Allianz Global Assistance Canada

What Allianz Global Assistance Canada does

Allianz Global Assistance Canada operates as a wholly-owned Canadian subsidiary of Allianz Partners, the travel insurance and assistance arm of the global Allianz Group. The company provides travel insurance and 24/7 emergency assistance to Canadian travelers, distributing through a hybrid B2B2C and direct-to-consumer model. Core products include tiered OneTrip plans (Basic, Prime, Premier) covering trip cancellation, interruption, emergency medical care, baggage, and travel delay, with SmartBenefits fixed-reimbursement features. Supporting services include the Online Claims Portal (24/7 digital submission with two-factor authentication), Digital Claims Payments via Direct Deposit and Interac e-Transfer through the Paybilt platform, Virtual Care telemedicine, and a partnership with Air Doctor providing medical access in 80+ countries.

The business distributes through over 9,000 travel agency and insurance broker partners across Canada, embedded partnerships with airlines, online travel agencies, financial institutions (including RBC), and group benefits providers, plus direct-to-consumer e-commerce via travelinsurance.ca. Underwriters include CUMIS General Insurance, Sovereign General Insurance, Co-operators Life Insurance, and RBC for certain products. The company is headquartered in Cambridge, Ontario (LEED Silver certified office) with 501-1,000 Canadian employees, and operates as part of a global Allianz Partners network spanning 75+ countries with 19,400 employees and 900,000+ medical providers worldwide.

Revenue is generated primarily through travel insurance premiums (subscription/recurring), managed B2B2C embedded distribution services, and outsourced claims administration and call center services to other insurers and credit card companies. The company traces its Canadian presence to a 2015 merger with TIC Travel Insurance, making it one of the largest Canadian travel insurance providers, and leverages the parent Allianz brand, ranked the world's #1 insurance brand by Interbrand for four consecutive years.

Name

Allianz Global Assistance Canada

Legal name

AZGA Service Canada Inc.

Website

https://allianz-assistance.ca

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Allianz Global Assistance Canada is a wholly-owned subsidiary of Allianz Partners that provides travel insurance and 24/7 emergency assistance to Canadian travelers. It distributes OneTrip plans and embedded insurance through 9,000+ brokers, airlines, financial institutions, and direct-to-consumer e-commerce.

Ownership category

akta.pro rank

Product category

Travel Insurance

NAICS

Insurance Agencies and Brokerages (52421), Agencies, Brokerages, and Other Insurance Related Activities (5242), All Other Insurance Related Activities (524298)

SIC

Insurance Carriers, Nec (6399), Insurance Agents, Brokers & Service (6411), Accident & Health Insurance (6321)

akta.pro primary industry

Travel Medical Insurance (Individual) (FSAIAEAI)

akta.pro secondary industries

Travel Insurance & Assistance (Corporate) (THACANAH), Medical Travel Insurance (Emergency Medical, Evacuation & Repatriation) (FSAJAJAB), Travel Insurance Coordination (HSACAKAI)

Keywords

• Travel insurance
• Emergency assistance
• Medical assistance
• Claims administration
• Travel protection

Headquarters

HQ city

Kitchener

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Travel Insurance Premiums: Revenue generated from sale of travel insurance policies to individual consumers and through B2B2C partner channels. Policies include trip cancellation, interruption, medical emergency, and other travel-related coverage.
2. B2B2C Partner Distribution: Embedded insurance and assistance services sold through partner brands including airlines, financial institutions, insurance brokers, and travel agencies, with Allianz providing backend administration and claims processing.
3. Outsourced Services: Call center services and claims administration provided to health insurers, property and casualty insurers, and credit card companies as an outsource provider.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

Allianz Global Assistance Canada sells travel insurance policies (OneTrip Basic, Prime, and Premier plans, plus a COVID-19 plan) covering trip cancellation, interruption, emergency medical, baggage, and travel delay risks, complemented by 24/7 emergency medical and travel assistance services. It distributes these products direct-to-consumers through travelinsurance.ca and indirectly through over 9,000 insurance brokers, travel agents, financial institutions, airlines, and online travel agencies, while also providing outsourced claims administration and call centre services to other insurers.

Product overview

Allianz Global Assistance Canada offers a comprehensive travel insurance and assistance platform comprising multiple products. The core offering centers on OneTrip travel insurance plans (Basic, Prime, Premier) available for same-day purchase, covering trip cancellation, interruption, emergency medical care, travel delays, and baggage issues with SmartBenefits fixed reimbursements. The company also provides specialized coverage through its COVID-19 Insurance and Assistance Plan. Supporting the insurance products is an Online Claims Portal platform for 24/7 digital claims submission and tracking, complemented by Digital Claims Payments enabling Direct Deposit and Interac e-Transfer reimbursements via Paybilt. Virtual Care telemedicine services and an Air Doctor partnership integration extend healthcare access to travelers in over 80 countries. The company's travel medical assistance services include 24/7 emergency support, access to a network of over 900,000 medical providers, in-house medical case management, and cost containment capabilities. A TripWise mobile app was previously offered but has been discontinued in transition to a new app solution.

Differentiator

Problem solved

Functional benefit

Products and services

• OneTrip Travel Insurance Plans

Quantifiable outcome

• 58 million cases handled globally per year
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature5 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Air DoctorcoreTechnology or Integration · 13 October 2025Allianz Global Assistance Canada partnered with Air Doctor, a telemedicine platform, to enhance healthcare access for travelers by providing virtual and in-person medical services in over 80 countries. The partnership aims to offer insured travelers a seamless, cashless healthcare experience during international trips as part of Allianz's innovation efforts to improve customer reassurance through integrated virtual care.
• Jack.orgminorOthersPartner charity focused on children and youth mental health. Allianz supports this organization through its Corporate Social Responsibility program, including annual Give from your Heart Campaign.
• Dreams Take FlightminorOthersPartner charity providing experiences for children. Supported through Allianz's Corporate Social Responsibility initiatives focusing on children and youth.
• OK2BMEminorOthersPartner charity focused on LGBTQ+ youth support. Supported through Allianz's Inclusivity Council and Corporate Social Responsibility program.
• Food Bank of Waterloo RegionminorOthersLocal food bank supported through employee volunteering (7.5 hours per employee) and community involvement initiatives. Part of Allianz's community giving back efforts.
• PaybiltcoreTechnology or IntegrationSecure payment platform powering digital claims payments via Direct Deposit and Interac e-Transfer, enabling fast claim reimbursements to Canadian bank accounts.

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• TuGo Travel Insurance: Canadian travel insurance specialist offering single-trip, multi-trip, and student plans through direct and broker channels. Direct competitor in the Canadian travel insurance market with overlapping product suite and similar distribution model.
• Manulife Travel Insurance: Major Canadian life and health insurer with a substantial travel insurance product line sold through advisors, employer plans, and direct channels. Direct competitor for individual and group travel insurance distribution in Canada.
• Blue Cross Travel Insurance (Pacific Blue Cross / Medavie Blue Cross): Canadian not-for-profit health and travel insurer offering individual travel medical and trip cancellation plans across provinces. Competes directly for Canadian traveler policies through broker and direct channels.
• World Nomads: International travel insurance specialist focused on adventurous and long-term travelers with strong online direct-to-consumer distribution. Comparable product offering for individual and backpacker segments globally.
• Travel Guard (Aon): Global travel insurance provider under Aon offering trip cancellation, medical, and assistance services through both consumer and corporate channels. Direct competitor in the international travel insurance and assistance market.
• Generali Global Assistance: Global travel insurance and assistance provider within the Generali Group, offering travel medical, trip protection, and 24/7 assistance. Closely comparable business model as another major insurer-owned assistance specialist.
• Berkshire Hathaway Travel Protection: Travel insurance provider backed by Berkshire Hathaway Specialty Insurance offering individual travel protection plans with direct and partner distribution in North America. Direct competitor in the US/Canada travel insurance market.

Broad incumbents

• Sun Life Financial: One of Canada's largest insurers offering travel insurance as part of a broad life, health, and wealth portfolio. Competes through employer group benefits and advisor channels with significant financial scale advantages.
• AIG Travel: Travel insurance offering from global insurer AIG providing trip cancellation, medical, and baggage coverage. Competes in the Canadian and international travel insurance market as part of a much broader P&C and specialty insurance portfolio.
• TD Insurance: Canadian bank-owned insurance distributor offering travel insurance through TD bank branches, call centers, and online channels. Competes in the Canadian market leveraging strong retail banking customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/AllianzAssistCA
• Facebookfacebook.com/allianzglobalassistancecanada
• LinkedInlinkedin.com/showcase/allianz-global-assistance-canada
• Instagraminstagram.com/allianzassistca

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Allianz Global Assistance Canada