients at Celara's Bangalore centres.
• 128 Slice Computed Tomography (CT) High-speed CT imaging service using 128-slice technology for detailed cross-sectional images of internal organs and structures, with reduced radiation exposure.
• CT Scan in Bangalore Computerized tomography scan service providing detailed images of bones, blood vessels, organs, and soft tissues for diagnosing injuries, diseases, and planning treatments.
• Bone Mineral Densitometry (DEXA Scan) Bone density testing service using DEXA technology to measure bone mineral content and assess osteoporosis risk.
• Cone Beam Computed Tomography (CBCT) Specialized 3D imaging service primarily used for dental and maxillofacial diagnostics.
• Digital X-Ray Digital radiography service for capturing images of bones, chest, and other body structures with reduced radiation exposure.
• Mammography Breast imaging service using low-dose X-rays to detect breast cancer and other abnormalities.
• Ultrasonography Diagnostic ultrasound imaging service using high-frequency sound waves to visualize organs, tissues, and blood flow without radiation.
• Ultrasound Scan in Bangalore General ultrasound/sonography service using high-frequency sound waves for real-time imaging of organs, tissues, blood flow, and pregnancy monitoring, starting from Rs. 1,000.
• Echo Test in Bangalore Echocardiogram service using ultrasound to produce images of the heart for evaluating heart valve disease, regurgitation, stenosis, and cardiac function.
• Comprehensive Laboratory Services Full-service pathology laboratory offering blood tests, urine analysis, biopsy processing, and other clinical laboratory investigations under NABL-accredited practices.
• Cardiology Services Cardiac diagnostic services including ECG, echocardiogram (echo test), and stress tests for evaluating heart function.
• Pulmonary Function Test Respiratory diagnostics service measuring lung capacity and function to assess pulmonary health.
• Endoscopy & Colonoscopy Gastrointestinal diagnostic service using endoscopic procedures to examine the digestive tract.
• Neurology Services Neurological diagnostic imaging services including MRI brain scans and other neuroimaging for neurological conditions.
• Celara Wellness Essential Entry-level preventive health checkup package covering basic blood tests and essential screenings at Rs. 999.
• Celara Preventive Plus Panel Enhanced preventive health checkup package with diabetes screening and additional tests at Rs. 1,499.
• Celara Comprehensive Health Check Complete preventive health evaluation including infection, inflammation, blood health, diabetes, thyroid, liver, kidney, heart assessments, X-ray, and ultrasound at Rs. 2,499.
• Celara Advanced Comprehensive Check Advanced health checkup with random glucose, thyroid profile, doctor consultation, and vitamin D at Rs. 4,999.
• Celara Advanced Men's Health Check Gender-specific preventive health package for men including chest X-ray and male-specific screenings at Rs. 6,999.
• Celara Advanced Women's Health Check Gender-specific preventive health package for women including urine analysis and female-specific screenings at Rs. 6,999.
• Celara Platinum Women's Health Check Premium women's health package including PAP smear and mammography at Rs. 11,999.
• Celara Platinum Men's Health Check Premium men's health package with comprehensive male-specific diagnostics at Rs. 11,999.
• Celara All Tests Comprehensive Check (Male) Most comprehensive male health package including CBC, glucose, HbA1c, thyroid, LFT, KFT, lipid profile, ECG, X-ray, ultrasound, PSA, TMT, PFT, spirometry, DEXA, and diet consultation at Rs. 14,999.

Quantifiable outcome

• 100,000+ satisfied customers served
• +3 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Vijaya Diagnostic Centre: India-based multi-specialty diagnostic chain offering radiology (MRI/CT/X-ray/ultrasound) and pathology across multiple physical centers — the closest business-model analogue to Celara's two Bangalore centers.
• Apollo Diagnostics: Pan-India multi-specialty diagnostic chain combining radiology and pathology services with home collection — directly comparable GTM, service mix, and product packaging to Celara.
• Metropolis Healthcare: Large Indian diagnostic chain with a strong pathology and radiology footprint across multiple cities; competes with Celara in Bangalore and replicates its home-collection + retail-center model.
• SRL Diagnostics: Major pan-India diagnostic network offering advanced imaging and laboratory services through owned centers and hospital partnerships — directly comparable multi-modality service portfolio.
• Suburban Diagnostics: Multi-city Indian diagnostic chain combining radiology, pathology, and preventive health packages; operates a comparable tiered health-checkup model and competes for premium imaging cases.

Broad incumbents

• Dr. Lal PathLabs: Dominant Indian pathology-led chain; while more laboratory-focused than Celara, it competes directly for the same preventive package and routine-test demand in Bangalore.
• Thyrocare Technologies: National preventive-package and pathology aggregator operating at scale on a hub-and-spoke model — competes with Celara's preventive package ladder on price and convenience.

Emerging players

• Healthians: Digital-first diagnostic aggregator with home sample collection and online booking — competes with Celara's home-collection channel and price-sensitive preventive packages.
• Neuberg Diagnostics: Fast-growing pan-India diagnostic chain combining advanced molecular testing, radiology, and pathology — overlaps with Celara on multi-modality diagnostics and preventive health packages.
• Pathkind Diagnostics: NABL-accredited pathology and radiology network expanding across Indian metros — competes with Celara for clinical-quality referrals and corporate wellness empanelment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/CelaraDiagnostic
• LinkedInlinkedin.com/company/celara-diagnostics

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Celara Diagnostics