Marsatwork

What Marsatwork does

Marsatwork is a privately held French communication and ESG consulting agency founded in 2003 and headquartered in Marseille, with a secondary office in Paris. The firm employs 40+ multidisciplinary practitioners — including consultants, engineers, neuro-cogniticians, journalists, data scientists, designers, art directors, and developers — and serves an enterprise client base of more than 35 named organizations across real estate, energy, banking, insurance, public services, and education. Its six core service offerings are Raison d'être & entreprise à mission, Culture & marque employeur, Branding, Storytelling stratégique, Transition ESG, and Acceptabilité & ancrage territorial, the last of which addresses project acceptability and territorial anchoring for infrastructure and real-estate developments.

The agency's underlying methodology blends strategic consulting with neuroscience-informed communication, co-construction frameworks, and licensed facilitation techniques such as Lego Serious Play, Design Sprint, Fresque climate workshops, and Nudge behavioral techniques. It has published three books — L'art des nouveaux récits, L'art de l'anti-greenwashing, and L'art de la raison d'être — and holds Ecovadis 2023 sustainability certification. Marsatwork has built a creative-and-impact ecosystem through investment in L'Épopée Studio (an inclusive audiovisual production studio) and partnerships with cultural organizations Chroniques and Mécènes du Sud.

The business model is custom project-based professional services with multi-year contracts and quote-based pricing; no standard pricing tiers are publicly disclosed. Go-to-market is enterprise field sales with a consulting-led engagement model, targeting organizations navigating ESG/CSRD regulation, purpose transformation, employer brand, and territorial project acceptability. Revenue is not disclosed, and the firm appears to be founder- or employee-owned with no external institutional investors referenced.

Name

Marsatwork

Legal name

Marsatwork

Website

https://marsatwork.fr

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

Marsatwork is a privately held French communication and ESG consulting agency (40+ staff, Marseille and Paris) helping enterprises across real estate, energy, banking, and public sectors with purpose definition, ESG transition, branding, and territorial anchoring.

Ownership category

akta.pro rank

Product category

ESG Communication and Purpose Consulting

NAICS

Management Consulting Services (54161)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Sustainability & ESG Consulting (BPAHACAK)

Keywords

• ESG communication consulting
• Purpose-driven transformation
• Strategic branding services
• Territorial anchoring consulting
• Employer brand strategy

Headquarters

HQ city

Marseille

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Strategic Consulting Services: Core consulting engagements for purpose definition, ESG strategy, employer brand, and organizational transformation. Projects include stakeholder consultation, strategy development, and implementation support.
2. Content Production: Creation of multi-channel content including films, websites, editorial materials, and marketing campaigns supporting strategic narratives.
3. Workshop Facilitation: Facilitation services using proprietary methodologies including Lego Serious Play, Design Sprint, Fresque, and Nudge techniques for team transformation and stakeholder engagement.
4. Training and Coaching: Preparation of collaborators for tomorrow's challenges through formation and coaching programs aligned with client transformation objectives.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Marsatwork is a French consulting agency that helps organizations define and activate their purpose (raison d'être), develop ESG/sustainability strategies, build employer brand and corporate identity, craft strategic storytelling, and manage territorial acceptability for projects. The firm delivers these services through a multidisciplinary team using proprietary methodologies including neuroscience-informed approaches, co-construction workshops, Lego Serious Play, Design Sprint, and Nudge techniques.

Product overview

Marsatwork is a consulting agency specializing in ESG communication and territorial transformation. The company offers a portfolio of six core service offerings: Raison d'etre & entreprise a mission (purpose and mission-driven company transformation), Culture & marque employeur (culture and employer brand), Branding, Storytelling strategique (strategic storytelling), Transition ESG, and Acceptabilite & ancrage territorial (citizen participation and territorial anchoring). These services are delivered through a multidisciplinary team of consultants, engineers, neuro-cogniticians, journalists, data scientists, designers, art directors, and developers. The agency also provides publications including L'art des nouveaux recits, L'art de l'anti-greenwashing, and L'art de la raison d'etre, as well as proprietary tools and methodologies such as Data Analyse, Lego Serious Play, Design Sprint, Fresque, and Nudge techniques.

Differentiator

Problem solved

Functional benefit

Products and services

• Raison d'être & entreprise à mission Consulting service helping organizations align their internal values with strategic objectives, supporting purpose definition and mission-driven company transformation. For enterprises and corporations seeking ESG and purpose alignment.
• Culture & marque employeur Service focused on accelerating internal adoption of RSE culture, change management, employer brand strategy, recruitment campaigns, and internal communication. For HR leaders and corporate communicators.
• Branding Brand identity and design services including brand platform definition, brand architecture, visual identity creation, and communication campaigns. For organizations seeking brand redesign or creation.
• Storytelling stratégique Strategic storytelling services including content factory, content management, thought leadership, editorial strategy, and media relations. For organizations seeking to mobilize stakeholders through compelling narratives.
• Transition ESG ESG transition consulting including RSE strategy definition, RSE reporting, CSR communication, double materiality analysis, and stakeholder engagement. For organizations navigating CSRD compliance and sustainability transformation.
• Acceptabilité & ancrage territorial Citizen participation and territorial anchoring services including stakeholder mapping, regulatory studies, public debate facilitation, public affairs, and territory marketing. For real estate developers, infrastructure operators, and energy projects requiring community acceptance.

Quantifiable outcome

• Companies perceived as useful to society gain significant consumer preference
• +2 more outcomes

Named customers22 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Three partnerships are on record, tiered minor and core.

• ChroniquesminorStrategic or Co-development PartnerIncubator and promoter of digital arts in France, Chroniques organizes the Biennale des Imaginaires Numériques bringing together international talent from this dynamic scene. Marsatwork partnership contributes to thinking about urban manufacturing of tomorrow.
• Mécènes du SudminorStrategic or Co-development PartnerNetwork of contemporary art enthusiasts supporting creation and artists, with the idea of opening art venues to businesses and their employees. Partnership supports cultural engagement and creative ecosystem development.
• L'Épopée StudiocoreGTM or Marketing PartnerMarsatwork invests in and offers clients access to an inclusive production studio that welcomes and trains young people from priority urban neighborhoods (QPV) to produce 100% RSE audiovisual content. Strategic partnership for content production and social impact.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Utopies: Paris-based independent sustainability and ESG consulting firm, founded in 1993, serving major French enterprises on purpose, CSR strategy, and reporting. Highly comparable to Marsatwork in scope (sustainability consulting + branding/communications) and target clientele (large French corporates).
• BeCitizen: French ESG/CSR consulting agency offering CSR strategy, materiality analysis, and reporting services to enterprise clients. Direct overlap with Marsatwork's Transition ESG and raison d'être offerings in the same French market.
• GreenFlex: France-based sustainability and energy transition consultancy providing ESG strategy, reporting, and decarbonization services. Comparable in target buyer (French corporates undergoing transformation) and overlap with Marsatwork's purpose and ESG transformation mandates.
• Carbone 4: Paris-based consultancy specializing in carbon strategy, climate transition, and ESG advisory for corporates and financial institutions. Comparable to Marsatwork in serving French enterprises on ESG/sustainability strategy and stakeholder-facing communication.
• I Care & Consult: French sustainability consulting firm advising organizations on environmental strategy, ESG reporting, and climate transition. Comparable in client profile (large French corporates) and overlap with Marsatwork's purpose and ESG service lines.

Broad incumbents

• BETC (Havas): Major French advertising agency with a sustainability and brand-purpose practice. Overlaps with Marsatwork's branding, storytelling, and ESG communication work but at much larger scale with global client reach.
• Publicis Consultants: Large French communications and brand consultancy offering corporate communications, CSR advisory, and transformation support. Comparable client base and service overlap but with greater resources and broader geographic footprint than Marsatwork.
• Roland Berger (France): Global management consultancy with a sustainability practice advising French and European corporates on ESG strategy, organizational transformation, and stakeholder engagement. Comparable in purpose-driven transformation work but at substantially larger scale.
• Accenture Strategy (Sustainability, France): Global consultancy with a major sustainability service line serving French enterprises on ESG strategy, CSRD reporting, and transformation. Competes for the same large-enterprise ESG mandates as Marsatwork but with global delivery and technology assets.

Regional players

• Résonances (WPP/GroupM): French ESG/CSR communications consultancy under WPP, advising French corporates on sustainability strategy and reporting. Comparable in purpose-driven and ESG communication work, with similar France-centric client base but access to WPP's global infrastructure.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/marsatwork
• Xx.com/Marsatwork

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marsatwork