What Amistar Automation does

Amistar Automation, Inc. is a privately held California corporation founded in 1995, headquartered in Temecula, CA (with a Vista, CA office), operating as a regional supplier of automation solutions for printed circuit board assembly, electronic assembly, and PCB manufacturing in North America. The company carries 1–10 employees and operates a sales-led, direct-quote distribution model targeting PCB and electronic assembly manufacturers, including operations requiring traceability and accountability in their assembly processes. Its go-to-market is built around multi-vendor equipment quotes, expert installation, operator and maintenance training, and ongoing service and spare parts support.

The company's product portfolio is organized into multiple branded lines sourced from international OEMs: i-PULSE (a Yamaha Motors Company) and Yamaha SMT mounters, dispensers, printers, flip-chip bonders, and inspection solutions; TWS Automation Italian pick-and-place, screen printers, and reflow ovens; German-engineered Fritsch SMT pick-and-place and screen printing equipment; JUTZE laser PCB marking systems; HIT screen printers; SMEMA-compatible conveyors; the proprietary DataPlace automated labeling systems (positioned as the industry standard for print-on-demand identification with on-board real-time verification); ExtraEye first-article inspection; and Amistar-branded through-hole insertion equipment plus used equipment resale. Coverage spans entry-level and prototype equipment through high-speed production lines (up to 200,000 CPH on the Yamaha YSM40).

Revenue is generated through four streams: equipment sales (hardware), installation and training services, service and spare parts (including through-hole equipment support), and refurbished used equipment sales. Pricing is opaque (quote-based with no publicly disclosed list pricing), customer concentration is undisclosed, no external funding rounds have been raised, and the operating scope is limited to the United States. The company has been operating continuously since 1995 under founder leadership with organic growth only.

Name

Amistar Automation

Legal name

Amistar Automation, Inc.

Website

https://amistarautomation.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

1–10 employees

Short description

Amistar Automation is a privately held US distributor and integrator of SMT automation equipment for PCB and electronic assembly manufacturers, carrying multi-OEM lines (i-PULSE/Yamaha, TWS, Fritsch, JUTZE, HIT) alongside its proprietary DataPlace labeling systems and used equipment resale, serving North American customers since 1995.

Ownership category

akta.pro rank

Product category

PCB Assembly Automation Equipment

NAICS

Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)

SIC

Wholesale-Industrial Machinery & Equipment (5084)

akta.pro primary industry

End-of-Line Integration & Packaging Line Systems (IMAHAOAN)

akta.pro secondary industry

Process Control & Automation Electronics Manufacturing Services (PLCs, I/O, DCS/SCADA hardware) (IMAGAGAK)

Keywords

• PCB assembly equipment
• SMT automation systems
• Pick and place machines
• Electronic manufacturing equipment
• Automated labeling systems

Headquarters

HQ city

Vista

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Equipment Sales: Sale of automation equipment including pick and place PCB assemblers, reflow ovens, screen printers, depanelizers, laser marking systems, conveyors, and inspection solutions from manufacturers like i-PULSE, Yamaha, TWS Automation, Fritsch, Jutze, HIT, and Amistar Automation.
2. Installation and Training Services: Expert installation assistance and operational/maintenance training for machine operators and maintenance engineers at customer facilities. Includes software integration during first machine installation.
3. Service and Spare Parts: Service support including technical phone assistance, onsite service calls, direct communication with engineering team, and spare parts for through-hole equipment. Also includes customized training programs.
4. Used Equipment Sales: Purchase and resale of used equipment. Equipment is inspected, tested, worn parts replaced, calibrated, and made production-ready before sale.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Amistar Automation is a North American supplier of Surface Mount Technology (SMT) automation equipment for printed circuit board assembly and electronic manufacturing. The company distributes and integrates pick-and-place mounters, screen printers, reflow ovens, depanelizers, laser marking systems, optical and X-ray inspection, conveyors, and automated labeling systems sourced from manufacturers such as i-PULSE (Yamaha Motors), Yamaha SMT, TWS Automation, Fritsch, JUTZE, and HIT, alongside its own DataPlace branded labeling line and Amistar-branded conveyors and used equipment.

Product overview

Amistar Automation is a supplier of manufacturing solutions for printed circuit board assembly, electronic assembly, and PCB manufacturing. The company offers a diverse portfolio of products organized as multiple branded lines: i-PULSE (Yamaha Motors) high-speed modular mounters including S20, S10, M20, and M10 models; Yamaha SMT equipment including mounters (YSM40, Z:LEX, YSM10, SIGMA G5S, SIGMA F8S), dispensers (YSD), printers (YCP10, YSP20, YSP), flip chip bonders (YSB55W, YSH20), and inspection solutions (YSi-V, YSi-X); TWS Automation equipment including Quadra pick and place systems, screen printers (SR3100, SR2600, SR2000), reflow ovens (TWS1390, TWS1380, TWS1250, TWS850), and accessories; Fritsch SMT solutions including placeALL and placePRO pick and place systems, screen printers (PrintALL005, PrintALL210), reflow ovens (551.10, Model 160), and desktop pick and place (LM900, LM901, SM902, MP904); DataPlace automated labeling systems (LCL, DLM, VLM) with associated software; ExtraEye first article inspection; JUTZE laser PCB marking systems (SHINE-F1, SHINE-C1, LMF-3000, LMC-3000, SPARK-CD); HIT screen printers (HIT520 series); conveyors; and used equipment including Amistar FV-7100 and through-hole insertion machines. The portfolio spans entry-level to high-speed production equipment for prototyping, small-batch, and large-scale manufacturing.

Differentiator

Problem solved

Functional benefit

Brands

• DataPlace: Automated Labeling Systems - Print-On-Demand identification with on-board, real-time verification for PCB assembly processes. Includes LCL, DLM, and VLM models.

Products and services

• i-PULSE Mounters High-speed and hybrid modular pick-and-place mounters for PCB assembly using i-PULSE vision processing and board warp detection, offered as the complete i-PULSE product line in North America.
• Yamaha SMT Mounters Yamaha SMT modular mounters covering high-density, high-speed, and compact configurations, sold as part of the Yamaha SMT product line offered by Amistar Automation.
• Yamaha YSD High-Speed Dispensers High-speed non-contact and line dispensers from Yamaha SMT with sub-second tact and high positioning accuracy for SMT production lines.
• Yamaha Screen Printers (YCP10, YSP20, YSP) High-performance Yamaha SMT screen printers including compact, D x D, and high-end universal models for fine-pitch and large PCB applications.
• Yamaha Flip Chip Bonders (YSB55W, YSH20) Yamaha SMT high-speed flip chip bonders for semiconductor packaging with multi-die simultaneous pickup and high placement accuracy.
• Yamaha Inspection Solutions (YSi-V, YSi-X) Yamaha hybrid AOI and 3D X-ray inspection systems combining optical, infrared, and laser height measurement for defect detection in PCB assembly, including automotive-grade inspection.
• TWS Quadra Pick and Place Systems TWS Automation versatile pick-and-place platforms with Linux operating systems supporting intelligent feeders, tape from 8mm to 44mm, optional adhesive and solder paste dispensing, and dedicated membrane keyboard placement variants.
• TWS Screen Printers (SR3100, SR2600, SR2000) TWS screen printers spanning fully automatic LINUX-controlled printers with high-resolution vision, air-assisted semi-automatic printers, and entry-level manual printers for prototyping.
• TWS Reflow Ovens (TWS1390, TWS1380, TWS1250, TWS850) TWS convection and reflow ovens ranging from medium-size production ovens with multi-program PID control to compact ovens for small-batch and prototype SMT manufacturing.
• Fritsch placePRO and placeALL Pick-and-Place Systems Fritsch SMT pick-and-place systems bridging manual and automatic placement for prototypes and small to medium batches, with up to 346 feeder positions and 14,000 cph throughput.
• Fritsch LM, SM, and MP Manual Pick-and-Place Machines Fritsch entry-level manual and semi-automatic pick-and-place machines for laboratory to small-batch production, supporting dispensing and fine-pitch SMD placement.
• Fritsch PrintALL Screen Printers (PrintALL005, PrintALL210) Fritsch manual and semi-automatic screen printers for prototypes and small batch production with flexible PCB intake and reproducible fine-structure printing.
• Fritsch Reflow Ovens (551.10, Model 160) Fritsch in-line and desktop convection reflow ovens for lead-free soldering of complex boards with QFP and BGA/CSP components, and reliable results on small and medium batches.
• DataPlace Automated Labeling Systems (LCL, DLM, VLM) Amistar's own DataPlace branded print-on-demand automated labeling systems with on-board real-time verification, supporting 1D and 2D barcodes, network connectivity, and SMEMA-compatible inline integration for PCB electronic product assembly traceability.
• ExtraEye First Article Inspection ExtraEye first article inspection solution with advanced manual optical navigation that simultaneously scans assembled PCBs, BOM, and assembly drawings in real time for quick first-article verification.
• JUTZE Laser PCB Marking Systems (SHINE-F1, SHINE-C1, LMF-3000, LMC-3000, SPARK-CD) JUTZE laser marking stations with Panasonic high-quality laser units for marking 1D/2D barcodes, characters, and pictures on PCB, including duplex top-and-bottom marking.
• HIT Screen Printers (HIT520 series) HIT screen printers including high accuracy, dual track, and extended-length models with 6 Sigma level precision for fine-pitch component printing.
• Amistar Conveyors (Linking, Accumulating, Dual Track, Inspection) Amistar-branded all-metal SMEMA-compatible conveyors in multiple sizes and configurations for SMT line linking, accumulation, dual track, and inspection station use.
• Used SMT Equipment Sales Resale of inspected, tested, worn-parts-replaced, calibrated, and production-ready used SMT equipment such as pick-and-place and axial insertion machines.
• Amistar Through-Hole Insertion Equipment and Spare Parts Amistar Through-Hole Equipment service and spare parts for Axial and DIP Insertion Machines (AI-6448, AI-1000, AI-800, AI-500, CI-3000, CI-1800, CI-1200, CI-750, CI-500).
• Installation and Training Services Expert installation assistance plus operational and maintenance training for machine operators and maintenance engineers at customer facilities, with software integration included at first machine installation.
• Service, Technical Support, and Spare Parts Technical phone assistance, on-site service calls, direct communication with the engineering team, spare parts supply, and customized training programs for installed equipment.

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature4 records

Partnerships

Four partnerships are on record, tiered core.

• i-PULSE (Yamaha Motors Company)coreTechnology or Integrationi-PULSE is a Yamaha Motors Company known for quality and integrity in factory automation for electronics. Amistar offers the complete line of i-PULSE mounters in North America. i-PULSE machines won numerous awards from the Japanese Government for manufacturing techniques. The S20, S10, M20, and M10 mounter models are available through this partnership.
• Yamaha SMTcoreTechnology or IntegrationAmistar Automation offers the complete line of Yamaha SMT mounters including YSM40, Z:LEX, YSM10, SIGMA G5S, and SIGMA F8S. Also offers Yamaha dispensers, printers, flip-chip bonders, and inspection solutions.
• TWS AutomationcoreTechnology or IntegrationTWS Automation is an Italian company that originally designed GPS products and developed their own assembly equipment. Now offers pick and place, printers, depanelizers, and ovens worldwide. Known for quality, integrity, and customer service. Low-cost solutions with small footprint suitable for low to medium throughput. Products include Quadra Pick and Place, Screen Printers, and Reflow Ovens.
• DataPlace (Amistar Automated Labeling Systems)coreTechnology or IntegrationDataPlace line of Automated Labeling Equipment is described as the industry standard for Print-On-Demand identification with on-board real-time verification. Models include LCL (CE compliant labeling), DLM (network connectivity), and VLM (manual label management station). Supports 1D and 2D barcodes.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Panasonic Connect: Panasonic Connect is a major manufacturer of SMT placement, printing, and inspection equipment with direct North American sales and service operations. As one of the top global SMT OEMs, it competes with Amistar's distributed equipment lines for the same EMS customer wallet.
• Juki Automation Systems: Juki Automation Systems manufactures SMT pick-and-place equipment and provides direct sales and service in North America. As a major SMT OEM with its own direct channel, Juki competes with Amistar both as a brand alternative to the Yamaha/i-PULSE lines and as a channel that could disintermediate independent distributors.
• Mycronic: Mycronic is a global SMT and electronics assembly equipment manufacturer offering pick-and-place, solder paste application, and assembly automation solutions. It competes with the Yamaha, i-PULSE, TWS, and Fritsch lines that Amistar distributes.
• ASM Assembly Systems: ASM Assembly Systems (SIPLACE and DEK) is one of the largest global SMT equipment manufacturers with full-line offerings for SMT placement, printing, and software. As a broad incumbent, ASM competes with the entire Amistar portfolio through direct sales and service in North America.

Emerging players

• Hanwha Precision Machinery: Hanwha (formerly Samsung Techwin) manufactures SMT pick-and-place equipment and competes in the North American mid-to-high speed mounter segment. As a newer entrant scaling its US presence, it competes for placement line opportunities that Amistar would otherwise pair with Yamaha, i-PULSE, or TWS equipment.
• Europlacer: Europlacer is a UK-headquartered manufacturer of flexible SMT pick-and-place systems with a growing North American distribution and service presence. It overlaps with Amistar's placement-focused lines (i-PULSE, Fritsch placeALL, TWS Quadra) for mid-volume EMS customers.

Direct peers

• Circuit Technology Inc (CTI): CTI is a long-established North American distributor/integrator of SMT equipment, soldering systems, and PCB assembly consumables. It mirrors Amistar's multi-OEM distribution model and after-sales service focus for electronics manufacturers.
• DDM Novastar: DDM Novastar is a US-based distributor and integrator of SMT pick-and-place equipment, screen printers, reflow ovens, and related production-line tools serving PCB assembly shops. Like Amistar, they combine equipment resale with installation, training, and service across multiple OEM brands in the North American market.
• Imagineering Inc: Imagineering distributes and integrates SMT and through-hole assembly equipment in the US Midwest, offering installation, training, and spare parts across multiple equipment brands. It is structurally similar to Amistar as a regional full-line PCB assembly solutions provider.
• Restronics: Restronics is a manufacturer's representative and distributor for SMT, inspection, and production equipment serving electronics manufacturers across North America. It competes with Amistar for the same EMS customer base with multi-vendor equipment and service offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/AmistarAutomati

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Amistar Automation