Ashburton United Soccer Club

What Ashburton United Soccer Club does

Ashburton United Soccer Club is a private, for-profit community sports club founded in 1979 and headquartered in Ashburton, Australia. Per the available firmographic data, the club employs between 51 and 100 people and operates from the domain ashburtonsoccer.com.au, which strongly indicates an Australian community-level soccer organization. Its stated activity is offering training and participating in tournaments, which is consistent with a grassroots competitive soccer club that fields teams across age groups and skill tiers in local and regional competitions.

The business model is typical of an amateur community sports club: revenue is generated through player registration fees, membership dues, training program charges, tournament participation, and likely ancillary income from sponsorships, canteen/merchandise sales, and facility hire. The 51–100 employee headcount suggests a combination of coaching staff, administrators, and possibly part-time or volunteer-aligned roles — a scale consistent with a mid-sized suburban club rather than a professional franchise. There is no evidence in the source data of commercial sponsorships at scale, broadcasting rights, or paid professional player contracts.

The available source data is materially incomplete. The corporate website returned a verification/loading screen rather than substantive content, and all product, pricing, customer, technology, management, funding, partnership, and revenue fields are empty or unpopulated. This profile should therefore be read as a baseline entity description only; any deeper analytical conclusions on commercial performance, technology stack, or competitive positioning are not supportable from the inputs provided.

Name

Ashburton United Soccer Club

Website

https://ashburtonsoccer.com.au

Company type

Private

Founded year

1979

Headcount range

51–100 employees

Short description

Ashburton United Soccer Club is an Australian community soccer club founded in 1979 and based in Ashburton, employing 51–100 staff. It provides training programs and field teams for local and regional tournament participation, serving youth and adult players in its catchment area.

Ownership category

akta.pro rank

Product category

Amateur Soccer Club

NAICS

Sports Teams and Clubs (711211), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

Keywords

• Community soccer club
• Soccer training programs
• Football tournament participation
• Youth soccer development
• Amateur football club

Headquarters

HQ city

Ashburton

HQ country

Australia

HQ region

Oceania

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Core offering

Ashburton United Soccer Club is a community-based soccer club that delivers organized football training to players and fields teams in competitive soccer tournaments. The club serves as a structured platform for grassroots soccer participation, player development, and league-based competition in the Ashburton area of Australia.

Differentiator

Problem solved

Functional benefit

Products and services

• Soccer Training Programs

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Broad incumbents

• Football Victoria: State governing body for football (soccer) in Victoria that organizes leagues, competitions, and development programs. Comparable as the broader ecosystem in which community clubs like Ashburton United operate and compete.
• Football Australia: National governing body for soccer in Australia, responsible for the A-League, national teams, and grassroots development. Comparable as the top of the Australian football pyramid that sets the framework within which community clubs like Ashburton United deliver participation.

Emerging players

• Bulleen Templestowe Basketball Club: Suburban Melbourne community sports club offering structured training and competition across age groups. Comparable as a similarly scaled Victorian community sports organization competing for the same families' leisure dollars as Ashburton United.

Direct peers

• Melbourne Knights FC: Community-rooted Melbourne soccer club offering pathways from junior grassroots to senior competitive football. Comparable to Ashburton United in operating model: community-anchored, training plus competition, and serving a defined local catchment.
• Heidelberg United FC: Northern Melbourne community soccer club with multi-decade history and broad junior/senior programming. Directly comparable to Ashburton United as a Victorian suburban club providing training, teams, and tournament participation to its local community.
• APIA Leichhardt FC: Sydney-based community soccer club with deep local roots, running teams across multiple grades and youth age groups. Comparable as a long-established Australian community club that combines grassroots participation with competitive league football.
• Oakleigh Cannons FC: Melbourne-based soccer club operating community and NPL-level teams with broad junior and senior programming. Comparable to Ashburton United as a suburban Melbourne soccer club delivering training pathways and tournament participation to local members.
• Avondale FC: Western Melbourne community soccer club running community and NPL pathways for juniors and seniors. Comparable to Ashburton United as a suburban Australian soccer club combining local training programs with league competition.
• South Melbourne FC: Community-anchored Melbourne soccer club with a long history that operates teams across multiple age groups and competes in state and national leagues. Directly comparable to Ashburton United as another Victorian community soccer club offering training and competitive play.

Regional players

• Ashburton Willows Cricket Club: Local Ashburton-based cricket club competing for the same community participation pool and sponsorship dollars. Comparable as a fellow Ashburton amateur sports organization illustrating the direct local competitive set for member registrations and volunteer time.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

• Xx.com/ashburtonutd
• Facebookfacebook.com/AshburtonUnitedSC
• LinkedInlinkedin.com/company/ashburton-united-soccer-club

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ashburton United Soccer Club