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Mason Wealth Management

Full company profile

uuid000n7ic

Namestring
Mason Wealth Management
Legal namestring
Mason Financial Services Ltd
Websiteurl
masonwealth.ie
Company typeenum
Private
Founded yearint
1996
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersDublin, Ireland
HQ citystring
Dublin
HQ countrystring
Ireland
HQ regionstring
Europe
Markets served

Serves global market

Offices4 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
wealth management, financial advisory, mortgage brokerage, pension planning, protection insurance
Industry4 codes
1FSABADAD
CodeFSABADADPrimaryYes
2FSAAABAD
CodeFSAAABADPrimaryNo
3FSAEABAC
CodeFSAEABACPrimaryNo
4FSABADAC
CodeFSABADACPrimaryNo
NAICS code1 code
  • 523940
SIC code2 codes
  • 6282
  • 6162
Product category
Wealth Management
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model3 records
1Financial Advisory Fees
TypeProfessional Services
Description

Hourly fee-based advising with Directors at €200/hour and Support Staff at €100/hour. Clients may elect fee-based service or commission-based remuneration.

masonwealth.ie
2Mortgage Arrangement
TypeTransaction Fee
Description

Commission up to 1% of loan amount for arranging mortgage finance, paid by mortgage lender. Disclosed in ESIS documentation.

masonwealth.ie
3Insurance and Investment Products
TypeSubscription Recurring
Description

Commission for advice on protection policies, pensions, and insurance-based investment products. Trail commission on these products for ongoing service including financial planning, strategic asset allocation, portfolio rebalancing, annual reviews.

masonwealth.ie
Marketing channels7 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Pricing details5 tiers
1Director/Partner Advisory
ModelOtherBilling cadencePay-as-you-go
Notes

€200 per hour for advice from Directors or Principals

masonwealth.ie
2Support Staff Services
ModelOtherBilling cadencePay-as-you-go
Notes

€100 per hour for Support Staff services

masonwealth.ie
3Mortgage Arrangement Commission
ModelTransaction based/ take rateBilling cadencePay-as-you-go
Notes

Up to 1% of loan amount for arranging mortgage finance, paid by lender

masonwealth.ie
4Protection Policies
ModelSubscriptionBilling cadencePay-as-you-go
Notes

Commission-based remuneration for life assurance, mortgage protection, income protection, serious illness cover

masonwealth.ie
5Pension and Investment Products
ModelSubscriptionBilling cadencePay-as-you-go
Notes

Commission-based with potential trail commission for ongoing service including annual reviews and portfolio management

masonwealth.ie
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Mason Wealth Management is an independent Irish financial advisory firm that provides wealth management, mortgage brokerage, pension planning, investment advisory, and life insurance/protection services to individuals, families, and business owners across Ireland. The firm operates on a fee-based and commission-based advisory model, charging hourly advisory fees (€200/hour for Director advice, €100/hour for support staff) while also earning product-provider commissions on mortgages, pensions, and insurance placements.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 5 values shown
  • Over €30.4 Million in Funds Under Management across 1,234 clients
+4 more records
Product overview1 text field

Mason Wealth Management is a comprehensive financial advisory firm offering a unified suite of wealth management services. The core portfolio consists of five main service lines: Wealth Management (financial planning and asset management), Mortgages (brokerage with access to multiple lenders), Pensions (personal, employer, and retirement planning), Investments (personal and corporate funds management), and Protection (life, income, and specified illness insurance). The firm supplements these with financial planning tools including an online calculator suite (Mortgage, Pension, and Investment calculators) and a cash flow forecasting system for retirement planning. Services are provided on a fair and personal analysis basis across the Irish market.

Product and service1 record
1Wealth Management
Scale indicator10 records

Each record includes

Type, Value, Description, Source

Partnership3 partners
Strategic tierCoreTypeOthers
Description

Mason Wealth Management is a member of Brokers Ireland (BI), an industry association for insurance and financial brokers in Ireland. This membership provides access to industry resources, professional development, and the Brokers Ireland Clients Compensation and Membership Benefits Scheme.

2Panel of Lenders and Product Providers
Strategic tierCoreTypeOthers
Description

Mason Wealth Management holds written letters of appointment from a large number of insurance undertakings, investment product producers, and mortgage lenders. This enables them to provide fair and personal analysis of the market for clients. Specific lender and provider names are disclosed upon request.

masonwealth.ie
3Michael Cassidy Financial Services
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Mason Wealth acquired Michael Cassidy Financial Services in December 2024, marking an expansion of services and client base. This acquisition combines decades of experience and resources to enhance offerings and provide greater value to clients.

masonwealth.ie
Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Goodbody Wealth Management is an Irish wealth advisory firm offering investment management, financial planning, and pension advisory services to individuals and intermediaries, directly comparable to Mason's wealth management, investment, and pension offerings in the same Irish market.

TypeDirect peer
Description

Acuvest is an independent Irish wealth management firm providing investment advisory, pension planning, and financial planning services, comparable to Mason in its independent model and Irish client base.

TypeDirect peer
Description

Quest Financial Advisors is an Irish financial advisory firm offering retirement planning, investments, mortgages, and protection services, directly overlapping Mason's five service lines for individual and family clients in Ireland.

TypeDirect peer
Description

Brewin Dolphin operates an Irish wealth management presence offering discretionary investment management and financial planning to individuals, comparable to Mason's advisory portfolio management and wealth management offerings.

TypeDirect peer
Description

Evelyn Partners is a UK/Irish wealth management and professional services firm offering investment management, financial planning, and tax advisory, comparable to Mason in its holistic advisory and HNW client focus.

TypeEmerging player
Description

Moneycube is an Irish online investment and pension platform targeting mass-affluent retail investors, partially overlapping with Mason's investment and pension offerings as a digital-native competitor.

TypeBroad incumbent
Description

Irish Life is one of Ireland's largest life insurance and investment firms, offering pensions, investments, and protection products at scale; it overlaps with Mason's product set but competes as a product provider rather than a pure independent advisor.

TypeBroad incumbent
Description

Zurich Life Ireland is a major provider of pensions, investments, and protection products in Ireland, comparable to Mason's product categories but operating as a large product manufacturer rather than an independent intermediary.

TypeBroad incumbent
Description

New Ireland Assurance is a Bank of Ireland-owned life and pensions provider in Ireland, overlapping with Mason's pensions and protection offerings from a broad-incumbent, product-manufacturer perspective.

TypeBroad incumbent
Description

Aviva Ireland is a large-scale life insurance, pensions, and investment provider in the Irish market, comparable to Mason's product categories as a broad incumbent that supplies product to intermediaries like Mason.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers6 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries1 record

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

Compliance11 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Mason Wealth Management

Wealth Managementmasonwealth.ie

Mason Wealth Management firmographics

Firmographics
Name
Mason Wealth Management
Legal name
Mason Financial Services Ltd
Website
https://masonwealth.ie
Company type
Private
Founded year
1996
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

Where Mason Wealth Management is headquartered

Location

Headquarters

HQ city
Dublin
HQ country
Ireland
HQ region
Europe

Offices4 records

Markets served

Mason Wealth Management business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

  1. Financial Advisory Fees: Hourly fee-based advising with Directors at €200/hour and Support Staff at €100/hour. Clients may elect fee-based service or commission-based remuneration.
  2. Mortgage Arrangement: Commission up to 1% of loan amount for arranging mortgage finance, paid by mortgage lender. Disclosed in ESIS documentation.
  3. Insurance and Investment Products: Commission for advice on protection policies, pensions, and insurance-based investment products. Trail commission on these products for ongoing service including financial planning, strategic asset allocation, portfolio rebalancing, annual reviews.

Pricing tiers

ModelBillingPrice
OtherPay-as-you-goDirector/Partner Advisory
OtherPay-as-you-goSupport Staff Services
Transaction based/ take ratePay-as-you-goMortgage Arrangement Commission
SubscriptionPay-as-you-goProtection Policies
SubscriptionPay-as-you-goPension and Investment Products

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Mason Wealth Management product offering

Product offering

Core offering

Mason Wealth Management is an independent Irish financial advisory firm that provides wealth management, mortgage brokerage, pension planning, investment advisory, and life insurance/protection services to individuals, families, and business owners across Ireland. The firm operates on a fee-based and commission-based advisory model, charging hourly advisory fees (€200/hour for Director advice, €100/hour for support staff) while also earning product-provider commissions on mortgages, pensions, and insurance placements.

Product overview

Mason Wealth Management is a comprehensive financial advisory firm offering a unified suite of wealth management services. The core portfolio consists of five main service lines: Wealth Management (financial planning and asset management), Mortgages (brokerage with access to multiple lenders), Pensions (personal, employer, and retirement planning), Investments (personal and corporate funds management), and Protection (life, income, and specified illness insurance). The firm supplements these with financial planning tools including an online calculator suite (Mortgage, Pension, and Investment calculators) and a cash flow forecasting system for retirement planning. Services are provided on a fair and personal analysis basis across the Irish market.

Differentiator

Problem solved

Functional benefit

Products and services

  • Wealth Management

Quantifiable outcome

  • Over €30.4 Million in Funds Under Management across 1,234 clients
  • +4 more outcomes

Companies that use Mason Wealth Management

Customer profile

Named customers6 records

Segments5 records

Ideal customer profiles2 records

Mason Wealth Management technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

Mason Wealth Management partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered core.

  • Brokers IrelandcoreOthersMason Wealth Management is a member of Brokers Ireland (BI), an industry association for insurance and financial brokers in Ireland. This membership provides access to industry resources, professional development, and the Brokers Ireland Clients Compensation and Membership Benefits Scheme.
  • Panel of Lenders and Product ProviderscoreOthersMason Wealth Management holds written letters of appointment from a large number of insurance undertakings, investment product producers, and mortgage lenders. This enables them to provide fair and personal analysis of the market for clients. Specific lender and provider names are disclosed upon request.
  • Michael Cassidy Financial ServicescoreStrategic or Co-development PartnerMason Wealth acquired Michael Cassidy Financial Services in December 2024, marking an expansion of services and client base. This acquisition combines decades of experience and resources to enhance offerings and provide greater value to clients.

Scale indicators10 records

Recent moves5 records

Expansion highlights4 records

Mason Wealth Management competitors and assessment

Company assessment

Direct peers

  • Goodbody Wealth Management: Goodbody Wealth Management is an Irish wealth advisory firm offering investment management, financial planning, and pension advisory services to individuals and intermediaries, directly comparable to Mason's wealth management, investment, and pension offerings in the same Irish market.
  • Acuvest: Acuvest is an independent Irish wealth management firm providing investment advisory, pension planning, and financial planning services, comparable to Mason in its independent model and Irish client base.
  • Quest Financial Advisors: Quest Financial Advisors is an Irish financial advisory firm offering retirement planning, investments, mortgages, and protection services, directly overlapping Mason's five service lines for individual and family clients in Ireland.
  • Brewin Dolphin Ireland (now RBC Brewin Dolphin): Brewin Dolphin operates an Irish wealth management presence offering discretionary investment management and financial planning to individuals, comparable to Mason's advisory portfolio management and wealth management offerings.
  • Evelyn Partners (formerly Smith & Williamson): Evelyn Partners is a UK/Irish wealth management and professional services firm offering investment management, financial planning, and tax advisory, comparable to Mason in its holistic advisory and HNW client focus.

Emerging players

  • Moneycube: Moneycube is an Irish online investment and pension platform targeting mass-affluent retail investors, partially overlapping with Mason's investment and pension offerings as a digital-native competitor.

Broad incumbents

  • Irish Life: Irish Life is one of Ireland's largest life insurance and investment firms, offering pensions, investments, and protection products at scale; it overlaps with Mason's product set but competes as a product provider rather than a pure independent advisor.
  • Zurich Life Ireland: Zurich Life Ireland is a major provider of pensions, investments, and protection products in Ireland, comparable to Mason's product categories but operating as a large product manufacturer rather than an independent intermediary.
  • New Ireland Assurance: New Ireland Assurance is a Bank of Ireland-owned life and pensions provider in Ireland, overlapping with Mason's pensions and protection offerings from a broad-incumbent, product-manufacturer perspective.
  • Aviva Ireland: Aviva Ireland is a large-scale life insurance, pensions, and investment provider in the Irish market, comparable to Mason's product categories as a broad incumbent that supplies product to intermediaries like Mason.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Mason Wealth Management social profiles

Digital presence

Mason Wealth Management compliance and trust

Trust signal

Compliance11 records

Mason Wealth Management financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Mason Wealth Management leadership team

Management profile

Number of profiles

Profiles2 records

Mason Wealth Management subsidiaries and ownership

Company hierarchy

Subsidiaries1 record

Mason Wealth Management funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Mason Wealth Management M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mason Wealth Management

What does Mason Wealth Management do?

Mason Wealth Management is an independent Irish financial advisory firm that provides wealth management, mortgage brokerage, pension planning, investment advisory, and life insurance/protection services to individuals, families, and business owners across Ireland. The firm operates on a fee-based and commission-based advisory model, charging hourly advisory fees (€200/hour for Director advice, €100/hour for support staff) while also earning product-provider commissions on mortgages, pensions, and insurance placements.

Is Mason Wealth Management a public or private company?

Mason Wealth Management is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Mason Wealth Management founded?

Mason Wealth Management was founded in 1996. It employs 1 to 10 people.

Where is Mason Wealth Management based?

Mason Wealth Management is headquartered in Dublin, Ireland, in the Europe region.

How does Mason Wealth Management make money?

Three revenue lines are on record. Financial Advisory Fees are the primary driver. The others are mortgage Arrangement and insurance and Investment Products.

Who are Mason Wealth Management's main competitors?

Direct peers on record are Goodbody Wealth Management, Acuvest, Quest Financial Advisors, Brewin Dolphin Ireland (now RBC Brewin Dolphin) and Evelyn Partners (formerly Smith & Williamson). Moneycube is listed as an emerging player. Broad incumbents are Irish Life, Zurich Life Ireland, New Ireland Assurance and Aviva Ireland.

Does Mason Wealth Management have an API?

No public API is recorded for Mason Wealth Management.

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