Salamander Jewelry

Name

Salamander Jewelry

Legal name

Salamander Jewelry Co., Ltd.

Website

https://body-piercing.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Salamander Jewelry is a Thailand-based wholesale manufacturer of body piercing and fashion jewelry, serving piercing studios, retailers, and resellers globally with vertically integrated production of surgical steel, titanium, gold, silver, and BioFlex jewelry from its Nakhon Pathom factory.

Ownership category

akta.pro rank

Product category

Wholesale Body Jewelry Manufacturing

NAICS

Jewelry and Silverware Manufacturing (33991), Jewelry, Watch, Precious Stone, and Precious Metal Merchant Wholesalers (42394)

SIC

Wholesale-Jewelry, Watches, Precious Stones & Metals (5094), Costume Jewelry & Novelties (3960), Jewelry, Precious Metal (3911), Jewelry, Silverware & Plated Ware (3910)

akta.pro primary industry

Custom Body Jewelry & Piercing Jewelry (Made-to-Measure) (CRAKAHAL)

Keywords

• Wholesale body jewelry
• Body piercing supplies
• Surgical steel jewelry
• Titanium body jewelry
• Sterile piercing jewelry

Headquarters

HQ city

Nakhon Pathom

HQ country

Thailand

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Wholesale Body Jewelry Sales: Direct B2B wholesale sales of body jewelry and fashion jewelry through e-commerce platform. Products include surgical steel, titanium, gold, silver, brass, and organic materials. Volume discounts applied based on order value tiers.
2. Custom Design Services: Custom jewelry design services for wholesale customers working from customer designs or directly with design team. Services extend to displays, custom catalogues, and access to image and website database.
3. Coating Services: Thailand Coating Services offering electro plating and PVD coating for customer-provided jewelry items.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Salamander Jewelry manufactures and wholesales body piercing jewelry (ball closure rings, barbells, belly button rings, nose rings, septum, threadless, dermal anchors, labrets, nipple, plugs/tunnels, sterile piercing, etc.) and fashion jewelry (stainless steel and 925 silver pieces such as earrings, necklaces, pendants, rings, bracelets, charms) from its Bangkok factory, selling exclusively to piercing studios, retailers, and resellers worldwide via a B2B e-commerce platform. The company also offers custom design, OEM/private-label manufacturing, and value-added manufacturing services (CNC turning, plastic injection, casting, coating/anodizing, prototyping).

Product overview

Salamander Jewelry is a wholesale body jewelry factory founded in 1998 in Bangkok, Thailand, operating as a single unified product and service portfolio. The core offerings center on body piercing jewelry (ball closure rings, barbells, belly button rings, nose rings, septum jewelry, threadless, dermal anchors, intimate piercings, and sterile piercing options) complemented by fashion jewelry (stainless steel and 925 silver pieces including earrings, necklaces, pendants, rings, bracelets, and charms). The company manufactures in-house using premium materials: surgical steel 316L (ASTM F138), titanium Grade 23 (ASTM F136), solid 9-18K gold, 925 sterling silver, brass, BioFlex/PTFE, acrylic, and organics. Value-added manufacturing services include CNC turning, plastic injection, casting, coating (electro plating, PVD, anodizing), and jewelry prototyping. The business operates as a direct-from-factory wholesale model with coating services and custom design capabilities.

Differentiator

Problem solved

Functional benefit

Brands

• KOOLKATANA: Gothic stainless steel range featuring designs for tattoos, pattern designs, and gothic-style body piercing jewelry.

Products and services

• Body Piercing Jewelry Wholesale body piercing jewelry for piercing studios, body modification shops, and retailers, including ball closure rings, barbells, tongue rings, belly button rings, body spirals, chains, circular barbells, dermal anchors, ear spirals, fake piercings, hinged rings/clickers, intimate piercings, labrets, nipple piercings, nose rings, septum, threadless jewelry, tragus and helix, plugs and tunnels, and sterile piercing options.
• Stainless Steel Fashion Jewelry Wholesale stainless steel fashion jewelry line including anklets, beads, bracelets, charms, earrings, necklaces, pendants, rings, and toe rings for retailers and resellers.
• 925 Sterling Silver Jewelry Wholesale 925 sterling silver jewelry including bracelets, charms, earrings, necklaces, pendants, rings, and toe rings available in plain silver, yellow gold plated, rose gold plated, and zircon gold plated variants.
• Brass and Fashion Jewelry Line Wholesale fashion jewelry assortment including bracelets, charms, earrings, necklaces, pendants, and rings in brass, organics, and base metals for retail and reseller customers.
• Solid 9-18K Gold Body Jewelry Solid gold body jewelry and fashion pieces available in 9 karat, 14 karat, and 18 karat options for wholesale body jewelry customers.
• Ethylene Oxide Sterilized Piercing Jewelry Pre-sterilized body jewelry for initial piercings, sterilized using Ethylene Oxide gas sterilization that remains sterile for up to 5 years when properly packed and handled.
• CNC Turning and Precision Machining Services Contract CNC lathe turning service for precision jewelry components in steel, titanium, and plastic materials with diameters between 3 and 32mm, with extensive quality control before shipment.
• Plastic Injection Micro-Fabrication Services Plastic injection molding service covering mold design, mold making, injection molding, and complete works assembly for plastic jewelry, spare parts, electrical appliances, and toys.
• Steel and Silver Casting Services Contract steel and silver casting services for jewelry, including surgical steel casting (rings, bangles, pendants), silver casting using Yassul machines, and Indoterm steel casting.
• Coating and Surface Finishing Services Surface finishing services including electro plating (rhodium, silver, 14K/18K gold, rose gold, anti-tarnish), PVD coating (gold, rose gold, black, zircon gold, rainbow, dark blue, coffee, gun metal), titanium anodizing, and steel anodizing for customer-supplied jewelry.
• Jewelry Prototyping and Custom Design Services Jewelry prototyping and design services including CNC-WAX and RP-WAX prototyping, 3D-CAD mold design, e-coating in various colors, display design, laser design, and box/packaging design.
• KOOLKATANA Gothic Stainless Steel Sub-Brand KOOLKATANA gothic stainless steel jewelry line featuring tattoo-inspired patterns, gothic designs, and body piercing styles retailed through the Salamander wholesale platform.
• BioFlex and PTFE Flexible Body Jewelry Flexible polymer body jewelry made from BioFlex and PTFE, suitable for initial piercings and customers with metal sensitivities, sold wholesale through the Salamander catalog.
• Organic Material Body Jewelry Natural and organic body jewelry including horn, bone, wood, stones, pyrex, and other organic materials for healed piercings and fashion applications, offered in the wholesale catalog.

Quantifiable outcome

• Sterile products remain sterile for up to 5 years when properly packed

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature7 records

Partnerships

Four partnerships are on record, tiered core and strategic.

• SGS Testing Korea Co., LtdcoreTechnology or IntegrationExternal testing laboratory used for nickel release testing and other quality control assessments to ensure material safety compliance with international standards.
• CNL Plating Systems Co., LtdcoreTechnology or IntegrationExternal laboratory used for micron plating testing to verify coating thickness and quality of PVD and electroplated finishes.
• Intertek Testing Services (Thailand), LtdcoreTechnology or IntegrationThird-party testing services for lead content, cadmium content, and other material safety testing as part of quality control procedures.
• Thailand's Greenhouse Gas Management Organization (TGO)strategicStrategic or Co-development PartnerGovernment organization that has recognized Salamander Jewelry for sustainability leadership. Partnership represents industry collaboration on environmental responsibility standards.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Neometal / Precision Body Jewelry: Veteran US body jewelry manufacturer known for threadless jewelry systems, titanium, and steel. Direct peer — same B2B wholesale-to-studio go-to-market and overlapping implant-grade material catalog.
• Kaos Softwear: US manufacturer specializing in organic body jewelry (wood, stone, horn, bone) — directly overlaps Salamander's organics line and serves the same professional piercing wholesale channel.
• Industrial Strength Body Jewelry: Long-established US-based manufacturer of high-end body piercing jewelry (316L steel, titanium, 14K/18K gold) sold wholesale to piercing studios globally. Directly comparable as a focused B2B body jewelry manufacturer/wholesaler with implant-grade material focus.
• Junipurr Jewelry: Canadian body jewelry brand specializing in 14K and 18K gold ends with a strong North American studio wholesale channel. Closely comparable as a premium piercing-jewelry wholesale specialist in the same B2B niche.
• Anatometal: US manufacturer of premium body piercing jewelry in titanium, steel, and gold with strong studio wholesale relationships. Comparable to Salamander as a B2B-focused body jewelry specialist with similar material quality and pricing tier.
• LeRoi Body Jewelry: US-based wholesale body jewelry brand making threadless ends, clickers, and rings in titanium and gold. Directly comparable B2B piercing-jewelry specialist with overlapping product formats.

Broad incumbents

• Stuller: Large US-based jewelry manufacturer and wholesaler supplying fine and fashion jewelry to retailers and studios. Overlaps as a broader jewelry-wholesale incumbent offering manufacturing scale and B2B logistics Salamander competes against for non-piercing categories.
• Rio Grande: Major US jewelry findings, metal, and finished-jewelry wholesaler. Comparable as a one-stop B2B supplier serving jewelry makers and small studios, addressing an adjacent (findings/supplies) demand pool to Salamander's piercing customers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCeRacLpDsfDWWlCxFjaiR2g
• Facebookfacebook.com/salamanderjewelry
• Instagraminstagram.com/salamander_jewelry1997
• Pinterestpinterest.com/Body_Jewelry
• LinkedInlinkedin.com/company/salamander-jewelry

Compliance11 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Salamander Jewelry