CLUB IN ONE

What CLUB IN ONE does

CLUB IN ONE is the golf-software business division of smartup solutions GmbH, a private limited company headquartered in Wiggensbach, Germany. The company builds and operates a cloud-based, integrated golf club management platform used by golf clubs, multi-facility operators, and national and regional golf associations across Germany, Switzerland, Austria, and the Czech Republic. Its core platform automates membership administration, tournament management, tee-time and resource booking, revenue and accounting workflows (with DATEV and GoBD compliance), and club-level statistics, and it extends to a consumer-facing mobile app (CLUB IN ONE 4U) on iOS and Android for bookings, digital scorecards, and live tournament scoring, plus a proprietary card-reader hardware line for self check-in, ball dispensers, and access control.

The company's commercial offering is anchored by a 2018 exclusive mandate from the German Golf Association (DGV) to run all national and international tournaments, league games, course rating, and the nightly HCPI™ handicap recalculation for every German golfer — a regulated workload that, together with an analogous relationship at Golf Association North Rhine-Westphalia and Course Rating deployment at the Austrian Golf Federation, gives the platform a near-incumbent position in DACH federation infrastructure. Revenue is generated primarily through annual subscription contracts to golf clubs, with additional recurring revenue from the consumer app, hardware sales of card readers, and integrations with marketing (Mailchimp) and accounting (DATEV) systems. Go-to-market is sales-led with direct phone-based outreach to clubs, supplemented by self-service demo environments, mobile app store distribution, presence at industry events such as the DGV-Verbandstag, and a community platform for customer support.

Name

CLUB IN ONE

Legal name

smartup solutions GmbH

Website

https://clubinone.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

CLUB IN ONE, a division of smartup solutions GmbH (Germany), provides cloud-based golf club management software — including member, tournament, booking, and revenue modules plus the CLUB IN ONE 4U mobile app — to golf clubs, multi-facility operators, and national and regional golf associations across Germany, Switzerland, Austria, and the Czech Republic, anchored by an exclusive 2018 mandate from the German Golf Association.

Ownership category

akta.pro rank

Headquarters

HQ city

München

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain, Operations

Revenue model

1. Software Subscription: SaaS-based golf management software subscription for golf clubs. Includes modules for membership management, tournament administration, booking calendars, revenue management, and statistics.
2. CLUB IN ONE 4U App: Mobile application for golf club members and guests providing online bookings, digital scorecards, and tournament participation.
3. Card Reader Hardware: Sale of WiFi and mobile network-enabled card readers for ball dispensers, check-in stations, and access control systems.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

CLUB IN ONE is a cloud-based golf club management software platform that digitizes and automates golf club operations including member administration, tournament management, online tee-time booking, revenue management, and statistics. The offering includes the CLUB IN ONE 4U mobile app for members and guests, alongside specialized products such as CLUB IN ONE Liga for golf associations, the Course Rating Software, and WiFi/mobile-network card readers for club infrastructure.

Product overview

CLUB IN ONE is a smart golf software platform offered as a unified core system with integrated modules. The portfolio consists of CLUB IN ONE (the central golf club management software), CLUB IN ONE 4U (mobile app for members/guests), and specialized modules including Mitgliederverwaltung (member management), Turnierverwaltung (tournament management), Buchungskalender (booking calendar), Umsatzmanagement (revenue management), Statistiken (statistics), CLUB IN ONE Kartenleser (card reader), CLUB IN ONE Liga (league management for golf associations), plus Online-Buchungen and Online-Turniere & Events features. The platform serves golf clubs primarily in Germany, Switzerland, Austria, and Czech Republic, with the German Golf Association (DGV) as a major client since 2014.

Differentiator

Problem solved

Functional benefit

Products and services

• CLUB IN ONE Core cloud-based golf club management software platform that digitizes operations and automates workflows for golf clubs, including member management, tournament administration, booking calendars, revenue management, and statistics. Sold as a subscription to golf clubs across Germany, Switzerland, Austria, and the Czech Republic.
• CLUB IN ONE 4U Mobile application for golf club members and guests providing online booking of tee times and services, digital scorecards, live scoring, tournament registration, push notifications, and card reader access control. Available on iOS App Store and Google Play Store.
• CLUB IN ONE Liga Specialized software for golf associations and federations to manage league tournaments, player registrations, live scoring, and result display across club websites. Used by German Golf Association (DGV) and Golf Association North Rhine-Westphalia.
• CLUB IN ONE Kartenleser (Card Reader) WiFi and mobile network-enabled card readers for ball dispensers, self check-in stations, door access control, and activation of technical devices such as heaters. Supports self-installation with configurable permissions.
• Course Rating Software Specialized software for golf course rating used by German and Austrian golf associations to evaluate and rate golf courses.
• HCPI™ Calculation System Proprietary HCPI™ (Handicap Performance Index) calculation engine that automatically updates golf handicaps overnight in a rule-compliant manner for all German golfers, operated on behalf of the German Golf Association.

Quantifiable outcome

• Automated rule-compliant HCPI calculation for all German golfers nightly
• +1 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature6 records

Partnerships

Four partnerships are on record, tiered flagship and core.

• Deutscher Golfverband (DGV)flagshipStrategic or Co-development Partner · 1 January 2018German Golf Association uses CLUB IN ONE exclusively for all national and international tournaments since 2018. Partnership includes HCPI™ calculation system and Course Rating Software. This is the premier golf governing body in Germany, making this a flagship partnership.
• Golfverband Nordrhein-WestfalencoreStrategic or Co-development Partner · 1 January 2018Regional German golf association exclusively uses CLUB IN ONE for all league games and individual tournaments since 2018.
• Österreichischer GolfverbandcoreTechnology or Integration · 1 January 2018Austrian Golf Association uses CLUB IN ONE Course Rating Software alongside the German Golf Association.
• GolfRange GmbHflagshipStrategic or Co-development PartnerMulti-facility golf operator with 9 golf facilities using CLUB IN ONE as their all-in-one solution. Featured as flagship customer case study, highlighting integration across all facilities with intuitive interface and continuous development.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Golf Genius Software: Golf Genius is a tournament and event management platform widely used by clubs and associations. Like CLUB IN ONE, it serves golf federations and clubs with tournament scoring, live results, and member tools, making it a directly comparable tournament-software peer.
• Lightspeed Golf (formerly Chronogolf): Lightspeed Golf is a cloud-based golf course management platform offering tee-sheet, POS, member management, and online booking. It is a direct SaaS competitor to CLUB IN ONE with a similar end-to-end club-operations focus, though it operates at much broader scale globally.
• Jonas Club Software: Jonas provides club management software for private clubs including golf, with accounting, member management, tee sheets, and POS. Its private-club vertical focus and end-to-end operating stack make it a closely comparable peer to CLUB IN ONE's all-in-one positioning.
• Clubessential: Clubessential delivers club management, member engagement, and payments software to private clubs and golf courses. It overlaps directly with CLUB IN ONE's membership, communication, and billing modules.
• Club Caddie: Club Caddie offers cloud-based golf course management software including tee sheets, POS, member management, and a mobile app. It is a direct SaaS peer competing for the same golf-club buyer in a similar product category.
• Northstar Club Management: Northstar Technologies provides golf club and POS software including tee sheets, member billing, and pro-shop tools. It is a comparable single-vertical SaaS peer for golf clubs, with overlap on member and tee-sheet management.
• Club Systems (PC Club Systems): PC Club Systems provides golf and country club management software focused on member accounting, tee-time scheduling, and club operations — a direct functional competitor to CLUB IN ONE in the vertical club-management niche.
• foreUP Golf Software: foreUP offers tee-time management, POS, online booking, and member tools for golf courses. It targets the same core golf-club operator buyer as CLUB IN ONE and competes on similar SaaS functionality.

Broad incumbents

• GolfNow (NBC Sports Next): GolfNow, part of NBC Sports Next, is a large global golf technology platform offering tee-time marketing, course management software, and reservations. It is a broad incumbent operating at much larger scale than CLUB IN ONE, with overlapping capabilities in bookings and course operations.

Regional players

• TeeQuest (Q-Edge): TeeQuest / Q-Edge is a European golf management software provider focused on courses and academies in the EMEA region. It is comparable in product scope (tee sheets, academy, POS) and regional orientation to CLUB IN ONE.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCEZ66e43M4dp66xxTAUY4fA
• Facebookfacebook.com/clubinone
• LinkedInlinkedin.com/company/clubinone
• Instagraminstagram.com/clubinone

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CLUB IN ONE