Century 21 Canada
Century 21 Canada is a Vancouver-based real estate franchise network operating across all Canadian provinces under license from Century 21 Real Estate LLC. It supports independently owned brokerages through brand licensing, technology platforms (C21 HomeHub, listings portals, mortgage calculators), and training, serving residential and commercial buyers, sellers, and agents nationally.
- Company typePrivate
- Founded1975
- HeadquartersVancouver, Canada
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Century 21 Canada does
Century 21 Canada operates a national real estate franchise brokerage network under license from Century 21 Real Estate LLC, headquartered in Vancouver, BC, and celebrating 50 years of Canadian operations since its 1975 founding. The company functions as a franchisor rather than a direct real estate operator, providing brand licensing, technology platforms, marketing support, and training to independently owned brokerages operating across all Canadian provinces and territories. Its consumer-facing technology stack centers on the C21 HomeHub platform, with separate listings portals for Quebec and other provinces, mortgage calculator tools, free home valuation, neighborhood news, city guides, and an agent and office directory. Revenue is generated primarily through franchise fees, brand licensing royalties, and platform/tool access charges paid by independent brokerages whose agents complete residential, commercial, and rental property transactions. Recent strategic activity indicates an active growth posture: the network has added 6 new franchisees and 14 offices in Quebec since April 2023 (a 39% increase in broker count), completed franchise-level acquisitions such as Century 21 Sun Country Realty's purchase of Interlake Real Estate in Manitoba (May 2026), and expanded into Kingston, Ontario via the Lanthorn-Champ agent alignment (May 2026). The corporate headcount is small (11-50), reflecting the franchise model's reliance on independent owner-operators rather than direct employees, and the company has invested in agent enablement, with CENTURY 21 Heritage Group receiving seven 2025 Brandon Hall Group Excellence Awards for technology-driven learning programs.
Century 21 Canada firmographics
Firmographics- Name
- Century 21 Canada
- Legal name
- Century 21 Canada Limited Partnership
- Website
- https://century21.ca
- Company type
- Private
- Founded year
- 1975
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Century 21 Canada is a Vancouver-based real estate franchise network operating across all Canadian provinces under license from Century 21 Real Estate LLC. It supports independently owned brokerages through brand licensing, technology platforms (C21 HomeHub, listings portals, mortgage calculators), and training, serving residential and commercial buyers, sellers, and agents nationally.
- Ownership category
- akta.pro rank
Century 21 Canada industry classification
Industry- Product category
- Residential Real Estate Brokerage
- NAICS
- Offices of Real Estate Agents and Brokers (53121)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)
- akta.pro secondary industry
- Multifamily Brokerage (BPAJABAD)
Keywords
Where Century 21 Canada is headquartered
LocationHeadquarters
- HQ city
- Vancouver
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Century 21 Canada business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Real Estate Commission/Fees: Real estate brokerage services generating revenue through commissions on property transactions. The franchise model involves independent brokerages that pay franchise fees to operate under the Century 21 brand. Revenue is transaction-based, earned when properties are bought or sold through affiliated agents.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Transaction-based commission model |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Century 21 Canada product offering
Product offeringCore offering
Century 21 Canada operates a national franchise brokerage network that connects residential and commercial property buyers and sellers with licensed REALTORS across Canada. The company provides a consumer-facing property search platform (C21 HomeHub), an agent and office directory, mortgage calculation tools, city guides, and commercial listings search, while franchisees deliver the underlying brokerage services under the Century 21 brand license.
Product overview
Century 21 Canada is a real estate franchise brokerage network operating as a unified platform combining property listings, agent matching, and supporting tools. The core offerings include the C21 HomeHub platform, a listings search system with separate portals for Quebec and other provinces, an agent and office directory, mortgage calculator tools, city guides, property management services, and commercial listings. The company also offers franchise opportunities for independent brokerages to join the Century 21 brand. The platform supports both English and French (Canadian) language access with regional market focus.
Differentiator
Problem solved
Functional benefit
Products and services
- C21 HomeHub
Quantifiable outcome
- 39% growth in Quebec over 3 years with 6 new franchisees and 14 offices
- +2 more outcomes
Companies that use Century 21 Canada
Customer profileSegments3 records
Ideal customer profiles4 records
Century 21 Canada technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Century 21 Canada partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- IpsosminorResearch partnership conducting market surveys on Canadian housing preferences. Collaboration produced 'The Great Canadian Housing Gap' study finding that 55% of Canadians report not living in their ideal home. Survey provides market insights for Century 21's content marketing and brand positioning.
Scale indicators6 records
Recent moves7 records
Expansion highlights5 records
Century 21 Canada competitors and assessment
Company assessmentDirect peers
- RE/MAX Canada: Master franchisor of the RE/MAX brand for Canada — the closest direct competitor, running a similarly structured national residential brokerage franchise network from offices across every province.
- Coldwell Banker Canada: Canadian arm of the U.S. Coldwell Banker global real estate brand, mirroring Century 21 Canada's positioning as a globally licensed master franchise serving Canadian residential markets.
- Engel & Völkers Canada: Canadian franchise arm of the European luxury-focused global brokerage brand; competes with Century 21 Canada's higher-end of the residential listing book while sharing the master-franchise business model.
- eXp Realty (Canada): Cloud-based, agent-centric brokerage model operating in Canada — a competing brand in the same residential transaction-fee space, but with a structurally lower-cost operating model that pressures traditional franchise economics.
- Realty Executives Plus: North American real estate franchise brand with Canadian brokerages, competing on a near-identical master-franchise and agent-recruitment value proposition.
- Sotheby's International Realty Canada: Canadian franchise of the Sotheby's International Realty brand, focused on luxury and high-end residential — overlap with Century 21 Canada in the premium listing segment of the same transaction-commission economics.
- Royal LePage: Canadian-headquartered residential real estate franchise network (owned via Bridgemarq Real Estate Services) competing head-to-head with Century 21 Canada on national coverage and agent recruitment in the same transaction-commission model.
- Sutton Group: Canadian residential real estate franchise network with comparable coast-to-coast coverage and a similar franchise-fee revenue model, competing for the same pool of independent brokerages and agents.
Emerging players
- Wahi: Toronto-based residential real estate marketplace leveraging AI-driven listings and brokerage partnerships — competes for the same Canadian homebuyers and sellers targeted by Century 21 Canada's consumer platform.
- Properly: Canadian proptech offering a tech-enabled brokerage and iBuying service — competes indirectly with Century 21 Canada by capturing consumer traffic and agent productivity online, and by pressuring commission economics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Century 21 Canada social profiles
Digital presenceCentury 21 Canada financial estimates
Financial estimateRevenue estimate
Valuation estimate
Century 21 Canada leadership team
Management profileNumber of profiles
Profiles1 record
Century 21 Canada funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Century 21 Canada M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Century 21 Canada
What does Century 21 Canada do?
Century 21 Canada operates a national franchise brokerage network that connects residential and commercial property buyers and sellers with licensed REALTORS across Canada. The company provides a consumer-facing property search platform (C21 HomeHub), an agent and office directory, mortgage calculation tools, city guides, and commercial listings search, while franchisees deliver the underlying brokerage services under the Century 21 brand license.
Is Century 21 Canada a public or private company?
Century 21 Canada is a private company. It is classified as corporate owned and is currently operating.
When was Century 21 Canada founded?
Century 21 Canada was founded in 1975. It employs 11 to 50 people.
Where is Century 21 Canada based?
Century 21 Canada is headquartered in Vancouver, Canada, in the North America region.
How does Century 21 Canada make money?
One revenue line is on record: real Estate Commission/Fees.
Who are Century 21 Canada's main competitors?
Direct peers on record are RE/MAX Canada, Coldwell Banker Canada, Engel & Völkers Canada, eXp Realty (Canada), Realty Executives Plus, Sotheby's International Realty Canada, Royal LePage and Sutton Group. Emerging players are Wahi and Properly.
Does Century 21 Canada have an API?
No public API is recorded for Century 21 Canada.
What industry is Century 21 Canada in?
Century 21 Canada's product category is Residential Real Estate Brokerage. Its primary akta.pro industry code is BPAJAAAA, Traditional Residential Brokerage (Existing Homes), with a secondary code of BPAJABAD, Multifamily Brokerage. Its NAICS code is 53121 and its SIC code is 6531.