Attended Events

What Attended Events does

Attended Events, founded in 2015 and headquartered at 434 Fayetteville Street in downtown Raleigh, North Carolina, is a privately held corporate event management and production firm operating as Attended Events, LLC. The company exclusively serves the corporate market — conferences, awards galas, all-hands meetings, company kickoffs, launches, shareholder updates, sales meetings, workshops, fundraising galas, corporate retreats, and trade shows — and explicitly declines consumer work such as weddings. It operates with 11–50 employees and is founder-led by CEO Evan Carroll alongside three vice presidents (Creative Director Kaitlin Stammetti, Director of Client Services Jeff Besselman, Director of Operations Annette Adamska) and a Director of Production with 25 years of theater and live-production experience.

The core platform integrates event management and event production under a single delivery team, eliminating the typical handoff between a planning agency and an A/V vendor. Service lines include Event Management (venue booking, vendor sourcing, speaker booking, registration, catering coordination, on-site management) and Event Production (audio/visual, video, staging, lighting, live streaming, set design). A differentiated physical asset is the in-house Downtown Raleigh Studio — a purpose-built facility with a professional-grade control room, lighting, sound, and broadcast equipment, bookable in 3-hour and 6-hour blocks. The Studio Box extends that capability remotely by shipping a presenter toolkit to off-site speakers, and the firm has run live streaming and virtual production since before the pandemic-driven virtualization wave.

The revenue model is professional-services fees on a custom, quote-based engagement model scoped to each client's goals, budget, and event requirements, with no publicly disclosed pricing tiers. Go-to-market is consultative, direct, and relationship-driven — primarily regional in the Southeast U.S. with growing national reach demonstrated by events delivered in San Diego, San Antonio, and Las Vegas — supported by an Instagram and LinkedIn presence, case-study content (e.g., Pendo CKO), industry-award credibility (NACE Triangle Gala), IMEX America participation, and word-of-mouth referrals from enterprise clients such as Pendo, Durham Academy, CCI, WINnovation, and WRAL HSOT Awards.

Name

Attended Events

Legal name

Attended Events, LLC

Website

https://attendedevents.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Attended Events is a privately held Raleigh, NC-based corporate event management and production firm founded in 2015, serving businesses of all sizes exclusively in the corporate segment with integrated planning, production, and a proprietary in-house studio for virtual and live events.

Ownership category

akta.pro rank

Headquarters

HQ city

Raleigh

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Corporate Event Planning & Management Services: Full-service event planning and management for corporate events including conferences, awards galas, all-hands meetings, kickoffs, launches, shareholder updates, sales meetings, workshops, fundraising galas, corporate retreats, and trade shows. Services include venue booking, vendor sourcing, speaker booking, registration, catering coordination, and on-site management. Revenue is generated through professional services fees billed per engagement, project, or contract.
2. Corporate Event Production Services: Full-service event production including audio/visual, video, staging, lighting, live streaming, and set design. The company has an in-house studio for video recording and virtual events available in 3-hour and 6-hour blocks. Production services are bundled with management services or offered as standalone engagements.
3. Studio Rental & Recording Services: The company's downtown Raleigh studio is available for recording and virtual events in 3-hour and 6-hour blocks. The studio supports live broadcasts, CEO addresses, keynotes, all-hands meetings, training sessions, webinars, and live virtual interviews.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Attended Events is a corporate event planning and production company that delivers end-to-end event management (venue booking, speaker booking, vendor sourcing, registration, and on-site coordination) and event production (audio/visual, video, staging, lighting, live streaming, and set design) under one integrated team. The firm also operates an in-house Downtown Raleigh Studio with a professional-grade control room and a "Studio Box" remote-presenter toolkit, which it rents out for live, recorded, and virtual corporate events.

Product overview

Attended Events offers a unified service platform combining event management and event production under one roof. The core offerings include Event Management services (planning, coordination, venue sourcing, speaker booking, registration, and on-site management) and Event Production services (audio/visual, video, staging, lighting, and live streaming). The company also operates a proprietary Downtown Raleigh Studio for video and virtual events, with session blocks available in 3-hour and 6-hour increments. The Studio Box offering extends the studio's capabilities to remote presenters by shipping professional equipment to their location.

Differentiator

Problem solved

Functional benefit

Products and services

• Event Management Full-service corporate event planning and management including speaker booking, unique experiences, event design, meeting planning, project management, on-site management, budget creation, venue booking, vendor sourcing, trade show management, and registration services for corporate events of all sizes.
• Event Production Full-service corporate event production including audio/visual, video, staging, lighting, stage and set design, live streaming, video production, virtual and hybrid platform orchestration, and content management.
• Downtown Raleigh Studio In-house professional video and virtual event studio in downtown Raleigh featuring a control room, professional-grade equipment, lighting and sound capabilities, graphics, and expert support for live or recorded sessions, available in 3-hour and 6-hour blocks.
• Studio Box Full presenter toolkit shipped directly to remote presenters who cannot attend the studio in person, providing the equipment needed for high-quality virtual presentations from any location.

Quantifiable outcome

• Successfully produced a virtual company kickoff for 500+ employees in 7 offices across 5 time zones (Pendo CKO)
• +1 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• MKG: Mid-size experiential marketing agency that integrates creative, strategy, and production for corporate clients. Closely comparable in size, integrated offering, and corporate-only positioning to Attended Events.
• Avex Designs: Mid-size event design and production company providing AV, staging, and scenic services to corporate clients. Closely comparable on the in-house production studio and corporate-only positioning.
• Allied PRA: Corporate event services firm providing event staffing, brand ambassadors, and event management for enterprise clients. Comparable on the corporate-only focus and integrated event execution model.

Broad incumbents

• Jack Morton: Global brand experience agency producing corporate events, activations, and immersive experiences. Overlaps with Attended Events on experiential design and corporate event production, but at significantly larger scale and geographic reach.
• Freeman: Large-scale event experiences company spanning trade shows, corporate events, and AV production. Comparable on the production/AV side and corporate customer base, but operates at national scale with broader service portfolio.
• Maritz Global Events: Established corporate event management agency serving large enterprise clients with meetings, incentives, conferences, and events. Overlaps directly with Attended Events' event management offering at much greater scale.
• Encore Global: Largest event technology and production services provider, supplying AV, staging, and venue services to corporate events. Directly comparable on the production/AV side of Attended Events' integrated offering.
• GES (Global Experience Specialists): Major trade show and event services provider with corporate event production capabilities. Comparable on production and trade show event management, particularly relevant given Attended Events' trade show event support.
• George P. Johnson: Experiential marketing agency producing corporate events, conferences, and brand activations. Comparable on the corporate experiential design and production side, but operating globally with much larger headcount.

Others

• Velvet Chainsaw: Event industry consultancy and media platform focused on the corporate meetings and events sector. Adjacent rather than directly competitive — useful for industry benchmarking, thought leadership, and partnership context relative to Attended Events.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/attendedevents
• Xx.com/attendedevents

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Attended Events