SevenTrust

What SevenTrust does

SevenTrust (Shanghai SevenTrust Industry Co., Ltd.) is a Shanghai-based Chinese manufacturer of Wood Plastic Composite (WPC) and PVC building materials, founded in 2007 and exporting to over 100 countries. The company's core technology is extrusion molding of WPC materials composed of wood fibers (55-60%), HDPE (30-35%), and chemical additives (10%), with PVC variants using polyvinylchloride and calcium carbonate. Its catalog spans composite decking (hollow, solid, co-extrusion, DIY tiles), exterior wall cladding, PVC and WPC fencing systems, pergolas, outdoor furniture (benches, flower boxes, pavilions), landscape edging, synthetic teak for marine use, and interior wall panels, with proprietary process capabilities in co-extrusion, 3D deep embossing, and fire-rated formulations.

The company operates a channel-led go-to-market anchored on exclusive agents and distributors in key markets — Spain, Norway, the UK, New Zealand, Malaysia, and Central America — supplemented by two International Sales Departments handling direct inquiries and an After Sales Department. Revenue is generated through one-time hardware sales shipped in containers, with custom color, size, and design specifications available on a quote-based pricing model; pricing is not publicly disclosed. Stated production capacity is 15 containers per month for interior wall panels; overall manufacturing capacity is described as sufficient to meet customer needs without specific figures.

SevenTrust serves a heterogeneous customer base spanning professional landscapers, building materials distributors, construction companies, government and municipal entities, marine/yacht buyers, hardware retail chains (e.g., a 34-store ITM operator in New Zealand), and individual homeowners. End-use cases include residential decking and fencing, commercial cladding, public infrastructure, mosque and government projects in Malaysia and Kuwait, and yacht decking in Europe. The company actively recruits new distribution partners worldwide and offers free design, free samples, and installation support as customer acquisition levers.

Name

SevenTrust

Legal name

Shanghai SevenTrust Industry Co.,Ltd

Website

https://shanghaiwpc.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

51–100 employees

Short description

SevenTrust is a Shanghai-based Chinese manufacturer of wood plastic composite (WPC) and PVC building materials — decking, fencing, wall cladding, pergolas, and landscape products — exporting to over 100 countries via a global network of exclusive agents, distributors, and direct international sales.

Ownership category

akta.pro rank

Product category

Wood Plastic Composite Building Materials

NAICS

Wood Product Manufacturing (321), Lumber, Plywood, Millwork, and Wood Panel Merchant Wholesalers (42331), Roofing, Siding, and Insulation Material Merchant Wholesalers (42333)

SIC

Lumber & Wood Products (No Furniture) (2400), Wholesale-Lumber & Other Construction Materials (5030)

akta.pro industry

PRIMARYIMADADAF

Wood Decking, Fencing & Outdoor Lumber Products

Industrials, Manufacturing & Construction/Building Materials & Products/Timber, Lumber & Engineered Wood Products

SECONDARYIMAMAIAC

Plywood & Panel Products Distribution (Plywood, OSB, MDF, Particleboard)

Industrials, Manufacturing & Construction/Paper & Forest Products/Forest Products Distribution & Trading

SECONDARYCRAOAFAD

Building Materials & Lumber Distribution

Consumer Products & Retail/Wholesale, Distribution & Category Management/Home, Furniture & Home Improvement Distribution

Keywords

• Wood plastic composites
• Composite decking
• Outdoor building materials
• PVC fencing systems
• Exterior wall cladding

Headquarters

HQ city

Pudong

HQ country

China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. WPC Product Manufacturing and Sales: Manufacturing and direct sales of wood plastic composite and PVC building materials including decking, fencing, wall panels, pergolas, benches, flower boxes, pavilions, and landscape edging. Revenue generated through one-time product sales to distributors, agents, and direct customers globally. Custom color and size options available per customer requirements.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

SevenTrust manufactures and exports Wood Plastic Composite (WPC) and PVC building materials, including composite decking, 3D embossed decking, fire-rated decking, wall panels (interior and exterior), fencing (PVC and WPC), pergolas, pavilions, outdoor benches, and landscape products. The Shanghai-based manufacturer produces approximately 30,000 tons annually and ships to more than 100 countries through exclusive regional agents, distributors, and direct project sales.

Product overview

SevenTrust is a manufacturer and supplier of Wood Plastic Composite (WPC) and PVC building materials based in Shanghai, China. The company operates as a single-brand portfolio offering outdoor composite products for decking, fencing, wall cladding, and landscape applications. The product line centers on WPC materials (composed of wood fibers and recycled HDPE plastics) alongside PVC-based alternatives. Core products include hollow and solid composite decking in multiple technologies (standard, co-extrusion, and DIY tiles), exterior wall panels, PVC and WPC fencing systems, and pergola structures. Adjacent landscape offerings comprise benches, flower boxes, pavilions, and landscape edging. Interior wall panels in both WPC and PVC materials serve indoor decoration needs. The company serves residential, commercial, and municipal projects globally, selling to over 100 countries.

Differentiator

Problem solved

Functional benefit

Products and services

• WPC Composite Decking

Quantifiable outcome

• Products last over 25 years without splintering, rotting, or splitting
• +4 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Six partnerships are on record, tiered core.

• Mr. Dave Hill (New Zealand Agent)coreChannel Partner/ Reseller/ Distributor · 1 January 2017Owner of 34 hardware stores (ITM chain) in New Zealand. Serves as SevenTrust agent, selling WPC products in stores and undertaking large installation projects. Developed custom white color decking for beach resort project.
• Central America Agent (Nicaragua)coreChannel Partner/ Reseller/ Distributor · 1 January 2016Agent for Central America region covering Nicaragua, Guatemala, Honduras, El Salvador, and Costa Rica since 2016. First WPC venture for the company, took approximately 4 months to finalize first order.
• Mr. Sham (Malaysia Agent)coreChannel Partner/ Reseller/ Distributor · 1 January 2015Exterior decorative materials supplier and installer in Malaysia since 2015. Exports products directly from SevenTrust. Handles mosque projects, pergola, railings, picnic tables, and government projects.
• Norwegian AgentcoreChannel Partner/ Reseller/ Distributor · 1 February 2014Exclusive agent in Norway since 2014, approximately 2 years cooperation initially. Sells ST-150H25-A and ST-140H25-A products in three colors (coffee, gray, brown red).
• Mr. Frank (UK Agent)coreChannel Partner/ Reseller/ Distributor · 1 December 2012Exclusive agent in the UK since 2012, approximately 7+ years of cooperation. General manager of a landscape company who switched from stone materials to WPC. Orders approximately one container of WPC decking monthly.
• Mr. Serige (Spain Agent)coreChannel Partner/ Reseller/ Distributor · 1 December 2012Exclusive agent in Spain since 2012, with approximately 5 years prior experience in the industry. Initially imported from France before switching to SevenTrust after visiting the Shanghai factory.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Trex Company: Trex is the largest US composite decking and railing manufacturer; directly competes with SevenTrust's WPC decking and fencing in the premium Western market but at much larger scale and stronger brand recognition.
• TimberTech (AZEK): AZEK's TimberTech brand offers composite decking, railing, and cladding with co-extrusion technology; overlaps with SevenTrust's full outdoor composite portfolio at the higher end of the market.
• CertainTeed (Saint-Gobain): Saint-Gobain's CertainTeed division sells composite decking, fencing, and siding through established US/Latin American distribution; a broad incumbent with overlapping but wider portfolio than SevenTrust.
• Barrette Outdoor Living: Barrette is a North American manufacturer of fencing, decking, and railing products; directly comparable to SevenTrust on PVC/WPC fencing and outdoor living systems.
• Deckorators (UFP Industries): Deckorators offers composite decking, railing, and outdoor building products through a large North American dealer network; competes with SevenTrust for residential and light-commercial decking projects.
• Fiberon (Fortune Brands Innovations): Fiberon manufactures composite decking, railing, and fencing distributed across North America; competes with SevenTrust's WPC decking and PVC fencing in commercial and residential channels.

Direct peers

• UPM ProFi: UPM ProFi produces WPC decking made from recycled materials for European markets; directly comparable to SevenTrust on recycled-content narrative and composite decking product line.
• NewTechWood: NewTechWood is a direct Chinese-origin WPC manufacturer with global distribution of composite decking, wall cladding, and fencing; very close product overlap with SevenTrust and similar export-led go-to-market.
• Eva-Last: Eva-Last manufactures bamboo-plastic composite and WPC decking, fencing, and cladding for global markets; directly comparable on co-extrusion technology, recycled-content positioning, and channel structure.
• Anhui Sentai WPC Group: Anhui Sentai is a major Chinese WPC decking and wall panel exporter with similar product mix and overseas agent-driven distribution; a head-to-head competitor in the same value tier as SevenTrust.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks2 records

Key highlights6 records

Customer concentration

• Xx.com/seventrustwpc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SevenTrust