The Positive Internet Company

What The Positive Internet Company does

The Positive Internet Company is a London-headquartered managed hosting and internet services provider founded in 1998, specializing exclusively in Linux-based infrastructure. Its core technology stack is the LAMP family (Linux, Apache, MySQL/MariaDB, PHP/Perl), augmented with NGINX, Proxmox virtualization, and deep specialization in Debian, WordPress, Magento, and Drupal. The company owns and operates Positive Park, a 200,000+ sq ft ISO 27001/PCI-DSS compliant flagship data center in Cambridgeshire (Silicon Fen), running on 100% renewable electricity with adiabatic free cooling and targeted to be carbon negative.

The commercial portfolio spans commodity hosting tiers — Z Hosting at £125+VAT per annum, domain registration at £25+VAT per annum, and SSL certificates from £50–£150+VAT per annum — and enterprise-grade managed services including Dolphin dedicated servers, Fully Managed Servers (FMS), VIP Managed Hosting, and High Availability Private Cloud with custom pricing handled through a dedicated Business Solutions Team. GTM is sales-led for enterprise and self-serve for SMB, supported by 24/7/365 direct-engineer support without escalation tiers.

The customer base is anchored by named FTSE 100 and Fortune 500 relationships (BBC, Sky, HSBC, RBS, Tesco, Coca-Cola, Mercedes-Benz, BUPA, Ageas) plus creative agency clients (Poke, CG). Operations extend to the United States via a New York headquarters (established 2007) and Points of Presence at 60 Hudson and 32 Avenue of the Americas. The company is privately held with no disclosed funding, ownership structure, or external investors.

Name

The Positive Internet Company

Legal name

The Positive Internet Company Ltd.

Website

https://positive-internet.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

The Positive Internet Company is a UK-based managed hosting and internet services provider founded in 1998, specializing in Linux-based infrastructure. It serves FTSE 100, Fortune 500 enterprises, and creative agencies from its ISO 27001/PCI-DSS compliant Positive Park data center and US operations.

Ownership category

akta.pro rank

Product category

Managed Web Hosting

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Private Cloud Networking & SDN/NFV Management (HDABABAK)

Keywords

• Linux managed hosting
• Dedicated servers
• Private cloud infrastructure
• Domain registration services
• Green data centre hosting

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Infrastructure, Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Web Hosting Services: Standard web hosting (Z Hosting) at £125 + VAT per annum, including 28-day trial period. Includes MySQL database, SSL options, and domain registration. Set up within 24 hours.
2. Domain Registration: UK domain (.co.uk, .org.uk) registration at £25 + VAT per annum, first two years payable in advance. International domain registration (.com, .net, .org, .info, .biz) at £25 + VAT per year. No hidden charges or transfer fees.
3. SSL Certificates: Standard SSL secure server space at £50 + VAT per annum (secure5.positive-internet.com). Comodo Certificate SSL with own certificate at £150 + VAT per annum (secure.yourdomain.com).
4. Dolphin Dedicated Servers: Dolphin Server provides dedicated space, processing power and memory resources for high-demand websites. Fully Managed Server Range for maximum power, stability and security.
5. Consultancy Services: Open Source technology consultancy services leveraging expertise to provide enterprise solutions with human-focused approach.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

The Positive Internet Company provides Linux-based managed web hosting, dedicated servers (Dolphin Server), fully managed server solutions, high-availability private cloud, domain registration, and SSL certificates. Services are anchored by Positive Park, the company's wholly-owned ISO 27001/PCI-DSS compliant flagship data centre in Cambridgeshire, UK, with 24/7/365 Follow the Sun Support and direct engineer access.

Product overview

The Positive Internet Company is a managed hosting and Internet services provider offering a portfolio of Linux-based hosting solutions. The core offerings include Z Hosting (standard web hosting), Dolphin Server and Fully Managed Servers (dedicated server solutions), VIP Managed Hosting (all-inclusive managed service), and High Availability Private Cloud. Supporting services include domain registration for various TLDs, SSL certificates, and professional consultancy. Infrastructure is anchored by Positive Park, their wholly-owned, ISO 27001/PCI-DSS compliant green data centre in Cambridgeshire. The company specializes in open source technologies including the LAMP stack, WordPress, Magento, and MySQL/MariaDB systems.

Differentiator

Problem solved

Functional benefit

Brands

• Positive Park: The company's wholly-owned, ISO 27001/PCI-DSS compliant flagship green data centre located in Cambridgeshire, UK (Silicon Fen), offering secure cloud hosting services certified by the Green Web Foundation.

Products and services

• Z Hosting Standard Linux web hosting package at £125 + VAT per annum with 28-day trial period, MySQL database support, and SSL options. Accounts are set up within 24 hours (usually same day). Targeted at small businesses, individuals, and developers needing affordable entry-level Linux hosting.
• Dolphin Server Dedicated server product providing unparalleled space, processing power and memory resources for high-demand websites, ensuring fast, stable service. Custom-priced via the Enterprise Solutions Team (0800 316 1006 or [email protected]). Targeted at enterprises requiring dedicated resources.
• Fully Managed Servers (FMS) Fully managed dedicated servers delivering maximum power, stability and security for websites or online ventures. Targeted at enterprise customers requiring managed dedicated hosting with full operational support.
• Domain Registration Domain registration service for .com, .net, .org, .info, .biz, .eu, .co.uk, and .org.uk domains at £25 + VAT per annum. Includes no hidden charges, free transfers, and online management. UK domains require first two years payable in advance. Targeted at businesses and individuals needing domain registration.
• SSL Certificates SSL secure server space including Standard SSL (secure5.positive-internet.com) at £50 + VAT per annum and Comodo Certificate SSL (secure.yourdomain.com) at £150 + VAT per annum. Targeted at customers needing to secure websites and transactions.
• VIP Managed Hosting All-inclusive VIP managed hosting service that optimizes performance, minimizes downtime, and ensures data integrity. Targeted at enterprises requiring full-service managed hosting with comprehensive operational responsibility.
• High Availability Private Cloud High availability private cloud infrastructure built on Debian Linux with extensive MySQL/MariaDB expertise, designed for resilient hosting and multimedia Internet applications. Targeted at enterprises requiring resilient private cloud architecture.
• Open Source Consultancy Open Source technology consultancy services leveraging substantive expertise of LAMP stack, Debian, WordPress, Magento, and MySQL/MariaDB to deliver consummate enterprise solutions with a human-focused approach. Targeted at enterprises seeking specialized open-source expertise.

Quantifiable outcome

• Accounts set up in 24 hours (usually same day)
• +3 more outcomes

Named customers25 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators7 records

Recent moves6 records

Expansion highlights3 records

Broad incumbents

• GoDaddy: Mass-market global hosting and domain registrar offering shared hosting, dedicated servers, SSL, and managed WordPress. Overlaps significantly in product categories but serves a much broader, SMB-skewed customer base.

Direct peers

• Storm Internet: UK managed hosting and cloud provider specializing in Linux, dedicated servers, and PCI-DSS-compliant hosting. Direct comparable for the UK enterprise Linux hosting niche.
• Rackspace Technology: Global managed hosting and multi-cloud specialist offering dedicated servers, managed Linux/Windows platforms, private cloud, and 24/7 'Fanatical Support' — directly comparable GTM motion and product mix to Positive Internet, though at vastly larger scale.
• OVHcloud: European cloud and bare-metal hosting provider with owned data centres across the continent. Direct competitor for sovereign European Linux/dedicated hosting and private cloud workloads.
• Memset: UK-based managed hosting provider with a strong Linux/open-source focus, ISO certifications, and emphasis on UK-sovereign infrastructure. Closest direct competitor by geography, technology stack, and target market.
• ANS Group: UK managed services and cloud provider (now part of Capita) delivering hosting, private cloud, and managed IT to enterprise and public sector. Comparable in UK enterprise managed hosting and ISO-certified infrastructure.
• Clook Internet: UK-based hosting company offering shared web hosting, dedicated servers, domains, and SSL. Comparable SMB/enterprise product set in the same UK market as Positive Internet.
• IONOS (by United Internet): Large European hosting and cloud provider offering shared hosting, dedicated servers, domains, SSL, and managed cloud — directly comparable product portfolio and SMB/enterprise mix to Positive Internet.
• Netcetera: Isle of Man-based hosting provider with its own ISO-certified data centres offering managed hosting, dedicated servers, and cloud services. Comparable on owned-facility / managed-services model.

Emerging players

• Cloudways: Managed cloud hosting platform built on top of AWS, GCP, Azure, and DigitalOcean targeting SMBs and agencies. Represents the modern, cloud-native direction the UK legacy hosting market is migrating toward.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/posistatus
• Instagraminstagram.com/posipeople

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Positive Internet Company