Brigitte
- Company typePrivate
- Founded1997
- HeadquartersHamburg, Germany
- Headcount5,001–10,000
- GTM typeB2C
- OfferingDigital Commerce or Content
Brigitte firmographics
Firmographics- Name
- Brigitte
- Legal name
- FUNKE Women, People & Family GmbH
- Website
- https://brigitte.de
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Ownership category
- akta.pro rank
Where Brigitte is headquartered
LocationHeadquarters
- HQ city
- Hamburg
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Brigitte business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Supply Chain
Revenue model
- Digital Advertising: The brigitte.de website generates revenue through display advertising, sponsored content, and affiliate marketing links. Articles contain affiliate links to products with the site receiving a commission on sales.
- Online Course Sales: Brigitte Academy sells digital courses and dossiers directly to consumers. Courses range from €3.90 to €599, with one-time purchase model providing at least one year of access to materials.
- Print Magazine Subscription: BRIGITTE magazine offers print subscriptions with various subscription options including print-only and combined print+digital packages.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | One time/ perpetual license | Masterclass Finanzen Premium - 8-week intensive course with live sessions |
| One time/ perpetual license | One time/ perpetual license | Masterclass Finanzen Basic - Self-paced finance course |
| One time/ perpetual license | One time/ perpetual license | ETF-Geldanlage course - ETF investment course |
| One time/ perpetual license | One time/ perpetual license | Dossier courses - Digital informational packages |
| One time/ perpetual license | One time/ perpetual license | Health and Beauty courses |
| One time/ perpetual license | One time/ perpetual license | Subscription bundle - Forever Fit & Wohlfühlgewicht |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Brigitte product offering
Product offeringCore offering
Brigitte operates a German-language women's lifestyle media brand centered on the brigitte.de digital magazine, producing editorial content across fashion, beauty, health, recipes, horoscopes, relationships, and careers. The company also runs the Brigitte Academy e-commerce platform, which sells expert-led online courses in personal finance, fitness, skincare, gut health, and menopause management. A print magazine subscription and an annual BRIGITTE Award round out the portfolio, all distributed under the FUNKE Mediengruppe umbrella.
Product overview
BRIGITTE is a German women's lifestyle media brand under FUNKE Mediengruppe offering a multi-platform portfolio consisting of the main BRIGITTE.de digital magazine (covering fashion, beauty, health, recipes, horoscopes, love, and living with articles, videos, games, and newsletters) and the BRIGITTE Academy online learning platform. The Academy provides expert-led courses in finance, fitness, beauty, and health including named products like Masterclass Finanzen (Premium at 599€ and Basic at 299€), ETF-Geldanlage (89€), Skin-Code with Dr. Yael Adler (69€), Darm-Balance (69€), Forever Fit for women over 50 (59€), Wechseljahre courses (69€), Wohlfühlgewicht (19€), and various digital Dossiers (3.90€-9.90€). Additional products include podcasts ('Meno an mich', 'What The Finance'), the BRIGITTE Award, and browser-based games.
Differentiator
Problem solved
Functional benefit
Brands
- Brigitte Academy: Online learning platform offering courses in finance, fitness, beauty, and health tailored for women, featuring expert instructors and practical tutorials.
Products and services
- BRIGITTE.de Digital Magazine Primary digital magazine platform delivering free lifestyle editorial content for German-speaking women, covering fashion, beauty, health, recipes, horoscopes, love, living, and careers through articles, videos, newsletters, games, and affiliate-linked product recommendations.
- BRIGITTE Academy E-commerce learning platform offering expert-led video courses, workbooks, and live sessions in finance, fitness, beauty, and health tailored to women, with one-time purchases granting at least one year of access.
- Masterclass Finanzen Premium 8-week intensive personal finance course for beginners with direct expert exchange and live sessions, priced at €599.
- Masterclass Finanzen Basic Self-paced finance course covering account review, wealth building, and financial foundations, priced at €299.
- ETF-Geldanlage Kurs Step-by-step ETF investment course teaching wealth building for retirement planning, priced at €89.
- Skin-Code 28-day skin rejuvenation course led by Dr. Yael Adler covering skincare, nutrition, and active ingredients, priced at €69.
- Darm-Balance 5-week gut health course with Dr. Nicole Steenfatt focused on wellbeing, energy, and body feeling, priced at €69.
- Forever Fit Online fitness course for women over 50 building strength and mobility for daily functionality, priced at €59.
- Wechseljahre: Wissen, was hilft Comprehensive menopause course delivering knowledge and practical tips for energy, serenity, and body feeling during menopause, priced at €69.
- Wohlfühlgewicht 3-week course on healthy eating, movement, and relaxation to achieve ideal weight and lasting healthy routines, priced at €19.
- BRIGITTE Dossiers (Digital) Digital thematic informational packages covering topics such as Workbook Finanzen, Raus aus dem Stress, Wechseljahre, Balance Rezepte, Stoffwechsel anregen, Gehen oder Bleiben, and Plätzchen Extra, priced between €3.90 and €9.90.
- BRIGITTE Print Magazine Subscription Subscription-based print magazine available in print-only and combined print+digital packages distributed through FUNKE Mediengruppe's retail and subscription infrastructure.
Companies that use Brigitte
Customer profileSegments2 records
Ideal customer profiles2 records
Brigitte technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Brigitte partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- FUNKE MediengruppecoreBRIGITTE is owned and operated by FUNKE Women, People & Family GmbH, part of the FUNKE Mediengruppe. FUNKE provides publishing infrastructure, distribution, and corporate resources.
- FUNKE Magazine Brands (Gala, Bild der Frau, Eltern, myself, Donna, gofeminin)minorCross-brand collaboration within FUNKE portfolio. BRIGITTE Academy is available through multiple FUNKE magazine brands, expanding reach to readers of related publications.
- LearnWorldscoreLearnWorlds provides the learning management system (LMS) technology powering the Brigitte Academy platform, including course delivery, user authentication, and payment processing integration.
- AmazonminorAffiliate partnership where BRIGITTE promotes books and products through Amazon affiliate links, receiving commission on qualifying purchases.
- Expert InstructorscoreCourses are developed and delivered by recognized experts including Dr. Yael Adler (dermatologist), Dr. Nicole Steenfatt (colon/proctologist), Jessica Schwarzer (financial journalist), and other specialists in finance, health, and beauty.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Brigitte competitors and assessment
Company assessmentMarket position
Strengths7 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Brigitte social profiles
Digital presenceBrigitte compliance and trust
Trust signalCompliance2 records
Brigitte financial estimates
Financial estimateRevenue estimate
Valuation estimate
Brigitte leadership team
Management profileNumber of profiles
Profiles1 record
Brigitte subsidiaries and ownership
Company hierarchySubsidiaries1 record
Brigitte funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Brigitte M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Brigitte
What does Brigitte do?
Brigitte operates a German-language women's lifestyle media brand centered on the brigitte.de digital magazine, producing editorial content across fashion, beauty, health, recipes, horoscopes, relationships, and careers. The company also runs the Brigitte Academy e-commerce platform, which sells expert-led online courses in personal finance, fitness, skincare, gut health, and menopause management. A print magazine subscription and an annual BRIGITTE Award round out the portfolio, all distributed under the FUNKE Mediengruppe umbrella.
Is Brigitte a public or private company?
Brigitte is a private company. It is classified as corporate owned and is currently operating.
When was Brigitte founded?
Brigitte was founded in 1997. It employs 5,001 to 10,000 people.
Where is Brigitte based?
Brigitte is headquartered in Hamburg, Germany, in the Europe region.
How does Brigitte make money?
Three revenue lines are on record. Digital Advertising is the primary driver. The others are online Course Sales and print Magazine Subscription.
Does Brigitte have an API?
No public API is recorded for Brigitte.