Bayside Marin

What Bayside Marin does

Bayside Marin is a CARF-accredited, for-profit addiction and co-occurring mental health treatment center headquartered at 718 4th St, San Rafael, California, operating under parent company Acadia Healthcare Company, Inc. (NASDAQ: ACHC). The facility delivers a full continuum of care including medical detoxification, residential treatment, intensive outpatient (IOP), partial hospitalization (PHP), medication-assisted treatment (MAT), and dual diagnosis programming, supplemented by disorder-specific tracks for anxiety, depression, PTSD, and bipolar disorder, as well as a Non-12 Step modality, a dedicated Resiliency Unit for military veterans, and experiential therapies (yoga, Qi Gong, acupuncture, art therapy, therapeutic gardening, massage). Treatment is individualized through clinician-led collaborative planning and blends CBT, DBT, and motivational interviewing with holistic modalities.

Business model is a hybrid of insurance-covered residential/IOP/PHP services and private pay. Bayside Marin is in-network with major commercial insurers (Anthem, Blue Cross Blue Shield, Kaiser Permanente, Cigna, HMSA, Regence, Premera, CareFirst, ComPsych, Mines & Associates) and partners with TriWest Healthcare Alliance for veterans; the facility does not accept Medicare, Medicaid, Medi-Cal, or Tricare. Distribution mixes a 24/7 phone admissions line, professional referral channels (therapists, hospitals, interventionists, EAPs, attorneys), insurance-driven referrals, and airport pickup at SFO/OAK for out-of-state and Canadian clients. A 12-month free continuing care program (recovery coaching, alumni groups, Recovery and Renewal refresh visits) extends the customer relationship beyond the residential episode.

Name

Bayside Marin

Legal name

Bayside Marin Treatment Center

Website

https://baysidemarin.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Short description

Bayside Marin is a CARF-accredited, for-profit addiction and co-occurring mental health treatment center in San Rafael, California, owned by Acadia Healthcare. It delivers detox, residential, IOP, PHP, and MAT services to insured and private-pay adults, including a dedicated veterans program.

Ownership category

akta.pro rank

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Insurance-Based Treatment Revenue: Direct billing with insurance providers for covered treatment services. Clients are typically only responsible for deductibles, copays, and deposits at admission. In-network with major insurers including Anthem, Blue Cross Blue Shield, HMSA, Regence, Premera, CareFirst, Kaiser Permanente, Mines & Associates, and ComPsych.
2. Private Pay: Self-pay option for clients without insurance coverage or those preferring to pay privately. Private pay options available given they do not accept MediCal.
3. Out-of-Network Insurance: Clients with out-of-network insurance coverage may still receive treatment with coverage varying by plan. Facility handles all authorizations and billing.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels8 records

Core offering

Bayside Marin operates a residential and outpatient addiction treatment center in San Rafael, California, providing medical detoxification, residential rehab, intensive outpatient, partial hospitalization, medication-assisted treatment, and dual diagnosis care for substance use disorders and co-occurring mental health conditions. Programs combine evidence-based therapies (CBT, DBT, motivational interviewing) with experiential and holistic modalities and are supported by 12 months of free continuing care including recovery coaching and alumni services.

Product overview

Bayside Marin is a premier addiction and dual diagnosis treatment center offering a full continuum of care through multiple distinct programs. The core treatment offerings include Medical Detoxification, Residential Treatment, Intensive Outpatient Program (IOP), Partial Hospitalization Program (PHP), and Medication-Assisted Treatment (MAT). These programs are unified by a holistic treatment philosophy that blends evidence-based therapies with experiential and alternative modalities. The center specializes in treating co-occurring disorders including anxiety, depression, PTSD, and bipolar disorder alongside substance use disorders. Supporting services include a Family Program, Experiential Therapies (yoga, art therapy, acupuncture, massage, meditation), and a 12-month Aftercare and Ongoing Support program. The facility also offers specialized tracks for veterans and non-12-step approaches. All programs are provided in a private, luxury setting in San Rafael, California.

Differentiator

Problem solved

Functional benefit

Products and services

• Medical Detoxification Program

Quantifiable outcome

• 12 months of free continuing care support provided to all clients completing treatment
• +4 more outcomes

Named customers9 records

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

Twelve partnerships are on record, tiered core, flagship and minor.

• AnthemcoreChannel Partner/ Reseller/ DistributorIn-network insurance provider enabling direct billing and client referrals through Anthem's treatment network.
• Blue Cross Blue ShieldcoreChannel Partner/ Reseller/ DistributorIn-network insurance provider enabling direct billing and client referrals through BCBS treatment network.
• Kaiser PermanentecoreChannel Partner/ Reseller/ DistributorIn-network insurance provider for Kaiser Permanente members seeking addiction treatment services.
• TriWest Healthcare AlliancecoreChannel Partner/ Reseller/ DistributorPartnership with TriWest enables Bayside Marin to serve military veterans and others within the military community who have TriWest coverage. Special focus on providing superior treatment experience to those who have served the nation.
• CignacoreChannel Partner/ Reseller/ DistributorIn-network insurance provider for Cigna members seeking addiction and mental health treatment.
• ComPsychcoreChannel Partner/ Reseller/ DistributorIn-network provider for ComPsych EAP and behavioral health services.
• Acadia HealthcareflagshipOthersBayside Marin is operated by Acadia Healthcare, a leading behavioral healthcare company. Acadia provides corporate compliance, ethics oversight, and operational infrastructure. Compliance Program and Code of Conduct maintained at Acadia level.
• HMSAcoreChannel Partner/ Reseller/ DistributorIn-network insurance provider (Hawaii Medical Service Association).
• RegencecoreChannel Partner/ Reseller/ DistributorIn-network insurance provider for Regence members.
• PremeracoreChannel Partner/ Reseller/ DistributorIn-network insurance provider for Premera Blue Cross members.
• CareFirstcoreChannel Partner/ Reseller/ DistributorIn-network insurance provider for CareFirst BlueCross BlueShield members.
• Mines & AssociatesminorChannel Partner/ Reseller/ DistributorIn-network behavioral health provider for Mines & Associates plans.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Hazelden Betty Ford Foundation: One of the largest and most recognized non-profit addiction treatment providers in the US, operating residential and outpatient programs with a similar clinical and CARF-accredited service model to Bayside Marin.
• Promises Treatment Centers: Luxury residential and outpatient addiction treatment provider known for celebrity clientele and high-end amenities, competing for the same affluent, private-pay SUD treatment segment.
• Caron Treatment Centers: Non-profit, CARF-accredited residential and outpatient addiction treatment provider serving affluent and national client populations with comparable continuum-of-care programming.
• Ashley Addiction Treatment: Maryland-based non-profit offering residential, outpatient, and MAT for substance use disorders with CARF accreditation, serving a comparable national patient population.
• Cirque Lodge: High-end residential addiction treatment facility in Utah combining evidence-based therapies with experiential modalities — comparable luxury rehab model with national client draw.
• Cliffside Malibu: Luxury residential addiction treatment center in California emphasizing privacy, individualized care, and dual-diagnosis treatment — direct competitor for high-end California rehab admissions.
• Passages Malibu: Premium California residential rehab offering a non-12-step treatment model with holistic modalities, directly comparable to Bayside Marin's luxury positioning and clinical approach.
• Cottonwood Tucson: Arizona-based residential and outpatient addiction and mental health treatment provider with comparable private-pay / commercial insurance model and dual-diagnosis focus.
• Summit Estate Recovery Center: Luxury California residential rehab offering individualized treatment in a private estate setting — competes for the same high-end Northern California / Silicon Valley clientele.
• Mountainside Treatment Center: Connecticut-based CARF-accredited addiction treatment provider offering detox, residential, IOP, and outpatient services with a similar full continuum-of-care model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/baysidemarin
• Facebookfacebook.com/baysidemarin
• LinkedInlinkedin.com/company/baysidemarin

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bayside Marin