Re/Max Signature
RE/MAX Signature is an independent franchised Quebec real estate brokerage, founded in 1993, providing residential, commercial, and industrial property brokerage services across the South Shore of Montreal and broader Quebec through three offices and a network of experienced brokers.
- Company typePrivate
- Founded1993
- HeadquartersBoucherville, Canada
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Re/Max Signature does
RE/MAX Signature is an independent franchised real estate brokerage founded in 1993, headquartered in Boucherville, Quebec, and operating as part of the RE/MAX Québec network. The company provides residential, commercial, and industrial property brokerage services across the South Shore of Montreal and broader Greater Montreal region, including Boucherville, Sainte-Julie, Varennes, Verchères, Contrecoeur, St-Amable, downtown Montreal, and via the Centris MLS system into Greater Montreal, Laval, Montérégie, the Laurentians, and Quebec City. Active inventory at the time of the source data comprises 682+ listings — 372 single-family homes, 231 condos, 54 income properties, and 25 commercial assets — at price points ranging from approximately $339,000 to over $1,089,000, plus rental listings around $2,100/month.
The firm's technology footprint is built on a bilingual website (remaxsignature.ca) developed and maintained by Centiva, featuring an MLS-integrated listing database, mortgage payment calculator, Quebec transfer tax calculator, property assessment form, and real estate alert subscription system. Property detail pages are enriched with LocalLogic neighborhood statistics and demographic data. The agency describes AI-powered content tools on the site used for informational purposes, though there is no evidence of proprietary AI/ML development. Embedded service partnerships include Banque Nationale, BMO, and Desjardins for mortgage financing, Beneva for home insurance, and RE/MAX Québec programs (Tranquilli-T warranty, Intégri-T hidden-defect coverage, Coproprie-T co-ownership services, My RE/MAX Discounts) that materially de-risk transactions for buyers.
Revenue is generated through transaction-based real estate commissions on purchases, sales, and rental transactions; specific commission rates are not publicly disclosed. The agency employs 101-250 people, including an 11-person management team headed by founder Claude Allard, franchisee Bruno Bernatchez (MBA), and executive director Isabelle Gingras, supported by sales, marketing, finance, talent development, legal affairs, and administration directors. Marketing is multi-channel — a 596+ article blog, the property listings platform, social sharing, local weekly print publications, and direct email/text outreach — and the firm maintains a long-running charitable relationship with Enfant Soleil that has raised more than $25 million for pediatric care in Quebec since 1988.
Re/Max Signature firmographics
Firmographics- Name
- Re/Max Signature
- Legal name
- RE/MAX Signature
- Website
- https://remaxsignature.ca
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- RE/MAX Signature is an independent franchised Quebec real estate brokerage, founded in 1993, providing residential, commercial, and industrial property brokerage services across the South Shore of Montreal and broader Quebec through three offices and a network of experienced brokers.
- Ownership category
- akta.pro rank
Re/Max Signature industry classification
Industry- Product category
- Residential Real Estate Brokerage Services
- NAICS
- Offices of Real Estate Agents and Brokers (5312), Offices of Real Estate Agents and Brokers (531210)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)
- akta.pro secondary industry
- Buyer Representation Services (BPAJAAAJ)
Keywords
Where Re/Max Signature is headquartered
LocationHeadquarters
- HQ city
- Boucherville
- HQ country
- Canada
- HQ region
- North America
Offices3 records
Markets served
Re/Max Signature business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Others
Revenue model
- Real Estate Commission: The agency earns commissions on completed real estate transactions (purchases and sales) for residential, commercial, and industrial properties. Brokers facilitate transactions and the agency derives revenue from the franchise/network arrangement within the RE/MAX system.
- Rental Listings: The agency also lists rental properties (e.g., apartments at $2,100/month), suggesting additional transaction or listing fee revenue from rental transactions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Residential property sales commission rates not publicly disclosed |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Re/Max Signature product offering
Product offeringCore offering
RE/MAX Signature is a real estate brokerage agency offering residential, commercial, and industrial property sales, purchases, and rental listing services across the South Shore of Montreal region. The brokerage operates through three physical offices (Boucherville HQ, Sainte-Julie, and Sorel-Tracy) staffed by certified brokers, supported by an online property listings platform integrated with the Centris MLS system and Quebec-specific digital tools such as mortgage and transfer tax calculators.
Product overview
RE/MAX Signature is a real estate brokerage agency offering residential and commercial property services across Quebec's South Shore Montreal region. The agency's product portfolio centers on its core real estate brokerage services complemented by a suite of digital tools (mortgage calculator, transfer tax calculator, property assessment, real estate alerts), educational resources (buyer's guide, seller's guide), and specialized RE/MAX programs including Tranquilli-T (legal warranty protection), Intégri-T (hidden defects coverage), Copropriete-T (co-ownership services), and My RE/MAX Discounts (member benefits). The agency was founded in 1993 and operates offices in Boucherville, Sainte-Julie, and Sorel-Tracy.
Differentiator
Problem solved
Functional benefit
Brands
- Tranquilli-T: A warranty program providing peace of mind for real estate transactions
- Intégri-T
- Copropriété (Co-ownership)
Products and services
- Residential Real Estate Brokerage Services Full-service residential real estate brokerage offering property listings, sales, and purchases across single-family homes, condos, income properties, and townhouses in the Boucherville, Sainte-Julie, Sorel-Tracy, and surrounding South Shore Montreal regions.
- Commercial and Industrial Real Estate Brokerage Services Brokerage services for buyers and sellers of commercial and industrial real estate properties in the agency's South Shore of Montreal service territory.
- Tranquilli-T Warranty Program
Quantifiable outcome
- Over $25 million raised for Enfant Soleil since 1988
Companies that use Re/Max Signature
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Re/Max Signature technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature4 records
Re/Max Signature partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- RE/MAX Québec Inc.coreRE/MAX Signature is an independently owned and operated franchise of RE/MAX Québec Inc. The parent organization provides the brand, network, training, programs (Tranquilli-T, Intégri-T, Coproprie-T), and operational support.
- RE/MAX, LLC (Denver, CO)coreGlobal RE/MAX franchisor entity based in Denver, Colorado. Part of the RE/MAX Group affiliated entities that include RE/MAX Québec Inc., Fonds Promotionnel RE/MAX Inc., and Les Services de Relogement National (RELONAT) Inc.
- Fonds Promotionnel RE/MAX Inc.minorAffiliated RE/MAX Group entity, part of the corporate structure supporting the RE/MAX network in Quebec.
- Les Services de Relogement National (RELONAT) Inc.minorAffiliated entity within the RE/MAX Group that provides relocation services. Available privacy policy referenced at en.relonat.com/privacy-policy.
- Tranquilli-T ProgramcoreRE/MAX Québec program providing peace of mind warranty protection to buyers, offered by RE/MAX Signature brokers to ensure worry-free real estate transactions. Website: remax-quebec.com/en/tranquilli-t
- Intégri-T ProgramcoreRE/MAX Québec program providing legal warranty and hidden defects protection for property buyers. Offered through RE/MAX Signature brokers. Website: remax-quebec.com/en/integri-t
- Coproprie-T ProgramminorRE/MAX Québec co-ownership professional program offering specialized services for condo and co-ownership property transactions. Website: remax-quebec.com/en/coproprie-t
- My RE/MAX DiscountsminorRE/MAX Québec member discount program providing savings on products and services for property buyers and owners. Website: remax-quebec.com/en/my-remax-discounts
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Re/Max Signature competitors and assessment
Company assessmentEmerging players
- DuProprio: Quebec-headquartered discount/flat-fee real estate brokerage enabling sellers to list without a traditional full-service agent. Operates as a direct alternative to RE/MAX Signature's commission-based model for cost-sensitive Quebec sellers.
- Proprio Direct: Quebec-based discount real estate brokerage offering lower commission alternatives for sellers. Competes for the same Quebec homeowner base that RE/MAX Signature serves, putting downward pressure on commission rates and agent productivity.
- eXp Realty: Cloud-based, online-native real estate brokerage with growing Canadian presence. Competes on agent economics and uses a different cost structure to attract agents away from traditional franchisees like RE/MAX Signature, while serving the same Quebec consumer base.
Direct peers
- Coldwell Banker Canada: Established global real estate franchise with a presence in Quebec and across Canada. Competes on the same franchise-based residential brokerage model and serves overlapping client segments in the Montreal metropolitan area.
- Century 21 Canada: Global real estate franchise with a major Canadian franchisee network operating in Quebec. Offers a similar full-service residential and commercial brokerage model with brand-driven lead generation, competing head-to-head for agents and listings in the same geography.
- Exit Realty: Franchise-based real estate brokerage network with Canadian operations. Competes with RE/MAX Signature for agent recruitment and residential listings in suburban markets using a similar franchise-driven model.
- Royal LePage: One of Canada's largest traditional full-service real estate brokerage networks, with a comparable franchise model and broad residential brokerage offering. Directly competes for agents, listings, and clients in the same Quebec and Greater Montreal market as RE/MAX Signature.
- Sotheby's International Realty Canada: Premium-segment real estate brokerage with Canadian operations including Quebec. Competes for higher-end residential listings and luxury client relationships in the same Montreal-area market that RE/MAX Signature serves.
- Engel & Völkers Canada: Global real estate franchise with growing Canadian operations. Competes for premium and mid-market residential listings with a brand-driven, full-service brokerage model similar to RE/MAX Signature's positioning.
Broad incumbents
- RE/MAX Québec (parent franchise network): The franchisor and broader RE/MAX Québec network of which RE/MAX Signature is a member. While not a direct competitor to a single franchisee, the broader network and other RE/MAX franchisees in adjacent territories compete for the same clients and recruit from the same agent pool.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Re/Max Signature social profiles
Digital presenceRe/Max Signature financial estimates
Financial estimateRevenue estimate
Valuation estimate
Re/Max Signature leadership team
Management profileNumber of profiles
Profiles12 records
Re/Max Signature funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Re/Max Signature M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Re/Max Signature
What does Re/Max Signature do?
RE/MAX Signature is a real estate brokerage agency offering residential, commercial, and industrial property sales, purchases, and rental listing services across the South Shore of Montreal region. The brokerage operates through three physical offices (Boucherville HQ, Sainte-Julie, and Sorel-Tracy) staffed by certified brokers, supported by an online property listings platform integrated with the Centris MLS system and Quebec-specific digital tools such as mortgage and transfer tax calculators.
Is Re/Max Signature a public or private company?
Re/Max Signature is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Re/Max Signature founded?
Re/Max Signature was founded in 1993. It employs 101 to 250 people.
Where is Re/Max Signature based?
Re/Max Signature is headquartered in Boucherville, Canada, in the North America region.
How does Re/Max Signature make money?
Two revenue lines are on record. Real Estate Commission is the primary driver. The others are rental Listings.
Who are Re/Max Signature's main competitors?
Emerging players on record are DuProprio, Proprio Direct and eXp Realty. Direct peers are Coldwell Banker Canada, Century 21 Canada, Exit Realty, Royal LePage, Sotheby's International Realty Canada and Engel & Völkers Canada. RE/MAX Québec (parent franchise network) is listed as a broad incumbent.
Does Re/Max Signature have an API?
No public API is recorded for Re/Max Signature.
What industry is Re/Max Signature in?
Re/Max Signature's product category is Residential Real Estate Brokerage Services. Its primary akta.pro industry code is BPAJAAAA, Traditional Residential Brokerage (Existing Homes), with a secondary code of BPAJAAAJ, Buyer Representation Services. Its NAICS code is 5312 and its SIC code is 6531.