Tiki-Toki Timelines

What Tiki-Toki Timelines does

Tiki-Toki Timelines is a web-based timeline creation software operated by UK-registered Webalon Ltd, founded in 2011 and headquartered in London. The platform enables users to create interactive multimedia timelines composed of text, images, embedded videos (YouTube, Vimeo), and audio (SoundCloud), viewable through multiple render modes including a proprietary 3D view, Category Band view, Duration view, Coloured Stories view, and a Standard view. The core technology is built on HTML5 and JavaScript with no Flash or plugin dependencies, and uses Amazon CloudFront for image delivery and CloudFlare Web Analytics for visitor tracking. A Mac OSX desktop application extends the product surface offline, while a Single Timeline Server License enables on-premises deployment for high-volume customers.

The company has accumulated more than one million registered users since launch and operates a horizontal product serving educators, businesses/marketers, legal professionals, personal users, and charities. Its go-to-market is product-led growth: a free tier (limited to one timeline, 200 stories) serves as the conversion funnel into paid Bronze ($9.50/month), Silver ($25/month), and Teacher ($150/year) subscriptions, plus a $24.99 one-time desktop app and a $2,000+ enterprise server license. The company is bootstrapped with a headcount of 1–10 employees, has no disclosed institutional investment, and discloses no revenue figures. Marketing relies on content marketing, organic social (Twitter, Facebook, Google+), SEO, and word-of-mouth through user-generated timelines that are publicly shareable.

Revenue mechanics combine low-ARPU recurring subscriptions (Bronze/Silver/Teacher), one-time desktop app sales, and bespoke enterprise licensing. The customer base is fragmented across consumer and SMB segments with named reference customers such as The Hague Centre for Strategic Studies (HCSS) and various schools, teachers, and law firms. The platform's differentiator is its 3D timeline rendering capability, described as unique among online timeline makers, combined with deep customization (BC date support, spans, equal spacing, category bands) and a Group Edit collaboration feature gated behind premium accounts.

Name

Tiki-Toki Timelines

Legal name

Webalon Ltd

Website

https://tiki-toki.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Tiki-Toki Timelines is a London-based SaaS platform that lets users build and share interactive multimedia timelines via a browser, serving educators, businesses, legal professionals, and personal users with freemium subscriptions, a desktop app, and enterprise server licenses.

Ownership category

akta.pro rank

Product category

Timeline Creation Software

NAICS

Web Search Portals, Libraries, Archives, and Other Information Services (5192)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Knowledge Management & Wikis (BPAMAMAH)

Keywords

• Online timeline maker
• Interactive timeline software
• Multimedia timeline creation
• 3D timeline visualization
• Web-based timeline tool

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Infrastructure, Personnel, Marketing or Sales, Operations

Revenue model

1. Premium Subscription Accounts: Monthly and annual subscription tiers (Bronze, Silver, Teacher) that provide increased timeline limits, embedding capabilities, group editing, and image hosting. Recurring revenue model billed monthly or annually in advance.
2. Desktop Application Sales: One-time purchase of Mac OSX desktop application for creating local timelines. Sold via App Store and Chrome Store.
3. Server Installation License: Enterprise license for installing timeline software on own servers, starting at $2,000 for single timeline license. Targets high-volume websites requiring more than 20,000 monthly embeddable views.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Tiki-Toki is a web-based software platform for creating interactive multimedia timelines directly in a browser. Users add text, images, videos (YouTube/Vimeo), and audio (SoundCloud) to events and choose from multiple view types, including a proprietary 3D timeline view, Category Bands, Duration bars, and Spans for era-based backgrounds. The platform is sold as a freemium SaaS with Bronze and Silver premium subscription tiers, a Teacher account, a one-time Mac OSX desktop application, and enterprise server-installation licenses for high-volume websites.

Product overview

Tiki-Toki offers a web-based timeline creation platform as its core product, allowing users to create interactive multimedia timelines in their browser. The platform comprises the Tiki-Toki Timeline Maker web application (offered in Free, Bronze, Silver, and Teacher subscription tiers), TikiToki Desktop for Mac OSX, and Single Timeline Server Licenses for enterprise deployment. Key differentiating features include a pioneering 3D timeline view, Category Band view, Duration view, and Group Edit collaboration functionality. Premium accounts enable embedding timelines on external websites. The platform natively integrates with YouTube, Vimeo, and SoundCloud for multimedia content.

Differentiator

Problem solved

Functional benefit

Products and services

• Tiki-Toki Timeline Maker (Web App) Web-based timeline creation software that allows users to create interactive multimedia timelines directly in their browser. Supports text, images, videos (YouTube/Vimeo), audio, and multiple view types including 3D. Timelines can be shared via unique URLs or embedded on websites with premium accounts.
• TikiToki Desktop Mac OSX desktop application for creating interactive timelines locally on the user's computer. Cannot be used to create web-based timelines but allows offline timeline creation with full multimedia support. Priced at $49.99 (currently discounted to $24.99).
• Single Timeline License License to install Tiki-Toki timeline software on the customer's own web servers. Prices start at US$2,000 for a single timeline license. Designed for high-volume websites requiring more than 20,000 monthly views.
• 3D Timeline View Proprietary 3D visualization mode allowing users to display timelines in three dimensions. Uses HTML5 and JavaScript with no Flash or plugins required. Includes zoom controls, panel size adjustment, and timeline direction settings.

Quantifiable outcome

• Over one million users have signed up since 2011 launch

Named customers3 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature8 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Timeline JS: Open-source web-based timeline maker from Northwestern University's Knight Lab. It is the most widely used free timeline tool and directly competes with Tiki-Toki for the same education/journalism use cases.
• Preceden: Paid SaaS timeline maker for business strategists and project managers. Closely comparable to Tiki-Toki's Silver/Business tier in pricing, target customer, and feature set (multimedia timelines, sharing, collaboration).
• Sutori: Collaborative timeline and learning experience platform targeted at K-12 and higher education. Directly competes with Tiki-Toki's Teacher account offering for the same education vertical.
• Time.Graphics: Free/paid online timeline maker with similar visual timeline creation workflow. Competes with Tiki-Toki's freemium positioning for individual creators and SMBs.
• MyHistro: Interactive storytelling timeline tool that combines maps and chronological events. Targets similar personal/educational/biographical use cases as Tiki-Toki's personal user segment.

Broad incumbents

• Canva: Mass-market design platform with timeline templates and infographic tools. A BROAD_INCUMBENT that subsumes timeline functionality as a feature within a much larger content creation suite, posing substitution risk to Tiki-Toki.
• Visme: Visual content creation platform offering presentations, infographics, and timeline graphics. Competes with Tiki-Toki's business/marketing segment via a broader content toolset.
• Piktochart: Infographic and visual storytelling platform used by businesses and educators. Overlaps with Tiki-Toki in educational and corporate timeline use cases but bundles timelines into a wider visual toolkit.
• SmartDraw: Desktop and cloud diagramming platform including timeline templates. Targets business users needing timelines alongside flowcharts, org charts, and other diagrams — overlapping with Tiki-Toki's Silver/business tier.
• Adobe Express: Adobe's lightweight design platform offering timeline templates and multimedia storytelling. A broad incumbent that competes with Tiki-Toki for SMB and education customers seeking an integrated content suite.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/tiki_toki
• Facebookfacebook.com/TikiTokiTimelineMaker

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tiki-Toki Timelines